Europe AdTech Market Size, Share & Industry Trends Analysis Report By Enterprise Size (Large Enterprise and Small & Medium Enterprise), By Platform, By Solution, By Advertising Type, By Vertical, By Country and Growth Forecast, 2023 - 2030

The Europe AdTech Market would witness market growth of 13.3% CAGR during the forecast period (2023-2030).

Brands can follow the online activities of their consumers due to ad tech, which provides information on their audiences' interests & preferred online forms. Next, using technologies and platforms to quickly develop and distribute content across numerous media, teams may tailor their advertising content to a customer profile. Finally, developing sophisticated ad tech solutions like AI/ML can address several quality and human error problems. As a result of these advantages, many businesses in healthcare, retail, IT, and other industries are adopting advertising technology.

In addition, there are several potentials for market expansion in the next years due to the expanding social networking apps and the burgeoning gaming business. The emergence of cutting-edge technologies like software-as-a-service (SaaS), robots, the Internet of Things (IoT), virtual reality (VR), and other contemporary technologies has been facilitated by artificial intelligence (AI), which is a key player in the digital advertising industry and beyond. As a result, market leaders in the ad tech market embraced these ground-breaking AI-driven solutions quickly and are still making waves today.

The German over-the-top (OTT) sector is valued in the millions of euros. It will likely continue expanding in the future due to the rising demand for digital content among consumers. In Germany, the trend toward online content consumption is anticipated to continue as more individuals resort to OTT services for their entertainment needs. Furthermore, the rise of unique content production and the increase in the middle class in Germany, are anticipated to promote the expansion of the OTT platforms in Germany. Growing OTT platforms in the region will add to the expansion of the market.

The Germany market dominated the Europe AdTech Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $146 Billion by 2030. The UK market is registering a CAGR of 12.4% during (2023 - 2030). Additionally, The France market would showcase a CAGR of 14.2% during (2023 - 2030).

Based on Enterprise Size, the market is segmented into Large Enterprise and Small & Medium Enterprise. Based on Platform, the market is segmented into Mobile, Web and Others. Based on Solution, the market is segmented into Demand-side Platforms (DSPs), Supply-side Platforms (SSPs), Data Management Platforms (DMPs), Ad Networks, and Others. Based on Advertising Type, the market is segmented into Search & Display Advertising, Mobile Advertising, Email Marketing, Programmatic Advertising and Native Advertising & Others. Based on Vertical, the market is segmented into Retail & Consumer Goods, IT & Telecom, BFSI, Education, Healthcare, Media & Entertainment and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.

Free Valuable Insights: The Global AdTech Market will Hit $2365.4 Billion by 2030, at a CAGR of 14%

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Adobe, Inc., Alibaba Group Holding Limited, Facebook (Meta Platforms, Inc.), Microsoft Corporation, Google LLC (Alphabet, Inc.), X Corp. (Twitter, Inc.), Oracle Corporation, Criteo S.A., Amazon.com, Inc. and Magnite, Inc. (SpotX).

Scope of the Study

Market Segments Covered in the Report:

By Enterprise Size

• Large Enterprise
• Small & Medium Enterprise

By Platform

• Mobile
• Web
• Others

By Solution

• Demand-side Platforms (DSPs)
• Supply-side Platforms (SSPs)
• Data Management Platforms (DMPs)
• Ad Networks
• Others

By Advertising Type

• Search & Display Advertising
• Mobile Advertising
• Email Marketing
• Programmatic Advertising
• Native Advertising & Others

By Vertical

• Retail & Consumer Goods
• IT & Telecom
• BFSI
• Education
• Healthcare
• Media & Entertainment
• Others

By Country

• Germany
• UK
• France
• Russia
• Spain
• Italy
• Rest of Europe

Key Market Players

List of Companies Profiled in the Report:

• Adobe, Inc.
• Alibaba Group Holding Limited
• Facebook (Meta Platforms, Inc.)
• Microsoft Corporation
• Google LLC (Alphabet, Inc.)
• X Corp. (Twitter, Inc.)
• Oracle Corporation
• Criteo S.A.
• Amazon.com, Inc.
• Magnite, Inc. (SpotX)

