The Global E-Commerce Packaging Market size is expected to reach $132.7 billion by 2030, rising at a market growth of 10.4% CAGR during the forecast period.
The labels serve multifaceted purposes, from conveying essential product information and branding details to ensuring smooth logistics and supply chain management. Thus, the Labels segment would account for nearly 16% of the total market share by 2030. They facilitate seamless tracking and identification, enhancing operational efficiency and customer experience. Furthermore, labels in the packaging often incorporate innovative technologies such as QR codes and RFID tags, enabling real-time inventory management and authentication processes. As a result, labels stand out as indispensable components, ensuring both functionality and consumer engagement in the ever-expanding E-Commerce sector.
The major strategies followed by the market participants are Partnerships as the key developmental strategy to keep pace with the changing demands of end users. For instance, In March, 2022, Berry Global partnered with Koa, to reveal body care bottles and closures made from recycled plastic. Moreover, In June, 2022, DS Smith joined hands with Spadel, to release a new 5-litre package, this octagonal container would composed of cardboard and a plastic bag with a flexible inner lining, providing enough space for five liters of liquid.
Based on the Analysis presented in the KBV Cardinal matrix; Novo Nordisk A/S is the forerunner in the Market. In September, 2023, Novo Nordisk A/S came into partnership with Aspen Pharmacare Holdings Limited, a global pharmaceutical company. The partnership aimed at providing affordable human insulin to patients within the African continent. Companies such as Terumo Corporation, B. Braun Melsungen AG and Embecta Corp. are some of the key innovators in the Market.
The use of online platforms for purchasing and selling products and services, or e-commerce, has surged dramatically in recent years. Convenience, an extensive product selection, and the ability to shop from the comfort of one's home are key factors attracting consumers to online shopping. One of the most significant factors fueling the growth of this packaging is the shift in consumer behavior. Product delivery and packaging expectations have evolved as more consumers embrace online shopping. They seek efficient, secure, and aesthetically pleasing packaging that enhances the shopping experience. E-commerce businesses have recognized the importance of meeting these expectations to build trust and loyalty. The increasing demand for online shopping, driven by the convenience, accessibility, and extensive product variety offered by e-commerce, is a driving force behind the growth of the market.
Social media platforms allow e-commerce businesses to showcase their products, build brand recognition, and tell their story. The unboxing experience, which is highly shareable on social media, has become vital to e-commerce marketing. Consumers often document their unboxing moments through images and videos. E-commerce packaging that is visually appealing, well-designed, and enhances the unboxing experience is more likely to be shared on social platforms. With the rising expansion of social media influence, the market is witnessing significant growth.
The diversity of materials used in E-commerce packaging can make recycling more complex and costly, as different materials require different recycling processes. While plastic packaging offers various advantages, such as durability and versatility, its environmental impact has become a growing concern. The limited availability of proper recycling facilities for plastic packaging hinders the efficient and responsible disposal of plastic waste. This contributes to the accumulation of plastic in landfills and poses a threat to the environment. The lack of plastic recycling infrastructure poses a significant restraint in the market for the packaging.
The leading players in the market are competing with diverse innovative offerings to remain competitive in the market. The above illustration shows the percentage of revenue shared by some of the leading companies in the market. The leading players of the market are adopting various strategies in order to cater demand coming from the different industries. The key developmental strategies in the market are Partnerships, Collaborations & Agreements.
By product type, the market is categorized into boxes, mailers, tapes, protective packaging, labels, and others. The mailers segment covered a considerable revenue share in the market in 2022. Mailers are flat and take up less space during storage and transportation. This is especially advantageous in warehouses and during bulk shipments. Mailers are available in various sizes and formats, making them suitable for various products. They help prevent damage during transit and reduce the likelihood of returns. Many mailers are water-resistant or water-repellent, providing an added layer of protection for products, especially in case of exposure to rain or moisture during delivery.
Based on material, the market is classified into corrugated boards, paper & paperboards, plastics, and others. The paper & paperboards segment acquired a substantial revenue share in the market in 2022. Paper and paperboard materials are renewable and biodegradable, making them environmentally friendly choices. As consumers and e-commerce businesses become more conscious of their environmental footprint, there's a growing demand for sustainable packaging materials, which include paper-based solutions. E-commerce companies can use paper-based packaging to demonstrate their commitment to environmental responsibility.
On the basis of application, the market is divided into electronics, food & beverages, fashion, cosmetics, furniture, and others. The food & beverages segment garnered a significant revenue share in the market in 2022. The food and beverages segment places a high priority on ensuring the freshness and quality of products. Effective packaging solutions, including insulated packaging, vacuum-sealed bags, and tamper-evident seals, are crucial to maintaining product integrity during transit. The trend toward sustainability in packaging is prevalent in the food and beverages segment.
| Report Attribute | Details |
|---|---|
| Market size value in 2022 | USD 61 Billion |
| Market size forecast in 2030 | USD 132.7 Billion |
| Base Year | 2022 |
| Historical Period | 2019 to 2021 |
| Forecast Period | 2023 to 2030 |
| Revenue Growth Rate | CAGR of 10.4% from 2023 to 2030 |
| Number of Pages | 302 |
| Number of Table | 423 |
| Report coverage | Market Trends, Revenue Estimation and Forecast, Segmentation Analysis, Regional and Country Breakdown, Market Share Analysis, Competitive Landscape, Companies Strategic Developments, Company Profiling |
| Segments covered | Product Type, Material, Application, Region |
| Country scope | US, Canada, Mexico, Germany, UK, France, Russia, Spain, Italy, China, Japan, India, South Korea, Singapore, Malaysia, Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria |
| Growth Drivers |
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| Restraints |
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Region-wise, the market is analysed across North America, Europe, Asia Pacific, and LAMEA. In 2022, the Asia Pacific region led the market by generating the highest revenue share. The region is expected to witness rapid growth over the forecast period owing to increasing mobile internet usage and changing lifestyles. Asian are shifting towards urban lifestyles engaging in a more work-oriented culture leading to the scarcity of personal time. Therefore, consumers are gradually shifting toward e-commerce platforms for shopping. Thus, the increasing dependency on e-commerce in the Asia Pacific region is accompanying the demand for shipment materials.
Free Valuable Insights: Global E-Commerce Packaging Market size to reach USD 132.7 Billion by 2030
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Amcor Plc, Mondi Plc, The International Paper Company, DS Smith Plc., Rengo Co., Ltd., Sealed Air Corporation, Berry Global Group, Inc., CCL Industries Ltd., Sonoco Products Company and Smurfit Kappa Group plc
By Product Type
By Material
By Application
By Geography
This Market size is expected to reach $132.7 billion by 2030.
Increasing demand for online shopping are driving the Market in coming years, however, Unavailability of proper recycling facilities restraints the growth of the Market.
Amcor Plc, Mondi Plc, The International Paper Company, DS Smith Plc., Rengo Co., Ltd., Sealed Air Corporation, Berry Global Group, Inc., CCL Industries Ltd., Sonoco Products Company and Smurfit Kappa Group plc
The expected CAGR of this Market is 10.4% from 2023 to 2030.
The Corrugated Boards segment is leading the Market by Material in 2022; thereby, achieving a market value of $63.5 billion by 2030.
The Asia Pacific region dominated the Market by Region in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $53.7 billion by 2030.
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