The Europe Augmented Reality Market would witness market growth of 45.2% CAGR during the forecast period (2020-2026). Augmented reality can be considered as a profoundly visual, interactive way of providing pertinent digital information in the context of the physical environment - connecting employees and enhancing business outcomes. Industrial augmented reality provides a beneficial method to develop and deliver easily consumable work directions by overlaying digital content onto real-world work environments.
For decades, isolated applications of AR have been there. However, only in recent years, the technologies unleashed its full potential and became available. AR changes a multitude of data and analytics into animations or images that are overlaid on the actual world. Presently, the majority of AR applications are delivered through mobile devices, but delivery will move to hands-free wearables like head-mounted displays or smart glasses.
However, the majority of people are aware of simple AR entertainment applications, like Snapchat filters and the game Pokemon Go, AR is being deployed in far more resulting ways in both business-to-business settings and consumer. For instance, AR “heads-up” displays that put navigation, collision warning, and other information directly in the line of sight of drivers is now available in many car models. Currently various companies are testing Wearable AR devices for factory workers that superimpose production-assembly or service directions. AR is replacing or complementing conventional manuals and training procedures at an ever-increasing pace.
Based on Component, the market is segmented into Hardware and Software. Based on Device, the market is segmented into Head Mounted Display, Head up Display, Hand Held Devices, Smart Glass and Others. Based on End User, the market is segmented into Consumer, Enterprise, Commercial, Healthcare, Automotive, Aerospace & Defense and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
Free Valuable Insights: Augmented Reality Market in Europe is expected to register a CAGR of 45.2% during the forecast period (2020-2026)
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Google, Inc., Apple, Inc., Microsoft Corporation, Samsung Electronics Co., Ltd. (Samsung Group), Sony Corporation, Qualcomm, Inc., Vuzix Corporation, PTC, Inc., Lenovo Group Limited and Alibaba Group Holdings Limited.
Scope of the Study
Market Segments Covered in the Report:
By Component
By Device
- Head Mounted Display
- Head up Display
- Hand Held Devices
- Smart Glass
- Others
By End User
- Consumer
- Enterprise
- Commercial
- Healthcare
- Automotive
- Aerospace & Defense
- Others
By Country
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Companies Profiled
- Google, Inc.
- Apple, Inc.
- Microsoft Corporation
- Samsung Electronics Co., Ltd. (Samsung Group)
- Sony Corporation
- Qualcomm, Inc.
- Vuzix Corporation
- PTC, Inc.
- Lenovo Group Limited
- Alibaba Group Holdings Limited.
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Europe Augmented Reality Market, by Component
1.4.2 Europe Augmented Reality Market, by Device
1.4.3 Europe Augmented Reality Market, by End User
1.4.4 Europe Augmented Reality Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.2 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Geographical Expansions
