Our Reports
Automotive Reports Electronics & Semiconductor Telecom & IT Technology & IT Consumer Goods Healthcare Food & Beverages Chemical
Our Links
About Us Contact Us Press Release News Our Blogs

Int'l : +1(646) 600-5072 | query@kbvresearch.com

Asia Pacific Connected Toys Market Size, Share & Industry Trends Analysis Report By Application, By Age Group, By Technology (Wi-Fi, Bluetooth), By Interfacing Device, By Distribution Channel, By Country and Growth Forecast, 2022 - 2028

Published Date : 31-Oct-2022

Pages: 98

Formats: PDF

The Asia Pacific Connected Toys Market would witness market growth of 20.3% CAGR during the forecast period (2022-2028).

Connected toys may appear to be an expensive novelty promoted by shops to increase sales, they are an indication of what is to come with technology, notably artificial intelligence (AI). AI, formerly the domain of more specialized sectors, is now present in toys.

Such toys will investigate user preferences for colors, toys, and other things and utilize these to tailor involvement. Even better, the toy develops its own personality over time. Since data is frequently exchanged over Bluetooth or Wi-Fi, some people could object that these are just toys for the digital era.

Since the term "smart" is frequently used in the technology sector, it's not surprising that there is a lot of discussion about how cleverly linked toys are, to the point that proponents claim they may play a significant role in a child's development. In the universe of products that businesses are currently attempting to promote to parents, connected toys are largely unnecessary or a novelty.

One of the largest toy marketplaces in the world is China. Its potential expansion has created a substantial opportunity for both domestic and foreign toy manufacturers. Children's preference for interactive and multipurpose toys has significantly increased, which has a favorable effect on the connected toy market. Due to the ongoing development of video games over the past few years, the video game industry has established a consistent income model. Consumer expenditure on virtual reality accessories, video content, and video game tournaments has increased significantly as technology has developed.

The China market dominated the Asia Pacific Connected Toys Market by Country in 2021; thereby, achieving a market value of $1,794.4 million by 2028. The Japan market is poised to grow at a CAGR of 19.4% during (2022 - 2028). Additionally, The India market would obtain a CAGR of 20.8% during (2022 - 2028).

Based on Application, the market is segmented into Education, Entertainment, and Other Applications. Based on Age Group, the market is segmented into Teenagers (13-19 years), 9-12 years, 6-8 years, and 1- 5 years. Based on Technology, the market is segmented into Wi-Fi, Bluetooth, and Others. Based on Interfacing Device, the market is segmented into PC/Laptop and Smartphone/Tablet. Based on Distribution Channel, the market is segmented into Offline and Online. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.

Free Valuable Insights: The Worldwide Connected Toys Market is Projected to reach USD 23.4 Billion by 2028, at a CAGR of 19.7%

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Hasbro, Inc., Mattel, Inc., LEGO Group (KIRKBI A/S), VTech Holdings Limited, ROYBI, Pillar Learning, Ubtech Robotics Corp. Ltd., PlayShifu, Sphero, Inc. and Mainbot SAS

Scope of the Study

Market Segments Covered in the Report:

By Application

  • Education
  • Entertainment
  • Other Applications

By Age Group

  • Teenagers (13-19 years)
  • 9-12 years
  • 6-8 years
  • 1- 5 years

By Technology

  • Wi-Fi
  • Bluetooth
  • Others

By Interfacing Device

  • PC/Laptop
  • Smartphone/Tablet

By Distribution Channel

  • Offline
  • Online

By Country

  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific

Key Market Players

List of Companies Profiled in the Report:

  • Hasbro, Inc.
  • Mattel, Inc.
  • LEGO Group (KIRKBI A/S)
  • VTech Holdings Limited
  • ROYBI
  • Pillar Learning
  • Ubtech Robotics Corp. Ltd.
  • PlayShifu
  • Sphero, Inc.
  • Mainbot SAS
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Asia Pacific Connected Toys Market, by Application
1.4.2 Asia Pacific Connected Toys Market, by Age Group
1.4.3 Asia Pacific Connected Toys Market, by Technology
1.4.4 Asia Pacific Connected Toys Market, by Interfacing Device
1.4.5 Asia Pacific Connected Toys Market, by Distribution Channel
1.4.6 Asia Pacific Connected Toys Market, by Country
1.5 Methodology for the research

Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market Composition & Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints

Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Acquisition and Mergers
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2018-2022)

Chapter 4. Asia Pacific Connected Toys Market by Application
4.1 Asia Pacific Education Market by Country
4.2 Asia Pacific Entertainment Market by Country
4.3 Asia Pacific Other Applications Market by Country

Chapter 5. Asia Pacific Connected Toys Market by Age Group
5.1 Asia Pacific Teenagers (13-19 years) Market by Country
5.2 Asia Pacific 9-12 years Market by Country
5.3 Asia Pacific 6-8 years Market by Country
5.4 Asia Pacific 1- 5 years Market by Country

Chapter 6. Asia Pacific Connected Toys Market by Technology
6.1 Asia Pacific Wi-Fi Market by Country
6.2 Asia Pacific Bluetooth Market by Country
6.3 Asia Pacific Others Market by Country

Chapter 7. Asia Pacific Connected Toys Market by Interfacing Device
7.1 Asia Pacific PC/Laptop Market by Country
7.2 Asia Pacific Smartphone/Tablet Market by Country

Chapter 8. Asia Pacific Connected Toys Market by Distribution Channel
8.1 Asia Pacific Offline Market by Country
8.2 Asia Pacific Online Market by Country

Chapter 9. Asia Pacific Connected Toys Market by Country
9.1 China Connected Toys Market
9.1.1 China Connected Toys Market by Application
9.1.2 China Connected Toys Market by Age Group
9.1.3 China Connected Toys Market by Technology
9.1.4 China Connected Toys Market by Interfacing Device
9.1.5 China Connected Toys Market by Distribution Channel
9.2 Japan Connected Toys Market
9.2.1 Japan Connected Toys Market by Application
9.2.2 Japan Connected Toys Market by Age Group
9.2.3 Japan Connected Toys Market by Technology
9.2.4 Japan Connected Toys Market by Interfacing Device
9.2.5 Japan Connected Toys Market by Distribution Channel
9.3 India Connected Toys Market
9.3.1 India Connected Toys Market by Application
9.3.2 India Connected Toys Market by Age Group
9.3.3 India Connected Toys Market by Technology
9.3.4 India Connected Toys Market by Interfacing Device
9.3.5 India Connected Toys Market by Distribution Channel
9.4 South Korea Connected Toys Market
9.4.1 South Korea Connected Toys Market by Application
9.4.2 South Korea Connected Toys Market by Age Group
9.4.3 South Korea Connected Toys Market by Technology
9.4.4 South Korea Connected Toys Market by Interfacing Device
9.4.5 South Korea Connected Toys Market by Distribution Channel
9.5 Singapore Connected Toys Market
9.5.1 Singapore Connected Toys Market by Application
9.5.2 Singapore Connected Toys Market by Age Group
9.5.3 Singapore Connected Toys Market by Technology
9.5.4 Singapore Connected Toys Market by Interfacing Device
9.5.5 Singapore Connected Toys Market by Distribution Channel
9.6 Malaysia Connected Toys Market
9.6.1 Malaysia Connected Toys Market by Application
9.6.2 Malaysia Connected Toys Market by Age Group
9.6.3 Malaysia Connected Toys Market by Technology
9.6.4 Malaysia Connected Toys Market by Interfacing Device
9.6.5 Malaysia Connected Toys Market by Distribution Channel
9.7 Rest of Asia Pacific Connected Toys Market
9.7.1 Rest of Asia Pacific Connected Toys Market by Application
9.7.2 Rest of Asia Pacific Connected Toys Market by Age Group
9.7.3 Rest of Asia Pacific Connected Toys Market by Technology
9.7.4 Rest of Asia Pacific Connected Toys Market by Interfacing Device
9.7.5 Rest of Asia Pacific Connected Toys Market by Distribution Channel