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Europe AdTech Market, by Enterprise Size
1.4.2 Europe AdTech Market, by Platform
1.4.3 Europe AdTech Market, by Solution
1.4.4 Europe AdTech Market, by Advertising Type
1.4.5 Europe AdTech Market, by Vertical
1.4.6 Europe AdTech Market, by Country
1.5 Methodology for the research

Chapter 2. Market at a Glance
2.1 Key highlights

Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market composition & scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints

Chapter 4. Competition Analysis - Global
4.1 KBV Cardinal Matrix
4.2 Recent Industry Wide Strategic Developments
4.2.1 Partnerships, Collaborations and Agreements
4.2.2 Product Launches and Product Expansions
4.2.3 Acquisition and Mergers
4.2.4 Geographical Expansions
4.3 Top Winning Strategies
4.3.1 Key Leading Strategies: Percentage Distribution (2019-2023)
4.3.2 Key Strategic Move: (Partnerships, Collaborations and Agreements: 2019, Jan – 2023, Aug) Leading Players
4.4 Porter’s Five Force Analysis

Chapter 5. Europe AdTech Market by Enterprise Size
5.1 Europe Large Enterprise Market by Country
5.2 Europe Small & Medium Enterprise Market by Country

Chapter 6. Europe AdTech Market by Platform
6.1 Europe Mobile Market by Country
6.2 Europe Web Market by Country
6.3 Europe Others Market by Country

Chapter 7. Europe AdTech Market by Solution
7.1 Europe Demand-side Platforms (DSPs) Market by Country
7.2 Europe Supply-side Platforms (SSPs) Market by Country
7.3 Europe Data Management Platforms (DMPs) Market by Country
7.4 Europe Ad Networks Market by Country
7.5 Europe Others Market by Country

Chapter 8. Europe AdTech Market by Advertising Type
8.1 Europe Search & Display Advertising Market by Country
8.2 Europe Mobile Advertising Market by Country
8.3 Europe Email Marketing Market by Country
8.4 Europe Programmatic Advertising Market by Country
8.5 Europe Native Advertising & Others Market by Country

Chapter 9. Europe AdTech Market by Vertical
9.1 Europe Retail & Consumer Goods Market by Country
9.2 Europe IT & Telecom Market by Country
9.3 Europe BFSI Market by Country
9.4 Europe Education Market by Country
9.5 Europe Healthcare Market by Country
9.6 Europe Media & Entertainment Market by Country
9.7 Europe Others Market by Country

Chapter 10. Europe AdTech Market by Country
10.1 Germany AdTech Market
10.1.1 Germany AdTech Market by Enterprise Size
10.1.2 Germany AdTech Market by Platform
10.1.3 Germany AdTech Market by Solution
10.1.4 Germany AdTech Market by Advertising Type
10.1.5 Germany AdTech Market by Vertical
10.2 UK AdTech Market
10.2.1 UK AdTech Market by Enterprise Size
10.2.2 UK AdTech Market by Platform
10.2.3 UK AdTech Market by Solution
10.2.4 UK AdTech Market by Advertising Type
10.2.5 UK AdTech Market by Vertical
10.3 France AdTech Market
10.3.1 France AdTech Market by Enterprise Size
10.3.2 France AdTech Market by Platform
10.3.3 France AdTech Market by Solution
10.3.4 France AdTech Market by Advertising Type
10.3.5 France AdTech Market by Vertical
10.4 Russia AdTech Market
10.4.1 Russia AdTech Market by Enterprise Size
10.4.2 Russia AdTech Market by Platform
10.4.3 Russia AdTech Market by Solution
10.4.4 Russia AdTech Market by Advertising Type
10.4.5 Russia AdTech Market by Vertical
10.5 Spain AdTech Market
10.5.1 Spain AdTech Market by Enterprise Size
10.5.2 Spain AdTech Market by Platform
10.5.3 Spain AdTech Market by Solution
10.5.4 Spain AdTech Market by Advertising Type
10.5.5 Spain AdTech Market by Vertical
10.6 Italy AdTech Market
10.6.1 Italy AdTech Market by Enterprise Size
10.6.2 Italy AdTech Market by Platform
10.6.3 Italy AdTech Market by Solution
10.6.4 Italy AdTech Market by Advertising Type
10.6.5 Italy AdTech Market by Vertical
10.7 Rest of Europe AdTech Market
10.7.1 Rest of Europe AdTech Market by Enterprise Size
10.7.2 Rest of Europe AdTech Market by Platform
10.7.3 Rest of Europe AdTech Market by Solution
10.7.4 Rest of Europe AdTech Market by Advertising Type
10.7.5 Rest of Europe AdTech Market by Vertical

