Europe Sleep Mask Market Size, Share & Trends Analysis Report By Distribution Channel (Offline, and Online), By Product (Regular, Wrap Around, Contoured, and Other Products), By Country and Growth Forecast, 2024 - 2031

The Europe Sleep Mask Market would witness market growth of 10.7% CAGR during the forecast period (2024-2031). In the year 2021, the Europe market's volume surged to 278.77 million units, showcasing a growth of 12.8% (2020-2024).

Wrap-around sleep masks are designed for maximum light blockage and a secure fit, appealing to consumers who prioritize complete sensory isolation. These masks often feature adjustable straps, elastic bands, or Velcro closures, ensuring a snug fit for various head sizes. The wrap-around design is particularly popular among travelers, shift workers, and individuals who sleep in bright environments. As global travel continues to increase, this segment is experiencing growing demand due to its emphasis on comfort and portability. Thus, in Germany, 5.18 million units of Wrap-around sleep masks are expected to be utilized by the year 2031.

The Germany market dominated the Europe Sleep Mask Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $2,142.9 million by 2031. The UK market is experiencing a CAGR of 9.8% during (2024 - 2031). Additionally, The France market would exhibit a CAGR of 11.6% during (2024 - 2031).

Sleep masks are a staple in the travel industry. Long-haul travellers, especially those flying between time zones, use sleep masks to create a darkened environment to simulate nighttime. The masks help travellers rest and adjust to their destination’s time zone, alleviating jet lag. Moreover, sleep masks are commonly included in travel kits by airlines, further driving their adoption among frequent travellers.

Moreover, sleep masks are also beneficial for shift workers who sleep during the day. For people working nontraditional hours, exposure to daylight can disrupt their sleep cycle. The use of a sleep mask allows these workers to create an ideal sleeping environment, ensuring they can rest properly despite their irregular schedules. Sleep masks are increasingly being used in therapeutic settings, particularly for individuals dealing with anxiety, stress, and other mental health concerns. The soothing effect of a sleep mask, especially when combined with other therapeutic tools such as aromatherapy or white noise machines, can enhance the experience of relaxation and mental well-being.

Urbanization has led to an increase in light pollution, particularly in densely populated cities like Paris, London, and Berlin. The artificial light emitted from streetlights, billboards, and other sources can significantly impact sleep quality. As a result, sleep masks have become a popular solution for city dwellers seeking uninterrupted rest. These masks help block out external light, creating a darker environment conducive to better sleep, further boosting their demand in urban centres. Thus, due to above factors the growth of the market is propelling.

Free Valuable Insights: The Global Sleep Mask Market will Hit USD 37.60 Billion by 2031, at a CAGR of 11.0%

Based on Distribution Channel, the market is segmented into Offline, and Online. Based on Product, the market is segmented into Regular, Wrap Around, Contoured, and Other Products. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.

List of Key Companies Profiled

• Nidra Sleep
• Loftie
• PrettyCare
• EcoTools (Paris Presents, Inc.)
• Sonoma Lavender Co.
• Bedtime Bliss
• Lumos Sleep
• Alaska Bear
• Sleep Number Corporation

Europe Sleep Mask Market Report Segmentation

By Distribution Channel (Volume, Million Units, USD Billion, 2020-2031)

• Offline
• Online

By Product (Volume, Million Units, USD Billion, 2020-2031)

• Regular
• Wrap Around
• Contoured
• Other Products

By Country (Volume, Million Units, USD Billion, 2020-2031)

• Germany
• UK
• France
• Russia
• Spain
• Italy
• Rest of Europe

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Europe Sleep Mask Market, by Distribution Channel
1.4.2 Europe Sleep Mask Market, by Product
1.4.3 Europe Sleep Mask Market, by Country
1.5 Methodology for the research

Chapter 2. Market at a Glance
2.1 Key Highlights

Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis

Chapter 4. Europe Sleep Mask Market by Distribution Channel
4.1 Europe Offline Market by Country
4.2 Europe Online Market by Country

Chapter 5. Europe Sleep Mask Market by Product
5.1 Europe Regular Market by Country
5.2 Europe Wrap Around Market by Country
5.3 Europe Contoured Market by Country
5.4 Europe Other Products Market by Country

