The Europe Anime Market would witness market growth of 9.1% CAGR during the forecast period (2024-2031).
The Germany market dominated the Europe Anime Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $3,876 million by 2031. The UK market is exhibiting a CAGR of 8.2% during (2024 - 2031). Additionally, The France market would experience a CAGR of 10.1% during (2024 - 2031).

Merchandising has become a significant application for this market, with items such as figures, posters, clothing, and accessories generating billions in revenue. Iconic characters like Pikachu from Pokémon, Naruto Uzumaki from Naruto, and Goku from Dragon Ball Z have become cultural icons, making them highly marketable across various consumer products.
This has also found its place in educational contexts, with several schools and universities using it to teach various subjects. For example, historical anime such as Rurouni Kenshin and The Rose of Versailles offer insights into Japan’s history. In contrast, anime like Science Ninja Team Gatchaman and Cells at Work have been employed to engage students in learning about science and biology.
This market is expanding globally and is influenced by various cultural and entertainment trends. In Europe, the rapid growth of the video games industry is playing a pivotal role in shaping the future of their consumption. With a significant portion of the European population actively engaged in video games, the synergy between gaming and anime creates new opportunities for market expansion. As the European video games industry thrives, the appetite for anime content rises, making Europe an increasingly important region in the global market. The European video games industry, generating €23.48 billion in revenue in 2022, is witnessing a gaming popularity and engagement surge. Over half of the population in the EU27 now regularly plays video games, with younger audiences particularly immersed in gaming culture. This demographic overlap between gamers and anime fans drives a new wave of their consumption in Europe. Video games often draw heavily from anime themes and aesthetics, with numerous titles based on anime series or featuring anime-inspired art. In conclusion, the robust growth of the European video games industry is acting as a catalyst for this market.
Free Valuable Insights: The Global Anime Market will Hit USD 63.23 Billion by 2031, at a CAGR of 9.5%
Based on Genre, the market is segmented into Action & Adventure, Sci-Fi & Fantasy, Romance & Drama, Sports, and Other Genre. Based on Type, the market is segmented into Merchandising, Internet Distribution, Pachinko, T.V., Live Entertainment, Video, Movie, and Other Type. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
List of Key Companies Profiled
- Good Smile Company, Inc.
- Studio Ghibli, Inc.
- Crunchyroll (Sony Pictures Entertainment Inc.)
- Pierrot Co., Ltd.
- Production I.G, Inc.
- Kyoto Animation Co., Ltd.
- MADHOUSE, Inc.
- Progressive Animation Works Co., Ltd.
- VIZ Media, LLC
Europe Anime Market Report Segmentation
By Genre
- Action & Adventure
- Sci-Fi & Fantasy
- Romance & Drama
- Sports
- Other Genre
By Type
- Merchandising
- Internet Distribution
- Pachinko
- T.V.
- Live Entertainment
- Video
- Movie
- Other Type
By Country
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Europe Anime Market, by Genre
