Europe Augmented Reality Navigation Market Size, Share & Trends Analysis Report By Type (Outdoor Navigation and Indoor Navigation), By Component (Hardware, Software, and Services), By End Use, By Country and Growth Forecast, 2024 - 2031

The Europe Augmented Reality Navigation Market would witness market growth of 38.0% CAGR during the forecast period (2024-2031).

The Germany market dominated the Europe Augmented Reality Navigation Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $917.9 million by 2031. The UK market is exhibiting a CAGR of 36.9% during (2024 - 2031). Additionally, The France market would experience a CAGR of 39% during (2024 - 2031).

Mobile AR navigation is another critical application in which smartphones and tablets provide augmented reality capabilities to guide users. AR navigation on mobile devices utilizes the phone’s camera and sensors to overlay directions, points of interest, and real-time information onto the live image of the user’s environment. This is commonly seen in applications like Google Maps and Apple Maps, where users can view detailed walking directions or even find nearby businesses, restaurants, or landmarks with a simple camera scan.

Indoor navigation is an area where AR has found considerable application. Traditional GPS signals often fail inside large buildings such as airports, shopping malls, or hospitals. AR provides a solution by combining Wi-Fi, Bluetooth, or QR code systems with real-time maps to help users find their way through complex indoor environments. In airports, for instance, AR can guide passengers through check-in processes, security, baggage claims, and boarding gates. Hospitals use AR navigation to direct patients and staff to different departments or rooms within large medical centers.

The increasing installation of industrial robots across Europe further accelerates the adoption of AR navigation solutions. Robots become integral to automated processes, so AR navigation enables efficient human-robot collaboration. For example, AR interfaces can visually map robotic movements and guide operators in programming and managing robots, ensuring optimal performance. Furthermore, AR navigation systems assist in troubleshooting and maintaining industrial robots by providing detailed overlays of robotic components and diagnostics. This reduces the time and expertise required for maintenance, driving cost savings and operational efficiency. The synergy between AR navigation and robotics also supports remote monitoring and management, enabling manufacturers to optimize resources across multiple sites. Thus, the robust growth of Europe’s manufacturing sector and the rising adoption of industrial robots propel the demand for AR navigation solutions in industrial applications.

Free Valuable Insights: The Global Augmented Reality Navigation Market will Hit USD 14.37 Billion by 2031, at a CAGR of 38.5%

Based on Type, the market is segmented into Outdoor Navigation and Indoor Navigation. Based on Component, the market is segmented into Hardware, Software, and Services. Based on End Use, the market is segmented into Industrial & Manufacturing, E-Commerce & Retail, Gaming & Entertainment, Healthcare, Aerospace & Defense, Education, Military & Defense, and Other End Use. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.

List of Key Companies Profiled

• Google LLC (Alphabet Inc.)
• Apple, Inc.
• Microsoft Corporation
• WayRay AG
• Fujitsu Limited
• IndoorAtlas Ltd.
• Niantic, Inc.
• Mapbox, Inc.
• HERE Global B.V.
• Sygic a.s.

Europe Augmented Reality Navigation Market Report Segmentation

By Type

• Outdoor Navigation
• Indoor Navigation

By Component

• Hardware
• Software
• Services

By End Use

• Industrial & Manufacturing
• E-Commerce & Retail
• Gaming & Entertainment
• Healthcare
• Aerospace & Defense
• Education
• Military & Defense
• Other End Use

By Country

• Germany
• UK
• France
• Russia
• Spain
• Italy
• Rest of Europe

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Europe Augmented Reality Navigation Market, by Type
1.4.2 Europe Augmented Reality Navigation Market, by Component
1.4.3 Europe Augmented Reality Navigation Market, by End Use
1.4.4 Europe Augmented Reality Navigation Market, by Country
1.5 Methodology for the research

Chapter 2. Market at a Glance
2.1 Key Highlights

Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis

Chapter 4. Europe Augmented Reality Navigation Market by Type
4.1 Europe Outdoor Navigation Market by Country
4.2 Europe Indoor Navigation Market by Country

Chapter 5. Europe Augmented Reality Navigation Market by Component
5.1 Europe Hardware Market by Country
5.2 Europe Software Market by Country
5.3 Europe Services Market by Country

Chapter 6. Europe Augmented Reality Navigation Market by End Use
6.1 Europe Industrial & Manufacturing Market by Country
6.2 Europe E-Commerce & Retail Market by Country
6.3 Europe Gaming & Entertainment Market by Country
6.4 Europe Healthcare Market by Country
6.5 Europe Aerospace & Defense Market by Country
6.6 Europe Education Market by Country
6.7 Europe Military & Defense Market by Country
6.8 Europe Other End Use Market by Country

