The Asia Pacific User Generated Content Platform Market would witness market growth of 26.3% CAGR during the forecast period (2021-2027).
One of the means by which a brand can obtain consumer content is by holding competitions on various social media sites, making innovative hashtags, and encouraging the followers of the brands to contribute to that hashtag. Using a UGC hashtag competition, brands motivate followers for sharing images/videos on social media platforms and utilize a specific hashtag. By sharing social media posts, customers can win various sorts of prizes. By massively sharing and using these particular hashtags, their followers can spread the hashtag so that it can become a trend. It helps to establish and extend the engagement with the target audience, create brand awareness, and eventually drive sales. Additionally, it is essential to utilize hashtags that help the brand in getting a competitive edge over its competitors.
The introduction of digital commerce and a surge in the consumer’s distaste for intrusive marketing strategies have encouraged many brands and advertisers to adopt user-generated content with an aim to communicate, engage, and connect with them. Innovative methods like augmented reality (AR) filters and lenses and live streaming have offered consumers with latest methods to develop content. They have provided marketing firms latest tactics to harness user-generated content for marketing and advertising purposes.
Moreover, the massive growth of digital music has boosted the demand & growth of user-generated content, like virtual concerts on Twitch or Fortnite, and music as a viral meme of Triller and TikTok. These factors are expected to open new growth avenues for the regional user-generated content platforms market over the forthcoming years.
The Enterprises market dominated the Malaysia User Generated Content Platform Market by End-user 2020, thereby, achieving a market value of $163.5 million by 2027. The Individual market is expected to witness a CAGR of 32.9% during (2021 - 2027).
Based on Product Type, the market is segmented into Audio and Video (including live streaming), Social Media, Advertising & Promotions, Websites, Blogs and Others. Based on End User, the market is segmented into Enterprises and Individual. Based on countries, the market is segmented into China, Japan, India, South Korea, Singapore, Malaysia, and Rest of Asia Pacific.
Free Valuable Insights: The Worldwide User Generated Content Platform Market is Projected to reach USD 13.7 Billion by 2027, at a CAGR of 24.3%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include CrowdRiff, Yotpo Ltd., Walls.io, Stackla Pty. Ltd. (Nosto Solutions Oy), TINT (Filestack), Social Native (Olapic), Emplifi Inc., Bazaarvoice (Curalate, Inc.), Monotype Imaging Holdings, Inc. (HGGC), and PowerReviews
Scope of the Study
Market Segments Covered in the Report:
By Product Type
- Audio and Video (including live streaming)
- Social Media
- Advertising & Promotions
- Websites
- Blogs
- Others
By End User
By Country
- China
- Japan
- India
- South Korea
- Singapore
- Malaysia
- Rest of Asia Pacific
Key Market Players
List of Companies Profiled in the Report:
- CrowdRiff
- Yotpo Ltd.
- Walls.io
- Stackla Pty. Ltd. (Nosto Solutions Oy)
- TINT (Filestack)
- Social Native (Olapic)
- Emplifi Inc.
- Bazaarvoice (Curalate, Inc.)
