The Europe Greeting Cards Market would witness market growth of 1.5% CAGR during the forecast period (2023-2030).
Greeting cards, once solely associated with personal communication, have found diverse applications across various spheres, transcending traditional uses. The flexibility and emotional resonance of greeting cards have made them relevant in several domains. The fundamental application remains personal exchanges for birthdays, holidays, anniversaries, and special occasions. Greeting cards offer a tangible and expressive means to convey emotions, fostering personal connections. In the corporate world, greeting cards are utilized for client appreciation, employee recognition, and business relationships. They play a role in expressing gratitude, extending well wishes, and marking significant milestones for clients, partners, and employees.
Moreover, greeting cards have become an integral part of marketing strategies, serving as a tool for brand recognition and customer engagement. Companies often use personalized cards to reinforce brand identity, send seasonal greetings, and build a more personal connection with their audience. Greeting cards are employed for event invitations, be it weddings, parties, or corporate events. Their customizable nature allows for including specific event details and personalized messages. During sympathy, grief, or support, greeting cards offer a thoughtful way to convey condolences, support, and comforting messages to those in need.
The European Union's single market facilitates cross-border trade among EU member countries, eliminating trade barriers and fostering a more unified marketplace. This has encouraged e-commerce growth by allowing businesses to reach a larger customer base. As per the data released in 2022 by the International Trade Administration, the European region as a sector boasts more online shopper engagement than the North American region, with 83% of its total retail consumers shopping online within the last year. Western European consumers led e-commerce shopping for the European region, with 83% of the population indicating that they had shopped online in 2020. Average consumer spending per capita in the European region is led by the United Kingdom, followed by Germany, Spain, and the Nordic countries. Thus, rising disposable income and e-commerce in European countries are expected to expand the regional market.
The Germany market dominated the Europe Greeting Cards Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $1,572.7 Million by 2030. The UK market is experiencing a CAGR of 1.1% during (2023 - 2030). Additionally, The France market would exhibit a CAGR of 2% during (2023 - 2030).
Based on Type, the market is segmented into Traditional Card, and eCard. Based on Distribution Channel, the market is segmented into Offline, and Online. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
Free Valuable Insights: The Global Greeting Cards Market will Hit $21.5 Billion by 2030, at a CAGR of 1.6%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include American Greeting Corporation (Clayton, Dubilier & Rice LLC), Avanti Press Inc., Card Factory plc (Charterhouse Capital Partners), Herbert Walkers, Galison Publishing LLC (The McEvoy Group, LLC), Hallmark Cards, Inc. IG Design Group Plc, Archies Limited, and Crane & Co. (Mohawk Fine Papers Inc.).
Scope of the Study
Market Segments Covered in the Report:
By Type
By Distribution Channel
By Country
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Key Market Players
List of Companies Profiled in the Report:
- American Greeting Corporation (Clayton, Dubilier & Rice LLC)
- Avanti Press Inc.
- Card Factory plc (Charterhouse Capital Partners)
- Herbert Walkers
- Galison Publishing LLC (The McEvoy Group, LLC)
- Hallmark Cards, Inc.
- IG Design Group Plc
- Archies Limited
- Crane & Co. (Mohawk Fine Papers Inc.)
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Europe Greeting Cards Market, by Type
1.4.2 Europe Greeting Cards Market, by Distribution Channel
1.4.3 Europe Greeting Cards Market, by Country
1.5 Methodology for the research
Chapter 2. Market At a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.3 Porter Five Forces Analysis
