Europe Digital Marketing Software Market-(By Type, Vertical, Country) Market Analysis 2017-2023

Europe Digital Marketing Software Market

The Europe Digital Marketing Software Market would witness market growth of 12.2% CAGR during the forecast period (2017 – 2023).

Published: December 2017 | 135 Pages | Format: PDF  | Download PDF

Market Overview:

The Europe Digital Marketing Software Market would witness market growth of 12.2% CAGR during the forecast period (2017 – 2023). The adoption of the DMS technology empowers enterprises to elevate customer experience through different channels such as e-mails, text messages, social, and push notifications. In addition, DMS contributes in analyzing customer behavior. Also, the adoption of various applications such as augmented reality and virtual reality would further add to the software segment within the digital marketing software market.

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Key Segments - Europe Digital Marketing Software Market

Europe Digital Marketing Software Market

Source: KBV Research Analysis

Market Segmentation:

Based on Types, the market is segmented into Software and Services. Software includes CRM Software, Email Marketing Software, Social Media Advertising, Web Content Management Software, Campaign Management, and Others. Services include Professional and Managed Services. Based on Organization Sizes, the market is segmented into Small & Medium Enterprises and Large Enterprises.  Based on Deployment Modes, the market is segmented into Cloud based and On-Premise. Based on Verticals, the market is segmented into Media & Entertainment, Consumer Goods & Retail, Transportation & Logistics, Healthcare, Manufacturing, BFSI, Travel & Hospitality, Education, and Others.

Based on Countries, the market segmented the market into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.

Europe Digital Marketing Software Market Competition Analysis:

The market research report covers the competition analysis of key stake holders of the Market. Key companies profiled in the report include Adobe Systems, Inc., Oracle Corporation, SAP SE, Salesforce, Inc., IBM Corporation, Microsoft Corporation, SAS Institute, Inc., Marketo, Inc., Act-On Software, Inc., and HubSpot, Inc.e

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By Type

  • Software
    • CRM Software
    • Email Marketing Software
    • Social Media Advertising
    • Web Content Management Software
    • Campaign Management
    • Others
  • Services
    • Professional
    • Managed

By Organization Size

  • Small & Medium Enterprises
  • Large Enterprises

By Deployment Mode

  • Cloud
  • On-Premise

By Vertical

  • Media & Entertainment
  • Consumer Goods & Retail
  • Transportation & Logistics
  • Healthcare
  • Manufacturing
  • BFSI
  • Travel & Hospitality
  • Education
  • Others

By Country

  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe

Companies Profiled

  • Adobe Systems, Inc.
  • Oracle Corporation
  • SAP SE
  • Salesforce, Inc.
  • IBM Corporation
  • Microsoft Corporation
  • SAS Institute, Inc.
  • Marketo, Inc.
  • Act-On Software, Inc.
  • HubSpot, Inc.

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