Chapter 11. Company Profiles
11.1 Adobe, Inc.
11.1.1 Company Overview
11.1.2 Financial Analysis
11.1.3 Segmental and Regional Analysis
11.1.4 Research & Development Expense
11.1.5 Recent strategies and developments:
11.1.5.1 Partnerships, Collaborations, and Agreements:
11.1.5.2 Product Launches and Product Expansions:
11.1.6 SWOT Analysis
11.2 Alibaba Group Holding Limited
11.2.1 Company Overview
11.2.2 Financial Analysis
11.2.3 Segmental Analysis
11.2.4 Recent strategies and developments:
11.2.4.1 Geographical Expansions:
11.2.5 SWOT Analysis
11.3 Facebook (Meta Platforms, Inc.)
11.3.1 Company Overview
11.3.2 Financial Analysis
11.3.3 Segment and Regional Analysis
11.3.4 Research & Development Expense
11.3.5 Recent strategies and developments:
11.3.5.1 Partnerships, Collaborations, and Agreements:
11.3.6 SWOT Analysis
11.4 Microsoft Corporation
11.4.1 Company Overview
11.4.2 Financial Analysis
11.4.3 Segmental and Regional Analysis
11.4.4 Research & Development Expenses
11.4.5 Recent strategies and developments:
11.4.5.1 Partnerships, Collaborations, and Agreements:
11.4.5.2 Product Launches and Product Expansions:
11.4.5.3 Acquisition and Mergers:
11.4.6 SWOT Analysis
11.5 Google LLC (Alphabet, Inc.)
11.5.1 Company Overview
11.5.2 Financial Analysis
11.5.3 Segmental and Regional Analysis
11.5.4 Research & Development Expense
11.5.5 Recent strategies and developments:
11.5.5.1 Partnerships, Collaborations, and Agreements:
11.5.5.2 Product Launches and Product Expansions:
11.5.6 SWOT Analysis
11.6 X Corp. (Twitter, Inc.)
11.6.1 Company Overview
11.6.2 Financial Analysis
11.6.3 Regional Analysis
11.6.4 Research & Development Expense
11.6.5 Recent strategies and developments:
11.6.5.1 Partnerships, Collaborations, and Agreements:
11.6.5.2 Product Launches and Product Expansions:
11.7 Oracle Corporation
11.7.1 Company Overview
11.7.2 Financial Analysis
11.7.3 Segmental and Regional Analysis
11.7.4 Research & Development Expense
11.7.5 Recent strategies and developments:
11.7.5.1 Partnerships, Collaborations, and Agreements:
11.7.5.2 Product Launches and Product Expansions:
11.7.6 SWOT Analysis
11.8 Criteo S.A.
11.8.1 Company Overview
11.8.2 Financial Analysis
11.8.3 Segmental and Regional Analysis
11.8.4 Research & Development Expense
11.8.5 Recent strategies and developments:
11.8.5.1 Partnerships, Collaborations, and Agreements:
11.8.5.2 Acquisition and Mergers:
11.8.5.3 Product Launches and Product Expansions:
11.8.5.4 Geographical Expansions:
11.8.6 SWOT Analysis
11.9 Amazon.com, Inc.
11.9.1 Company Overview
11.9.2 Financial Analysis
11.9.3 Segmental Analysis
11.9.4 Recent strategies and developments:
11.9.4.1 Partnerships, Collaborations, and Agreements:
11.9.4.2 Product Launches and Product Expansions:
11.9.4.3 Acquisition and Mergers:
11.9.5 SWOT Analysis
11.10. Magnite, Inc. (SpotX)
11.10.1 Company Overview
11.10.2 Financial Analysis
11.10.3 Regional Analysis
11.10.4 Technology & Development Expenses
11.10.5 Recent strategies and developments:
11.10.5.1 Partnerships, Collaborations, and Agreements:
11.10.5.2 Product Launches and Product Expansions:
11.10.6 SWOT Analysis