3.2.4 Acquisition and Mergers
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2016-2020)
3.3.2 Key Strategic Move: (Partnerships, Collaborations, and Agreements : 2017, Oct – 2020, Dec) Leading Players
Chapter 4. Europe Augmented Reality Market by Component
4.1 Europe Augmented Reality Hardware Market by Country
4.2 Europe Augmented Reality Software Market by Country
Chapter 5. Europe Augmented Reality Market by Device
5.1 Europe Augmented Reality Head Mounted Display Market by Country
5.2 Europe Augmented Reality Head up Display Market by Country
5.3 Europe Augmented Reality Hand Held Devices Market by Country
5.4 Europe Augmented Reality Smart Glass Market by Country
5.5 Europe Other Device Augmented Reality Market by Country
Chapter 6. Europe Augmented Reality Market by End User
6.1 Europe Consumer Augmented Reality Market by Country
6.2 Europe Enterprise Augmented Reality Market by Country
6.3 Europe Commercial Augmented Reality Market by Country
6.4 Europe Healthcare Augmented Reality Market by Country
6.5 Europe Automotive Augmented Reality Market by Country
6.6 Europe Aerospace & Defense Augmented Reality Market by Country
6.7 Europe Others Augmented Reality Market by Country
Chapter 7. Europe Augmented Reality Market by Country
7.1 Germany Augmented Reality Market
7.1.1 Germany Augmented Reality Market by Component
7.1.2 Germany Augmented Reality Market by Device
7.1.3 Germany Augmented Reality Market by End User
7.2 UK Augmented Reality Market
7.2.1 UK Augmented Reality Market by Component
7.2.2 UK Augmented Reality Market by Device
7.2.3 UK Augmented Reality Market by End User
7.3 France Augmented Reality Market
7.3.1 France Augmented Reality Market by Component
7.3.2 France Augmented Reality Market by Device
7.3.3 France Augmented Reality Market by End User
7.4 Russia Augmented Reality Market
7.4.1 Russia Augmented Reality Market by Component
7.4.2 Russia Augmented Reality Market by Device
7.4.3 Russia Augmented Reality Market by End User
7.5 Spain Augmented Reality Market
7.5.1 Spain Augmented Reality Market by Component
7.5.2 Spain Augmented Reality Market by Device
7.5.3 Spain Augmented Reality Market by End User
7.6 Italy Augmented Reality Market
7.6.1 Italy Augmented Reality Market by Component
7.6.2 Italy Augmented Reality Market by Device
7.6.3 Italy Augmented Reality Market by End User
7.7 Rest of Europe Augmented Reality Market
7.7.1 Rest of Europe Augmented Reality Market by Component
7.7.2 Rest of Europe Augmented Reality Market by Device
7.7.3 Rest of Europe Augmented Reality Market by End User
Chapter 8. Company Profiles
8.1 Google, Inc.
8.1.1 Company Overview
8.1.2 Financial Analysis
8.1.3 Segmental and Regional Analysis
8.1.4 Research & Development Expense
8.1.5 Recent strategies and developments:
8.1.5.1 Partnerships, Collaborations, and Agreements:
8.1.5.2 Acquisition and Mergers:
8.1.5.3 Product Launches and Product Expansions:
8.1.6 SWOT Analysis
8.2 Apple, Inc.
8.2.1 Company Overview
8.2.2 Financial Analysis
8.2.3 Product and Regional Analysis
8.2.4 Research & Development Expense
8.2.1 Recent strategies and developments:
8.2.1.1 Partnerships, Collaborations, and Agreements:
8.2.1.2 Product Launches and Product Expansions:
8.2.2 SWOT Analysis
8.3 Microsoft Corporation
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Segmental and Regional Analysis