Chapter 10. Company Profiles
10.1 Hasbro, Inc.
10.1.1 Company Overview
10.1.2 Financial Analysis
10.1.3 Segmental and Regional Analysis
10.1.4 Recent strategies and developments:
10.1.4.1 Partnerships, Collaborations, and Agreements:
10.2 Mattel, Inc.
10.2.1 Company Overview
10.2.2 Financial Analysis
10.2.3 Segmental and Regional Analysis
10.2.4 Research & Development Expenses
10.2.5 Recent strategies and developments:
10.2.5.1 Partnerships, Collaborations, and Agreements:
10.3 LEGO Group (KIRKBI A/S)
10.3.1 Company Overview
10.3.2 Financial Analysis
10.3.3 Research & Development Expenses
10.3.4 Recent strategies and developments:
10.3.4.1 Partnerships, Collaborations, and Agreements:
10.4 VTech Holdings Limited
10.4.1 Company Overview
10.4.2 Financial Analysis
10.4.3 Segmental and Regional Analysis
10.4.4 Research & Development Expenses
10.4.5 Recent strategies and developments:
10.4.5.1 Product Launches and Product Expansions:
10.5 ROYBI
10.5.1 Company Overview
10.5.2 Recent strategies and developments:
10.5.2.1 Partnerships, Collaborations, and Agreements:
10.5.2.2 Acquisition and Mergers:
10.6 Pillar Learning
10.6.1 Company Overview
10.6.2 Recent strategies and developments:
10.6.2.1 Product Launches and Product Expansions:
10.7 Ubtech Robotics Corp. Ltd.
10.7.1 Company Overview
10.7.2 Recent strategies and developments:
10.7.2.1 Product Launches and Product Expansions:
10.8 PlayShifu
10.8.1 Company Overview
10.8.2 Recent strategies and developments:
10.8.2.1 Partnerships, Collaborations, and Agreements:
10.9 Sphero, Inc.
10.9.1 Company Overview
10.9.2 Recent strategies and developments:
10.9.2.1 Acquisition and Mergers:
10.10. Mainbot SAS
10.10.1 Company Overview
TABLE 1 Asia Pacific Connected Toys Market, 2018 - 2021, USD Million
TABLE 2 Asia Pacific Connected Toys Market, 2022 - 2028, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– Connected Toys Market
TABLE 4 Product Launches And Product Expansions– Connected Toys Market
TABLE 5 Acquisition and Mergers– Connected Toys Market
TABLE 6 Asia Pacific Connected Toys Market by Application, 2018 - 2021, USD Million
TABLE 7 Asia Pacific Connected Toys Market by Application, 2022 - 2028, USD Million
TABLE 8 Asia Pacific Education Market by Country, 2018 - 2021, USD Million
TABLE 9 Asia Pacific Education Market by Country, 2022 - 2028, USD Million
TABLE 10 Asia Pacific Entertainment Market by Country, 2018 - 2021, USD Million
TABLE 11 Asia Pacific Entertainment Market by Country, 2022 - 2028, USD Million
TABLE 12 Asia Pacific Other Applications Market by Country, 2018 - 2021, USD Million
TABLE 13 Asia Pacific Other Applications Market by Country, 2022 - 2028, USD Million
TABLE 14 Asia Pacific Connected Toys Market by Age Group, 2018 - 2021, USD Million
TABLE 15 Asia Pacific Connected Toys Market by Age Group, 2022 - 2028, USD Million
TABLE 16 Asia Pacific Teenagers (13-19 years) Market by Country, 2018 - 2021, USD Million
TABLE 17 Asia Pacific Teenagers (13-19 years) Market by Country, 2022 - 2028, USD Million
TABLE 18 Asia Pacific 9-12 years Market by Country, 2018 - 2021, USD Million
TABLE 19 Asia Pacific 9-12 years Market by Country, 2022 - 2028, USD Million
TABLE 20 Asia Pacific 6-8 years Market by Country, 2018 - 2021, USD Million