Chapter 6. Europe Sleep Mask Market by Country
6.1 Germany Sleep Mask Market
6.1.1 Germany Sleep Mask Market by Distribution Channel
6.1.2 Germany Sleep Mask Market by Product
6.2 UK Sleep Mask Market
6.2.1 UK Sleep Mask Market by Distribution Channel
6.2.2 UK Sleep Mask Market by Product
6.3 France Sleep Mask Market
6.3.1 France Sleep Mask Market by Distribution Channel
6.3.2 France Sleep Mask Market by Product
6.4 Russia Sleep Mask Market
6.4.1 Russia Sleep Mask Market by Distribution Channel
6.4.2 Russia Sleep Mask Market by Product
6.5 Spain Sleep Mask Market
6.5.1 Spain Sleep Mask Market by Distribution Channel
6.5.2 Spain Sleep Mask Market by Product
6.6 Italy Sleep Mask Market
6.6.1 Italy Sleep Mask Market by Distribution Channel
6.6.2 Italy Sleep Mask Market by Product
6.7 Rest of Europe Sleep Mask Market
6.7.1 Rest of Europe Sleep Mask Market by Distribution Channel
6.7.2 Rest of Europe Sleep Mask Market by Product

Chapter 7. Company Profiles
7.1 Nidra Sleep
7.1.1 Company Overview
7.2 Loftie
7.2.1 Company Overview
7.3 PrettyCare
7.3.1 Company Overview
7.4 EcoTools (Paris Presents, Inc.)
7.4.1 Company Overview
7.5 Sonoma Lavender
7.5.1 Company Overview
7.6 Bedtime Bliss (Natural Revolution Ltd.)
7.6.1 Company Overview
7.7 Lumos Sleep
7.7.1 Company Overview
7.8 Alaska Bear
7.8.1 Company Overview
7.9 Sleep Number Corporation
7.9.1 Company Overview
7.9.2 Financial Analysis
7.9.3 Research & Development Expenses