8.3.4 Research & Development Expenses
8.3.5 Recent strategies and developments:
8.3.5.1 Partnerships, Collaborations, and Agreements:
8.3.5.2 Product Launches and Product Expansions:
8.3.6 SWOT Analysis
8.4 Samsung Electronics Co., Ltd. (Samsung Group)
8.4.1 Company Overview
8.4.2 Financial Analysis
8.4.3 Segmental and Regional Analysis
8.4.4 Research & Development Expense
8.4.5 Recent strategies and developments:
8.4.5.1 Partnerships, Collaborations, and Agreements:
8.4.5.2 Geographical Expansions:
8.4.6 SWOT Analysis
8.5 Sony Corporation
8.5.1 Company Overview
8.5.2 Financial Analysis
8.5.3 Segmental and Regional Analysis
8.5.4 Research and Development Expense
8.5.5 Recent strategies and developments:
8.5.5.1 Partnerships, Collaborations, and Agreements:
8.5.5.2 Product Launches and Product Expansions:
8.5.6 SWOT Analysis
8.6 Qualcomm, Inc.
8.6.1 Company Overview
8.6.2 Financial Analysis
8.6.3 Segmental and Regional Analysis
8.6.4 Research & Development Expense
8.6.5 Recent strategies and developments:
8.6.5.1 Partnerships, Collaborations, and Agreements:
8.6.5.2 Product Launches and Product Expansions:
8.6.6 SWOT Analysis
8.7 Vuzix Corporation
8.7.1 Company Overview
8.7.2 Financial Analysis
8.7.3 Regional Analysis
8.7.4 Research & Development Expenses
8.7.5 Recent strategies and developments:
8.7.5.1 Partnerships, Collaborations, and Agreements:
8.8 PTC, Inc.
8.8.1 Company Overview
8.8.2 Financial Analysis
8.8.3 Segmental and Regional Analysis
8.8.4 Research & Development Expenses
8.8.5 Recent strategies and developments:
8.8.5.1 Partnerships, Collaborations, and Agreements:
8.8.5.2 Acquisition and Mergers:
8.8.5.3 Product Launches and Product Expansions:
8.9 Lenovo Group Limited
8.9.1 Company Overview
8.9.2 Financial Analysis
8.9.3 Segmental and Regional Analysis
8.9.4 Research & Development Expense
8.9.5 Recent strategies and developments:
8.9.5.1 Partnerships, Collaborations, and Agreements:
8.9.5.2 Product Launches and Product Expansions:
8.10. Alibaba Group Holdings Limited
8.10.1 Company Overview
8.10.2 Financial Analysis
8.10.3 Segmental Analysis
8.10.4 Recent strategies and developments:
8.10.4.1 Partnerships, Collaborations, and Agreements:
8.10.4.2 Product Launches and Product Expansions:
TABLE 1 Europe Augmented Reality Market, 2016 - 2019, USD Million
TABLE 2 Europe Augmented Reality Market, 2020 - 2026, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– Augmented Reality Market
TABLE 4 Product Launches And Product Expansions– Augmented Reality Market
TABLE 5 Geographical Expansions– Augmented Reality Market
TABLE 6 Acquisition and Mergers– Augmented Reality Market
TABLE 7 Europe Augmented Reality Market by Component, 2016 - 2019, USD Million
TABLE 8 Europe Augmented Reality Market by Component, 2020 - 2026, USD Million
TABLE 9 Europe Augmented Reality Hardware Market by Country, 2016 - 2019, USD Million
TABLE 10 Europe Augmented Reality Hardware Market by Country, 2020 - 2026, USD Million
TABLE 11 Europe Augmented Reality Software Market by Country, 2016 - 2019, USD Million
TABLE 12 Europe Augmented Reality Software Market by Country, 2020 - 2026, USD Million
TABLE 13 Europe Augmented Reality Market by Device, 2016 - 2019, USD Million
TABLE 14 Europe Augmented Reality Market by Device, 2020 - 2026, USD Million
TABLE 15 Europe Augmented Reality Head Mounted Display Market by Country, 2016 - 2019, USD Million
TABLE 16 Europe Augmented Reality Head Mounted Display Market by Country, 2020 - 2026, USD Million
TABLE 17 Europe Augmented Reality Head up Display Market by Country, 2016 - 2019, USD Million
TABLE 18 Europe Augmented Reality Head up Display Market by Country, 2020 - 2026, USD Million
TABLE 19 Europe Augmented Reality Hand Held Devices Market by Country, 2016 - 2019, USD Million
TABLE 20 Europe Augmented Reality Hand Held Devices Market by Country, 2020 - 2026, USD Million
