The Europe Recommendation Engine Market would witness market growth of 31.6% CAGR during the forecast period (2021-2027).
Recommendation engines can rely on the properties of the items that a user likes, which are analyzed to determine what else the user might like; or it can rely on the likes and dislikes of other users. Afterward, the recommendation engine then uses this data to compute a similarity index between users and recommend items. It is also feasible to combine both of these approaches to create an even more powerful recommendation engine. However, just like all other information-related challenges, it is important to select an algorithm that is appropriate for the task.
Another type of recommendation engine is content-based filtering that operates on the assumption that if a user liked one item, they would like similar content or item as well. Algorithms employ cosine and Euclidean distances to calculate the similarity of objects based on a profile of the customer's interests and a description of the item.
In Germany, over three-quarters of Internet users buy goods and services through online mediums. According to the Federal Statistical Office, there are 50 million internet shoppers present in Germany. As per the Bundesverband E-Commerce und Versandhandel Deutschland (German Federal Association of E-Commerce and Mail-Order Trade), gross e-commerce sales increased by 11.4 percent to EUR 65.1 billion in 2018. Owing to this expansion in e-commerce shoppers, several market players would update themselves with new technologies like recommendation engines to serve better.
The Germany market dominated the Europe Recommendation Engine Market by Country 2020, and would continue to be a dominant market till 2027; thereby, achieving a market value of $775.1 million by 2027. The UK market is expected to witness a CAGR of 30.6% during (2021 - 2027). Additionally, The France market is expected to witness a CAGR of 32.5% during (2021 - 2027).
Based on Type, the market is segmented into Collaborative Filtering, Content-based Filtering and Hybrid Recommendation. Based on Application, the market is segmented into Personalized Campaigns & Customer Delivery, Product Planning & Proactive Asset Management and Strategy Operations & Planning. Based on Deployment Type, the market is segmented into Cloud and On-premise. Based on Organization Size, the market is segmented into Large Enterprises and Small & Medium Enterprises. Based on End Use, the market is segmented into Retail, BFSI, Healthcare, Media & Entertainment, Information Technology and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
Free Valuable Insights: The Global Recommendation Engine Market Size will Hit $11.4 Billion by 2027, at a CAGR of 32.5%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include IBM Corporation, Oracle Corporation, Microsoft Corporation, SAP SE, Salesforce.com, Inc., Adobe, Inc., Google LLC, Intel Corporation, Hewlett-Packard Enterprise Company, and Amazon.com, Inc.
Scope of the Study
Market Segments Covered in the Report:
By Type
- Collaborative Filtering
- Content-based Filtering and
- Hybrid Recommendation
By Application
- Personalized Campaigns & Customer Delivery
- Product Planning & Proactive Asset Management and
- Strategy Operations & Planning
By Deployment Type
By Organization Size
- Large Enterprises and
- Small & Medium Enterprises
By End Use
- Retail
- BFSI
- Healthcare
- Media & Entertainment
- Information Technology and
- Others
By Country
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Key Market Players
List of Companies Profiled in the Report:
- IBM Corporation
- Oracle Corporation
- Microsoft Corporation
- SAP SE
- Salesforce.com, Inc.
- Adobe, Inc.
- Google LLC
- Intel Corporation
- Hewlett-Packard Enterprise Company
- Amazon.com, Inc.
