The Europe Software as a Service Market would witness market growth of 14.6% CAGR during the forecast period (2024-2031).
The Germany market dominated the Europe Software as a Service Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $46,591.5 million by 2031. The UK market is exhibiting a CAGR of 13.7% during (2024 - 2031). Additionally, The France market would experience a CAGR of 15.5% during (2024 - 2031).

ERP systems like NetSuite, SAP, and Microsoft Dynamics are available as SaaS solutions. These systems help organizations streamline operations by integrating various business processes, including finance, HR, procurement, and inventory management. The SaaS model makes ERP systems more affordable and accessible, particularly for small and medium-sized enterprises (SMEs) that could not afford on-premise ERP systems.
SaaS has transformed HR functions through Workday, BambooHR, and ADP Workforce Now applications. These platforms enable HR departments to manage employee data, payroll, recruitment, performance reviews, and more. The ability to automate tasks, improve data security, and enhance collaboration across departments has made HR SaaS applications highly attractive for businesses.
In addition, SaaS-based marketing platforms like Mailchimp, Marketo, and ActiveCampaign have enabled businesses to automate and optimize their marketing strategies. These tools provide functionalities for email marketing, social media management, lead generation, and campaign analysis, enabling companies to run highly targeted and effective marketing campaigns at scale.
The increase in industrial production and the expansion of the European economy contribute to a larger digital transformation trend across various industries. Manufacturers, logistics providers, and supply chain managers increasingly adopt SaaS solutions to improve operational efficiency, automate processes, and support data-driven strategies. This demand for digital tools further accelerates the adoption of SaaS products, especially as European industries increasingly prioritize digitization to remain competitive and responsive to changing market conditions. In conclusion, the rising industrial production in Europe creates a fertile ground for SaaS adoption, driving demand for solutions that support increased operational efficiency, scalability, and data management.
Free Valuable Insights: The Global Software as a Service Market will Hit USD 749.20 Billion by 2031, at a CAGR of 15.1%
Based on Component, the market is segmented into Software and Services. Based on Deployment, the market is segmented into Private Cloud, Public Cloud, and Hybrid Cloud. Based on Application, the market is segmented into Customer Relationship Management (CRM), Enterprise Resource planning (ERP), Content, Collaboration & Communication, Human Capital Management, BI & Analytics, and Other Application. Based on Enterprise Size, the market is segmented into Large Enterprises and Small & Medium Enterprises. Based on Industry, the market is segmented into Banking, Financial Services and Insurance (BFSI), Retail & Consumer goods, Healthcare, Manufacturing, Education, Travel & Hospitality, and Other Industry. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
List of Key Companies Profiled
- Hewlett Packard Enterprise Company
- Microsoft Corporation
- Oracle Corporation
- IBM Corporation
- SAP SE
- Google LLC
- Epicor Software Corporation
- ServiceNow, Inc.
- Salesforce, Inc.
- VMware, Inc. (Broadcom Inc.)
Europe Software as a Service Market Report Segmentation
By Component
By Deployment
- Private Cloud
- Public Cloud
- Hybrid Cloud
By Application
- Customer Relationship Management (CRM)
- Enterprise Resource planning (ERP)
- Content, Collaboration & Communication
- Human Capital Management
- BI & Analytics
- Other Application
By Enterprise Size
- Large Enterprises
- Small & Medium Enterprises
By Industry
- Banking, Financial Services and Insurance (BFSI)
- Retail & Consumer goods
- Healthcare
- Manufacturing
- Education
- Travel & Hospitality
- Other Industry
By Country
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
TABLE 1 Europe Software as a Service Market, 2020 - 2023, USD Million
TABLE 2 Europe Software as a Service Market, 2024 - 2031, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– Software as a Service Market
TABLE 4 Product Launches And Product Expansions– Software as a Service Market
TABLE 5 Acquisition and Mergers– Software as a Service Market
TABLE 6 Europe Software as a Service Market by Component, 2020 - 2023, USD Million
TABLE 7 Europe Software as a Service Market by Component, 2024 - 2031, USD Million
TABLE 8 Europe Software Market by Country, 2020 - 2023, USD Million
TABLE 9 Europe Software Market by Country, 2024 - 2031, USD Million
TABLE 10 Europe Services Market by Country, 2020 - 2023, USD Million
TABLE 11 Europe Services Market by Country, 2024 - 2031, USD Million