- Monotype Imaging Holdings, Inc. (HGGC)
- PowerReviews
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Asia Pacific User Generated Content Platform Market, by Product Type
1.4.2 Asia Pacific User Generated Content Platform Market, by End User
1.4.3 Asia Pacific User Generated Content Platform Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.2 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 Recent Industry Wide Strategic Developments
3.1.1 Partnerships, Collaborations and Agreements
3.1.2 Product Launches and Product Expansions
3.1.3 Acquisition and Mergers
3.2 Top Winning Strategies
3.2.1 Key Leading Strategies: Percentage Distribution (2017-2021)
3.2.2 Key Strategic Move: (Partnerships, Collaborations, and Agreements: 2017, Jun – 2021, May) Leading Players
Chapter 4. Asia Pacific User Generated Content Platform Market by End-user
4.1 Asia Pacific User Generated Content Platform Enterprises Market by Country
4.2 Asia Pacific User Generated Content Platform Individual Market by Country
Chapter 5. Asia Pacific User Generated Content Platform Market by Product Type
5.1 Asia Pacific Audio and Video (including live streaming) User Generated Content Platform Market by Country
5.2 Asia Pacific Social Media User Generated Content Platform Market by Country
5.3 Asia Pacific Advertising & Promotions User Generated Content Platform Market by Country
5.4 Asia Pacific Websites User Generated Content Platform Market by Country
5.5 Asia Pacific Blogs User Generated Content Platform Market by Country
5.6 Asia Pacific Other Product Type User Generated Content Platform Market by Country
Chapter 6. Asia Pacific User Generated Content Platform Market by Country
6.1 China User Generated Content Platform Market
6.1.1 China User Generated Content Platform Market by End-user
6.1.2 China User Generated Content Platform Market by Product Type
6.2 Japan User Generated Content Platform Market
6.2.1 Japan User Generated Content Platform Market by End-user
6.2.2 Japan User Generated Content Platform Market by Product Type
6.3 India User Generated Content Platform Market
6.3.1 India User Generated Content Platform Market by End-user
6.3.2 India User Generated Content Platform Market by Product Type
6.4 South Korea User Generated Content Platform Market
6.4.1 South Korea User Generated Content Platform Market by End-user
6.4.2 South Korea User Generated Content Platform Market by Product Type
6.5 Singapore User Generated Content Platform Market
6.5.1 Singapore User Generated Content Platform Market by End-user
6.5.2 Singapore User Generated Content Platform Market by Product Type
6.6 Malaysia User Generated Content Platform Market
6.6.1 Malaysia User Generated Content Platform Market by End-user
6.6.2 Malaysia User Generated Content Platform Market by Product Type
6.7 Rest of Asia Pacific User Generated Content Platform Market
6.7.1 Rest of Asia Pacific User Generated Content Platform Market by End-user
6.7.2 Rest of Asia Pacific User Generated Content Platform Market by Product Type
Chapter 7. Company Profiles
7.1 CrowdRiff
7.1.1 Company Overview
7.1.2 Recent strategies and developments:
7.1.2.1 Partnerships, Collaborations, and Agreements:
7.2 Yotpo Ltd.
7.2.1 Company Overview
7.2.2 Recent strategies and developments:
7.2.2.1 Partnerships, Collaborations, and Agreements:
7.2.2.2 Product Launches and Product Expansions:
7.2.2.3 Acquisition and Mergers:
7.3 Walls.io
7.3.1 Company Overview
7.3.2 Recent strategies and developments:
7.3.2.1 Partnerships, Collaborations, and Agreements:
7.4 Stackla Pty. Ltd. (Nosto Solutions Oy)
7.4.1 Company Overview
7.4.2 Recent strategies and developments:
7.4.2.1 Partnerships, Collaborations, and Agreements:
7.4.2.2 Product Launches and Product Expansions:
7.5 TINT (Filestack)
7.5.1 Company Overview
7.5.2 Recent strategies and developments:
7.5.2.1 Partnerships, Collaborations, and Agreements:
7.5.2.2 Product Launches and Product Expansions:
7.6 Social Native (Olapic)
7.6.1 Company Overview
7.6.2 Recent strategies and developments:
7.6.2.1 Partnerships, Collaborations, and Agreements:
7.6.2.2 Product Launches and Product Expansions:
7.7 Pixlee
7.7.1 Company Overview
7.7.2 Recent strategies and developments:
7.7.2.1 Partnerships, Collaborations, and Agreements:
7.8 Bazaarvoice (Curalate, Inc.)
7.8.1 Company Overview
7.8.2 Recent strategies and developments:
7.8.2.1 Partnerships, Collaborations, and Agreements:
7.8.2.2 Product Launches and Product Expansions:
7.8.2.3 Acquisition and Mergers:
7.9 Monotype Imaging Holdings, Inc. (HGGC)
7.9.1 Company Overview
7.9.2 Recent strategies and developments:
7.9.2.1 Product Launches and Product Expansions:
7.9.2.2 Acquisition and Mergers:
7.10. PowerReviews
7.10.1 Company Overview
7.10.2 Recent strategies and developments:
7.10.2.1 Partnerships, Collaborations, and Agreements:
7.10.2.2 Product Launches and Product Expansions:
7.10.2.3 Acquisition and Mergers:
TABLE 1 Asia Pacific User Generated Content Platform Market, 2017 - 2020, USD Million
TABLE 2 Asia Pacific User Generated Content Platform Market, 2021 - 2027, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– User Generated Content Platform Market
TABLE 4 Product Launches And Product Expansions– User Generated Content Platform Market
TABLE 5 Acquisition and Mergers– User Generated Content Platform Market
TABLE 6 Asia Pacific User Generated Content Platform Market by End-user, 2017 - 2020, USD Million
TABLE 7 Asia Pacific User Generated Content Platform Market by End-user, 2021 - 2027, USD Million
TABLE 8 Asia Pacific User Generated Content Platform Enterprises Market by Country, 2017 - 2020, USD Million
TABLE 9 Asia Pacific User Generated Content Platform Enterprises Market by Country, 2021 - 2027, USD Million
TABLE 10 Asia Pacific User Generated Content Platform Individual Market by Country, 2017 - 2020, USD Million
TABLE 11 Asia Pacific User Generated Content Platform Individual Market by Country, 2021 - 2027, USD Million
TABLE 12 Asia Pacific User Generated Content Platform Market by Product Type, 2017 - 2020, USD Million
TABLE 13 Asia Pacific User Generated Content Platform Market by Product Type, 2021 - 2027, USD Million
TABLE 14 Asia Pacific Audio and Video (including live streaming) User Generated Content Platform Market by Country, 2017 - 2020, USD Million
TABLE 15 Asia Pacific Audio and Video (including live streaming) User Generated Content Platform Market by Country, 2021 - 2027, USD Million
TABLE 16 Asia Pacific Social Media User Generated Content Platform Market by Country, 2017 - 2020, USD Million
TABLE 17 Asia Pacific Social Media User Generated Content Platform Market by Country, 2021 - 2027, USD Million
TABLE 18 Asia Pacific Advertising & Promotions User Generated Content Platform Market by Country, 2017 - 2020, USD Million
TABLE 19 Asia Pacific Advertising & Promotions User Generated Content Platform Market by Country, 2021 - 2027, USD Million
TABLE 20 Asia Pacific Websites User Generated Content Platform Market by Country, 2017 - 2020, USD Million
TABLE 21 Asia Pacific Websites User Generated Content Platform Market by Country, 2021 - 2027, USD Million
TABLE 22 Asia Pacific Blogs User Generated Content Platform Market by Country, 2017 - 2020, USD Million
TABLE 23 Asia Pacific Blogs User Generated Content Platform Market by Country, 2021 - 2027, USD Million
TABLE 24 Asia Pacific Other Product Type User Generated Content Platform Market by Country, 2017 - 2020, USD Million
TABLE 25 Asia Pacific Other Product Type User Generated Content Platform Market by Country, 2021 - 2027, USD Million
TABLE 26 Asia Pacific User Generated Content Platform Market by Country, 2017 - 2020, USD Million
TABLE 27 Asia Pacific User Generated Content Platform Market by Country, 2021 - 2027, USD Million
TABLE 28 China User Generated Content Platform Market, 2017 - 2020, USD Million
TABLE 29 China User Generated Content Platform Market, 2021 - 2027, USD Million
TABLE 30 China User Generated Content Platform Market by End-user, 2017 - 2020, USD Million
TABLE 31 China User Generated Content Platform Market by End-user, 2021 - 2027, USD Million
TABLE 32 China User Generated Content Platform Market by Product Type, 2017 - 2020, USD Million
TABLE 33 China User Generated Content Platform Market by Product Type, 2021 - 2027, USD Million
TABLE 34 Japan User Generated Content Platform Market, 2017 - 2020, USD Million
TABLE 35 Japan User Generated Content Platform Market, 2021 - 2027, USD Million
