The Asia Pacific Live Commerce Platforms Market would witness market growth of 20% CAGR during the forecast period (2024-2031).
The China market dominated the Asia Pacific Live Commerce Platforms Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $374.2 Million by 2031. The Japan market is registering a CAGR of 19.4% during (2024 - 2031). Additionally, The India market would showcase a CAGR of 20.8% during (2024 - 2031).
The live commerce platforms market refers to the industry focused on platforms and technologies that facilitate live streaming of shopping experiences. These platforms enable brands and retailers to host real-time video broadcasts where viewers can watch product demonstrations, interact with hosts, and make purchases directly during the live event.
Live commerce platforms have been utilized to host live auctions and bidding events, allowing consumers to participate in real-time competitive bidding for exclusive products. These live auctions offer a thrilling experience where viewers can place bids and win items directly through the live stream, creating a sense of urgency and excitement.
India's burgeoning consumer electronics sector has led to an expansion of product categories and an increase in the variety of electronics available. Live commerce platforms capitalize on this diversity by featuring various electronic products during live events. This variety attracts different consumer segments and boosts the overall growth of live commerce platforms as they cater to a broader audience with varied interests. As per the Investment Promotion and Facilitation Agency, India’s electronics production is forecasted to reach $300 billion by FY26. Domestic production has grown at a rate of 13%, rising from $49 billion in FY17 to $101 billion in FY23. The production distribution includes Mobile Phones at 43%, IT Hardware at 5%, and Consumer Electronics at 12%.
Free Valuable Insights: The Global Live Commerce Platforms Market is Predict to reach USD 3.4 Billion by 2031, at a CAGR of 19.8%
Based on Category, the market is segmented into Apparel & Fashion, Cosmetics & Personal Care, Consumer Electronics, Furnishing, Entertainment, and Others Category. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.
List of Key Companies Profiled
- Amazon.com, Inc.
- Google LLC (Youtube, LLC)
- com Ltd.
- iShopShops, Inc.
- Bambuser AB
- CommentSold, Inc.
- Loop Now Technologies, Inc. (Firework)
- TalkShopLive, Inc.
- Livescale Technologies Inc.
- GhostRetail Inc.
Asia Pacific Live Commerce Platforms Market Report Segmentation
By Category
- Apparel & Fashion
- Cosmetics & Personal Care
- Consumer Electronics
- Furnishing
- Entertainment
- Others Category
By Country
- China
- Japan
- India
- South Korea
- Singapore
- Malaysia
- Rest of Asia Pacific
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Asia Pacific Live Commerce Platforms Market, by Category