TABLE 1 Europe AdTech Market, 2019 - 2022, USD Billion
TABLE 2 Europe AdTech Market, 2023 - 2030, USD Billion
TABLE 3 Partnerships, Collaborations and Agreements– AdTech Market
TABLE 4 Product Launches And Product Expansions– AdTech Market
TABLE 5 Acquisition and Mergers– AdTech Market
TABLE 6 Geographical Expansions– AdTech Market
TABLE 7 Europe AdTech Market by Enterprise Size, 2019 - 2022, USD Billion
TABLE 8 Europe AdTech Market by Enterprise Size, 2023 - 2030, USD Billion
TABLE 9 Europe Large Enterprise Market by Country, 2019 - 2022, USD Billion
TABLE 10 Europe Large Enterprise Market by Country, 2023 - 2030, USD Billion
TABLE 11 Europe Small & Medium Enterprise Market by Country, 2019 - 2022, USD Billion
TABLE 12 Europe Small & Medium Enterprise Market by Country, 2023 - 2030, USD Billion
TABLE 13 Europe AdTech Market by Platform, 2019 - 2022, USD Billion
TABLE 14 Europe AdTech Market by Platform, 2023 - 2030, USD Billion
TABLE 15 Europe Mobile Market by Country, 2019 - 2022, USD Billion
TABLE 16 Europe Mobile Market by Country, 2023 - 2030, USD Billion
TABLE 17 Europe Web Market by Country, 2019 - 2022, USD Billion
TABLE 18 Europe Web Market by Country, 2023 - 2030, USD Billion
TABLE 19 Europe Others Market by Country, 2019 - 2022, USD Billion
TABLE 20 Europe Others Market by Country, 2023 - 2030, USD Billion
TABLE 21 Europe AdTech Market by Solution, 2019 - 2022, USD Billion
TABLE 22 Europe AdTech Market by Solution, 2023 - 2030, USD Billion
TABLE 23 Europe Demand-side Platforms (DSPs) Market by Country, 2019 - 2022, USD Billion
TABLE 24 Europe Demand-side Platforms (DSPs) Market by Country, 2023 - 2030, USD Billion
TABLE 25 Europe Supply-side Platforms (SSPs) Market by Country, 2019 - 2022, USD Billion
TABLE 26 Europe Supply-side Platforms (SSPs) Market by Country, 2023 - 2030, USD Billion
TABLE 27 Europe Data Management Platforms (DMPs) Market by Country, 2019 - 2022, USD Billion
TABLE 28 Europe Data Management Platforms (DMPs) Market by Country, 2023 - 2030, USD Billion
TABLE 29 Europe Ad Networks Market by Country, 2019 - 2022, USD Billion
TABLE 30 Europe Ad Networks Market by Country, 2023 - 2030, USD Billion
TABLE 31 Europe Others Market by Country, 2019 - 2022, USD Billion
TABLE 32 Europe Others Market by Country, 2023 - 2030, USD Billion
TABLE 33 Europe AdTech Market by Advertising Type, 2019 - 2022, USD Billion
TABLE 34 Europe AdTech Market by Advertising Type, 2023 - 2030, USD Billion
TABLE 35 Europe Search & Display Advertising Market by Country, 2019 - 2022, USD Billion
TABLE 36 Europe Search & Display Advertising Market by Country, 2023 - 2030, USD Billion
TABLE 37 Europe Mobile Advertising Market by Country, 2019 - 2022, USD Billion
TABLE 38 Europe Mobile Advertising Market by Country, 2023 - 2030, USD Billion
TABLE 39 Europe Email Marketing Market by Country, 2019 - 2022, USD Billion
TABLE 40 Europe Email Marketing Market by Country, 2023 - 2030, USD Billion
TABLE 41 Europe Programmatic Advertising Market by Country, 2019 - 2022, USD Billion
TABLE 42 Europe Programmatic Advertising Market by Country, 2023 - 2030, USD Billion
TABLE 43 Europe Native Advertising & Others Market by Country, 2019 - 2022, USD Billion
TABLE 44 Europe Native Advertising & Others Market by Country, 2023 - 2030, USD Billion
TABLE 45 Europe AdTech Market by Vertical, 2019 - 2022, USD Billion
TABLE 46 Europe AdTech Market by Vertical, 2023 - 2030, USD Billion
TABLE 47 Europe Retail & Consumer Goods Market by Country, 2019 - 2022, USD Billion
TABLE 48 Europe Retail & Consumer Goods Market by Country, 2023 - 2030, USD Billion