Chapter 4. Europe Greeting Cards Market by Type
4.1 Europe Traditional Card Market by Country
4.2 Europe eCard Market by Country
Chapter 5. Europe Greeting Cards Market by Distribution Channel
5.1 Europe Offline Market by Country
5.2 Europe Online Market by Country
Chapter 6. Europe Greeting Cards Market by Country
6.1 Germany Greeting Cards Market
6.1.1 Germany Greeting Cards Market by Type
6.1.2 Germany Greeting Cards Market by Distribution Channel
6.2 UK Greeting Cards Market
6.2.1 UK Greeting Cards Market by Type
6.2.2 UK Greeting Cards Market by Distribution Channel
6.3 France Greeting Cards Market
6.3.1 France Greeting Cards Market by Type
6.3.2 France Greeting Cards Market by Distribution Channel
6.4 Russia Greeting Cards Market
6.4.1 Russia Greeting Cards Market by Type
6.4.2 Russia Greeting Cards Market by Distribution Channel
6.5 Spain Greeting Cards Market
6.5.1 Spain Greeting Cards Market by Type
6.5.2 Spain Greeting Cards Market by Distribution Channel
6.6 Italy Greeting Cards Market
6.6.1 Italy Greeting Cards Market by Type
6.6.2 Italy Greeting Cards Market by Distribution Channel
6.7 Rest of Europe Greeting Cards Market
6.7.1 Rest of Europe Greeting Cards Market by Type
6.7.2 Rest of Europe Greeting Cards Market by Distribution Channel
Chapter 7. Company Profiles
7.1 American Greeting Corporation (Clayton, Dubilier & Rice LLC)
7.1.1 Company Overview
7.1.2 SWOT Analysis
7.2 Avanti Press, Inc.
7.2.1 Company Overview
7.2.2 SWOT Analysis
7.3 Card Factory plc (Charterhouse Capital Partners)
7.3.1 Company Overview
7.3.2 Financial Analysis
7.3.3 Segmental and Regional Analysis
7.3.4 SWOT Analysis
7.4 Herbert Walkers Ltd
7.4.1 Company Overview
7.5 Galison Publishing LLC (The McEvoy Group, LLC)
7.5.1 Company Overview
7.6 Hallmark Cards, Inc.
7.6.1 Company Overview
7.6.2 SWOT Analysis
7.7 IG Design Group plc
7.7.1 Company Overview
7.7.2 Financial Analysis
7.7.3 Regional Analysis
7.7.4 SWOT Analysis
7.8 Archies Limited
7.8.1 Company Overview
7.8.2 SWOT Analysis
7.9 Crane & Co. (Mohawk Fine Papers Inc.)
7.9.1 Company Overview
7.9.2 SWOT Analysis
TABLE 1 Europe Greeting Cards Market, 2019 - 2022, USD Million
TABLE 2 Europe Greeting Cards Market, 2023 - 2030, USD Million
TABLE 3 Europe Greeting Cards Market by Type, 2019 - 2022, USD Million
TABLE 4 Europe Greeting Cards Market by Type, 2023 - 2030, USD Million
TABLE 5 Europe Traditional Card Market by Country, 2019 - 2022, USD Million
TABLE 6 Europe Traditional Card Market by Country, 2023 - 2030, USD Million
TABLE 7 Europe eCard Market by Country, 2019 - 2022, USD Million
TABLE 8 Europe eCard Market by Country, 2023 - 2030, USD Million
TABLE 9 Europe Greeting Cards Market by Distribution Channel, 2019 - 2022, USD Million
TABLE 10 Europe Greeting Cards Market by Distribution Channel, 2023 - 2030, USD Million
TABLE 11 Europe Offline Market by Country, 2019 - 2022, USD Million
TABLE 12 Europe Offline Market by Country, 2023 - 2030, USD Million
TABLE 13 Europe Online Market by Country, 2019 - 2022, USD Million
TABLE 14 Europe Online Market by Country, 2023 - 2030, USD Million
TABLE 15 Europe Greeting Cards Market by Country, 2019 - 2022, USD Million
TABLE 16 Europe Greeting Cards Market by Country, 2023 - 2030, USD Million
TABLE 17 Germany Greeting Cards Market, 2019 - 2022, USD Million
TABLE 18 Germany Greeting Cards Market, 2023 - 2030, USD Million
TABLE 19 Germany Greeting Cards Market by Type, 2019 - 2022, USD Million
TABLE 20 Germany Greeting Cards Market by Type, 2023 - 2030, USD Million
TABLE 21 Germany Greeting Cards Market by Distribution Channel, 2019 - 2022, USD Million
TABLE 22 Germany Greeting Cards Market by Distribution Channel, 2023 - 2030, USD Million
TABLE 23 UK Greeting Cards Market, 2019 - 2022, USD Million
TABLE 24 UK Greeting Cards Market, 2023 - 2030, USD Million
TABLE 25 UK Greeting Cards Market by Type, 2019 - 2022, USD Million
TABLE 26 UK Greeting Cards Market by Type, 2023 - 2030, USD Million