Chapter 7. Europe Augmented Reality Navigation Market by Country
7.1 Germany Augmented Reality Navigation Market
7.1.1 Germany Augmented Reality Navigation Market by Type
7.1.2 Germany Augmented Reality Navigation Market by Component
7.1.3 Germany Augmented Reality Navigation Market by End Use
7.2 UK Augmented Reality Navigation Market
7.2.1 UK Augmented Reality Navigation Market by Type
7.2.2 UK Augmented Reality Navigation Market by Component
7.2.3 UK Augmented Reality Navigation Market by End Use
7.3 France Augmented Reality Navigation Market
7.3.1 France Augmented Reality Navigation Market by Type
7.3.2 France Augmented Reality Navigation Market by Component
7.3.3 France Augmented Reality Navigation Market by End Use
7.4 Russia Augmented Reality Navigation Market
7.4.1 Russia Augmented Reality Navigation Market by Type
7.4.2 Russia Augmented Reality Navigation Market by Component
7.4.3 Russia Augmented Reality Navigation Market by End Use
7.5 Spain Augmented Reality Navigation Market
7.5.1 Spain Augmented Reality Navigation Market by Type
7.5.2 Spain Augmented Reality Navigation Market by Component
7.5.3 Spain Augmented Reality Navigation Market by End Use
7.6 Italy Augmented Reality Navigation Market
7.6.1 Italy Augmented Reality Navigation Market by Type
7.6.2 Italy Augmented Reality Navigation Market by Component
7.6.3 Italy Augmented Reality Navigation Market by End Use
7.7 Rest of Europe Augmented Reality Navigation Market
7.7.1 Rest of Europe Augmented Reality Navigation Market by Type
7.7.2 Rest of Europe Augmented Reality Navigation Market by Component
7.7.3 Rest of Europe Augmented Reality Navigation Market by End Use

Chapter 8. Company Profiles
8.1 Google LLC (Alphabet Inc.)
8.1.1 Company Overview
8.1.2 Financial Analysis
8.1.3 Segmental and Regional Analysis
8.1.4 Research & Development Expense
8.1.5 SWOT Analysis
8.2 Apple, Inc.
8.2.1 Company Overview
8.2.2 Financial Analysis
8.2.3 Segmental Analysis
8.2.4 Research & Development Expense
8.2.5 Recent strategies and developments:
8.2.5.1 Partnerships, Collaborations, and Agreements:
8.2.6 SWOT Analysis
8.3 Microsoft Corporation
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Segmental and Regional Analysis
8.3.4 Research & Development Expenses
8.3.5 SWOT Analysis
8.4 WayRay AG
8.4.1 Company Overview
8.5 Fujitsu Limited
8.5.1 Company Overview
8.5.2 Financial Analysis
8.5.3 Segmental and Regional Analysis
8.5.4 Research & Development Expenses
8.5.5 SWOT Analysis
8.6 IndoorAtlas Ltd.
8.6.1 Company Overview
8.6.2 Recent strategies and developments:
8.6.2.1 Partnerships, Collaborations, and Agreements:
8.7 Niantic, Inc.
8.7.1 Company Overview
8.8 Mapbox, Inc.
8.8.1 Company Overview
8.9 HERE Global B.V.
8.9.1 Company Overview
8.10. Sygic a.s.
8.10.1 Company Overview