TABLE 21 Asia Pacific 6-8 years Market by Country, 2022 - 2028, USD Million
TABLE 22 Asia Pacific 1- 5 years Market by Country, 2018 - 2021, USD Million
TABLE 23 Asia Pacific 1- 5 years Market by Country, 2022 - 2028, USD Million
TABLE 24 Asia Pacific Connected Toys Market by Technology, 2018 - 2021, USD Million
TABLE 25 Asia Pacific Connected Toys Market by Technology, 2022 - 2028, USD Million
TABLE 26 Asia Pacific Wi-Fi Market by Country, 2018 - 2021, USD Million
TABLE 27 Asia Pacific Wi-Fi Market by Country, 2022 - 2028, USD Million
TABLE 28 Asia Pacific Bluetooth Market by Country, 2018 - 2021, USD Million
TABLE 29 Asia Pacific Bluetooth Market by Country, 2022 - 2028, USD Million
TABLE 30 Asia Pacific Others Market by Country, 2018 - 2021, USD Million
TABLE 31 Asia Pacific Others Market by Country, 2022 - 2028, USD Million
TABLE 32 Asia Pacific Connected Toys Market by Interfacing Device, 2018 - 2021, USD Million
TABLE 33 Asia Pacific Connected Toys Market by Interfacing Device, 2022 - 2028, USD Million
TABLE 34 Asia Pacific PC/Laptop Market by Country, 2018 - 2021, USD Million
TABLE 35 Asia Pacific PC/Laptop Market by Country, 2022 - 2028, USD Million
TABLE 36 Asia Pacific Smartphone/Tablet Market by Country, 2018 - 2021, USD Million
TABLE 37 Asia Pacific Smartphone/Tablet Market by Country, 2022 - 2028, USD Million
TABLE 38 Asia Pacific Connected Toys Market by Distribution Channel, 2018 - 2021, USD Million
TABLE 39 Asia Pacific Connected Toys Market by Distribution Channel, 2022 - 2028, USD Million
TABLE 40 Asia Pacific Offline Market by Country, 2018 - 2021, USD Million
TABLE 41 Asia Pacific Offline Market by Country, 2022 - 2028, USD Million
TABLE 42 Asia Pacific Online Market by Country, 2018 - 2021, USD Million
TABLE 43 Asia Pacific Online Market by Country, 2022 - 2028, USD Million
TABLE 44 Asia Pacific Connected Toys Market by Country, 2018 - 2021, USD Million
TABLE 45 Asia Pacific Connected Toys Market by Country, 2022 - 2028, USD Million
TABLE 46 China Connected Toys Market, 2018 - 2021, USD Million
TABLE 47 China Connected Toys Market, 2022 - 2028, USD Million
TABLE 48 China Connected Toys Market by Application, 2018 - 2021, USD Million
TABLE 49 China Connected Toys Market by Application, 2022 - 2028, USD Million
TABLE 50 China Connected Toys Market by Age Group, 2018 - 2021, USD Million
TABLE 51 China Connected Toys Market by Age Group, 2022 - 2028, USD Million
TABLE 52 China Connected Toys Market by Technology, 2018 - 2021, USD Million
TABLE 53 China Connected Toys Market by Technology, 2022 - 2028, USD Million
TABLE 54 China Connected Toys Market by Interfacing Device, 2018 - 2021, USD Million
TABLE 55 China Connected Toys Market by Interfacing Device, 2022 - 2028, USD Million
TABLE 56 China Connected Toys Market by Distribution Channel, 2018 - 2021, USD Million
TABLE 57 China Connected Toys Market by Distribution Channel, 2022 - 2028, USD Million
TABLE 58 Japan Connected Toys Market, 2018 - 2021, USD Million
TABLE 59 Japan Connected Toys Market, 2022 - 2028, USD Million
TABLE 60 Japan Connected Toys Market by Application, 2018 - 2021, USD Million
TABLE 61 Japan Connected Toys Market by Application, 2022 - 2028, USD Million