TABLE 1 Europe Sleep Mask Market, 2020 - 2023, USD Million
TABLE 2 Europe Sleep Mask Market, 2024 - 2031, USD Million
TABLE 3 Europe Sleep Mask Market, 2020 - 2023, Million Units
TABLE 4 Europe Sleep Mask Market, 2024 - 2031, Million Units
TABLE 5 Europe Sleep Mask Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 6 Europe Sleep Mask Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 7 Europe Sleep Mask Market by Distribution Channel, 2020 - 2023, Million Units
TABLE 8 Europe Sleep Mask Market by Distribution Channel, 2024 - 2031, Million Units
TABLE 9 Europe Offline Market by Country, 2020 - 2023, USD Million
TABLE 10 Europe Offline Market by Country, 2024 - 2031, USD Million
TABLE 11 Europe Offline Market by Country, 2020 - 2023, Million Units
TABLE 12 Europe Offline Market by Country, 2024 - 2031, Million Units
TABLE 13 Europe Online Market by Country, 2020 - 2023, USD Million
TABLE 14 Europe Online Market by Country, 2024 - 2031, USD Million
TABLE 15 Europe Online Market by Country, 2020 - 2023, Million Units
TABLE 16 Europe Online Market by Country, 2024 - 2031, Million Units
TABLE 17 Europe Sleep Mask Market by Product, 2020 - 2023, USD Million
TABLE 18 Europe Sleep Mask Market by Product, 2024 - 2031, USD Million
TABLE 19 Europe Sleep Mask Market by Product, 2020 - 2023, Million Units
TABLE 20 Europe Sleep Mask Market by Product, 2024 - 2031, Million Units
TABLE 21 Europe Regular Market by Country, 2020 - 2023, USD Million
TABLE 22 Europe Regular Market by Country, 2024 - 2031, USD Million
TABLE 23 Europe Regular Market by Country, 2020 - 2023, Million Units
TABLE 24 Europe Regular Market by Country, 2024 - 2031, Million Units
TABLE 25 Europe Wrap Around Market by Country, 2020 - 2023, USD Million
TABLE 26 Europe Wrap Around Market by Country, 2024 - 2031, USD Million
TABLE 27 Europe Wrap Around Market by Country, 2020 - 2023, Million Units
TABLE 28 Europe Wrap Around Market by Country, 2024 - 2031, Million Units
TABLE 29 Europe Contoured Market by Country, 2020 - 2023, USD Million
TABLE 30 Europe Contoured Market by Country, 2024 - 2031, USD Million
TABLE 31 Europe Contoured Market by Country, 2020 - 2023, Million Units
TABLE 32 Europe Contoured Market by Country, 2024 - 2031, Million Units
TABLE 33 Europe Other Products Market by Country, 2020 - 2023, USD Million
TABLE 34 Europe Other Products Market by Country, 2024 - 2031, USD Million
TABLE 35 Europe Other Products Market by Country, 2020 - 2023, Million Units
TABLE 36 Europe Other Products Market by Country, 2024 - 2031, Million Units
TABLE 37 Europe Sleep Mask Market by Country, 2020 - 2023, USD Million
TABLE 38 Europe Sleep Mask Market by Country, 2024 - 2031, USD Million
TABLE 39 Europe Sleep Mask Market by Country, 2020 - 2023, Million Units
TABLE 40 Europe Sleep Mask Market by Country, 2024 - 2031, Million Units
TABLE 41 Germany Sleep Mask Market, 2020 - 2023, USD Million
TABLE 42 Germany Sleep Mask Market, 2024 - 2031, USD Million
TABLE 43 Germany Sleep Mask Market, 2020 - 2023, Million Units
TABLE 44 Germany Sleep Mask Market, 2024 - 2031, Million Units
TABLE 45 Germany Sleep Mask Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 46 Germany Sleep Mask Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 47 Germany Sleep Mask Market by Distribution Channel, 2020 - 2023, Million Units
TABLE 48 Germany Sleep Mask Market by Distribution Channel, 2024 - 2031, Million Units
TABLE 49 Germany Sleep Mask Market by Product, 2020 - 2023, USD Million
TABLE 50 Germany Sleep Mask Market by Product, 2024 - 2031, USD Million
TABLE 51 Germany Sleep Mask Market by Product, 2020 - 2023, Million Units
TABLE 52 Germany Sleep Mask Market by Product, 2024 - 2031, Million Units
TABLE 53 UK Sleep Mask Market, 2020 - 2023, USD Million
TABLE 54 UK Sleep Mask Market, 2024 - 2031, USD Million
TABLE 55 UK Sleep Mask Market, 2020 - 2023, Million Units
TABLE 56 UK Sleep Mask Market, 2024 - 2031, Million Units
TABLE 57 UK Sleep Mask Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 58 UK Sleep Mask Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 59 UK Sleep Mask Market by Distribution Channel, 2020 - 2023, Million Units
TABLE 60 UK Sleep Mask Market by Distribution Channel, 2024 - 2031, Million Units
TABLE 61 UK Sleep Mask Market by Product, 2020 - 2023, USD Million
TABLE 62 UK Sleep Mask Market by Product, 2024 - 2031, USD Million
TABLE 63 UK Sleep Mask Market by Product, 2020 - 2023, Million Units
TABLE 64 UK Sleep Mask Market by Product, 2024 - 2031, Million Units
TABLE 65 France Sleep Mask Market, 2020 - 2023, USD Million
TABLE 66 France Sleep Mask Market, 2024 - 2031, USD Million
TABLE 67 France Sleep Mask Market, 2020 - 2023, Million Units
TABLE 68 France Sleep Mask Market, 2024 - 2031, Million Units
TABLE 69 France Sleep Mask Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 70 France Sleep Mask Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 71 France Sleep Mask Market by Distribution Channel, 2020 - 2023, Million Units