TABLE 12 Europe Software as a Service Market by Deployment, 2020 - 2023, USD Million
TABLE 13 Europe Software as a Service Market by Deployment, 2024 - 2031, USD Million
TABLE 14 Europe Private Cloud Market by Country, 2020 - 2023, USD Million
TABLE 15 Europe Private Cloud Market by Country, 2024 - 2031, USD Million
TABLE 16 Europe Public Cloud Market by Country, 2020 - 2023, USD Million
TABLE 17 Europe Public Cloud Market by Country, 2024 - 2031, USD Million
TABLE 18 Europe Hybrid Cloud Market by Country, 2020 - 2023, USD Million
TABLE 19 Europe Hybrid Cloud Market by Country, 2024 - 2031, USD Million
TABLE 20 Europe Software as a Service Market by Application, 2020 - 2023, USD Million
TABLE 21 Europe Software as a Service Market by Application, 2024 - 2031, USD Million
TABLE 22 Europe Customer Relationship Management (CRM) Market by Country, 2020 - 2023, USD Million
TABLE 23 Europe Customer Relationship Management (CRM) Market by Country, 2024 - 2031, USD Million
TABLE 24 Europe Enterprise Resource planning (ERP) Market by Country, 2020 - 2023, USD Million
TABLE 25 Europe Enterprise Resource planning (ERP) Market by Country, 2024 - 2031, USD Million
TABLE 26 Europe Content, Collaboration & Communication Market by Country, 2020 - 2023, USD Million
TABLE 27 Europe Content, Collaboration & Communication Market by Country, 2024 - 2031, USD Million
TABLE 28 Europe Human Capital Management Market by Country, 2020 - 2023, USD Million
TABLE 29 Europe Human Capital Management Market by Country, 2024 - 2031, USD Million
TABLE 30 Europe BI & Analytics Market by Country, 2020 - 2023, USD Million
TABLE 31 Europe BI & Analytics Market by Country, 2024 - 2031, USD Million
TABLE 32 Europe Other Application Market by Country, 2020 - 2023, USD Million
TABLE 33 Europe Other Application Market by Country, 2024 - 2031, USD Million
TABLE 34 Europe Software as a Service Market by Enterprise Size, 2020 - 2023, USD Million
TABLE 35 Europe Software as a Service Market by Enterprise Size, 2024 - 2031, USD Million
TABLE 36 Europe Large Enterprises Market by Country, 2020 - 2023, USD Million
TABLE 37 Europe Large Enterprises Market by Country, 2024 - 2031, USD Million
TABLE 38 Europe Small & Medium Enterprises Market by Country, 2020 - 2023, USD Million
TABLE 39 Europe Small & Medium Enterprises Market by Country, 2024 - 2031, USD Million
TABLE 40 Europe Software as a Service Market by Industry, 2020 - 2023, USD Million
TABLE 41 Europe Software as a Service Market by Industry, 2024 - 2031, USD Million
TABLE 42 Europe Banking, Financial Services and Insurance (BFSI) Market by Country, 2020 - 2023, USD Million
TABLE 43 Europe Banking, Financial Services and Insurance (BFSI) Market by Country, 2024 - 2031, USD Million
TABLE 44 Europe Retail & Consumer goods Market by Country, 2020 - 2023, USD Million
TABLE 45 Europe Retail & Consumer goods Market by Country, 2024 - 2031, USD Million
TABLE 46 Europe Healthcare Market by Country, 2020 - 2023, USD Million
TABLE 47 Europe Healthcare Market by Country, 2024 - 2031, USD Million
TABLE 48 Europe Manufacturing Market by Country, 2020 - 2023, USD Million
TABLE 49 Europe Manufacturing Market by Country, 2024 - 2031, USD Million
TABLE 50 Europe Education Market by Country, 2020 - 2023, USD Million
TABLE 51 Europe Education Market by Country, 2024 - 2031, USD Million
TABLE 52 Europe Travel & Hospitality Market by Country, 2020 - 2023, USD Million
TABLE 53 Europe Travel & Hospitality Market by Country, 2024 - 2031, USD Million
TABLE 54 Europe Other Industry Market by Country, 2020 - 2023, USD Million
TABLE 55 Europe Other Industry Market by Country, 2024 - 2031, USD Million
TABLE 56 Europe Software as a Service Market by Country, 2020 - 2023, USD Million
TABLE 57 Europe Software as a Service Market by Country, 2024 - 2031, USD Million
TABLE 58 Germany Software as a Service Market, 2020 - 2023, USD Million
TABLE 59 Germany Software as a Service Market, 2024 - 2031, USD Million
TABLE 60 Germany Software as a Service Market by Component, 2020 - 2023, USD Million
TABLE 61 Germany Software as a Service Market by Component, 2024 - 2031, USD Million
TABLE 62 Germany Software as a Service Market by Deployment, 2020 - 2023, USD Million
TABLE 63 Germany Software as a Service Market by Deployment, 2024 - 2031, USD Million
TABLE 64 Germany Software as a Service Market by Application, 2020 - 2023, USD Million
TABLE 65 Germany Software as a Service Market by Application, 2024 - 2031, USD Million
TABLE 66 Germany Software as a Service Market by Enterprise Size, 2020 - 2023, USD Million
TABLE 67 Germany Software as a Service Market by Enterprise Size, 2024 - 2031, USD Million
TABLE 68 Germany Software as a Service Market by Industry, 2020 - 2023, USD Million
TABLE 69 Germany Software as a Service Market by Industry, 2024 - 2031, USD Million
TABLE 70 UK Software as a Service Market, 2020 - 2023, USD Million