1.4.2 Asia Pacific Live Commerce Platforms Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
Chapter 4. Competition Analysis – Global
4.1 Market Share Analysis, 2023
4.2 Strategies Deployed in Live Commerce Platforms Market
4.3 Porter Five Forces Analysis
Chapter 5. Asia Pacific Live Commerce Platforms Market by Category
5.1 Asia Pacific Apparel & Fashion Market by Country
5.2 Asia Pacific Cosmetics & Personal Care Market by Country
5.3 Asia Pacific Consumer Electronics Market by Country
5.4 Asia Pacific Furnishing Market by Country
5.5 Asia Pacific Entertainment Market by Country
5.6 Asia Pacific Others Category Market by Country
Chapter 6. Asia Pacific Live Commerce Platforms Market by Country
6.1 China Live Commerce Platforms Market
6.1.1 China Live Commerce Platforms Market by Category
6.2 Japan Live Commerce Platforms Market
6.2.1 Japan Live Commerce Platforms Market by Category
6.3 India Live Commerce Platforms Market
6.3.1 India Live Commerce Platforms Market by Category
6.4 South Korea Live Commerce Platforms Market
6.4.1 South Korea Live Commerce Platforms Market by Category
6.5 Singapore Live Commerce Platforms Market
6.5.1 Singapore Live Commerce Platforms Market by Category
6.6 Malaysia Live Commerce Platforms Market
6.6.1 Malaysia Live Commerce Platforms Market by Category
6.7 Rest of Asia Pacific Live Commerce Platforms Market
6.7.1 Rest of Asia Pacific Live Commerce Platforms Market by Category
Chapter 7. Company Profiles
7.1 Google LLC (Youtube, LLC)
7.1.1 Company Overview
7.1.2 Financial Analysis
7.1.3 Segmental and Regional Analysis
7.1.4 Research & Development Expense
7.1.5 SWOT Analysis
7.2 Amazon.com, Inc.
7.2.1 Company Overview
7.2.2 Financial Analysis
7.2.3 Segmental Analysis
7.2.4 Recent strategies and developments:
7.2.4.1 Product Launches and Product Expansions:
7.2.5 SWOT Analysis
7.3 Giosg.com Ltd.
7.3.1 Company Overview
7.3.2 Recent strategies and developments:
7.3.2.1 Acquisition and Mergers:
7.4 iShopShops, Inc.
7.4.1 Company Overview
7.5 Bambuser AB
7.5.1 Company Overview
7.5.2 Recent strategies and developments:
7.5.2.1 Partnerships, Collaborations, and Agreements:
7.5.2.2 Product Launches and Product Expansions:
7.6 CommentSold, Inc.
7.6.1 Company Overview
7.6.2 Recent strategies and developments:
7.6.2.1 Partnerships, Collaborations, and Agreements:
7.6.2.2 Product Launches and Product Expansions:
7.6.2.3 Acquisition and Mergers:
7.7 Loop Now Technologies, Inc. (Firework)
7.7.1 Company Overview
7.7.2 Recent strategies and developments:
7.7.2.1 Partnerships, Collaborations, and Agreements:
7.8 TalkShopLive, Inc.
7.8.1 Company Overview
7.9 Livescale Technologies Inc.
7.9.1 Company Overview
7.10. GhostRetail Inc.
7.10.1 Company Overview
TABLE 1 Asia Pacific Live Commerce Platforms Market, 2020 - 2023, USD Million
TABLE 2 Asia Pacific Live Commerce Platforms Market, 2024 - 2031, USD Million
TABLE 3 Asia Pacific Live Commerce Platforms Market by Category, 2020 - 2023, USD Million
TABLE 4 Asia Pacific Live Commerce Platforms Market by Category, 2024 - 2031, USD Million
TABLE 5 Asia Pacific Apparel & Fashion Market by Country, 2020 - 2023, USD Million
TABLE 6 Asia Pacific Apparel & Fashion Market by Country, 2024 - 2031, USD Million
TABLE 7 Asia Pacific Cosmetics & Personal Care Market by Country, 2020 - 2023, USD Million
TABLE 8 Asia Pacific Cosmetics & Personal Care Market by Country, 2024 - 2031, USD Million
TABLE 9 Asia Pacific Consumer Electronics Market by Country, 2020 - 2023, USD Million
TABLE 10 Asia Pacific Consumer Electronics Market by Country, 2024 - 2031, USD Million
TABLE 11 Asia Pacific Furnishing Market by Country, 2020 - 2023, USD Million
TABLE 12 Asia Pacific Furnishing Market by Country, 2024 - 2031, USD Million
TABLE 13 Asia Pacific Entertainment Market by Country, 2020 - 2023, USD Million
TABLE 14 Asia Pacific Entertainment Market by Country, 2024 - 2031, USD Million
TABLE 15 Asia Pacific Others Category Market by Country, 2020 - 2023, USD Million