TABLE 1 Europe Augmented Reality Navigation Market, 2020 - 2023, USD Million
TABLE 2 Europe Augmented Reality Navigation Market, 2024 - 2031, USD Million
TABLE 3 Europe Augmented Reality Navigation Market by Type, 2020 - 2023, USD Million
TABLE 4 Europe Augmented Reality Navigation Market by Type, 2024 - 2031, USD Million
TABLE 5 Europe Outdoor Navigation Market by Country, 2020 - 2023, USD Million
TABLE 6 Europe Outdoor Navigation Market by Country, 2024 - 2031, USD Million
TABLE 7 Europe Indoor Navigation Market by Country, 2020 - 2023, USD Million
TABLE 8 Europe Indoor Navigation Market by Country, 2024 - 2031, USD Million
TABLE 9 Europe Augmented Reality Navigation Market by Component, 2020 - 2023, USD Million
TABLE 10 Europe Augmented Reality Navigation Market by Component, 2024 - 2031, USD Million
TABLE 11 Europe Hardware Market by Country, 2020 - 2023, USD Million
TABLE 12 Europe Hardware Market by Country, 2024 - 2031, USD Million
TABLE 13 Europe Software Market by Country, 2020 - 2023, USD Million
TABLE 14 Europe Software Market by Country, 2024 - 2031, USD Million
TABLE 15 Europe Services Market by Country, 2020 - 2023, USD Million
TABLE 16 Europe Services Market by Country, 2024 - 2031, USD Million
TABLE 17 Europe Augmented Reality Navigation Market by End Use, 2020 - 2023, USD Million
TABLE 18 Europe Augmented Reality Navigation Market by End Use, 2024 - 2031, USD Million
TABLE 19 Europe Industrial & Manufacturing Market by Country, 2020 - 2023, USD Million
TABLE 20 Europe Industrial & Manufacturing Market by Country, 2024 - 2031, USD Million
TABLE 21 Europe E-Commerce & Retail Market by Country, 2020 - 2023, USD Million
TABLE 22 Europe E-Commerce & Retail Market by Country, 2024 - 2031, USD Million
TABLE 23 Europe Gaming & Entertainment Market by Country, 2020 - 2023, USD Million
TABLE 24 Europe Gaming & Entertainment Market by Country, 2024 - 2031, USD Million
TABLE 25 Europe Healthcare Market by Country, 2020 - 2023, USD Million
TABLE 26 Europe Healthcare Market by Country, 2024 - 2031, USD Million
TABLE 27 Europe Aerospace & Defense Market by Country, 2020 - 2023, USD Million
TABLE 28 Europe Aerospace & Defense Market by Country, 2024 - 2031, USD Million
TABLE 29 Europe Education Market by Country, 2020 - 2023, USD Million
TABLE 30 Europe Education Market by Country, 2024 - 2031, USD Million
TABLE 31 Europe Military & Defense Market by Country, 2020 - 2023, USD Million
TABLE 32 Europe Military & Defense Market by Country, 2024 - 2031, USD Million
TABLE 33 Europe Other End Use Market by Country, 2020 - 2023, USD Million
TABLE 34 Europe Other End Use Market by Country, 2024 - 2031, USD Million
TABLE 35 Europe Augmented Reality Navigation Market by Country, 2020 - 2023, USD Million
TABLE 36 Europe Augmented Reality Navigation Market by Country, 2024 - 2031, USD Million
TABLE 37 Germany Augmented Reality Navigation Market, 2020 - 2023, USD Million
TABLE 38 Germany Augmented Reality Navigation Market, 2024 - 2031, USD Million
TABLE 39 Germany Augmented Reality Navigation Market by Type, 2020 - 2023, USD Million
TABLE 40 Germany Augmented Reality Navigation Market by Type, 2024 - 2031, USD Million
TABLE 41 Germany Augmented Reality Navigation Market by Component, 2020 - 2023, USD Million
TABLE 42 Germany Augmented Reality Navigation Market by Component, 2024 - 2031, USD Million
TABLE 43 Germany Augmented Reality Navigation Market by End Use, 2020 - 2023, USD Million
TABLE 44 Germany Augmented Reality Navigation Market by End Use, 2024 - 2031, USD Million
TABLE 45 UK Augmented Reality Navigation Market, 2020 - 2023, USD Million
TABLE 46 UK Augmented Reality Navigation Market, 2024 - 2031, USD Million
TABLE 47 UK Augmented Reality Navigation Market by Type, 2020 - 2023, USD Million
TABLE 48 UK Augmented Reality Navigation Market by Type, 2024 - 2031, USD Million
TABLE 49 UK Augmented Reality Navigation Market by Component, 2020 - 2023, USD Million
TABLE 50 UK Augmented Reality Navigation Market by Component, 2024 - 2031, USD Million
TABLE 51 UK Augmented Reality Navigation Market by End Use, 2020 - 2023, USD Million
TABLE 52 UK Augmented Reality Navigation Market by End Use, 2024 - 2031, USD Million
TABLE 53 France Augmented Reality Navigation Market, 2020 - 2023, USD Million
TABLE 54 France Augmented Reality Navigation Market, 2024 - 2031, USD Million
TABLE 55 France Augmented Reality Navigation Market by Type, 2020 - 2023, USD Million
TABLE 56 France Augmented Reality Navigation Market by Type, 2024 - 2031, USD Million
TABLE 57 France Augmented Reality Navigation Market by Component, 2020 - 2023, USD Million
TABLE 58 France Augmented Reality Navigation Market by Component, 2024 - 2031, USD Million
TABLE 59 France Augmented Reality Navigation Market by End Use, 2020 - 2023, USD Million
TABLE 60 France Augmented Reality Navigation Market by End Use, 2024 - 2031, USD Million
TABLE 61 Russia Augmented Reality Navigation Market, 2020 - 2023, USD Million
TABLE 62 Russia Augmented Reality Navigation Market, 2024 - 2031, USD Million
TABLE 63 Russia Augmented Reality Navigation Market by Type, 2020 - 2023, USD Million
TABLE 64 Russia Augmented Reality Navigation Market by Type, 2024 - 2031, USD Million
TABLE 65 Russia Augmented Reality Navigation Market by Component, 2020 - 2023, USD Million
TABLE 66 Russia Augmented Reality Navigation Market by Component, 2024 - 2031, USD Million
TABLE 67 Russia Augmented Reality Navigation Market by End Use, 2020 - 2023, USD Million
TABLE 68 Russia Augmented Reality Navigation Market by End Use, 2024 - 2031, USD Million
TABLE 69 Spain Augmented Reality Navigation Market, 2020 - 2023, USD Million
TABLE 70 Spain Augmented Reality Navigation Market, 2024 - 2031, USD Million
TABLE 71 Spain Augmented Reality Navigation Market by Type, 2020 - 2023, USD Million
TABLE 72 Spain Augmented Reality Navigation Market by Type, 2024 - 2031, USD Million
TABLE 73 Spain Augmented Reality Navigation Market by Component, 2020 - 2023, USD Million
TABLE 74 Spain Augmented Reality Navigation Market by Component, 2024 - 2031, USD Million
TABLE 75 Spain Augmented Reality Navigation Market by End Use, 2020 - 2023, USD Million
TABLE 76 Spain Augmented Reality Navigation Market by End Use, 2024 - 2031, USD Million
TABLE 77 Italy Augmented Reality Navigation Market, 2020 - 2023, USD Million
TABLE 78 Italy Augmented Reality Navigation Market, 2024 - 2031, USD Million
TABLE 79 Italy Augmented Reality Navigation Market by Type, 2020 - 2023, USD Million
TABLE 80 Italy Augmented Reality Navigation Market by Type, 2024 - 2031, USD Million
TABLE 81 Italy Augmented Reality Navigation Market by Component, 2020 - 2023, USD Million
TABLE 82 Italy Augmented Reality Navigation Market by Component, 2024 - 2031, USD Million
TABLE 83 Italy Augmented Reality Navigation Market by End Use, 2020 - 2023, USD Million
TABLE 84 Italy Augmented Reality Navigation Market by End Use, 2024 - 2031, USD Million
TABLE 85 Rest of Europe Augmented Reality Navigation Market, 2020 - 2023, USD Million
TABLE 86 Rest of Europe Augmented Reality Navigation Market, 2024 - 2031, USD Million
TABLE 87 Rest of Europe Augmented Reality Navigation Market by Type, 2020 - 2023, USD Million
TABLE 88 Rest of Europe Augmented Reality Navigation Market by Type, 2024 - 2031, USD Million
TABLE 89 Rest of Europe Augmented Reality Navigation Market by Component, 2020 - 2023, USD Million
TABLE 90 Rest of Europe Augmented Reality Navigation Market by Component, 2024 - 2031, USD Million
TABLE 91 Rest of Europe Augmented Reality Navigation Market by End Use, 2020 - 2023, USD Million
TABLE 92 Rest of Europe Augmented Reality Navigation Market by End Use, 2024 - 2031, USD Million
TABLE 93 Key Information – Google LLC
TABLE 94 Key Information – Apple, Inc.
TABLE 95 Key Information – Microsoft Corporation
TABLE 96 Key Information – WayRay AG
TABLE 97 Key Information – Fujitsu Limited
TABLE 98 Key Information – IndoorAtlas Ltd.
TABLE 99 Key Information –Niantic, Inc.
TABLE 100 Key Information – Mapbox, Inc.
TABLE 101 Key Information – HERE Global B.V.
TABLE 102 Key Information – Sygic a.s.

