The Asia Pacific Short Video Platforms Market would witness market growth of 10.7% CAGR during the forecast period (2023-2029).
Short videos have a flexible production cycle that fits nicely with brand marketing goals and budgets. As a result, companies continuously attempt to improve the user experience steadily and develop effective marketing campaigns fast with one-on-one interactions with the target audience. To acquire traction in the short video platform market, an increasing number of major market players are spending time producing their video releases and partnering with other businesses.
Short video platforms provide viewers and artists with an engaging experience & plenty of interest in today's fast-paced environment. In addition, users worldwide utilize these platforms to promote their companies, forums, ideas, and goals. Fashion is one of the most popular market segments available, and brand ads using influencer marketing have a high conversion rate. Brands that formerly created lengthy advertisements have started to rely more heavily on influencers since influencer marketing is more efficient than traditional advertising.
Most Indians living in remote areas lack sufficient access to excellent education and skill development. In such circumstances, online video channels might be crucial. It may be advantageous for people constrained by a precarious financial situation or physical restrictions. Also, there are more candidates than openings at prestigious Indian universities. Many Indians, numbering in the millions, cannot pay for or access higher education due to poverty. Online video is a cost-effective option to reskill and upskill due to the erratic job market in India. Also, more affordable and superior bandwidth makes it simpler for students to complete online courses. The growing trend of online education in the region is estimated to support the growth of the short video platforms market in the APAC region.
The China market dominated the Asia Pacific Short Video Platforms Market by Country in 2022, and would continue to be a dominant market till 2029; thereby, achieving a market value of $230.2 Million by 2029. The Japan market is estimated to grow a CAGR of 10% during (2023 - 2029). Additionally, The India market would experience a CAGR of 11.3% during (2023 - 2029).
Based on End-use, the market is segmented into Media & Entertainment, Education, Live Commerce and Others. Based on Platforms, the market is segmented into iOS, Android and Others. Based on Type, the market is segmented into Video Posts and Live Video. Based on Application, the market is segmented into Application-based and Website-based. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.
Free Valuable Insights: The Worldwide Short Video Platforms Market is Projected to reach USD 2.7 Billion by 2029, at a CAGR of 9.7%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Meta Platforms, Inc., Vimeo.com, Inc., Tencent Holdings Ltd., Snow Co., Ltd. (Naver Corporation), Yixia Technology (Miaopai), Beijing Weiran Network Technology Co., Ltd. (Pear Video), Kuaishou Technology, Shenzhen Big Head Brothers Technology Co., Ltd. (Doupai), Snap, Inc. (SnapChat) and ByteDance Ltd.
Scope of the Study
Market Segments Covered in the Report:
By End-use
- Media & Entertainment
- Education
- Live Commerce
- Others
By Platforms
By Type
By Application
- Application-based
- Website-based
By Country
- China
- Japan
- India
- South Korea
- Singapore
- Malaysia
- Rest of Asia Pacific
Key Market Players
List of Companies Profiled in the Report:
- Meta Platforms, Inc.
- Vimeo.com, Inc.
- Tencent Holdings Ltd.
- Snow Co., Ltd. (Naver Corporation)
- Yixia Technology (Miaopai)
- Beijing Weiran Network Technology Co., Ltd. (Pear Video)
- Kuaishou Technology
- Shenzhen Big Head Brothers Technology Co., Ltd. (Doupai)
- Snap, Inc. (SnapChat)
- ByteDance Ltd.