TABLE 49 Europe IT & Telecom Market by Country, 2019 - 2022, USD Billion
TABLE 50 Europe IT & Telecom Market by Country, 2023 - 2030, USD Billion
TABLE 51 Europe BFSI Market by Country, 2019 - 2022, USD Billion
TABLE 52 Europe BFSI Market by Country, 2023 - 2030, USD Billion
TABLE 53 Europe Education Market by Country, 2019 - 2022, USD Billion
TABLE 54 Europe Education Market by Country, 2023 - 2030, USD Billion
TABLE 55 Europe Healthcare Market by Country, 2019 - 2022, USD Billion
TABLE 56 Europe Healthcare Market by Country, 2023 - 2030, USD Billion
TABLE 57 Europe Media & Entertainment Market by Country, 2019 - 2022, USD Billion
TABLE 58 Europe Media & Entertainment Market by Country, 2023 - 2030, USD Billion
TABLE 59 Europe Others Market by Country, 2019 - 2022, USD Billion
TABLE 60 Europe Others Market by Country, 2023 - 2030, USD Billion
TABLE 61 Europe AdTech Market by Country, 2019 - 2022, USD Billion
TABLE 62 Europe AdTech Market by Country, 2023 - 2030, USD Billion
TABLE 63 Germany AdTech Market, 2019 - 2022, USD Billion
TABLE 64 Germany AdTech Market, 2023 - 2030, USD Billion
TABLE 65 Germany AdTech Market by Enterprise Size, 2019 - 2022, USD Billion
TABLE 66 Germany AdTech Market by Enterprise Size, 2023 - 2030, USD Billion
TABLE 67 Germany AdTech Market by Platform, 2019 - 2022, USD Billion
TABLE 68 Germany AdTech Market by Platform, 2023 - 2030, USD Billion
TABLE 69 Germany AdTech Market by Solution, 2019 - 2022, USD Billion
TABLE 70 Germany AdTech Market by Solution, 2023 - 2030, USD Billion
TABLE 71 Germany AdTech Market by Advertising Type, 2019 - 2022, USD Billion
TABLE 72 Germany AdTech Market by Advertising Type, 2023 - 2030, USD Billion
TABLE 73 Germany AdTech Market by Vertical, 2019 - 2022, USD Billion
TABLE 74 Germany AdTech Market by Vertical, 2023 - 2030, USD Billion
TABLE 75 UK AdTech Market, 2019 - 2022, USD Billion
TABLE 76 UK AdTech Market, 2023 - 2030, USD Billion
TABLE 77 UK AdTech Market by Enterprise Size, 2019 - 2022, USD Billion
TABLE 78 UK AdTech Market by Enterprise Size, 2023 - 2030, USD Billion
TABLE 79 UK AdTech Market by Platform, 2019 - 2022, USD Billion
TABLE 80 UK AdTech Market by Platform, 2023 - 2030, USD Billion
TABLE 81 UK AdTech Market by Solution, 2019 - 2022, USD Billion
TABLE 82 UK AdTech Market by Solution, 2023 - 2030, USD Billion
TABLE 83 UK AdTech Market by Advertising Type, 2019 - 2022, USD Billion
TABLE 84 UK AdTech Market by Advertising Type, 2023 - 2030, USD Billion
TABLE 85 UK AdTech Market by Vertical, 2019 - 2022, USD Billion
TABLE 86 UK AdTech Market by Vertical, 2023 - 2030, USD Billion
TABLE 87 France AdTech Market, 2019 - 2022, USD Billion
TABLE 88 France AdTech Market, 2023 - 2030, USD Billion
TABLE 89 France AdTech Market by Enterprise Size, 2019 - 2022, USD Billion
TABLE 90 France AdTech Market by Enterprise Size, 2023 - 2030, USD Billion
TABLE 91 France AdTech Market by Platform, 2019 - 2022, USD Billion
TABLE 92 France AdTech Market by Platform, 2023 - 2030, USD Billion
TABLE 93 France AdTech Market by Solution, 2019 - 2022, USD Billion
TABLE 94 France AdTech Market by Solution, 2023 - 2030, USD Billion
TABLE 95 France AdTech Market by Advertising Type, 2019 - 2022, USD Billion
TABLE 96 France AdTech Market by Advertising Type, 2023 - 2030, USD Billion
TABLE 97 France AdTech Market by Vertical, 2019 - 2022, USD Billion
TABLE 98 France AdTech Market by Vertical, 2023 - 2030, USD Billion
TABLE 99 Russia AdTech Market, 2019 - 2022, USD Billion
TABLE 100 Russia AdTech Market, 2023 - 2030, USD Billion
TABLE 101 Russia AdTech Market by Enterprise Size, 2019 - 2022, USD Billion
