The Global Decorated Apparel Market size is expected to reach $52.8 billion by 2028, rising at a market growth of 12.1% CAGR during the forecast period.
Decorated garments are a category that includes the application of decorative techniques to fabrics and garments. Embroidery, screen printing, dye sublimation, and direct-to-garment (DTG) techniques are all included. The ornamental techniques can be used on a variety of fashion products for women, children, and men, such as dresses, blouses, and so on.
The market is expanding due to the rising need for embroidery, screen printing, sublimation, and heat transfer activities on apparel. The increased demand for clothing with a reflective coating has offered industry participants the opportunity to flourish. In addition, rising demand for graphic T-shirts and other items as a result of changing trends would improve product sales over the projection period. The growing appeal of branded clothing among clients, as well as the growing trend of luxury apparel as a status symbol among individuals, is encouraging the use of embellished clothing.
Machines in the decorated apparel sector have mostly focused on direct-to-garment digital printing, embroidery, ornament attachment, laser decorating, and traditional sewing, among other fields. Novel decoration techniques are expanding the range of cost-effective embellishment possibilities for both clothes manufacturers and designers around the world. Retailing and decorated apparel are both examples of technological advancement. A growing number of retailers are using the Three-Dimensional Visual Merchandising System to help customers choose products in a virtual 3-D retail environment. As a result of such technological advancements, demand is expected to increase.
The COVID-19 outbreak in China that began in the first half of 2020 had a substantial impact on the ornamented apparel industry throughout the projection period, particularly in 2020. COVID-19 is predicted to have a ripple effect on several export industries in the near future in terms of ornamented apparel's performance. Sales of ornamented apparel were predicted to decline in 2020 due to the seriousness of the COVID-19 situation. In this regard, decorative apparel producers are anticipated to focus on domestic market expansion shortly. With increased worldwide consumer awareness of social alienation, the e-commerce sector has been gaining pace.
A vast number of garments are now colored as well as stained. A large number of dyed clothing on the market boosts demand for decorated apparel. The most recent printheads offer faster printing and an autonomous circulation system, reducing downtime. Due to the shorter turnaround time and increased production of shot and printed items, encourages the client to dye their outfits using high-quality dyes. People are becoming more interested in this method, and there is a growing need for large quantities of clothing to be imprinted because the printing period is quite short.
Sublimation printing has become popular in the sportswear sector because of its lower cost. Furthermore, it is a time-saving and environmentally friendly printing procedure. The expanding style and fashion trend among the Z generation have increased the demand for attractive and stylish sportswear apparel. Furthermore, the growing awareness of innovative designs and personalization opportunities has fueled the demand for sublimated sportswear. Mainstream clients, such as professional sports teams, are the principal customers for sublimated sportswear. People's interest in digitally created sportswear has been sparked by the young generation's inclination for sports and their attractive gear.
In comparison to other OEM ink printers, the inks can be expensive to purchase, which is often reflected in the price of sublimation clothes. To facilitate the evaporation process, products that need to be imprinted should be made of polymer textiles or coated with polymer. Furthermore, decorated apparel is limited to plastic substrates like polyester. Furthermore, is not suitable for use with natural textiles such as cotton. Furthermore, it requires specially formulated inks that do not change to liquid, as well as specialized printers that can use these ink cartridges, which could imply that this printing method is not the most cost-effective, especially for large volumes.
Based on Product, the market is segmented into Embroidery, Screen Printing, Dye Sublimation, Digital Printing, and Others. The Screen-Printing segment witnessed a significant revenue share in the decorated apparel market in 2021. Due to the crisp and long-lasting prints, it creates. The advancement of screen-printing technology has been accelerated by the transition from manual to automated screen-printing presses. One of the most extensively used printing technologies on the planet is screen printing. Some well-known screen-printing companies are Oregon Screen Impressions and Deluxe Screen Printing.
Based on End Users, the market is segmented into Women, Men, and Children. The women segment procured the largest revenue share in the decorated apparel market in 2021. The expansion of this area is driven by the availability and demand for various products such as t-shirts, tops, kurtas, and gowns. Furthermore, due to shifting consumer preferences, product advancements in the women's clothing sector are boosting the desire for graphical t-shirts, which have achieved popularity as semi-formal and casual dresses. The rise in social meetings among the younger population, along with the influence of social media, has given the general public access to information on numerous types of clothing for various situations, based on the season, utility, and current trends.
| Report Attribute | Details |
|---|---|
| Market size value in 2021 | USD 23.9 Billion |
| Market size forecast in 2028 | USD 52.8 Billion |
| Base Year | 2021 |
| Historical Period | 2018 to 2020 |
| Forecast Period | 2022 to 2028 |
| Revenue Growth Rate | CAGR of 12.1% from 2022 to 2028 |
| Number of Pages | 159 |
| Number of Tables | 279 |
| Report coverage | Market Trends, Revenue Estimation and Forecast, Segmentation Analysis, Regional and Country Breakdown, Companies Strategic Developments, Company Profiling |
| Segments covered | Product, End Users, Region |
| Country scope | US, Canada, Mexico, Germany, UK, France, Russia, Spain, Italy, China, Japan, India, South Korea, Singapore, Malaysia, Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria |
| Growth Drivers |
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| Restraints |
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Based on Regions, the market is segmented into North America, Europe, Asia Pacific, and Latin America, Middle East & Africa. The Asia pacific region registered a significant revenue share in the decorated apparel market in 2021. The number of first-time consumers of high-end embellished garments in this region has increased as the middle-class population's discretionary income has increased. Due to their demand for high-quality products and the increasing effect of social media on fashion trends, consumers are more drawn to embellished garments. The way Asian Pacific customers dress differs significantly from the rest of the world. Japan's kimonos, China's qipao, and India's saris and kurtas are all traditionally embroidered. Furthermore, these forms of clothing are becoming increasingly popular around the world, adding to the emergence of fusion wear. As a result, the adorned apparel business in the Asia Pacific is booming.
Free Valuable Insights: Global Decorated Apparel Market size to reach USD 52.8 Billion by 2028
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Fruit of The Loom, Inc. (Berkshire Hathaway Inc.), Downtown Custom Printwear, Delta Apparel, Inc., Target Decorated Apparel, Advance Printwear Ltd., Lynka sp. z.o.o. (Vantage Custom Classics, Inc.), Gildan Activewear Inc., HanesBrands Inc., and Master Printwear.
By Product
By End Users
By Geography
The global decorated apparel market size is expected to reach $52.8 billion by 2028.
Increased production speed and high-volume systems are driving the market in coming years, however, decorated apparel equipment is expensive growth of the market.
Fruit of The Loom, Inc. (Berkshire Hathaway Inc.), Downtown Custom Printwear, Delta Apparel, Inc., Target Decorated Apparel, Advance Printwear Ltd., Lynka sp. z.o.o. (Vantage Custom Classics, Inc.), Gildan Activewear Inc., HanesBrands Inc., and Master Printwear.
The expected CAGR of the decorated apparel market is 12.1% from 2022 to 2028.
The Embroidery segment acquired maximum revenue share in the Global Decorated Apparel Market by Product in 2021, thereby, achieving a market value of $20.8 billion by 2028.
The Asia Pacific market dominated the Global Decorated Apparel Market by Region in 2021, and would continue to be a dominant market till 2028.
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