The Europe Smart Toys Market would witness market growth of 14.5% CAGR during the forecast period (2021-2027).
The toy industry has embraced advanced technology, which aids in the personal development of children through the use of educational learning methods via smart toys. In addition, toys that are wirelessly interconnected with other toys or company databases are referred as Internet of Toys. These toys are widely gaining the traction among kids and their parents across the world. Existing toy firms and start-ups are keen to innovate in this area, as it has the potential to become their greatest market as the number of customers grows.
Companies in the smart toys industry are targeting clients in developed economies to enhance product sales because to individuals' inadequate buying capacity as a result of the COVID-19 crisis. Manufacturers can diversify their revenue streams due to the increasing expansion of eCommerce and mobile shopping apps. Before investing in new manufacturing techniques, they make data-driven judgments. To boost product awareness in brick and mortar stores and online stores, clever toy companies are focused on packaging and marketing. Due to the growing number of smartphone users, demand for smartphone-connected toys is likely to expand.
The investment of people and governments on the development of educational sector across this country is constantly increasing. According to Eurostat, in 2017, in Sweden, the public expenditure on the education was recorded 7.1% of the overall GDP of the country. In addition, Denmark spent 7.3% of the total GDP of the country in the same year. Moreover, Romania also spent 2.7%of its GDP on the education sector. Along with that, factors like declining child mortality rates, rising birth rates, and growing middle-class population in the region would create lucrative opportunities for the regional market players.
Parents are now more concerned about several safety and health issues related to raw materials utilized in the manufacturing of toys, which would create demand for eco-friendly toys in the regional market. In addition, the region comprises countries which have significant number of millennial parents.
The Germany market dominated the Europe Smart Toys Market by Country 2020, and would continue to be a dominant market till 2027; thereby, achieving a market value of $1,520.3 million by 2027. The UK market is poised to grow a CAGR of 13.7% during (2021 - 2027). Additionally, The France market would showcase a CAGR of 15.4% during (2021 - 2027).
Based on Product, the market is segmented into Interactive Games and Robots. Based on Distribution Channel, the market is segmented into Offline and Online. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
Free Valuable Insights: The Global Smart Toys Market Size will Hit $24.2 Billion by 2027, at a CAGR of 15.4%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include LEGO Group (KIRKBI A/S), Mattel, Inc., Hasbro, Inc., Tomy Company, Ltd., VTech Holdings Limited, Pillar Learning, Geobra BrandstÄtter Stiftung & Co. KG, Sega Sammy Holdings, Inc. (Sega Toys Co., Ltd.), Primo toys, and Konami Holdings Corporation.
Scope of the Study
Market Segments Covered in the Report:
By Product
By Distribution Channel
By Country
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Key Market Players
List of Companies Profiled in the Report:
- LEGO Group (KIRKBI A/S)
- Mattel, Inc.
- Hasbro, Inc.
- Tomy Company, Ltd.
- VTech Holdings Limited
- Pillar Learning
- Geobra Brandstätter Stiftung & Co. KG
- Sega Sammy Holdings, Inc. (Sega Toys Co., Ltd.)
- Primo toys
- Konami Holdings Corporation
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Europe Smart Toys Market, by Product
1.4.2 Europe Smart Toys Market, by Distribution Channel
1.4.3 Europe Smart Toys Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market composition and scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Europe Smart Toys Market by Product
