The Europe E-Commerce Packaging Market would witness market growth of 9.8% CAGR during the forecast period (2023-2030).
The primary function of the packaging is to protect the products during transit. Whether it's a fragile glass item or a delicate electronic gadget, packaging materials are needed to ensure that the product arrives at its destination in pristine condition. The most used protective materials are bubble wraps, air pillows, and corrugated boxes. In the world of e-commerce, the unboxing experience is crucial. A memorable, branded consumer experience is greatly influenced by packaging. Personalized messages, attractive designs, and customized boxes improve customers' perceptions of the product and the brand.
E-commerce packaging has proven to be economically viable for businesses. By optimizing packaging designs and materials, companies can reduce shipping costs and minimize damage during transit. These cost savings make the packaging a practical choice for online retailers. Digital marketing is important in helping e-commerce companies reach their intended audience. Packaging has become a crucial touchpoint for branding and marketing. Innovative packaging designs and custom branding reinforce a company's digital presence. The success of e-commerce depends on efficient logistics and supply chain operations. Packaging ensures products can be stored, transported, and delivered seamlessly.
According to ITA, internet purchasing is more prevalent in the United Kingdom than in any other nation. In the United Kingdom, consumer eCommerce accounts for 30% of the total retail industry, up from 20% in 2020, with annual revenue exceeding $120 billion. In 2021, 82% of the UK purchased at least one product online. The UK has seen a substantial increase in online sales of electronic devices, such as smartphones, laptops, consumer electronics, and home appliances. Environmental concerns are growing in the UK, and consumers expect electronics companies to adopt eco-friendly packaging materials. All these factors will uplift the regional market expansion in the coming years.
The Germany market dominated the Europe E-Commerce Packaging Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $7,215.2 million by 2030. The UK market is exhibiting a CAGR of 8.9% during (2023 - 2030). Additionally, The France market would experience a CAGR of 10.6% during (2023 - 2030).
Based on Product Type, the market is segmented into Boxes, Protective Packaging, Labels, Mailers, Tapes, and Others. Based on Material, the market is segmented into Corrugated Boards, Paper & Paperboard, Plastic, and Others. Based on Application, the market is segmented into Electronics, Furniture, Cosmetics, Fashion, Food & Beverages, and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
Free Valuable Insights: The Global E-Commerce Packaging Market will Hit $132.7 Billion by 2030, at a CAGR of 10.4%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Amcor Plc, Mondi Plc, The International Paper Company, DS Smith Plc., Rengo Co., Ltd., Sealed Air Corporation, Berry Global Group, Inc., CCL Industries Ltd., Sonoco Products Company and Smurfit Kappa Group plc.
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