TABLE 72 France Sleep Mask Market by Distribution Channel, 2024 - 2031, Million Units
TABLE 73 France Sleep Mask Market by Product, 2020 - 2023, USD Million
TABLE 74 France Sleep Mask Market by Product, 2024 - 2031, USD Million
TABLE 75 France Sleep Mask Market by Product, 2020 - 2023, Million Units
TABLE 76 France Sleep Mask Market by Product, 2024 - 2031, Million Units
TABLE 77 Russia Sleep Mask Market, 2020 - 2023, USD Million
TABLE 78 Russia Sleep Mask Market, 2024 - 2031, USD Million
TABLE 79 Russia Sleep Mask Market, 2020 - 2023, Million Units
TABLE 80 Russia Sleep Mask Market, 2024 - 2031, Million Units
TABLE 81 Russia Sleep Mask Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 82 Russia Sleep Mask Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 83 Russia Sleep Mask Market by Distribution Channel, 2020 - 2023, Million Units
TABLE 84 Russia Sleep Mask Market by Distribution Channel, 2024 - 2031, Million Units
TABLE 85 Russia Sleep Mask Market by Product, 2020 - 2023, USD Million
TABLE 86 Russia Sleep Mask Market by Product, 2024 - 2031, USD Million
TABLE 87 Russia Sleep Mask Market by Product, 2020 - 2023, Million Units
TABLE 88 Russia Sleep Mask Market by Product, 2024 - 2031, Million Units
TABLE 89 Spain Sleep Mask Market, 2020 - 2023, USD Million
TABLE 90 Spain Sleep Mask Market, 2024 - 2031, USD Million
TABLE 91 Spain Sleep Mask Market, 2020 - 2023, Million Units
TABLE 92 Spain Sleep Mask Market, 2024 - 2031, Million Units
TABLE 93 Spain Sleep Mask Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 94 Spain Sleep Mask Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 95 Spain Sleep Mask Market by Distribution Channel, 2020 - 2023, Million Units
TABLE 96 Spain Sleep Mask Market by Distribution Channel, 2024 - 2031, Million Units
TABLE 97 Spain Sleep Mask Market by Product, 2020 - 2023, USD Million
TABLE 98 Spain Sleep Mask Market by Product, 2024 - 2031, USD Million
TABLE 99 Spain Sleep Mask Market by Product, 2020 - 2023, Million Units
TABLE 100 Spain Sleep Mask Market by Product, 2024 - 2031, Million Units
TABLE 101 Italy Sleep Mask Market, 2020 - 2023, USD Million
TABLE 102 Italy Sleep Mask Market, 2024 - 2031, USD Million
TABLE 103 Italy Sleep Mask Market, 2020 - 2023, Million Units
TABLE 104 Italy Sleep Mask Market, 2024 - 2031, Million Units
TABLE 105 Italy Sleep Mask Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 106 Italy Sleep Mask Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 107 Italy Sleep Mask Market by Distribution Channel, 2020 - 2023, Million Units
TABLE 108 Italy Sleep Mask Market by Distribution Channel, 2024 - 2031, Million Units
TABLE 109 Italy Sleep Mask Market by Product, 2020 - 2023, USD Million
TABLE 110 Italy Sleep Mask Market by Product, 2024 - 2031, USD Million
TABLE 111 Italy Sleep Mask Market by Product, 2020 - 2023, Million Units
TABLE 112 Italy Sleep Mask Market by Product, 2024 - 2031, Million Units
TABLE 113 Rest of Europe Sleep Mask Market, 2020 - 2023, USD Million
TABLE 114 Rest of Europe Sleep Mask Market, 2024 - 2031, USD Million
TABLE 115 Rest of Europe Sleep Mask Market, 2020 - 2023, Million Units
TABLE 116 Rest of Europe Sleep Mask Market, 2024 - 2031, Million Units
TABLE 117 Rest of Europe Sleep Mask Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 118 Rest of Europe Sleep Mask Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 119 Rest of Europe Sleep Mask Market by Distribution Channel, 2020 - 2023, Million Units
TABLE 120 Rest of Europe Sleep Mask Market by Distribution Channel, 2024 - 2031, Million Units
TABLE 121 Rest of Europe Sleep Mask Market by Product, 2020 - 2023, USD Million
TABLE 122 Rest of Europe Sleep Mask Market by Product, 2024 - 2031, USD Million
TABLE 123 Rest of Europe Sleep Mask Market by Product, 2020 - 2023, Million Units
TABLE 124 Rest of Europe Sleep Mask Market by Product, 2024 - 2031, Million Units
TABLE 125 Key Information – Nidra Sleep
TABLE 126 Key Information – Loftie
TABLE 127 Key Information – PrettyCare
TABLE 128 Key Information – EcoTools
TABLE 129 Key Information – Sonoma Lavender
TABLE 130 Key Information – Bedtime Bliss
TABLE 131 Key Information – Lumos Sleep
TABLE 132 Key Information – Alaska Bear
TABLE 133 Key Information – Sleep Number Corporation

List of Figures
FIG 1 Methodology for the research
FIG 2 Europe Sleep Mask Market, 2020 - 2031, USD Million
FIG 3 Key Factors Impacting Sleep Mask Market
FIG 4 Porter’s Five Forces Analysis – Sleep Mask Market
FIG 5 Europe Sleep Mask Market share by Distribution Channel, 2023
FIG 6 Europe Sleep Mask Market share by Distribution Channel, 2031
FIG 7 Europe Sleep Mask Market by Distribution Channel, 2020 - 2031, USD Million
FIG 8 Europe Sleep Mask Market share by Product, 2023
FIG 9 Europe Sleep Mask Market share by Product, 2031
FIG 10 Europe Sleep Mask Market by Product, 2020 - 2031, USD Million
FIG 11 Europe Sleep Mask Market share by Country, 2023
FIG 12 Europe Sleep Mask Market share by Country, 2031
FIG 13 Europe Sleep Mask Market by Country, 2020 - 2031, USD Million