TABLE 62 Japan Connected Toys Market by Age Group, 2018 - 2021, USD Million
TABLE 63 Japan Connected Toys Market by Age Group, 2022 - 2028, USD Million
TABLE 64 Japan Connected Toys Market by Technology, 2018 - 2021, USD Million
TABLE 65 Japan Connected Toys Market by Technology, 2022 - 2028, USD Million
TABLE 66 Japan Connected Toys Market by Interfacing Device, 2018 - 2021, USD Million
TABLE 67 Japan Connected Toys Market by Interfacing Device, 2022 - 2028, USD Million
TABLE 68 Japan Connected Toys Market by Distribution Channel, 2018 - 2021, USD Million
TABLE 69 Japan Connected Toys Market by Distribution Channel, 2022 - 2028, USD Million
TABLE 70 India Connected Toys Market, 2018 - 2021, USD Million
TABLE 71 India Connected Toys Market, 2022 - 2028, USD Million
TABLE 72 India Connected Toys Market by Application, 2018 - 2021, USD Million
TABLE 73 India Connected Toys Market by Application, 2022 - 2028, USD Million
TABLE 74 India Connected Toys Market by Age Group, 2018 - 2021, USD Million
TABLE 75 India Connected Toys Market by Age Group, 2022 - 2028, USD Million
TABLE 76 India Connected Toys Market by Technology, 2018 - 2021, USD Million
TABLE 77 India Connected Toys Market by Technology, 2022 - 2028, USD Million
TABLE 78 India Connected Toys Market by Interfacing Device, 2018 - 2021, USD Million
TABLE 79 India Connected Toys Market by Interfacing Device, 2022 - 2028, USD Million
TABLE 80 India Connected Toys Market by Distribution Channel, 2018 - 2021, USD Million
TABLE 81 India Connected Toys Market by Distribution Channel, 2022 - 2028, USD Million
TABLE 82 South Korea Connected Toys Market, 2018 - 2021, USD Million
TABLE 83 South Korea Connected Toys Market, 2022 - 2028, USD Million
TABLE 84 South Korea Connected Toys Market by Application, 2018 - 2021, USD Million
TABLE 85 South Korea Connected Toys Market by Application, 2022 - 2028, USD Million
TABLE 86 South Korea Connected Toys Market by Age Group, 2018 - 2021, USD Million
TABLE 87 South Korea Connected Toys Market by Age Group, 2022 - 2028, USD Million
TABLE 88 South Korea Connected Toys Market by Technology, 2018 - 2021, USD Million
TABLE 89 South Korea Connected Toys Market by Technology, 2022 - 2028, USD Million
TABLE 90 South Korea Connected Toys Market by Interfacing Device, 2018 - 2021, USD Million
TABLE 91 South Korea Connected Toys Market by Interfacing Device, 2022 - 2028, USD Million
TABLE 92 South Korea Connected Toys Market by Distribution Channel, 2018 - 2021, USD Million
TABLE 93 South Korea Connected Toys Market by Distribution Channel, 2022 - 2028, USD Million
TABLE 94 Singapore Connected Toys Market, 2018 - 2021, USD Million
TABLE 95 Singapore Connected Toys Market, 2022 - 2028, USD Million
TABLE 96 Singapore Connected Toys Market by Application, 2018 - 2021, USD Million
TABLE 97 Singapore Connected Toys Market by Application, 2022 - 2028, USD Million
TABLE 98 Singapore Connected Toys Market by Age Group, 2018 - 2021, USD Million
TABLE 99 Singapore Connected Toys Market by Age Group, 2022 - 2028, USD Million
TABLE 100 Singapore Connected Toys Market by Technology, 2018 - 2021, USD Million
TABLE 101 Singapore Connected Toys Market by Technology, 2022 - 2028, USD Million