TABLE 36 Japan User Generated Content Platform Market by End-user, 2017 - 2020, USD Million
TABLE 37 Japan User Generated Content Platform Market by End-user, 2021 - 2027, USD Million
TABLE 38 Japan User Generated Content Platform Market by Product Type, 2017 - 2020, USD Million
TABLE 39 Japan User Generated Content Platform Market by Product Type, 2021 - 2027, USD Million
TABLE 40 India User Generated Content Platform Market, 2017 - 2020, USD Million
TABLE 41 India User Generated Content Platform Market, 2021 - 2027, USD Million
TABLE 42 India User Generated Content Platform Market by End-user, 2017 - 2020, USD Million
TABLE 43 India User Generated Content Platform Market by End-user, 2021 - 2027, USD Million
TABLE 44 India User Generated Content Platform Market by Product Type, 2017 - 2020, USD Million
TABLE 45 India User Generated Content Platform Market by Product Type, 2021 - 2027, USD Million
TABLE 46 South Korea User Generated Content Platform Market, 2017 - 2020, USD Million
TABLE 47 South Korea User Generated Content Platform Market, 2021 - 2027, USD Million
TABLE 48 South Korea User Generated Content Platform Market by End-user, 2017 - 2020, USD Million
TABLE 49 South Korea User Generated Content Platform Market by End-user, 2021 - 2027, USD Million
TABLE 50 South Korea User Generated Content Platform Market by Product Type, 2017 - 2020, USD Million
TABLE 51 South Korea User Generated Content Platform Market by Product Type, 2021 - 2027, USD Million
TABLE 52 Singapore User Generated Content Platform Market, 2017 - 2020, USD Million
TABLE 53 Singapore User Generated Content Platform Market, 2021 - 2027, USD Million
TABLE 54 Singapore User Generated Content Platform Market by End-user, 2017 - 2020, USD Million
TABLE 55 Singapore User Generated Content Platform Market by End-user, 2021 - 2027, USD Million
TABLE 56 Singapore User Generated Content Platform Market by Product Type, 2017 - 2020, USD Million
TABLE 57 Singapore User Generated Content Platform Market by Product Type, 2021 - 2027, USD Million
TABLE 58 Malaysia User Generated Content Platform Market, 2017 - 2020, USD Million
TABLE 59 Malaysia User Generated Content Platform Market, 2021 - 2027, USD Million
TABLE 60 Malaysia User Generated Content Platform Market by End-user, 2017 - 2020, USD Million
TABLE 61 Malaysia User Generated Content Platform Market by End-user, 2021 - 2027, USD Million
TABLE 62 Malaysia User Generated Content Platform Market by Product Type, 2017 - 2020, USD Million
TABLE 63 Malaysia User Generated Content Platform Market by Product Type, 2021 - 2027, USD Million
TABLE 64 Rest of Asia Pacific User Generated Content Platform Market, 2017 - 2020, USD Million
TABLE 65 Rest of Asia Pacific User Generated Content Platform Market, 2021 - 2027, USD Million
TABLE 66 Rest of Asia Pacific User Generated Content Platform Market by End-user, 2017 - 2020, USD Million
TABLE 67 Rest of Asia Pacific User Generated Content Platform Market by End-user, 2021 - 2027, USD Million
TABLE 68 Rest of Asia Pacific User Generated Content Platform Market by Product Type, 2017 - 2020, USD Million
TABLE 69 Rest of Asia Pacific User Generated Content Platform Market by Product Type, 2021 - 2027, USD Million
TABLE 70 Key information – CrowdRiff
TABLE 71 Key information – Yotpo Ltd.
TABLE 72 Key information – Walls.io
TABLE 73 Key information – Stackla Pty. Ltd.
TABLE 74 Key information – TINT
TABLE 75 Key information – Social Native
TABLE 76 Key information – Pixlee
TABLE 77 Key information – Bazaarvoice
TABLE 78 Key information – Monotype Imaging Holdings, Inc.
TABLE 79 Key information – PowerReviews
List of Figures
FIG 1 Methodology for the research
FIG 2 Key Leading Strategies: Percentage Distribution (2017-2021)
FIG 3 Key Strategic Move: (Partnerships, Collaborations, and Agreements : 2017, Jun – 2021, May) Leading Players
FIG 4 Recent strategies and developments: Yotpo Ltd.
FIG 5 Recent strategies and developments: Stackla Pty. Ltd.
FIG 6 Recent strategies and developments: TINT
FIG 7 Recent strategies and developments: Social Native
FIG 8 Recent strategies and developments: Bazaarvoice
FIG 9 Recent strategies and developments: Monotype Imaging Holdings, Inc.
FIG 10 Recent strategies and developments: PowerReviews