TABLE 27 UK Greeting Cards Market by Distribution Channel, 2019 - 2022, USD Million
TABLE 28 UK Greeting Cards Market by Distribution Channel, 2023 - 2030, USD Million
TABLE 29 France Greeting Cards Market, 2019 - 2022, USD Million
TABLE 30 France Greeting Cards Market, 2023 - 2030, USD Million
TABLE 31 France Greeting Cards Market by Type, 2019 - 2022, USD Million
TABLE 32 France Greeting Cards Market by Type, 2023 - 2030, USD Million
TABLE 33 France Greeting Cards Market by Distribution Channel, 2019 - 2022, USD Million
TABLE 34 France Greeting Cards Market by Distribution Channel, 2023 - 2030, USD Million
TABLE 35 Russia Greeting Cards Market, 2019 - 2022, USD Million
TABLE 36 Russia Greeting Cards Market, 2023 - 2030, USD Million
TABLE 37 Russia Greeting Cards Market by Type, 2019 - 2022, USD Million
TABLE 38 Russia Greeting Cards Market by Type, 2023 - 2030, USD Million
TABLE 39 Russia Greeting Cards Market by Distribution Channel, 2019 - 2022, USD Million
TABLE 40 Russia Greeting Cards Market by Distribution Channel, 2023 - 2030, USD Million
TABLE 41 Spain Greeting Cards Market, 2019 - 2022, USD Million
TABLE 42 Spain Greeting Cards Market, 2023 - 2030, USD Million
TABLE 43 Spain Greeting Cards Market by Type, 2019 - 2022, USD Million
TABLE 44 Spain Greeting Cards Market by Type, 2023 - 2030, USD Million
TABLE 45 Spain Greeting Cards Market by Distribution Channel, 2019 - 2022, USD Million
TABLE 46 Spain Greeting Cards Market by Distribution Channel, 2023 - 2030, USD Million
TABLE 47 Italy Greeting Cards Market, 2019 - 2022, USD Million
TABLE 48 Italy Greeting Cards Market, 2023 - 2030, USD Million
TABLE 49 Italy Greeting Cards Market by Type, 2019 - 2022, USD Million
TABLE 50 Italy Greeting Cards Market by Type, 2023 - 2030, USD Million
TABLE 51 Italy Greeting Cards Market by Distribution Channel, 2019 - 2022, USD Million
TABLE 52 Italy Greeting Cards Market by Distribution Channel, 2023 - 2030, USD Million
TABLE 53 Rest of Europe Greeting Cards Market, 2019 - 2022, USD Million
TABLE 54 Rest of Europe Greeting Cards Market, 2023 - 2030, USD Million
TABLE 55 Rest of Europe Greeting Cards Market by Type, 2019 - 2022, USD Million
TABLE 56 Rest of Europe Greeting Cards Market by Type, 2023 - 2030, USD Million
TABLE 57 Rest of Europe Greeting Cards Market by Distribution Channel, 2019 - 2022, USD Million
TABLE 58 Rest of Europe Greeting Cards Market by Distribution Channel, 2023 - 2030, USD Million
TABLE 59 Key Information – American Greeting Corporation
TABLE 60 Key Information – Avanti Press, Inc.
TABLE 61 Key Information – Card Factory plc
TABLE 62 Key Information – Herbert Walkers Ltd
TABLE 63 Key Information – Galison Publishing LLC
TABLE 64 Key Information – Hallmark Cards, Inc.
TABLE 65 Key Information – IG Design Group plc
TABLE 66 Key Information – Archies Limited
TABLE 67 Key Information – Crane & Co.
List of Figures
FIG 1 Methodology for the research
FIG 2 Europe Greeting Cards Market, 2019 - 2030, USD Million
FIG 3 Key Factors Impacting the Greeting Cards Market
FIG 4 Porter’s Five Forces Analysis – Greeting Cards Market
FIG 5 Europe Greeting Cards Market Share by Type, 2022
FIG 6 Europe Greeting Cards Market Share by Type, 2030
FIG 7 Europe Greeting Cards Market by Type, 2019 - 2030, USD Million
FIG 8 Europe Greeting Cards Market Share by Distribution Channel, 2022
FIG 9 Europe Greeting Cards Market Share by Distribution Channel, 2030
FIG 10 Europe Greeting Cards Market by Distribution Channel, 2019 - 2030, USD Million
FIG 11 Europe Greeting Cards Market Share by Country, 2022
FIG 12 Europe Greeting Cards Market Share by Country, 2030
FIG 13 Europe Greeting Cards Market by Country, 2019 - 2030, USD Million
FIG 14 SWOT Analysis: American Greetings Corporation
FIG 15 SWOT Analysis: Avanti Press, Inc.
FIG 16 SWOT Analysis: Card Factory plc
FIG 17 SWOT Analysis: Hallmark Cards, Inc.
FIG 18 SWOT Analysis: IG Design Group plc
FIG 19 SWOT Analysis: Archies Limited
FIG 20 SWOT Analysis: Crane & Co.