The Europe Sales Enablement Platform Market would witness market growth of 14.3% CAGR during the forecast period (2022-2028).
SEPs may also provide open APIs for interface with complementary manufacturers' products, as well as prebuilt integration for bidirectional data transfer and synchronization, allowing end users to use apps without interruption. They are employed to enable partners and internal channels.
Consumer evaluation and decision-making processes have altered. Due to the increased independence of modern consumers, traditional sales and marketing strategies are no longer effective in attracting and keeping these clients. Today's buyers strongly prefer to do business with vendors who can provide value and guide them in their purchase decisions.
In fact, 74% of customers decide to work with a salesperson who offers value and insight first. A competitive requirement is good sales enablement in order to adjust to these changing demands. A platform or system that offers visibility throughout the sales content lifecycle is known as a sales enablement tool.
The regional retail sector has a very high adoption of AI According to the UK government, at least one AI technology is used by 432,000 firms or around 15% of all businesses. 10% of organizations, or 62,000 and 292,000 companies, respectively, are anticipated to use AI in the future. Currently, 2% of companies are experimenting with AI. As businesses grow, they are more inclined to adopt AI. In addition, 15% of small businesses, 68% of medium-sized businesses, and 34% of large businesses have already adopted this policy.
The Germany market dominated the Europe Sales Enablement Platform Market by Country in 2021, and would continue to be a dominant market till 2028; thereby, achieving a market value of $588.7 million by 2028. The UK market is anticipated to grow at a CAGR of 13.4% during (2022 - 2028). Additionally, The France market would exhibit a CAGR of 15.2% during (2022 - 2028).
Based on Component the market is segmented into Platform (Without Services) and Services. Based on Deployment Mode, the market is segmented into Cloud and On-premises. Based on Organization Size the market is segmented into Large Enterprises and SMEs. Based on End-use the market is segmented into Consumer Goods & Retail, IT & Telecom, Media & Entertainment, Manufacturing, Healthcare & Lifesciences, BFSI and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
Free Valuable Insights: The Global Sales Enablement Platform Market will Hit $9.1 Billion by 2028, at a CAGR of 15.1%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include SAP SE, Seismic Software, Inc., Brainshark, Inc. (Bigtincan Holdings), Mindtickle, Inc., Qstream, Inc., Showpad, Inc., Upland Software, Inc., Highspot, Inc., Rallyware, Inc., and Accent Technologies, Inc.
Scope of the Study
Market Segments Covered in the Report:
By Component
- Platform (Without Services)
- Services
By Deployment Mode
By Organization Size
By End-use
- Consumer Goods & Retail
- IT & Telecom
- Media & Entertainment
- Manufacturing
- Healthcare & Lifesciences
- BFSI
- Others
By Country
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Key Market Players
List of Companies Profiled in the Report:
- SAP SE
- Seismic Software, Inc.
- Brainshark, Inc. (Bigtincan Holdings)
- Mindtickle, Inc.
- Qstream, Inc.
- Showpad, Inc.
- Upland Software, Inc.
- Highspot, Inc.
- Rallyware, Inc.
- Accent Technologies, Inc.