TABLE 21 Europe Augmented Reality Smart Glass Market by Country, 2016 - 2019, USD Million
TABLE 22 Europe Augmented Reality Smart Glass Market by Country, 2020 - 2026, USD Million
TABLE 23 Europe Other Device Augmented Reality Market by Country, 2016 - 2019, USD Million
TABLE 24 Europe Other Device Augmented Reality Market by Country, 2020 - 2026, USD Million
TABLE 25 Europe Augmented Reality Market by End User, 2016 - 2019, USD Million
TABLE 26 Europe Augmented Reality Market by End User, 2020 - 2026, USD Million
TABLE 27 Europe Consumer Augmented Reality Market by Country, 2016 - 2019, USD Million
TABLE 28 Europe Consumer Augmented Reality Market by Country, 2020 - 2026, USD Million
TABLE 29 Europe Enterprise Augmented Reality Market by Country, 2016 - 2019, USD Million
TABLE 30 Europe Enterprise Augmented Reality Market by Country, 2020 - 2026, USD Million
TABLE 31 Europe Commercial Augmented Reality Market by Country, 2016 - 2019, USD Million
TABLE 32 Europe Commercial Augmented Reality Market by Country, 2020 - 2026, USD Million
TABLE 33 Europe Healthcare Augmented Reality Market by Country, 2016 - 2019, USD Million
TABLE 34 Europe Healthcare Augmented Reality Market by Country, 2020 - 2026, USD Million
TABLE 35 Europe Automotive Augmented Reality Market by Country, 2016 - 2019, USD Million
TABLE 36 Europe Automotive Augmented Reality Market by Country, 2020 - 2026, USD Million
TABLE 37 Europe Aerospace & Defense Augmented Reality Market by Country, 2016 - 2019, USD Million
TABLE 38 Europe Aerospace & Defense Augmented Reality Market by Country, 2020 - 2026, USD Million
TABLE 39 Europe Others Augmented Reality Market by Country, 2016 - 2019, USD Million
TABLE 40 Europe Others Augmented Reality Market by Country, 2020 - 2026, USD Million
TABLE 41 Europe Augmented Reality Market by Country, 2016 - 2019, USD Million
TABLE 42 Europe Augmented Reality Market by Country, 2020 - 2026, USD Million
TABLE 43 Germany Augmented Reality Market, 2016 - 2019, USD Million
TABLE 44 Germany Augmented Reality Market, 2020 - 2026, USD Million
TABLE 45 Germany Augmented Reality Market by Component, 2016 - 2019, USD Million
TABLE 46 Germany Augmented Reality Market by Component, 2020 - 2026, USD Million
TABLE 47 Germany Augmented Reality Market by Device, 2016 - 2019, USD Million
TABLE 48 Germany Augmented Reality Market by Device, 2020 - 2026, USD Million
TABLE 49 Germany Augmented Reality Market by End User, 2016 - 2019, USD Million
TABLE 50 Germany Augmented Reality Market by End User, 2020 - 2026, USD Million
TABLE 51 UK Augmented Reality Market, 2016 - 2019, USD Million
TABLE 52 UK Augmented Reality Market, 2020 - 2026, USD Million
TABLE 53 UK Augmented Reality Market by Component, 2016 - 2019, USD Million
TABLE 54 UK Augmented Reality Market by Component, 2020 - 2026, USD Million
TABLE 55 UK Augmented Reality Market by Device, 2016 - 2019, USD Million
TABLE 56 UK Augmented Reality Market by Device, 2020 - 2026, USD Million
TABLE 57 UK Augmented Reality Market by End User, 2016 - 2019, USD Million
TABLE 58 UK Augmented Reality Market by End User, 2020 - 2026, USD Million
TABLE 59 France Augmented Reality Market, 2016 - 2019, USD Million
TABLE 60 France Augmented Reality Market, 2020 - 2026, USD Million
TABLE 61 France Augmented Reality Market by Component, 2016 - 2019, USD Million
TABLE 62 France Augmented Reality Market by Component, 2020 - 2026, USD Million
TABLE 63 France Augmented Reality Market by Device, 2016 - 2019, USD Million
TABLE 64 France Augmented Reality Market by Device, 2020 - 2026, USD Million
TABLE 65 France Augmented Reality Market by End User, 2016 - 2019, USD Million
TABLE 66 France Augmented Reality Market by End User, 2020 - 2026, USD Million
TABLE 67 Russia Augmented Reality Market, 2016 - 2019, USD Million
TABLE 68 Russia Augmented Reality Market, 2020 - 2026, USD Million