1.4.2 Europe Anime Market, by Type
1.4.3 Europe Anime Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis
Chapter 4. Europe Anime Market by Genre
4.1 Europe Action & Adventure Market by Country
4.2 Europe Sci-Fi & Fantasy Market by Country
4.3 Europe Romance & Drama Market by Country
4.4 Europe Sports Market by Country
4.5 Europe Other Genre Market by Country
Chapter 5. Europe Anime Market by Type
5.1 Europe Merchandising Market by Country
5.2 Europe Internet Distribution Market by Country
5.3 Europe Pachinko Market by Country
5.4 Europe T.V. Market by Country
5.5 Europe Live Entertainment Market by Country
5.6 Europe Video Market by Country
5.7 Europe Movie Market by Country
5.8 Europe Other Type Market by Country
Chapter 6. Europe Anime Market by Country
6.1 Germany Anime Market
6.1.1 Germany Anime Market by Genre
6.1.2 Germany Anime Market by Type
6.2 UK Anime Market
6.2.1 UK Anime Market by Genre
6.2.2 UK Anime Market by Type
6.3 France Anime Market
6.3.1 France Anime Market by Genre
6.3.2 France Anime Market by Type
6.4 Russia Anime Market
6.4.1 Russia Anime Market by Genre
6.4.2 Russia Anime Market by Type
6.5 Spain Anime Market
6.5.1 Spain Anime Market by Genre
6.5.2 Spain Anime Market by Type
6.6 Italy Anime Market
6.6.1 Italy Anime Market by Genre
6.6.2 Italy Anime Market by Type
6.7 Rest of Europe Anime Market
6.7.1 Rest of Europe Anime Market by Genre
6.7.2 Rest of Europe Anime Market by Type
Chapter 7. Company Profiles
7.1 Crunchyroll (Sony Pictures Entertainment Inc.)
7.1.1 Company Overview
7.2 Pierrot Co., Ltd.
7.2.1 Company Overview
7.3 Production I.G, Inc.
7.3.1 Company Overview
7.4 Kyoto Animation Co., Ltd.
7.4.1 Company Overview
7.5 MADHOUSE, Inc.
7.5.1 Company Overview
7.6 Progressive Animation Works Co., Ltd.
7.6.1 Company Overview
7.7 VIZ Media, LLC
7.7.1 Company Overview
7.8 Ufotable Co., Ltd.
7.8.1 Company Overview
7.9 Good Smile Company, Inc.
7.9.1 Company Overview
7.10. Studio Ghibli, Inc.
7.10.1 Company Overview
TABLE 1 Europe Anime Market, 2020 - 2023, USD Million
TABLE 2 Europe Anime Market, 2024 - 2031, USD Million
TABLE 3 Europe Anime Market by Genre, 2020 - 2023, USD Million
TABLE 4 Europe Anime Market by Genre, 2024 - 2031, USD Million
TABLE 5 Europe Action & Adventure Market by Country, 2020 - 2023, USD Million
TABLE 6 Europe Action & Adventure Market by Country, 2024 - 2031, USD Million
TABLE 7 Europe Sci-Fi & Fantasy Market by Country, 2020 - 2023, USD Million
TABLE 8 Europe Sci-Fi & Fantasy Market by Country, 2024 - 2031, USD Million
TABLE 9 Europe Romance & Drama Market by Country, 2020 - 2023, USD Million
TABLE 10 Europe Romance & Drama Market by Country, 2024 - 2031, USD Million
TABLE 11 Europe Sports Market by Country, 2020 - 2023, USD Million
TABLE 12 Europe Sports Market by Country, 2024 - 2031, USD Million
TABLE 13 Europe Other Genre Market by Country, 2020 - 2023, USD Million
TABLE 14 Europe Other Genre Market by Country, 2024 - 2031, USD Million
TABLE 15 Europe Anime Market by Type, 2020 - 2023, USD Million
TABLE 16 Europe Anime Market by Type, 2024 - 2031, USD Million
TABLE 17 Europe Merchandising Market by Country, 2020 - 2023, USD Million
TABLE 18 Europe Merchandising Market by Country, 2024 - 2031, USD Million
TABLE 19 Europe Internet Distribution Market by Country, 2020 - 2023, USD Million
TABLE 20 Europe Internet Distribution Market by Country, 2024 - 2031, USD Million
TABLE 21 Europe Pachinko Market by Country, 2020 - 2023, USD Million
TABLE 22 Europe Pachinko Market by Country, 2024 - 2031, USD Million
TABLE 23 Europe T.V. Market by Country, 2020 - 2023, USD Million
TABLE 24 Europe T.V. Market by Country, 2024 - 2031, USD Million
TABLE 25 Europe Live Entertainment Market by Country, 2020 - 2023, USD Million
TABLE 26 Europe Live Entertainment Market by Country, 2024 - 2031, USD Million
TABLE 27 Europe Video Market by Country, 2020 - 2023, USD Million
TABLE 28 Europe Video Market by Country, 2024 - 2031, USD Million
TABLE 29 Europe Movie Market by Country, 2020 - 2023, USD Million