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Europe Sales Enablement Platform Market, by Component
1.4.2 Europe Sales Enablement Platform Market, by Deployment Mode
1.4.3 Europe Sales Enablement Platform Market, by Organization Size
1.4.4 Europe Sales Enablement Platform Market, by End-use
1.4.5 Europe Sales Enablement Platform Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Recent Strategies Deployed in Sales Enablement Platform Market
Chapter 4. Europe Sales Enablement Platform Market by Component
4.1 Europe Platform (Without Services) Market by Country
4.2 Europe Services Market by Country
Chapter 5. Europe Sales Enablement Platform Market by Deployment Mode
5.1 Europe Cloud Market by Country
5.2 Europe On-premises Market by Country
Chapter 6. Europe Sales Enablement Platform Market by Organization Size
6.1 Europe Large Enterprises Market by Country
6.2 Europe SMEs Market by Country
Chapter 7. Europe Sales Enablement Platform Market by End-use
7.1 Europe Consumer Goods & Retail Market by Country
7.2 Europe IT & Telecom Market by Country
7.3 Europe Media & Entertainment Market by Country
7.4 Europe Manufacturing Market by Country
7.5 Europe Healthcare & Lifesciences Market by Country
7.6 Europe BFSI Market by Country
7.7 Europe Others Market by Country
Chapter 8. Europe Sales Enablement Platform Market by Country
8.1 Germany Sales Enablement Platform Market
8.1.1 Germany Sales Enablement Platform Market by Component
8.1.2 Germany Sales Enablement Platform Market by Deployment Mode
8.1.3 Germany Sales Enablement Platform Market by Organization Size
8.1.4 Germany Sales Enablement Platform Market by End-use
8.2 UK Sales Enablement Platform Market
8.2.1 UK Sales Enablement Platform Market by Component
8.2.2 UK Sales Enablement Platform Market by Deployment Mode
8.2.3 UK Sales Enablement Platform Market by Organization Size
8.2.4 UK Sales Enablement Platform Market by End-use
8.3 France Sales Enablement Platform Market
8.3.1 France Sales Enablement Platform Market by Component
8.3.2 France Sales Enablement Platform Market by Deployment Mode
8.3.3 France Sales Enablement Platform Market by Organization Size
8.3.4 France Sales Enablement Platform Market by End-use
8.4 Russia Sales Enablement Platform Market
8.4.1 Russia Sales Enablement Platform Market by Component
8.4.2 Russia Sales Enablement Platform Market by Deployment Mode
8.4.3 Russia Sales Enablement Platform Market by Organization Size
8.4.4 Russia Sales Enablement Platform Market by End-use
8.5 Spain Sales Enablement Platform Market
8.5.1 Spain Sales Enablement Platform Market by Component
8.5.2 Spain Sales Enablement Platform Market by Deployment Mode
8.5.3 Spain Sales Enablement Platform Market by Organization Size
8.5.4 Spain Sales Enablement Platform Market by End-use
8.6 Italy Sales Enablement Platform Market
8.6.1 Italy Sales Enablement Platform Market by Component
8.6.2 Italy Sales Enablement Platform Market by Deployment Mode
8.6.3 Italy Sales Enablement Platform Market by Organization Size
8.6.4 Italy Sales Enablement Platform Market by End-use
8.7 Rest of Europe Sales Enablement Platform Market
8.7.1 Rest of Europe Sales Enablement Platform Market by Component
8.7.2 Rest of Europe Sales Enablement Platform Market by Deployment Mode
8.7.3 Rest of Europe Sales Enablement Platform Market by Organization Size
8.7.4 Rest of Europe Sales Enablement Platform Market by End-use
Chapter 9. Company Profiles
9.1 SAP SE
9.1.1 Company Overview
9.1.2 Financial Analysis
9.1.3 Segmental and Regional Analysis
9.1.4 Research & Development Expense
9.1.5 SWOT Analysis
9.2 Upland Software, Inc.
9.2.1 Company Overview
9.2.2 Financial Analysis