List of Figures
FIG 1 Methodology for the research
FIG 2 Europe Augmented Reality Navigation Market, 2020 - 2031, USD Million
FIG 3 Key Factors Impacting Augmented Reality Navigation Market
FIG 4 Porter’s Five Forces Analysis – Augmented Reality Navigation Market
FIG 5 Europe Augmented Reality Navigation Market share by Type, 2023
FIG 6 Europe Augmented Reality Navigation Market share by Type, 2031
FIG 7 Europe Augmented Reality Navigation Market by Type, 2020 - 2031, USD Million
FIG 8 Europe Augmented Reality Navigation Market share by Component, 2023
FIG 9 Europe Augmented Reality Navigation Market share by Component, 2031
FIG 10 Europe Augmented Reality Navigation Market by Component, 2020 - 2031, USD Million
FIG 11 Europe Augmented Reality Navigation Market share by End Use, 2023
FIG 12 Europe Augmented Reality Navigation Market share by End Use, 2031
FIG 13 Europe Augmented Reality Navigation Market by End Use, 2020 - 2031, USD Million
FIG 14 Europe Augmented Reality Navigation Market share by Country, 2023
FIG 15 Europe Augmented Reality Navigation Market share by Country, 2031
FIG 16 Europe Augmented Reality Navigation Market by Country, 2020 - 2031, USD Million
FIG 17 SWOT Analysis: Google LLC
FIG 18 SWOT Analysis: Apple, Inc.
FIG 19 SWOT Analysis: Microsoft Corporation
FIG 20 Swot analysis: Fujitsu Limited