TABLE 1 Europe Recommendation Engine Market, 2017 - 2020, USD Million
TABLE 2 Europe Recommendation Engine Market, 2021 - 2027, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– Recommendation Engine Market
TABLE 4 Product Launches And Product Expansions– Recommendation Engine Market
TABLE 5 Acquisitions and Mergers– Recommendation Engine Market
TABLE 6 Europe Recommendation Engine Market by Type, 2017 - 2020, USD Million
TABLE 7 Europe Recommendation Engine Market by Type, 2021 - 2027, USD Million
TABLE 8 Europe Collaborative Filtering Market by Country, 2017 - 2020, USD Million
TABLE 9 Europe Collaborative Filtering Market by Country, 2021 - 2027, USD Million
TABLE 10 Europe Content-based Filtering Market by Country, 2017 - 2020, USD Million
TABLE 11 Europe Content-based Filtering Market by Country, 2021 - 2027, USD Million
TABLE 12 Europe Hybrid Recommendation Market by Country, 2017 - 2020, USD Million
TABLE 13 Europe Hybrid Recommendation Market by Country, 2021 - 2027, USD Million
TABLE 14 Europe Recommendation Engine Market by Application, 2017 - 2020, USD Million
TABLE 15 Europe Recommendation Engine Market by Application, 2021 - 2027, USD Million
TABLE 16 Europe Personalized Campaigns & Customer Delivery Market by Country, 2017 - 2020, USD Million
TABLE 17 Europe Personalized Campaigns & Customer Delivery Market by Country, 2021 - 2027, USD Million
TABLE 18 Europe Product Planning & Proactive Asset Management Market by Country, 2017 - 2020, USD Million
TABLE 19 Europe Product Planning & Proactive Asset Management Market by Country, 2021 - 2027, USD Million
TABLE 20 Europe Strategy Operations & Planning Market by Country, 2017 - 2020, USD Million
TABLE 21 Europe Strategy Operations & Planning Market by Country, 2021 - 2027, USD Million
TABLE 22 Europe Recommendation Engine Market by Deployment Type, 2017 - 2020, USD Million
TABLE 23 Europe Recommendation Engine Market by Deployment Type, 2021 - 2027, USD Million
TABLE 24 Europe Cloud Market by Country, 2017 - 2020, USD Million
TABLE 25 Europe Cloud Market by Country, 2021 - 2027, USD Million
TABLE 26 Europe On-premise Market by Country, 2017 - 2020, USD Million
TABLE 27 Europe On-premise Market by Country, 2021 - 2027, USD Million
TABLE 28 Europe Recommendation Engine Market by Organization Size, 2017 - 2020, USD Million
TABLE 29 Europe Recommendation Engine Market by Organization Size, 2021 - 2027, USD Million
TABLE 30 Europe Large Enterprises Market by Country, 2017 - 2020, USD Million
TABLE 31 Europe Large Enterprises Market by Country, 2021 - 2027, USD Million
TABLE 32 Europe Small & Medium Enterprises Market by Country, 2017 - 2020, USD Million
TABLE 33 Europe Small & Medium Enterprises Market by Country, 2021 - 2027, USD Million
TABLE 34 Europe Recommendation Engine Market by End Use, 2017 - 2020, USD Million
TABLE 35 Europe Recommendation Engine Market by End Use, 2021 - 2027, USD Million
TABLE 36 Europe Retail Market by Country, 2017 - 2020, USD Million
TABLE 37 Europe Retail Market by Country, 2021 - 2027, USD Million
TABLE 38 Europe BFSI Market by Country, 2017 - 2020, USD Million
TABLE 39 Europe BFSI Market by Country, 2021 - 2027, USD Million
TABLE 40 Europe Healthcare Market by Country, 2017 - 2020, USD Million
TABLE 41 Europe Healthcare Market by Country, 2021 - 2027, USD Million
TABLE 42 Europe Media & Entertainment Market by Country, 2017 - 2020, USD Million
TABLE 43 Europe Media & Entertainment Market by Country, 2021 - 2027, USD Million
TABLE 44 Europe Information Technology Market by Country, 2017 - 2020, USD Million
TABLE 45 Europe Information Technology Market by Country, 2021 - 2027, USD Million
TABLE 46 Europe Others Market by Country, 2017 - 2020, USD Million
TABLE 47 Europe Others Market by Country, 2021 - 2027, USD Million
TABLE 48 Europe Recommendation Engine Market by Country, 2017 - 2020, USD Million
TABLE 49 Europe Recommendation Engine Market by Country, 2021 - 2027, USD Million
TABLE 50 Germany Recommendation Engine Market, 2017 - 2020, USD Million
TABLE 51 Germany Recommendation Engine Market, 2021 - 2027, USD Million