9.2.3 Regional Analysis
9.2.4 Research & Development Expenses
9.2.5 Recent strategies and developments:
9.2.5.1 Acquisition and Mergers:
9.3 Brainshark, Inc. (Bigtincan Holdings Limited)
9.3.1 Company Overview
9.3.2 Financial Analysis
9.3.3 Recent strategies and developments:
9.3.3.1 Partnerships, Collaborations, and Agreements:
9.3.3.2 Acquisition and Mergers:
9.4 Seismic Software, Inc.
9.4.1 Company Overview
9.4.2 Recent strategies and developments:
9.4.2.1 Partnerships, Collaborations, and Agreements:
9.4.2.2 Acquisition and Mergers:
9.5 Mindtickle Inc.
9.5.1 Company Overview
9.5.2 Recent strategies and developments:
9.5.2.1 Partnerships, Collaborations, and Agreements:
9.6 Qstream, Inc.
9.6.1 Company Overview
9.7 Showpad, Inc.
9.7.1 Company Overview
9.7.2 Recent strategies and developments:
9.7.2.1 Partnerships, Collaborations, and Agreements:
9.8 Rallyware, Inc.
9.8.1 Company Overview
9.9 Highspot, Inc.
9.9.1 Company Overview
9.9.2 Recent strategies and developments:
9.9.2.1 Partnerships, Collaborations, and Agreements:
9.10. Accent Technologies, Inc.
9.10.1 Company Overview
9.10.2 Recent strategies and developments:
9.10.2.1 Product Launches and Product Expansions:
TABLE 1 Europe Sales Enablement Platform Market, 2018 - 2021, USD Million
TABLE 2 Europe Sales Enablement Platform Market, 2022 - 2028, USD Million
TABLE 3 Europe Sales Enablement Platform Market by Component, 2018 - 2021, USD Million
TABLE 4 Europe Sales Enablement Platform Market by Component, 2022 - 2028, USD Million
TABLE 5 Europe Platform (Without Services) Market by Country, 2018 - 2021, USD Million
TABLE 6 Europe Platform (Without Services) Market by Country, 2022 - 2028, USD Million
TABLE 7 Europe Services Market by Country, 2018 - 2021, USD Million
TABLE 8 Europe Services Market by Country, 2022 - 2028, USD Million
TABLE 9 Europe Sales Enablement Platform Market by Deployment Mode, 2018 - 2021, USD Million
TABLE 10 Europe Sales Enablement Platform Market by Deployment Mode, 2022 - 2028, USD Million
TABLE 11 Europe Cloud Market by Country, 2018 - 2021, USD Million
TABLE 12 Europe Cloud Market by Country, 2022 - 2028, USD Million
TABLE 13 Europe On-premises Market by Country, 2018 - 2021, USD Million
TABLE 14 Europe On-premises Market by Country, 2022 - 2028, USD Million
TABLE 15 Europe Sales Enablement Platform Market by Organization Size, 2018 - 2021, USD Million
TABLE 16 Europe Sales Enablement Platform Market by Organization Size, 2022 - 2028, USD Million
TABLE 17 Europe Large Enterprises Market by Country, 2018 - 2021, USD Million
TABLE 18 Europe Large Enterprises Market by Country, 2022 - 2028, USD Million
TABLE 19 Europe SMEs Market by Country, 2018 - 2021, USD Million
TABLE 20 Europe SMEs Market by Country, 2022 - 2028, USD Million
TABLE 21 Europe Sales Enablement Platform Market by End-use, 2018 - 2021, USD Million
TABLE 22 Europe Sales Enablement Platform Market by End-use, 2022 - 2028, USD Million
TABLE 23 Europe Consumer Goods & Retail Market by Country, 2018 - 2021, USD Million
TABLE 24 Europe Consumer Goods & Retail Market by Country, 2022 - 2028, USD Million
TABLE 25 Europe IT & Telecom Market by Country, 2018 - 2021, USD Million
TABLE 26 Europe IT & Telecom Market by Country, 2022 - 2028, USD Million
TABLE 27 Europe Media & Entertainment Market by Country, 2018 - 2021, USD Million
TABLE 28 Europe Media & Entertainment Market by Country, 2022 - 2028, USD Million
TABLE 29 Europe Manufacturing Market by Country, 2018 - 2021, USD Million
TABLE 30 Europe Manufacturing Market by Country, 2022 - 2028, USD Million
TABLE 31 Europe Healthcare & Lifesciences Market by Country, 2018 - 2021, USD Million