TABLE 30 Europe Movie Market by Country, 2024 - 2031, USD Million
TABLE 31 Europe Other Type Market by Country, 2020 - 2023, USD Million
TABLE 32 Europe Other Type Market by Country, 2024 - 2031, USD Million
TABLE 33 Europe Anime Market by Country, 2020 - 2023, USD Million
TABLE 34 Europe Anime Market by Country, 2024 - 2031, USD Million
TABLE 35 Germany Anime Market, 2020 - 2023, USD Million
TABLE 36 Germany Anime Market, 2024 - 2031, USD Million
TABLE 37 Germany Anime Market by Genre, 2020 - 2023, USD Million
TABLE 38 Germany Anime Market by Genre, 2024 - 2031, USD Million
TABLE 39 Germany Anime Market by Type, 2020 - 2023, USD Million
TABLE 40 Germany Anime Market by Type, 2024 - 2031, USD Million
TABLE 41 UK Anime Market, 2020 - 2023, USD Million
TABLE 42 UK Anime Market, 2024 - 2031, USD Million
TABLE 43 UK Anime Market by Genre, 2020 - 2023, USD Million
TABLE 44 UK Anime Market by Genre, 2024 - 2031, USD Million
TABLE 45 UK Anime Market by Type, 2020 - 2023, USD Million
TABLE 46 UK Anime Market by Type, 2024 - 2031, USD Million
TABLE 47 France Anime Market, 2020 - 2023, USD Million
TABLE 48 France Anime Market, 2024 - 2031, USD Million
TABLE 49 France Anime Market by Genre, 2020 - 2023, USD Million
TABLE 50 France Anime Market by Genre, 2024 - 2031, USD Million
TABLE 51 France Anime Market by Type, 2020 - 2023, USD Million
TABLE 52 France Anime Market by Type, 2024 - 2031, USD Million
TABLE 53 Russia Anime Market, 2020 - 2023, USD Million
TABLE 54 Russia Anime Market, 2024 - 2031, USD Million
TABLE 55 Russia Anime Market by Genre, 2020 - 2023, USD Million
TABLE 56 Russia Anime Market by Genre, 2024 - 2031, USD Million
TABLE 57 Russia Anime Market by Type, 2020 - 2023, USD Million
TABLE 58 Russia Anime Market by Type, 2024 - 2031, USD Million
TABLE 59 Spain Anime Market, 2020 - 2023, USD Million
TABLE 60 Spain Anime Market, 2024 - 2031, USD Million
TABLE 61 Spain Anime Market by Genre, 2020 - 2023, USD Million
TABLE 62 Spain Anime Market by Genre, 2024 - 2031, USD Million
TABLE 63 Spain Anime Market by Type, 2020 - 2023, USD Million
TABLE 64 Spain Anime Market by Type, 2024 - 2031, USD Million
TABLE 65 Italy Anime Market, 2020 - 2023, USD Million
TABLE 66 Italy Anime Market, 2024 - 2031, USD Million
TABLE 67 Italy Anime Market by Genre, 2020 - 2023, USD Million
TABLE 68 Italy Anime Market by Genre, 2024 - 2031, USD Million
TABLE 69 Italy Anime Market by Type, 2020 - 2023, USD Million
TABLE 70 Italy Anime Market by Type, 2024 - 2031, USD Million
TABLE 71 Rest of Europe Anime Market, 2020 - 2023, USD Million
TABLE 72 Rest of Europe Anime Market, 2024 - 2031, USD Million
TABLE 73 Rest of Europe Anime Market by Genre, 2020 - 2023, USD Million
TABLE 74 Rest of Europe Anime Market by Genre, 2024 - 2031, USD Million
TABLE 75 Rest of Europe Anime Market by Type, 2020 - 2023, USD Million
TABLE 76 Rest of Europe Anime Market by Type, 2024 - 2031, USD Million
TABLE 77 Key Information – Crunchyroll
TABLE 78 Key Information – Pierrot Co., Ltd.
TABLE 79 Key Information – Production I.G, Inc.
TABLE 80 Key Information – Kyoto Animation Co., Ltd.
TABLE 81 Key Information – MADHOUSE, Inc.
TABLE 82 Key Information – Progressive Animation Works Co., Ltd.
TABLE 83 Key Information – VIZ Media, LLC
TABLE 84 Key Information – Ufotable Co., Ltd.
TABLE 85 Key Information – Good Smile Company, Inc.
TABLE 86 Key Information – Studio Ghibli, Inc.
List of Figures
FIG 1 Methodology for the research
FIG 2 Europe Anime Market, 2020 - 2031, USD Million
FIG 3 Key Factors Impacting Anime Market
FIG 4 Porter’s Five Forces Analysis – Anime Market
FIG 5 Europe Anime Market share by Genre, 2023
FIG 6 Europe Anime Market share by Genre, 2031
FIG 7 Europe Anime Market by Genre, 2020 - 2031, USD Million
FIG 8 Europe Anime Market share by Type, 2023
FIG 9 Europe Anime Market share by Type, 2031
FIG 10 Europe Anime Market by Type, 2020 - 2031, USD Million
FIG 11 Europe Anime Market share by Country, 2023
FIG 12 Europe Anime Market share by Country, 2031
FIG 13 Europe Anime Market by Country, 2020 - 2031, USD Million