TABLE 52 Germany Recommendation Engine Market by Type, 2017 - 2020, USD Million
TABLE 53 Germany Recommendation Engine Market by Type, 2021 - 2027, USD Million
TABLE 54 Germany Recommendation Engine Market by Application, 2017 - 2020, USD Million
TABLE 55 Germany Recommendation Engine Market by Application, 2021 - 2027, USD Million
TABLE 56 Germany Recommendation Engine Market by Deployment Type, 2017 - 2020, USD Million
TABLE 57 Germany Recommendation Engine Market by Deployment Type, 2021 - 2027, USD Million
TABLE 58 Germany Recommendation Engine Market by Organization Size, 2017 - 2020, USD Million
TABLE 59 Germany Recommendation Engine Market by Organization Size, 2021 - 2027, USD Million
TABLE 60 Germany Recommendation Engine Market by End Use, 2017 - 2020, USD Million
TABLE 61 Germany Recommendation Engine Market by End Use, 2021 - 2027, USD Million
TABLE 62 UK Recommendation Engine Market, 2017 - 2020, USD Million
TABLE 63 UK Recommendation Engine Market, 2021 - 2027, USD Million
TABLE 64 UK Recommendation Engine Market by Type, 2017 - 2020, USD Million
TABLE 65 UK Recommendation Engine Market by Type, 2021 - 2027, USD Million
TABLE 66 UK Recommendation Engine Market by Application, 2017 - 2020, USD Million
TABLE 67 UK Recommendation Engine Market by Application, 2021 - 2027, USD Million
TABLE 68 UK Recommendation Engine Market by Deployment Type, 2017 - 2020, USD Million
TABLE 69 UK Recommendation Engine Market by Deployment Type, 2021 - 2027, USD Million
TABLE 70 UK Recommendation Engine Market by Organization Size, 2017 - 2020, USD Million
TABLE 71 UK Recommendation Engine Market by Organization Size, 2021 - 2027, USD Million
TABLE 72 UK Recommendation Engine Market by End Use, 2017 - 2020, USD Million
TABLE 73 UK Recommendation Engine Market by End Use, 2021 - 2027, USD Million
TABLE 74 France Recommendation Engine Market, 2017 - 2020, USD Million
TABLE 75 France Recommendation Engine Market, 2021 - 2027, USD Million
TABLE 76 France Recommendation Engine Market by Type, 2017 - 2020, USD Million
TABLE 77 France Recommendation Engine Market by Type, 2021 - 2027, USD Million
TABLE 78 France Recommendation Engine Market by Application, 2017 - 2020, USD Million
TABLE 79 France Recommendation Engine Market by Application, 2021 - 2027, USD Million
TABLE 80 France Recommendation Engine Market by Deployment Type, 2017 - 2020, USD Million
TABLE 81 France Recommendation Engine Market by Deployment Type, 2021 - 2027, USD Million
TABLE 82 France Recommendation Engine Market by Organization Size, 2017 - 2020, USD Million
TABLE 83 France Recommendation Engine Market by Organization Size, 2021 - 2027, USD Million
TABLE 84 France Recommendation Engine Market by End Use, 2017 - 2020, USD Million
TABLE 85 France Recommendation Engine Market by End Use, 2021 - 2027, USD Million
TABLE 86 Russia Recommendation Engine Market, 2017 - 2020, USD Million
TABLE 87 Russia Recommendation Engine Market, 2021 - 2027, USD Million
TABLE 88 Russia Recommendation Engine Market by Type, 2017 - 2020, USD Million
TABLE 89 Russia Recommendation Engine Market by Type, 2021 - 2027, USD Million
TABLE 90 Russia Recommendation Engine Market by Application, 2017 - 2020, USD Million
TABLE 91 Russia Recommendation Engine Market by Application, 2021 - 2027, USD Million
TABLE 92 Russia Recommendation Engine Market by Deployment Type, 2017 - 2020, USD Million
TABLE 93 Russia Recommendation Engine Market by Deployment Type, 2021 - 2027, USD Million
TABLE 94 Russia Recommendation Engine Market by Organization Size, 2017 - 2020, USD Million
TABLE 95 Russia Recommendation Engine Market by Organization Size, 2021 - 2027, USD Million
TABLE 96 Russia Recommendation Engine Market by End Use, 2017 - 2020, USD Million
TABLE 97 Russia Recommendation Engine Market by End Use, 2021 - 2027, USD Million
TABLE 98 Spain Recommendation Engine Market, 2017 - 2020, USD Million
TABLE 99 Spain Recommendation Engine Market, 2021 - 2027, USD Million
TABLE 100 Spain Recommendation Engine Market by Type, 2017 - 2020, USD Million