TABLE 32 Europe Healthcare & Lifesciences Market by Country, 2022 - 2028, USD Million
TABLE 33 Europe BFSI Market by Country, 2018 - 2021, USD Million
TABLE 34 Europe BFSI Market by Country, 2022 - 2028, USD Million
TABLE 35 Europe Others Market by Country, 2018 - 2021, USD Million
TABLE 36 Europe Others Market by Country, 2022 - 2028, USD Million
TABLE 37 Europe Sales Enablement Platform Market by Country, 2018 - 2021, USD Million
TABLE 38 Europe Sales Enablement Platform Market by Country, 2022 - 2028, USD Million
TABLE 39 Germany Sales Enablement Platform Market, 2018 - 2021, USD Million
TABLE 40 Germany Sales Enablement Platform Market, 2022 - 2028, USD Million
TABLE 41 Germany Sales Enablement Platform Market by Component, 2018 - 2021, USD Million
TABLE 42 Germany Sales Enablement Platform Market by Component, 2022 - 2028, USD Million
TABLE 43 Germany Sales Enablement Platform Market by Deployment Mode, 2018 - 2021, USD Million
TABLE 44 Germany Sales Enablement Platform Market by Deployment Mode, 2022 - 2028, USD Million
TABLE 45 Germany Sales Enablement Platform Market by Organization Size, 2018 - 2021, USD Million
TABLE 46 Germany Sales Enablement Platform Market by Organization Size, 2022 - 2028, USD Million
TABLE 47 Germany Sales Enablement Platform Market by End-use, 2018 - 2021, USD Million
TABLE 48 Germany Sales Enablement Platform Market by End-use, 2022 - 2028, USD Million
TABLE 49 UK Sales Enablement Platform Market, 2018 - 2021, USD Million
TABLE 50 UK Sales Enablement Platform Market, 2022 - 2028, USD Million
TABLE 51 UK Sales Enablement Platform Market by Component, 2018 - 2021, USD Million
TABLE 52 UK Sales Enablement Platform Market by Component, 2022 - 2028, USD Million
TABLE 53 UK Sales Enablement Platform Market by Deployment Mode, 2018 - 2021, USD Million
TABLE 54 UK Sales Enablement Platform Market by Deployment Mode, 2022 - 2028, USD Million
TABLE 55 UK Sales Enablement Platform Market by Organization Size, 2018 - 2021, USD Million
TABLE 56 UK Sales Enablement Platform Market by Organization Size, 2022 - 2028, USD Million
TABLE 57 UK Sales Enablement Platform Market by End-use, 2018 - 2021, USD Million
TABLE 58 UK Sales Enablement Platform Market by End-use, 2022 - 2028, USD Million
TABLE 59 France Sales Enablement Platform Market, 2018 - 2021, USD Million
TABLE 60 France Sales Enablement Platform Market, 2022 - 2028, USD Million
TABLE 61 France Sales Enablement Platform Market by Component, 2018 - 2021, USD Million
TABLE 62 France Sales Enablement Platform Market by Component, 2022 - 2028, USD Million
TABLE 63 France Sales Enablement Platform Market by Deployment Mode, 2018 - 2021, USD Million
TABLE 64 France Sales Enablement Platform Market by Deployment Mode, 2022 - 2028, USD Million
TABLE 65 France Sales Enablement Platform Market by Organization Size, 2018 - 2021, USD Million
TABLE 66 France Sales Enablement Platform Market by Organization Size, 2022 - 2028, USD Million
TABLE 67 France Sales Enablement Platform Market by End-use, 2018 - 2021, USD Million
TABLE 68 France Sales Enablement Platform Market by End-use, 2022 - 2028, USD Million
TABLE 69 Russia Sales Enablement Platform Market, 2018 - 2021, USD Million
TABLE 70 Russia Sales Enablement Platform Market, 2022 - 2028, USD Million
TABLE 71 Russia Sales Enablement Platform Market by Component, 2018 - 2021, USD Million
TABLE 72 Russia Sales Enablement Platform Market by Component, 2022 - 2028, USD Million
TABLE 73 Russia Sales Enablement Platform Market by Deployment Mode, 2018 - 2021, USD Million
TABLE 74 Russia Sales Enablement Platform Market by Deployment Mode, 2022 - 2028, USD Million
TABLE 75 Russia Sales Enablement Platform Market by Organization Size, 2018 - 2021, USD Million
