Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Europe Mobile Marketing Market, by Component
1.4.2 Europe Mobile Marketing Market, by Enterprise Size
1.4.3 Europe Mobile Marketing Market, by Application
1.4.4 Europe Mobile Marketing Market, by End Use
1.4.5 Europe Mobile Marketing Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
Chapter 4. Competition Analysis – Global
4.1 Market Share Analysis, 2023
4.2 Recent Strategies Deployed in Mobile Marketing Market
4.3 Porter Five Forces Analysis
Chapter 5. Europe Mobile Marketing Market by Component
5.1 Europe Platform Market by Country
5.2 Europe Services Market by Country
Chapter 6. Europe Mobile Marketing Market by Enterprise Size
6.1 Europe Large Enterprises Market by Country
6.2 Europe Small & Medium Enterprises (SMEs) Market by Country
Chapter 7. Europe Mobile Marketing Market by Application
7.1 Europe Mobile Web Market by Country
7.2 Europe SMS Market by Country
7.3 Europe Push Notifications Market by Country
7.4 Europe Location-Based Marketing Market by Country
7.5 Europe In-App Messages Market by Country
7.6 Europe QR Codes Market by Country
7.7 Europe Other Application Market by Country
Chapter 8. Europe Mobile Marketing Market by End Use
8.1 Europe Retail Market by Country
8.2 Europe Media & Entertainment Market by Country
8.3 Europe IT & Telecom Market by Country
8.4 Europe Automotive Market by Country
8.5 Europe BFSI Market by Country
8.6 Europe Travel Market by Country
8.7 Europe Healthcare Market by Country
8.8 Europe Other End Use Market by Country
Chapter 9. Europe Mobile Marketing Market by Country
9.1 Germany Mobile Marketing Market
9.1.1 Germany Mobile Marketing Market by Component
9.1.2 Germany Mobile Marketing Market by Enterprise Size
9.1.3 Germany Mobile Marketing Market by Application
9.1.4 Germany Mobile Marketing Market by End Use
9.2 UK Mobile Marketing Market
9.2.1 UK Mobile Marketing Market by Component
9.2.2 UK Mobile Marketing Market by Enterprise Size
9.2.3 UK Mobile Marketing Market by Application
9.2.4 UK Mobile Marketing Market by End Use
9.3 France Mobile Marketing Market
9.3.1 France Mobile Marketing Market by Component
9.3.2 France Mobile Marketing Market by Enterprise Size
9.3.3 France Mobile Marketing Market by Application
9.3.4 France Mobile Marketing Market by End Use
9.4 Russia Mobile Marketing Market
9.4.1 Russia Mobile Marketing Market by Component
9.4.2 Russia Mobile Marketing Market by Enterprise Size
9.4.3 Russia Mobile Marketing Market by Application
9.4.4 Russia Mobile Marketing Market by End Use
9.5 Spain Mobile Marketing Market
9.5.1 Spain Mobile Marketing Market by Component
9.5.2 Spain Mobile Marketing Market by Enterprise Size
9.5.3 Spain Mobile Marketing Market by Application
9.5.4 Spain Mobile Marketing Market by End Use
9.6 Italy Mobile Marketing Market
9.6.1 Italy Mobile Marketing Market by Component
9.6.2 Italy Mobile Marketing Market by Enterprise Size
9.6.3 Italy Mobile Marketing Market by Application
9.6.4 Italy Mobile Marketing Market by End Use
9.7 Rest of Europe Mobile Marketing Market
9.7.1 Rest of Europe Mobile Marketing Market by Component
9.7.2 Rest of Europe Mobile Marketing Market by Enterprise Size
9.7.3 Rest of Europe Mobile Marketing Market by Application
9.7.4 Rest of Europe Mobile Marketing Market by End Use
Chapter 10. Company Profiles
10.1 SAS Institute, Inc.
10.1.1 Company Overview
10.1.2 SWOT Analysis
10.2 LoopMe Limited
10.2.1 Company Overview
10.2.2 Recent strategies and developments:
10.2.2.1 Product Launches and Product Expansions:
10.2.2.2 Acquisition and Mergers:
10.2.3 SWOT Analysis
10.3 Yahoo, Inc.
10.3.1 Company Overview
10.3.2 Recent strategies and developments:
10.3.2.1 Partnerships, Collaborations, and Agreements:
10.3.2.2 Product Launches and Product Expansions:
10.3.3 SWOT Analysis
10.4 Google LLC (Alphabet Inc.)
10.4.1 Company Overview
10.4.2 Financial Analysis
10.4.3 Segmental and Regional Analysis
10.4.4 Research & Development Expense
10.4.5 SWOT Analysis
10.5 IBM Corporation
10.5.1 Company Overview
10.5.2 Financial Analysis
10.5.3 Regional & Segmental Analysis
10.5.4 Research & Development Expenses
10.5.5 SWOT Analysis
10.6 InMobi Pte. Ltd.
10.6.1 Company Overview
10.6.2 Recent strategies and developments:
10.6.2.1 Partnerships, Collaborations, and Agreements:
10.6.3 SWOT Analysis
10.7 Adobe, Inc.
10.7.1 Company Overview
10.7.2 Financial Analysis
10.7.3 Segmental and Regional Analysis
10.7.4 Research & Development Expense
10.7.5 Recent strategies and developments:
10.7.5.1 Product Launches and Product Expansions:
10.7.6 SWOT Analysis
10.8 App Samurai Inc.
10.8.1 Company Overview
10.8.2 SWOT Analysis
10.9 Oracle Corporation
10.9.1 Company Overview
10.9.2 Financial Analysis
10.9.3 Segmental and Regional Analysis
10.9.4 Research & Development Expense
10.9.5 SWOT Analysis
10.10. Salesforce, Inc.
10.10.1 Company Overview
10.10.2 Financial Analysis
10.10.3 Regional Analysis
10.10.4 Research & Development Expenses
10.10.5 Recent strategies and developments:
10.10.5.1 Product Launches and Product Expansions:
10.10.6 SWOT Analysis