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Asia Pacific Short Video Platforms Market, by End-use
1.4.2 Asia Pacific Short Video Platforms Market, by Platforms
1.4.3 Asia Pacific Short Video Platforms Market, by Type
1.4.4 Asia Pacific Short Video Platforms Market, by Application
1.4.5 Asia Pacific Short Video Platforms Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market Composition & Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Acquisition and Mergers
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2019-2023)
Chapter 4. Asia Pacific Short Video Platforms Market by End-use
4.1 Asia Pacific Media & Entertainment Market by Country
4.2 Asia Pacific Education Market by Country
4.3 Asia Pacific Live Commerce Market by Country
4.4 Asia Pacific Others Market by Country
Chapter 5. Asia Pacific Short Video Platforms Market by Platforms
5.1 Asia Pacific iOS Market by Country
5.2 Asia Pacific Android Market by Country
5.3 Asia Pacific Others Market by Country
Chapter 6. Asia Pacific Short Video Platforms Market by Type
6.1 Asia Pacific Video Posts Market by Country
6.2 Asia Pacific Live Video Market by Country
Chapter 7. Asia Pacific Short Video Platforms Market by Application
7.1 Asia Pacific Application-based Market by Country
7.2 Asia Pacific Website-based Market by Country
Chapter 8. Asia Pacific Short Video Platforms Market by Country
8.1 China Short Video Platforms Market
8.1.1 China Short Video Platforms Market by End-use
8.1.2 China Short Video Platforms Market by Platforms
8.1.3 China Short Video Platforms Market by Type
8.1.4 China Short Video Platforms Market by Application
8.2 Japan Short Video Platforms Market
8.2.1 Japan Short Video Platforms Market by End-use
8.2.2 Japan Short Video Platforms Market by Platforms
8.2.3 Japan Short Video Platforms Market by Type
8.2.4 Japan Short Video Platforms Market by Application
8.3 India Short Video Platforms Market
8.3.1 India Short Video Platforms Market by End-use
8.3.2 India Short Video Platforms Market by Platforms
8.3.3 India Short Video Platforms Market by Type
8.3.4 India Short Video Platforms Market by Application
8.4 South Korea Short Video Platforms Market
8.4.1 South Korea Short Video Platforms Market by End-use
8.4.2 South Korea Short Video Platforms Market by Platforms
8.4.3 South Korea Short Video Platforms Market by Type
8.4.4 South Korea Short Video Platforms Market by Application
8.5 Singapore Short Video Platforms Market
8.5.1 Singapore Short Video Platforms Market by End-use
8.5.2 Singapore Short Video Platforms Market by Platforms
8.5.3 Singapore Short Video Platforms Market by Type
8.5.4 Singapore Short Video Platforms Market by Application
8.6 Malaysia Short Video Platforms Market
8.6.1 Malaysia Short Video Platforms Market by End-use
8.6.2 Malaysia Short Video Platforms Market by Platforms
8.6.3 Malaysia Short Video Platforms Market by Type
8.6.4 Malaysia Short Video Platforms Market by Application
8.7 Rest of Asia Pacific Short Video Platforms Market
8.7.1 Rest of Asia Pacific Short Video Platforms Market by End-use
8.7.2 Rest of Asia Pacific Short Video Platforms Market by Platforms
8.7.3 Rest of Asia Pacific Short Video Platforms Market by Type
8.7.4 Rest of Asia Pacific Short Video Platforms Market by Application
Chapter 9. Company Profiles
9.1 Meta Platforms, Inc.
9.1.1 Company Overview
9.1.2 Financial Analysis
9.1.3 Segment and Regional Analysis
9.1.4 Research & Development Expense
9.1.5 Recent strategies and developments:
9.1.5.1 Product Launches and Product Expansions:
9.1.6 SWOT Analysis
9.2 Vimeo.com, Inc.
9.2.1 Company Overview
9.2.2 Financial Analysis
9.2.3 Regional Analysis
9.2.4 Research & Development Expenses
9.2.5 Recent strategies and developments:
9.2.5.1 Product Launches and Product Expansions:
9.2.5.2 Acquisition and Mergers:
9.3 Snap, Inc. (SnapChat)
9.3.1 Company Overview
9.3.2 Financial Analysis
9.3.3 Regional Analysis
9.3.4 Research & Development Expenses
9.3.5 Recent strategies and developments:
9.3.5.1 Partnerships, Collaborations, and Agreements:
9.3.5.2 Product Launches and Product Expansions:
9.3.5.3 Acquisition and Mergers:
9.4 Tencent Holdings Ltd.
9.4.1 Company Overview
9.4.2 Financial Analysis
9.4.3 Segmental and Regional Analysis
9.4.4 Research & Development Expenses
9.4.5 Recent strategies and developments:
9.4.5.1 Partnerships, Collaborations, and Agreements:
9.4.5.2 Product Launches and Product Expansions:
9.5 Kuaishou Technology
9.5.1 Company Overview
9.5.2 Financial Analysis
9.5.3 Regional Analysis
9.5.4 Research & Development Expenses
9.5.5 Recent strategies and developments:
9.5.5.1 Partnerships, Collaborations, and Agreements:
9.5.5.2 Product Launches and Product Expansions:
9.6 Snow Co., Ltd. (Naver Corporation)
9.6.1 Company Overview
9.6.2 Financial Analysis
9.6.3 Regional Analysis
9.6.4 Research & Development Expenses
9.7 ByteDance Ltd.
9.7.1 Company Overview
9.7.2 Recent strategies and developments:
9.7.2.1 Partnerships, Collaborations, and Agreements:
9.7.2.2 Product Launches and Product Expansions:
9.7.2.3 Acquisition and Mergers:
9.8 Yixia Technology (Miaopai)
9.8.1 Company Overview
9.9 Beijing Weiran Network Technology Co., Ltd. (Pear Video)
9.9.1 Company Overview
9.10. Shenzhen Big Head Brothers Technology Co., Ltd. (Doupai)
9.10.1 Company Overview
TABLE 1 Asia Pacific Short Video Platforms Market, 2019 - 2022, USD Million
TABLE 2 Asia Pacific Short Video Platforms Market, 2023 - 2029, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– Short Video Platforms Market
TABLE 4 Product Launches And Product Expansions– Short Video Platforms Market
TABLE 5 Acquisition and Mergers– Short Video Platforms Market
TABLE 6 Asia Pacific Short Video Platforms Market by End-use, 2019 - 2022, USD Million
TABLE 7 Asia Pacific Short Video Platforms Market by End-use, 2023 - 2029, USD Million
TABLE 8 Asia Pacific Media & Entertainment Market by Country, 2019 - 2022, USD Million
TABLE 9 Asia Pacific Media & Entertainment Market by Country, 2023 - 2029, USD Million
TABLE 10 Asia Pacific Education Market by Country, 2019 - 2022, USD Million
TABLE 11 Asia Pacific Education Market by Country, 2023 - 2029, USD Million
TABLE 12 Asia Pacific Live Commerce Market by Country, 2019 - 2022, USD Million
TABLE 13 Asia Pacific Live Commerce Market by Country, 2023 - 2029, USD Million
TABLE 14 Asia Pacific Others Market by Country, 2019 - 2022, USD Million
TABLE 15 Asia Pacific Others Market by Country, 2023 - 2029, USD Million
TABLE 16 Asia Pacific Short Video Platforms Market by Platforms, 2019 - 2022, USD Million
TABLE 17 Asia Pacific Short Video Platforms Market by Platforms, 2023 - 2029, USD Million
TABLE 18 Asia Pacific iOS Market by Country, 2019 - 2022, USD Million
TABLE 19 Asia Pacific iOS Market by Country, 2023 - 2029, USD Million
TABLE 20 Asia Pacific Android Market by Country, 2019 - 2022, USD Million
TABLE 21 Asia Pacific Android Market by Country, 2023 - 2029, USD Million
TABLE 22 Asia Pacific Others Market by Country, 2019 - 2022, USD Million
TABLE 23 Asia Pacific Others Market by Country, 2023 - 2029, USD Million
TABLE 24 Asia Pacific Short Video Platforms Market by Type, 2019 - 2022, USD Million
TABLE 25 Asia Pacific Short Video Platforms Market by Type, 2023 - 2029, USD Million
TABLE 26 Asia Pacific Video Posts Market by Country, 2019 - 2022, USD Million
TABLE 27 Asia Pacific Video Posts Market by Country, 2023 - 2029, USD Million
TABLE 28 Asia Pacific Live Video Market by Country, 2019 - 2022, USD Million