TABLE 69 Russia Augmented Reality Market by Component, 2016 - 2019, USD Million
TABLE 70 Russia Augmented Reality Market by Component, 2020 - 2026, USD Million
TABLE 71 Russia Augmented Reality Market by Device, 2016 - 2019, USD Million
TABLE 72 Russia Augmented Reality Market by Device, 2020 - 2026, USD Million
TABLE 73 Russia Augmented Reality Market by End User, 2016 - 2019, USD Million
TABLE 74 Russia Augmented Reality Market by End User, 2020 - 2026, USD Million
TABLE 75 Spain Augmented Reality Market, 2016 - 2019, USD Million
TABLE 76 Spain Augmented Reality Market, 2020 - 2026, USD Million
TABLE 77 Spain Augmented Reality Market by Component, 2016 - 2019, USD Million
TABLE 78 Spain Augmented Reality Market by Component, 2020 - 2026, USD Million
TABLE 79 Spain Augmented Reality Market by Device, 2016 - 2019, USD Million
TABLE 80 Spain Augmented Reality Market by Device, 2020 - 2026, USD Million
TABLE 81 Spain Augmented Reality Market by End User, 2016 - 2019, USD Million
TABLE 82 Spain Augmented Reality Market by End User, 2020 - 2026, USD Million
TABLE 83 Italy Augmented Reality Market, 2016 - 2019, USD Million
TABLE 84 Italy Augmented Reality Market, 2020 - 2026, USD Million
TABLE 85 Italy Augmented Reality Market by Component, 2016 - 2019, USD Million
TABLE 86 Italy Augmented Reality Market by Component, 2020 - 2026, USD Million
TABLE 87 Italy Augmented Reality Market by Device, 2016 - 2019, USD Million
TABLE 88 Italy Augmented Reality Market by Device, 2020 - 2026, USD Million
TABLE 89 Italy Augmented Reality Market by End User, 2016 - 2019, USD Million
TABLE 90 Italy Augmented Reality Market by End User, 2020 - 2026, USD Million
TABLE 91 Rest of Europe Augmented Reality Market, 2016 - 2019, USD Million
TABLE 92 Rest of Europe Augmented Reality Market, 2020 - 2026, USD Million
TABLE 93 Rest of Europe Augmented Reality Market by Component, 2016 - 2019, USD Million
TABLE 94 Rest of Europe Augmented Reality Market by Component, 2020 - 2026, USD Million
TABLE 95 Rest of Europe Augmented Reality Market by Device, 2016 - 2019, USD Million
TABLE 96 Rest of Europe Augmented Reality Market by Device, 2020 - 2026, USD Million
TABLE 97 Rest of Europe Augmented Reality Market by End User, 2016 - 2019, USD Million
TABLE 98 Rest of Europe Augmented Reality Market by End User, 2020 - 2026, USD Million
TABLE 99 Key Information – Google, Inc.
TABLE 100 Key Information – Apple, Inc.
TABLE 101 key information – Microsoft Corporation
TABLE 102 Key Information –Samsung Electronics Co., Ltd.
TABLE 103 Key Information – Sony Corporation
TABLE 104 Key Information – Qualcomm, Inc.
TABLE 105 key Information – Vuzix Corporation
TABLE 106 key Information – PTC, Inc.
TABLE 107 Key Information – Lenovo Group Limited
TABLE 108 Key Information – Alibaba Group Holdings Limited
List of Figures
FIG 1 Methodology for the research
FIG 2 KBV Cardinal Matrix
FIG 3 Key Leading Strategies: Percentage Distribution (2016-2020)
FIG 4 Key Strategic Move: (Partnerships, Collaborations, and Agreements : 2017, Oct – 2020, Dec) Leading Players
FIG 5 Recent strategies and developments: Google, Inc.
FIG 6 SWOT Analysis: Alphabet Inc. (Google Inc.)
FIG 7 Recent strategies and developments: Apple, Inc.
FIG 8 SWOT Analysis: apple, Inc.
FIG 9 Recent strategies and developments: Microsoft Corporation
FIG 10 SWOT Analysis: Microsoft Corporation
FIG 11 Recent strategies and developments: Samsung Electronics Co., Ltd.
FIG 12 SWOT Analysis: Samsung Electronics CO. Ltd.
FIG 13 Recent strategies and developments: Sony Corporation
FIG 14 Swot analysis: sony corporation
FIG 15 Recent strategies and developments: Qualcomm, Inc.
FIG 16 SWOT Analysis: Qualcomm, Inc.
FIG 17 Recent strategies and developments: PTC, Inc.
FIG 18 Recent strategies and developments: Lenovo Group Limited
FIG 19 Recent strategies and developments: Alibaba Group Holdings Limited