TABLE 102 Russia AdTech Market by Enterprise Size, 2023 - 2030, USD Billion
TABLE 103 Russia AdTech Market by Platform, 2019 - 2022, USD Billion
TABLE 104 Russia AdTech Market by Platform, 2023 - 2030, USD Billion
TABLE 105 Russia AdTech Market by Solution, 2019 - 2022, USD Billion
TABLE 106 Russia AdTech Market by Solution, 2023 - 2030, USD Billion
TABLE 107 Russia AdTech Market by Advertising Type, 2019 - 2022, USD Billion
TABLE 108 Russia AdTech Market by Advertising Type, 2023 - 2030, USD Billion
TABLE 109 Russia AdTech Market by Vertical, 2019 - 2022, USD Billion
TABLE 110 Russia AdTech Market by Vertical, 2023 - 2030, USD Billion
TABLE 111 Spain AdTech Market, 2019 - 2022, USD Billion
TABLE 112 Spain AdTech Market, 2023 - 2030, USD Billion
TABLE 113 Spain AdTech Market by Enterprise Size, 2019 - 2022, USD Billion
TABLE 114 Spain AdTech Market by Enterprise Size, 2023 - 2030, USD Billion
TABLE 115 Spain AdTech Market by Platform, 2019 - 2022, USD Billion
TABLE 116 Spain AdTech Market by Platform, 2023 - 2030, USD Billion
TABLE 117 Spain AdTech Market by Solution, 2019 - 2022, USD Billion
TABLE 118 Spain AdTech Market by Solution, 2023 - 2030, USD Billion
TABLE 119 Spain AdTech Market by Advertising Type, 2019 - 2022, USD Billion
TABLE 120 Spain AdTech Market by Advertising Type, 2023 - 2030, USD Billion
TABLE 121 Spain AdTech Market by Vertical, 2019 - 2022, USD Billion
TABLE 122 Spain AdTech Market by Vertical, 2023 - 2030, USD Billion
TABLE 123 Italy AdTech Market, 2019 - 2022, USD Billion
TABLE 124 Italy AdTech Market, 2023 - 2030, USD Billion
TABLE 125 Italy AdTech Market by Enterprise Size, 2019 - 2022, USD Billion
TABLE 126 Italy AdTech Market by Enterprise Size, 2023 - 2030, USD Billion
TABLE 127 Italy AdTech Market by Platform, 2019 - 2022, USD Billion
TABLE 128 Italy AdTech Market by Platform, 2023 - 2030, USD Billion
TABLE 129 Italy AdTech Market by Solution, 2019 - 2022, USD Billion
TABLE 130 Italy AdTech Market by Solution, 2023 - 2030, USD Billion
TABLE 131 Italy AdTech Market by Advertising Type, 2019 - 2022, USD Billion
TABLE 132 Italy AdTech Market by Advertising Type, 2023 - 2030, USD Billion
TABLE 133 Italy AdTech Market by Vertical, 2019 - 2022, USD Billion
TABLE 134 Italy AdTech Market by Vertical, 2023 - 2030, USD Billion
TABLE 135 Rest of Europe AdTech Market, 2019 - 2022, USD Billion
TABLE 136 Rest of Europe AdTech Market, 2023 - 2030, USD Billion
TABLE 137 Rest of Europe AdTech Market by Enterprise Size, 2019 - 2022, USD Billion
TABLE 138 Rest of Europe AdTech Market by Enterprise Size, 2023 - 2030, USD Billion
TABLE 139 Rest of Europe AdTech Market by Platform, 2019 - 2022, USD Billion
TABLE 140 Rest of Europe AdTech Market by Platform, 2023 - 2030, USD Billion
TABLE 141 Rest of Europe AdTech Market by Solution, 2019 - 2022, USD Billion
TABLE 142 Rest of Europe AdTech Market by Solution, 2023 - 2030, USD Billion
TABLE 143 Rest of Europe AdTech Market by Advertising Type, 2019 - 2022, USD Billion
TABLE 144 Rest of Europe AdTech Market by Advertising Type, 2023 - 2030, USD Billion
TABLE 145 Rest of Europe AdTech Market by Vertical, 2019 - 2022, USD Billion
TABLE 146 Rest of Europe AdTech Market by Vertical, 2023 - 2030, USD Billion
TABLE 147 Key Information – Adobe, Inc.
TABLE 148 Key Information – Alibaba Group Holding Limited
TABLE 149 key information – Facebook
TABLE 150 Key Information – Microsoft Corporation
TABLE 151 Key Information – Google LLC
TABLE 152 Key Information – X Corp.
TABLE 153 Key Information – Oracle Corporation
TABLE 154 Key Information – Criteo S.A.
TABLE 155 Key Information – Amazon.com, Inc.
TABLE 156 Key Information – Magnite, Inc.