TABLE 102 Singapore Connected Toys Market by Interfacing Device, 2018 - 2021, USD Million
TABLE 103 Singapore Connected Toys Market by Interfacing Device, 2022 - 2028, USD Million
TABLE 104 Singapore Connected Toys Market by Distribution Channel, 2018 - 2021, USD Million
TABLE 105 Singapore Connected Toys Market by Distribution Channel, 2022 - 2028, USD Million
TABLE 106 Malaysia Connected Toys Market, 2018 - 2021, USD Million
TABLE 107 Malaysia Connected Toys Market, 2022 - 2028, USD Million
TABLE 108 Malaysia Connected Toys Market by Application, 2018 - 2021, USD Million
TABLE 109 Malaysia Connected Toys Market by Application, 2022 - 2028, USD Million
TABLE 110 Malaysia Connected Toys Market by Age Group, 2018 - 2021, USD Million
TABLE 111 Malaysia Connected Toys Market by Age Group, 2022 - 2028, USD Million
TABLE 112 Malaysia Connected Toys Market by Technology, 2018 - 2021, USD Million
TABLE 113 Malaysia Connected Toys Market by Technology, 2022 - 2028, USD Million
TABLE 114 Malaysia Connected Toys Market by Interfacing Device, 2018 - 2021, USD Million
TABLE 115 Malaysia Connected Toys Market by Interfacing Device, 2022 - 2028, USD Million
TABLE 116 Malaysia Connected Toys Market by Distribution Channel, 2018 - 2021, USD Million
TABLE 117 Malaysia Connected Toys Market by Distribution Channel, 2022 - 2028, USD Million
TABLE 118 Rest of Asia Pacific Connected Toys Market, 2018 - 2021, USD Million
TABLE 119 Rest of Asia Pacific Connected Toys Market, 2022 - 2028, USD Million
TABLE 120 Rest of Asia Pacific Connected Toys Market by Application, 2018 - 2021, USD Million
TABLE 121 Rest of Asia Pacific Connected Toys Market by Application, 2022 - 2028, USD Million
TABLE 122 Rest of Asia Pacific Connected Toys Market by Age Group, 2018 - 2021, USD Million
TABLE 123 Rest of Asia Pacific Connected Toys Market by Age Group, 2022 - 2028, USD Million
TABLE 124 Rest of Asia Pacific Connected Toys Market by Technology, 2018 - 2021, USD Million
TABLE 125 Rest of Asia Pacific Connected Toys Market by Technology, 2022 - 2028, USD Million
TABLE 126 Rest of Asia Pacific Connected Toys Market by Interfacing Device, 2018 - 2021, USD Million
TABLE 127 Rest of Asia Pacific Connected Toys Market by Interfacing Device, 2022 - 2028, USD Million
TABLE 128 Rest of Asia Pacific Connected Toys Market by Distribution Channel, 2018 - 2021, USD Million
TABLE 129 Rest of Asia Pacific Connected Toys Market by Distribution Channel, 2022 - 2028, USD Million
TABLE 130 key information – Hasbro, Inc.
TABLE 131 key information – Mattel, Inc.
TABLE 132 key information – LEGO Group
TABLE 133 key information – VTech Holdings Limited
TABLE 134 Key Information – ROYBI
TABLE 135 Key Information – Pillar Learning
TABLE 136 Key Information – Ubtech Robotics Corp. Ltd.
TABLE 137 Key Information – PlayShifu
TABLE 138 Key Information – sphero, inc.
TABLE 139 Key Information – Mainbot SAS

List of Figures
FIG 1 Methodology for the research
FIG 2 KBV Cardinal Matrix
FIG 3 Key Leading Strategies: Percentage Distribution (2018-2022)
FIG 4 Recent strategies and developments: ROYBI

Purchase Full Report of
Asia Pacific Connected Toys Market

Buy Now

Avail up to 60% discount on subscription plans on

SUBSCRIPTION MODEL