TABLE 76 Russia Sales Enablement Platform Market by Organization Size, 2022 - 2028, USD Million
TABLE 77 Russia Sales Enablement Platform Market by End-use, 2018 - 2021, USD Million
TABLE 78 Russia Sales Enablement Platform Market by End-use, 2022 - 2028, USD Million
TABLE 79 Spain Sales Enablement Platform Market, 2018 - 2021, USD Million
TABLE 80 Spain Sales Enablement Platform Market, 2022 - 2028, USD Million
TABLE 81 Spain Sales Enablement Platform Market by Component, 2018 - 2021, USD Million
TABLE 82 Spain Sales Enablement Platform Market by Component, 2022 - 2028, USD Million
TABLE 83 Spain Sales Enablement Platform Market by Deployment Mode, 2018 - 2021, USD Million
TABLE 84 Spain Sales Enablement Platform Market by Deployment Mode, 2022 - 2028, USD Million
TABLE 85 Spain Sales Enablement Platform Market by Organization Size, 2018 - 2021, USD Million
TABLE 86 Spain Sales Enablement Platform Market by Organization Size, 2022 - 2028, USD Million
TABLE 87 Spain Sales Enablement Platform Market by End-use, 2018 - 2021, USD Million
TABLE 88 Spain Sales Enablement Platform Market by End-use, 2022 - 2028, USD Million
TABLE 89 Italy Sales Enablement Platform Market, 2018 - 2021, USD Million
TABLE 90 Italy Sales Enablement Platform Market, 2022 - 2028, USD Million
TABLE 91 Italy Sales Enablement Platform Market by Component, 2018 - 2021, USD Million
TABLE 92 Italy Sales Enablement Platform Market by Component, 2022 - 2028, USD Million
TABLE 93 Italy Sales Enablement Platform Market by Deployment Mode, 2018 - 2021, USD Million
TABLE 94 Italy Sales Enablement Platform Market by Deployment Mode, 2022 - 2028, USD Million
TABLE 95 Italy Sales Enablement Platform Market by Organization Size, 2018 - 2021, USD Million
TABLE 96 Italy Sales Enablement Platform Market by Organization Size, 2022 - 2028, USD Million
TABLE 97 Italy Sales Enablement Platform Market by End-use, 2018 - 2021, USD Million
TABLE 98 Italy Sales Enablement Platform Market by End-use, 2022 - 2028, USD Million
TABLE 99 Rest of Europe Sales Enablement Platform Market, 2018 - 2021, USD Million
TABLE 100 Rest of Europe Sales Enablement Platform Market, 2022 - 2028, USD Million
TABLE 101 Rest of Europe Sales Enablement Platform Market by Component, 2018 - 2021, USD Million
TABLE 102 Rest of Europe Sales Enablement Platform Market by Component, 2022 - 2028, USD Million
TABLE 103 Rest of Europe Sales Enablement Platform Market by Deployment Mode, 2018 - 2021, USD Million
TABLE 104 Rest of Europe Sales Enablement Platform Market by Deployment Mode, 2022 - 2028, USD Million
TABLE 105 Rest of Europe Sales Enablement Platform Market by Organization Size, 2018 - 2021, USD Million
TABLE 106 Rest of Europe Sales Enablement Platform Market by Organization Size, 2022 - 2028, USD Million
TABLE 107 Rest of Europe Sales Enablement Platform Market by End-use, 2018 - 2021, USD Million
TABLE 108 Rest of Europe Sales Enablement Platform Market by End-use, 2022 - 2028, USD Million
TABLE 109 Key Information – SAP SE
TABLE 110 key information – Upland Software, Inc.
TABLE 111 Key Information – Brainshark, Inc.
TABLE 112 Key Information – Seismic Software, Inc.
TABLE 113 Key Information – Mindtickle Inc.
TABLE 114 Key Information – Qstream, Inc.
TABLE 115 Key Information – Showpad, Inc.
TABLE 116 Key Information –Rallyware, Inc.
TABLE 117 Key Information – Highspot, Inc.
TABLE 118 Key Information – Accent Technologies, Inc.
List of Figures
FIG 1 Methodology for the research
FIG 2 SWOT Analysis: SAP SE
FIG 3 Recent strategies and developments: Brainshark, Inc.
FIG 4 Recent strategies and developments: Seismic Software, Inc.