List of Figures
FIG 1 Methodology for the research
FIG 2 Europe AdTech Market, 2019 - 2030, USD Billion
FIG 3 Key Factors Impacting AdTech Market
FIG 4 KBV Cardinal Matrix
FIG 5 Key Leading Strategies: Percentage Distribution (2019-2023)
FIG 6 Key Strategic Move: (Partnerships, Collaborations and Agreements: 2019, Jan – 2023, Aug) Leading Players
FIG 7 Porter’s Five Force Analysis: AdTech Market
FIG 8 Europe AdTech Market share by Enterprise Size, 2022
FIG 9 Europe AdTech Market share by Enterprise Size, 2030
FIG 10 Europe AdTech Market by Enterprise Size, 2019 - 2030, USD Billion
FIG 11 Europe AdTech Market share by Platform, 2022
FIG 12 Europe AdTech Market share by Platform, 2030
FIG 13 Europe AdTech Market by Platform, 2019 - 2030, USD Billion
FIG 14 Europe AdTech Market share by Solution, 2022
FIG 15 Europe AdTech Market share by Solution, 2030
FIG 16 Europe AdTech Market by Solution, 2019 - 2030, USD Billion
FIG 17 Europe AdTech Market share by Advertising Type, 2022
FIG 18 Europe AdTech Market share by Advertising Type, 2030
FIG 19 Europe AdTech Market by Advertising Type, 2019 - 2030, USD Billion
FIG 20 Europe AdTech Market share by Vertical, 2022
FIG 21 Europe AdTech Market share by Vertical, 2030
FIG 22 Europe AdTech Market by Vertical, 2019 - 2030, USD Billion
FIG 23 Europe AdTech Market share by Country, 2022
FIG 24 Europe AdTech Market share by Country, 2030
FIG 25 Europe AdTech Market by Country, 2019 - 2030, USD Billion
FIG 26 Recent strategies and developments: Adobe, Inc.
FIG 27 SWOT Analysis: Adobe, Inc.
FIG 28 SWOT Analysis: ALIBABA GROUP HOLDING LIMITED
FIG 29 SWOT Analysis: Facebook
FIG 31 Recent strategies and developments: Microsoft Corporation
FIG 32 SWOT Analysis: Microsoft Corporation
FIG 33 Recent strategies and developments: Google LLC
FIG 35 SWOT Analysis: Google LLC
FIG 36 Recent strategies and developments: X Corp.
FIG 37 Recent strategies and developments: Oracle Corporation
FIG 38 SWOT Analysis: Oracle Corporation
FIG 39 Recent strategies and developments: Criteo S.A.
FIG 40 SWOT Analysis: Criteo S.A.
FIG 41 Recent strategies and developments: Amazon.com, Inc.
FIG 42 SWOT Analysis: Amazon.com, Inc.
FIG 43 Recent strategies and developments: Magnite, Inc.
FIG 44 SWOT Analysis: Magnite, Inc.