3.1 Europe Interactive Games Market by Country
3.2 Europe Robots Market by Country
Chapter 4. Europe Smart Toys Market by Distribution Channel
4.1 Europe Offline Market by Country
4.2 Europe Online Market by Country
Chapter 5. Europe Smart Toys Market by Country
5.1 Germany Smart Toys Market
5.1.1 Germany Smart Toys Market by Product
5.1.2 Germany Smart Toys Market by Distribution Channel
5.2 UK Smart Toys Market
5.2.1 UK Smart Toys Market by Product
5.2.2 UK Smart Toys Market by Distribution Channel
5.3 France Smart Toys Market
5.3.1 France Smart Toys Market by Product
5.3.2 France Smart Toys Market by Distribution Channel
5.4 Russia Smart Toys Market
5.4.1 Russia Smart Toys Market by Product
5.4.2 Russia Smart Toys Market by Distribution Channel
5.5 Spain Smart Toys Market
5.5.1 Spain Smart Toys Market by Product
5.5.2 Spain Smart Toys Market by Distribution Channel
5.6 Italy Smart Toys Market
5.6.1 Italy Smart Toys Market by Product
5.6.2 Italy Smart Toys Market by Distribution Channel
5.7 Rest of Europe Smart Toys Market
5.7.1 Rest of Europe Smart Toys Market by Product
5.7.2 Rest of Europe Smart Toys Market by Distribution Channel
Chapter 6. Company Profiles
6.1 LEGO Group (KIRKBI A/S)
6.1.1 Company Overview
6.1.2 Financial Analysis
6.1.3 Research & Development Expenses
6.1.4 Recent strategies and developments:
6.1.4.1 Partnerships, Collaborations, and Agreements:
6.1.4.2 Geographical Expansions:
6.2 Mattel, Inc.
6.2.1 Company Overview
6.2.2 Financial Analysis
6.2.3 Segmental and Regional Analysis
6.2.4 Research & Development Expenses
6.3 Hasbro, Inc.
6.3.1 Company Overview
6.3.2 Financial Analysis
6.3.3 Segmental and Regional Analysis
6.4 Tomy Company, Ltd.
6.4.1 Company Overview
6.4.2 Financial Analysis
6.4.3 Segmental and Regional Analysis
6.5 VTech Holdings Limited
6.5.1 Company Overview
6.5.2 Financial Analysis
6.5.3 Segmental and Regional Analysis
6.5.4 Research & Development Expenses
6.5.5 Recent strategies and developments:
6.5.5.1 Product Launches and Product Expansions:
6.6 Pillar Learning
6.6.1 Company Overview
6.7 Geobra Brandstätter Stiftung & Co. KG
6.7.1 Company Overview
6.8 Sega Sammy Holdings, Inc. (Sega Toys Co., Ltd.)
6.8.1 Company Overview
6.8.2 Financial Analysis
6.8.3 Segmental and Regional Analysis
6.8.4 Research & Development Expenses
6.9 Primo Toys
6.9.1 Company Overview
6.10. Konami Holdings Corporation
6.10.1 Company Overview
6.10.2 Financial Analysis
6.10.3 Segmental and Regional Analysis
6.10.4 Research & Development Expenses
TABLE 1 Europe Smart Toys Market, 2017 - 2020, USD Million
TABLE 2 Europe Smart Toys Market, 2021 - 2027, USD Million
TABLE 3 Europe Smart Toys Market by Product, 2017 - 2020, USD Million
TABLE 4 Europe Smart Toys Market by Product, 2021 - 2027, USD Million
TABLE 5 Europe Interactive Games Market by Country, 2017 - 2020, USD Million
TABLE 6 Europe Interactive Games Market by Country, 2021 - 2027, USD Million
TABLE 7 Europe Robots Market by Country, 2017 - 2020, USD Million
TABLE 8 Europe Robots Market by Country, 2021 - 2027, USD Million
TABLE 9 Europe Smart Toys Market by Distribution Channel, 2017 - 2020, USD Million
TABLE 10 Europe Smart Toys Market by Distribution Channel, 2021 - 2027, USD Million
TABLE 11 Europe Offline Market by Country, 2017 - 2020, USD Million
TABLE 12 Europe Offline Market by Country, 2021 - 2027, USD Million
TABLE 13 Europe Online Market by Country, 2017 - 2020, USD Million
TABLE 14 Europe Online Market by Country, 2021 - 2027, USD Million
TABLE 15 Europe Smart Toys Market by Country, 2017 - 2020, USD Million