TABLE 16 Asia Pacific Others Category Market by Country, 2024 - 2031, USD Million
TABLE 17 Asia Pacific Live Commerce Platforms Market by Country, 2020 - 2023, USD Million
TABLE 18 Asia Pacific Live Commerce Platforms Market by Country, 2024 - 2031, USD Million
TABLE 19 China Live Commerce Platforms Market, 2020 - 2023, USD Million
TABLE 20 China Live Commerce Platforms Market, 2024 - 2031, USD Million
TABLE 21 China Live Commerce Platforms Market by Category, 2020 - 2023, USD Million
TABLE 22 China Live Commerce Platforms Market by Category, 2024 - 2031, USD Million
TABLE 23 Japan Live Commerce Platforms Market, 2020 - 2023, USD Million
TABLE 24 Japan Live Commerce Platforms Market, 2024 - 2031, USD Million
TABLE 25 Japan Live Commerce Platforms Market by Category, 2020 - 2023, USD Million
TABLE 26 Japan Live Commerce Platforms Market by Category, 2024 - 2031, USD Million
TABLE 27 India Live Commerce Platforms Market, 2020 - 2023, USD Million
TABLE 28 India Live Commerce Platforms Market, 2024 - 2031, USD Million
TABLE 29 India Live Commerce Platforms Market by Category, 2020 - 2023, USD Million
TABLE 30 India Live Commerce Platforms Market by Category, 2024 - 2031, USD Million
TABLE 31 South Korea Live Commerce Platforms Market, 2020 - 2023, USD Million
TABLE 32 South Korea Live Commerce Platforms Market, 2024 - 2031, USD Million
TABLE 33 South Korea Live Commerce Platforms Market by Category, 2020 - 2023, USD Million
TABLE 34 South Korea Live Commerce Platforms Market by Category, 2024 - 2031, USD Million
TABLE 35 Singapore Live Commerce Platforms Market, 2020 - 2023, USD Million
TABLE 36 Singapore Live Commerce Platforms Market, 2024 - 2031, USD Million
TABLE 37 Singapore Live Commerce Platforms Market by Category, 2020 - 2023, USD Million
TABLE 38 Singapore Live Commerce Platforms Market by Category, 2024 - 2031, USD Million
TABLE 39 Malaysia Live Commerce Platforms Market, 2020 - 2023, USD Million
TABLE 40 Malaysia Live Commerce Platforms Market, 2024 - 2031, USD Million
TABLE 41 Malaysia Live Commerce Platforms Market by Category, 2020 - 2023, USD Million
TABLE 42 Malaysia Live Commerce Platforms Market by Category, 2024 - 2031, USD Million
TABLE 43 Rest of Asia Pacific Live Commerce Platforms Market, 2020 - 2023, USD Million
TABLE 44 Rest of Asia Pacific Live Commerce Platforms Market, 2024 - 2031, USD Million
TABLE 45 Rest of Asia Pacific Live Commerce Platforms Market by Category, 2020 - 2023, USD Million
TABLE 46 Rest of Asia Pacific Live Commerce Platforms Market by Category, 2024 - 2031, USD Million
TABLE 47 Key Information – Google LLC
TABLE 48 Key Information – Amazon.com, Inc.
TABLE 49 Key Information – Giosg.com Ltd.
TABLE 50 Key Information – iShopShops, Inc.
TABLE 51 Key Information – Bambuser AB
TABLE 52 Key Information – CommentSold, Inc.
TABLE 53 Key Information – Loop Now Technologies, Inc. (Firework)
TABLE 54 Key Information – TalkShopLive, Inc.
TABLE 55 Key Information – Livescale Technologies Inc.
TABLE 56 Key Information – GhostRetail Inc.
List of Figures
FIG 1 Methodology for the research
FIG 2 Asia Pacific Live Commerce Platforms Market, 2020 - 2031, USD Million
FIG 3 Key Factors Impacting Live Commerce Platforms Market
FIG 4 Market Share Analysis, 2023
FIG 5 Porter’s Five Forces Analysis – Live Commerce Platforms Market
FIG 6 Asia Pacific Live Commerce Platforms Market share by Category, 2023
FIG 7 Asia Pacific Live Commerce Platforms Market share by Category, 2031
FIG 8 Asia Pacific Live Commerce Platforms Market by Category, 2020 - 2031, USD Million
FIG 9 Asia Pacific Live Commerce Platforms Market share by Country, 2023
FIG 10 Asia Pacific Live Commerce Platforms Market share by Country, 2031
FIG 11 Asia Pacific Live Commerce Platforms Market by Country, 2020 - 2031, USD Million
FIG 12 SWOT Analysis: Google LLC
FIG 13 SWOT Analysis: Amazon.com, Inc.
FIG 14 Recent strategies and developments: Bambuser AB
FIG 15 Recent strategies and developments: CommentSold, Inc.