TABLE 29 Asia Pacific Live Video Market by Country, 2023 - 2029, USD Million
TABLE 30 Asia Pacific Short Video Platforms Market by Application, 2019 - 2022, USD Million
TABLE 31 Asia Pacific Short Video Platforms Market by Application, 2023 - 2029, USD Million
TABLE 32 Asia Pacific Application-based Market by Country, 2019 - 2022, USD Million
TABLE 33 Asia Pacific Application-based Market by Country, 2023 - 2029, USD Million
TABLE 34 Asia Pacific Website-based Market by Country, 2019 - 2022, USD Million
TABLE 35 Asia Pacific Website-based Market by Country, 2023 - 2029, USD Million
TABLE 36 Asia Pacific Short Video Platforms Market by Country, 2019 - 2022, USD Million
TABLE 37 Asia Pacific Short Video Platforms Market by Country, 2023 - 2029, USD Million
TABLE 38 China Short Video Platforms Market, 2019 - 2022, USD Million
TABLE 39 China Short Video Platforms Market, 2023 - 2029, USD Million
TABLE 40 China Short Video Platforms Market by End-use, 2019 - 2022, USD Million
TABLE 41 China Short Video Platforms Market by End-use, 2023 - 2029, USD Million
TABLE 42 China Short Video Platforms Market by Platforms, 2019 - 2022, USD Million
TABLE 43 China Short Video Platforms Market by Platforms, 2023 - 2029, USD Million
TABLE 44 China Short Video Platforms Market by Type, 2019 - 2022, USD Million
TABLE 45 China Short Video Platforms Market by Type, 2023 - 2029, USD Million
TABLE 46 China Short Video Platforms Market by Application, 2019 - 2022, USD Million
TABLE 47 China Short Video Platforms Market by Application, 2023 - 2029, USD Million
TABLE 48 Japan Short Video Platforms Market, 2019 - 2022, USD Million
TABLE 49 Japan Short Video Platforms Market, 2023 - 2029, USD Million
TABLE 50 Japan Short Video Platforms Market by End-use, 2019 - 2022, USD Million
TABLE 51 Japan Short Video Platforms Market by End-use, 2023 - 2029, USD Million
TABLE 52 Japan Short Video Platforms Market by Platforms, 2019 - 2022, USD Million
TABLE 53 Japan Short Video Platforms Market by Platforms, 2023 - 2029, USD Million
TABLE 54 Japan Short Video Platforms Market by Type, 2019 - 2022, USD Million
TABLE 55 Japan Short Video Platforms Market by Type, 2023 - 2029, USD Million
TABLE 56 Japan Short Video Platforms Market by Application, 2019 - 2022, USD Million
TABLE 57 Japan Short Video Platforms Market by Application, 2023 - 2029, USD Million
TABLE 58 India Short Video Platforms Market, 2019 - 2022, USD Million
TABLE 59 India Short Video Platforms Market, 2023 - 2029, USD Million
TABLE 60 India Short Video Platforms Market by End-use, 2019 - 2022, USD Million
TABLE 61 India Short Video Platforms Market by End-use, 2023 - 2029, USD Million
TABLE 62 India Short Video Platforms Market by Platforms, 2019 - 2022, USD Million
TABLE 63 India Short Video Platforms Market by Platforms, 2023 - 2029, USD Million
TABLE 64 India Short Video Platforms Market by Type, 2019 - 2022, USD Million
TABLE 65 India Short Video Platforms Market by Type, 2023 - 2029, USD Million
TABLE 66 India Short Video Platforms Market by Application, 2019 - 2022, USD Million
TABLE 67 India Short Video Platforms Market by Application, 2023 - 2029, USD Million
TABLE 68 South Korea Short Video Platforms Market, 2019 - 2022, USD Million
TABLE 69 South Korea Short Video Platforms Market, 2023 - 2029, USD Million
TABLE 70 South Korea Short Video Platforms Market by End-use, 2019 - 2022, USD Million
TABLE 71 South Korea Short Video Platforms Market by End-use, 2023 - 2029, USD Million
TABLE 72 South Korea Short Video Platforms Market by Platforms, 2019 - 2022, USD Million
TABLE 73 South Korea Short Video Platforms Market by Platforms, 2023 - 2029, USD Million
TABLE 74 South Korea Short Video Platforms Market by Type, 2019 - 2022, USD Million