TABLE 16 Europe Smart Toys Market by Country, 2021 - 2027, USD Million
TABLE 17 Germany Smart Toys Market, 2017 - 2020, USD Million
TABLE 18 Germany Smart Toys Market, 2021 - 2027, USD Million
TABLE 19 Germany Smart Toys Market by Product, 2017 - 2020, USD Million
TABLE 20 Germany Smart Toys Market by Product, 2021 - 2027, USD Million
TABLE 21 Germany Smart Toys Market by Distribution Channel, 2017 - 2020, USD Million
TABLE 22 Germany Smart Toys Market by Distribution Channel, 2021 - 2027, USD Million
TABLE 23 UK Smart Toys Market, 2017 - 2020, USD Million
TABLE 24 UK Smart Toys Market, 2021 - 2027, USD Million
TABLE 25 UK Smart Toys Market by Product, 2017 - 2020, USD Million
TABLE 26 UK Smart Toys Market by Product, 2021 - 2027, USD Million
TABLE 27 UK Smart Toys Market by Distribution Channel, 2017 - 2020, USD Million
TABLE 28 UK Smart Toys Market by Distribution Channel, 2021 - 2027, USD Million
TABLE 29 France Smart Toys Market, 2017 - 2020, USD Million
TABLE 30 France Smart Toys Market, 2021 - 2027, USD Million
TABLE 31 France Smart Toys Market by Product, 2017 - 2020, USD Million
TABLE 32 France Smart Toys Market by Product, 2021 - 2027, USD Million
TABLE 33 France Smart Toys Market by Distribution Channel, 2017 - 2020, USD Million
TABLE 34 France Smart Toys Market by Distribution Channel, 2021 - 2027, USD Million
TABLE 35 Russia Smart Toys Market, 2017 - 2020, USD Million
TABLE 36 Russia Smart Toys Market, 2021 - 2027, USD Million
TABLE 37 Russia Smart Toys Market by Product, 2017 - 2020, USD Million
TABLE 38 Russia Smart Toys Market by Product, 2021 - 2027, USD Million
TABLE 39 Russia Smart Toys Market by Distribution Channel, 2017 - 2020, USD Million
TABLE 40 Russia Smart Toys Market by Distribution Channel, 2021 - 2027, USD Million
TABLE 41 Spain Smart Toys Market, 2017 - 2020, USD Million
TABLE 42 Spain Smart Toys Market, 2021 - 2027, USD Million
TABLE 43 Spain Smart Toys Market by Product, 2017 - 2020, USD Million
TABLE 44 Spain Smart Toys Market by Product, 2021 - 2027, USD Million
TABLE 45 Spain Smart Toys Market by Distribution Channel, 2017 - 2020, USD Million
TABLE 46 Spain Smart Toys Market by Distribution Channel, 2021 - 2027, USD Million
TABLE 47 Italy Smart Toys Market, 2017 - 2020, USD Million
TABLE 48 Italy Smart Toys Market, 2021 - 2027, USD Million
TABLE 49 Italy Smart Toys Market by Product, 2017 - 2020, USD Million
TABLE 50 Italy Smart Toys Market by Product, 2021 - 2027, USD Million
TABLE 51 Italy Smart Toys Market by Distribution Channel, 2017 - 2020, USD Million
TABLE 52 Italy Smart Toys Market by Distribution Channel, 2021 - 2027, USD Million
TABLE 53 Rest of Europe Smart Toys Market, 2017 - 2020, USD Million
TABLE 54 Rest of Europe Smart Toys Market, 2021 - 2027, USD Million
TABLE 55 Rest of Europe Smart Toys Market by Product, 2017 - 2020, USD Million
TABLE 56 Rest of Europe Smart Toys Market by Product, 2021 - 2027, USD Million
TABLE 57 Rest of Europe Smart Toys Market by Distribution Channel, 2017 - 2020, USD Million
TABLE 58 Rest of Europe Smart Toys Market by Distribution Channel, 2021 - 2027, USD Million
TABLE 59 key information – LEGO Group
TABLE 60 key information – Mattel, Inc.
TABLE 61 key information – Hasbro, Inc.
TABLE 62 key information – Tomy Company, Ltd.
TABLE 63 key information – VTech Holdings Limited
TABLE 64 Key Information – Pillar Learning
TABLE 65 key information – Geobra Brandstätter Stiftung & Co. KG
TABLE 66 Key Information – Sega Sammy Holdings, Inc.
TABLE 67 key information – Primo toys
TABLE 68 Key information – Konami Holdings Corporation
List of Figures
FIG 1 Methodology for the research