The Europe Self-tanning Products Market would witness market growth of 4.1% CAGR during the forecast period (2021-2027).
Consumer patterns show a significant shift from natural tanning in recent years, particularly in areas where ozone depletion is a subject of major concern. Consumer awareness about the sun's adverse effects in specific countries, as well as an increase in the number of skin cancer cases in areas with substantial ozone depletion, are two key factors that have sparked the significant interest of market players and customers in self-tanning products. Consumer trends across numerous areas indicate an increase in demand for UV-free tan products, which is anticipated to contribute to the self-tanning products market's growth in the coming years. Moreover, the increased desire to have a trendy and brilliant tan, particularly among young adults, is one of the most prominent trends that are expected to drive self-tanning product growth.
Self-tanning products are in high demand, especially in developed nations. Body tanner, face tanner, and skin tanner are some of the most popular self-tanning products on the market. The growing body of evidence demonstrating the harmful effects of sunshine and UV radiation on human skin is expected to accelerate the demand for UV rays-free tan solutions.
The presence of a large number of working women in the region leads to an increase in expenditure on beauty and personal care items, particularly self-tanning products. Additionally, the region's hosting of a slew of internationally recognized fashion events advertising various skin enrichment goods, including self-tanning products, is helping to gain the traction of more customers.
The Italian beauty and cosmetics industry is sophisticated and well-developed. 35,000 individuals work in the industry, and the Italian cosmetic supply chain employs 200,000 people across 123,000 businesses. The cosmetics industry in Italy is worth $17.5 billion in total. Cosmetics usage in Italy in 2018 was estimated at $12 billion, up 1.7 percent from 2017. The Italian cosmetics market is generally resistant to economic stagnation and stays anti-cyclical. On the other hand, due to the undeniability of beauty items and the emergence of new distribution channels like single-brand retail, e-commerce, and direct sales, Italians have begun to place more trust in commerce.
The Germany market dominated the Europe Self-tanning Products Market by Country 2020, and would continue to be a dominant market till 2027; thereby, achieving a market value of $88.6 million by 2027. The UK market is experiencing a CAGR of 3.2% during (2021 - 2027). Additionally, The France market would witness a CAGR of 4.8% during (2021 - 2027).
Based on End User, the market is segmented into Women and Men. Based on Type, the market is segmented into Lotions, Gels and Others. Based on Distribution Channel, the market is segmented into Supermarkets & Hypermarkets, Convenience Stores and Online. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
Free Valuable Insights: The Global Self-tanning Products Market Size will Hit $1.1 Billion by 2027, at a CAGR of 4.4%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Avon Products, Inc., Shiseido Company, Limited, Clarins Group SA, L'Oreal Group, Estee Lauder Companies, Inc., Johnson & Johnson, Unilever PLC, Kao Corporation, Beiersdorf AG, and PZ Cussons plc.
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