TABLE 101 Spain Recommendation Engine Market by Type, 2021 - 2027, USD Million
TABLE 102 Spain Recommendation Engine Market by Application, 2017 - 2020, USD Million
TABLE 103 Spain Recommendation Engine Market by Application, 2021 - 2027, USD Million
TABLE 104 Spain Recommendation Engine Market by Deployment Type, 2017 - 2020, USD Million
TABLE 105 Spain Recommendation Engine Market by Deployment Type, 2021 - 2027, USD Million
TABLE 106 Spain Recommendation Engine Market by Organization Size, 2017 - 2020, USD Million
TABLE 107 Spain Recommendation Engine Market by Organization Size, 2021 - 2027, USD Million
TABLE 108 Spain Recommendation Engine Market by End Use, 2017 - 2020, USD Million
TABLE 109 Spain Recommendation Engine Market by End Use, 2021 - 2027, USD Million
TABLE 110 Italy Recommendation Engine Market, 2017 - 2020, USD Million
TABLE 111 Italy Recommendation Engine Market, 2021 - 2027, USD Million
TABLE 112 Italy Recommendation Engine Market by Type, 2017 - 2020, USD Million
TABLE 113 Italy Recommendation Engine Market by Type, 2021 - 2027, USD Million
TABLE 114 Italy Recommendation Engine Market by Application, 2017 - 2020, USD Million
TABLE 115 Italy Recommendation Engine Market by Application, 2021 - 2027, USD Million
TABLE 116 Italy Recommendation Engine Market by Deployment Type, 2017 - 2020, USD Million
TABLE 117 Italy Recommendation Engine Market by Deployment Type, 2021 - 2027, USD Million
TABLE 118 Italy Recommendation Engine Market by Organization Size, 2017 - 2020, USD Million
TABLE 119 Italy Recommendation Engine Market by Organization Size, 2021 - 2027, USD Million
TABLE 120 Italy Recommendation Engine Market by End Use, 2017 - 2020, USD Million
TABLE 121 Italy Recommendation Engine Market by End Use, 2021 - 2027, USD Million
TABLE 122 Rest of Europe Recommendation Engine Market, 2017 - 2020, USD Million
TABLE 123 Rest of Europe Recommendation Engine Market, 2021 - 2027, USD Million
TABLE 124 Rest of Europe Recommendation Engine Market by Type, 2017 - 2020, USD Million
TABLE 125 Rest of Europe Recommendation Engine Market by Type, 2021 - 2027, USD Million
TABLE 126 Rest of Europe Recommendation Engine Market by Application, 2017 - 2020, USD Million
TABLE 127 Rest of Europe Recommendation Engine Market by Application, 2021 - 2027, USD Million
TABLE 128 Rest of Europe Recommendation Engine Market by Deployment Type, 2017 - 2020, USD Million
TABLE 129 Rest of Europe Recommendation Engine Market by Deployment Type, 2021 - 2027, USD Million
TABLE 130 Rest of Europe Recommendation Engine Market by Organization Size, 2017 - 2020, USD Million
TABLE 131 Rest of Europe Recommendation Engine Market by Organization Size, 2021 - 2027, USD Million
TABLE 132 Rest of Europe Recommendation Engine Market by End Use, 2017 - 2020, USD Million
TABLE 133 Rest of Europe Recommendation Engine Market by End Use, 2021 - 2027, USD Million
TABLE 134 Key information – IBM Corporation
TABLE 135 Key Information – Oracle Corporation
TABLE 136 key information – Microsoft Corporation
TABLE 137 Key Information – SAP SE
TABLE 138 Key Information –Salesforce.com, Inc.
TABLE 139 Key Information – Adobe, Inc.
TABLE 140 Key Information – Google LLC
TABLE 141 Key Information – Intel Corporation
TABLE 142 key information – Hewlett Packard Enterprise Company
TABLE 143 Key Information – Amazon.com, Inc.
List of Figures
FIG 1 Methodology for the research
FIG 2 KBV Cardinal Matrix
FIG 3 Key Leading Strategies: Percentage Distribution (2017-2021)
FIG 4 Key Strategic Move: (Product Launches and Product Expansions : 2018, Jul – 2021, apr) Leading Players
FIG 5 Swot analysis: IBM Corporation
FIG 6 SWOT analysis: Oracle Corporation
FIG 7 SWOT Analysis: Microsoft Corporation
FIG 8 SWOT Analysis: SAP SE
FIG 9 SWOT Analysis: Salesforce.com Inc.
FIG 10 Recent strategies and developments: Adobe, Inc.
FIG 11 SWOT Analysis: Adobe, inc.
FIG 12 SWOT Analysis: Alphabet Inc. (Google LLC)
FIG 13 Recent strategies and developments: Intel Corporation
FIG 14 SWOT analysis: Intel corporation
FIG 15 SWOT analysis: Hewlett-Packard enterprise Company
FIG 16 SWOT analysis: Amazon.com, Inc.