TABLE 75 South Korea Short Video Platforms Market by Type, 2023 - 2029, USD Million
TABLE 76 South Korea Short Video Platforms Market by Application, 2019 - 2022, USD Million
TABLE 77 South Korea Short Video Platforms Market by Application, 2023 - 2029, USD Million
TABLE 78 Singapore Short Video Platforms Market, 2019 - 2022, USD Million
TABLE 79 Singapore Short Video Platforms Market, 2023 - 2029, USD Million
TABLE 80 Singapore Short Video Platforms Market by End-use, 2019 - 2022, USD Million
TABLE 81 Singapore Short Video Platforms Market by End-use, 2023 - 2029, USD Million
TABLE 82 Singapore Short Video Platforms Market by Platforms, 2019 - 2022, USD Million
TABLE 83 Singapore Short Video Platforms Market by Platforms, 2023 - 2029, USD Million
TABLE 84 Singapore Short Video Platforms Market by Type, 2019 - 2022, USD Million
TABLE 85 Singapore Short Video Platforms Market by Type, 2023 - 2029, USD Million
TABLE 86 Singapore Short Video Platforms Market by Application, 2019 - 2022, USD Million
TABLE 87 Singapore Short Video Platforms Market by Application, 2023 - 2029, USD Million
TABLE 88 Malaysia Short Video Platforms Market, 2019 - 2022, USD Million
TABLE 89 Malaysia Short Video Platforms Market, 2023 - 2029, USD Million
TABLE 90 Malaysia Short Video Platforms Market by End-use, 2019 - 2022, USD Million
TABLE 91 Malaysia Short Video Platforms Market by End-use, 2023 - 2029, USD Million
TABLE 92 Malaysia Short Video Platforms Market by Platforms, 2019 - 2022, USD Million
TABLE 93 Malaysia Short Video Platforms Market by Platforms, 2023 - 2029, USD Million
TABLE 94 Malaysia Short Video Platforms Market by Type, 2019 - 2022, USD Million
TABLE 95 Malaysia Short Video Platforms Market by Type, 2023 - 2029, USD Million
TABLE 96 Malaysia Short Video Platforms Market by Application, 2019 - 2022, USD Million
TABLE 97 Malaysia Short Video Platforms Market by Application, 2023 - 2029, USD Million
TABLE 98 Rest of Asia Pacific Short Video Platforms Market, 2019 - 2022, USD Million
TABLE 99 Rest of Asia Pacific Short Video Platforms Market, 2023 - 2029, USD Million
TABLE 100 Rest of Asia Pacific Short Video Platforms Market by End-use, 2019 - 2022, USD Million
TABLE 101 Rest of Asia Pacific Short Video Platforms Market by End-use, 2023 - 2029, USD Million
TABLE 102 Rest of Asia Pacific Short Video Platforms Market by Platforms, 2019 - 2022, USD Million
TABLE 103 Rest of Asia Pacific Short Video Platforms Market by Platforms, 2023 - 2029, USD Million
TABLE 104 Rest of Asia Pacific Short Video Platforms Market by Type, 2019 - 2022, USD Million
TABLE 105 Rest of Asia Pacific Short Video Platforms Market by Type, 2023 - 2029, USD Million
TABLE 106 Rest of Asia Pacific Short Video Platforms Market by Application, 2019 - 2022, USD Million
TABLE 107 Rest of Asia Pacific Short Video Platforms Market by Application, 2023 - 2029, USD Million
TABLE 108 Key Information – Meta Platforms, Inc.
TABLE 109 Key Information – Vimeo.com, iNC.
TABLE 110 Key Information – Snap, Inc.
TABLE 111 Key Information – Tencent Holdings Ltd.
TABLE 112 Key Information – Kuaishou Technology
TABLE 113 Key Information – Snow Co., Ltd.
TABLE 114 Key Information – ByteDance Ltd.
TABLE 115 Key Information – Yixia Technology
TABLE 116 Key Information – Beijing Weiran Network Technology Co., Ltd.
TABLE 117 Key Information – Shenzhen Big Head Brothers Technology Co., Ltd.
List of Figures
FIG 1 Methodology for the research
FIG 2 KBV Cardinal Matrix
FIG 3 Key Leading Strategies: Percentage Distribution (2019-2023)
FIG 4 SWOT Analysis: Facebook
FIG 5 Recent strategies and developments: Vimeo.com, Inc.
FIG 6 Recent strategies and developments: Snap Inc.
FIG 7 Recent strategies and developments: ByteDance Ltd.