TABLE 71 UK Software as a Service Market, 2024 - 2031, USD Million
TABLE 72 UK Software as a Service Market by Component, 2020 - 2023, USD Million
TABLE 73 UK Software as a Service Market by Component, 2024 - 2031, USD Million
TABLE 74 UK Software as a Service Market by Deployment, 2020 - 2023, USD Million
TABLE 75 UK Software as a Service Market by Deployment, 2024 - 2031, USD Million
TABLE 76 UK Software as a Service Market by Application, 2020 - 2023, USD Million
TABLE 77 UK Software as a Service Market by Application, 2024 - 2031, USD Million
TABLE 78 UK Software as a Service Market by Enterprise Size, 2020 - 2023, USD Million
TABLE 79 UK Software as a Service Market by Enterprise Size, 2024 - 2031, USD Million
TABLE 80 UK Software as a Service Market by Industry, 2020 - 2023, USD Million
TABLE 81 UK Software as a Service Market by Industry, 2024 - 2031, USD Million
TABLE 82 France Software as a Service Market, 2020 - 2023, USD Million
TABLE 83 France Software as a Service Market, 2024 - 2031, USD Million
TABLE 84 France Software as a Service Market by Component, 2020 - 2023, USD Million
TABLE 85 France Software as a Service Market by Component, 2024 - 2031, USD Million
TABLE 86 France Software as a Service Market by Deployment, 2020 - 2023, USD Million
TABLE 87 France Software as a Service Market by Deployment, 2024 - 2031, USD Million
TABLE 88 France Software as a Service Market by Application, 2020 - 2023, USD Million
TABLE 89 France Software as a Service Market by Application, 2024 - 2031, USD Million
TABLE 90 France Software as a Service Market by Enterprise Size, 2020 - 2023, USD Million
TABLE 91 France Software as a Service Market by Enterprise Size, 2024 - 2031, USD Million
TABLE 92 France Software as a Service Market by Industry, 2020 - 2023, USD Million
TABLE 93 France Software as a Service Market by Industry, 2024 - 2031, USD Million
TABLE 94 Russia Software as a Service Market, 2020 - 2023, USD Million
TABLE 95 Russia Software as a Service Market, 2024 - 2031, USD Million
TABLE 96 Russia Software as a Service Market by Component, 2020 - 2023, USD Million
TABLE 97 Russia Software as a Service Market by Component, 2024 - 2031, USD Million
TABLE 98 Russia Software as a Service Market by Deployment, 2020 - 2023, USD Million
TABLE 99 Russia Software as a Service Market by Deployment, 2024 - 2031, USD Million
TABLE 100 Russia Software as a Service Market by Application, 2020 - 2023, USD Million
TABLE 101 Russia Software as a Service Market by Application, 2024 - 2031, USD Million
TABLE 102 Russia Software as a Service Market by Enterprise Size, 2020 - 2023, USD Million
TABLE 103 Russia Software as a Service Market by Enterprise Size, 2024 - 2031, USD Million
TABLE 104 Russia Software as a Service Market by Industry, 2020 - 2023, USD Million
TABLE 105 Russia Software as a Service Market by Industry, 2024 - 2031, USD Million
TABLE 106 Spain Software as a Service Market, 2020 - 2023, USD Million
TABLE 107 Spain Software as a Service Market, 2024 - 2031, USD Million
TABLE 108 Spain Software as a Service Market by Component, 2020 - 2023, USD Million
TABLE 109 Spain Software as a Service Market by Component, 2024 - 2031, USD Million
TABLE 110 Spain Software as a Service Market by Deployment, 2020 - 2023, USD Million
TABLE 111 Spain Software as a Service Market by Deployment, 2024 - 2031, USD Million
TABLE 112 Spain Software as a Service Market by Application, 2020 - 2023, USD Million
TABLE 113 Spain Software as a Service Market by Application, 2024 - 2031, USD Million
TABLE 114 Spain Software as a Service Market by Enterprise Size, 2020 - 2023, USD Million
TABLE 115 Spain Software as a Service Market by Enterprise Size, 2024 - 2031, USD Million
TABLE 116 Spain Software as a Service Market by Industry, 2020 - 2023, USD Million
TABLE 117 Spain Software as a Service Market by Industry, 2024 - 2031, USD Million
TABLE 118 Italy Software as a Service Market, 2020 - 2023, USD Million
TABLE 119 Italy Software as a Service Market, 2024 - 2031, USD Million
TABLE 120 Italy Software as a Service Market by Component, 2020 - 2023, USD Million
TABLE 121 Italy Software as a Service Market by Component, 2024 - 2031, USD Million
TABLE 122 Italy Software as a Service Market by Deployment, 2020 - 2023, USD Million
TABLE 123 Italy Software as a Service Market by Deployment, 2024 - 2031, USD Million
TABLE 124 Italy Software as a Service Market by Application, 2020 - 2023, USD Million
TABLE 125 Italy Software as a Service Market by Application, 2024 - 2031, USD Million
TABLE 126 Italy Software as a Service Market by Enterprise Size, 2020 - 2023, USD Million
TABLE 127 Italy Software as a Service Market by Enterprise Size, 2024 - 2031, USD Million
TABLE 128 Italy Software as a Service Market by Industry, 2020 - 2023, USD Million
TABLE 129 Italy Software as a Service Market by Industry, 2024 - 2031, USD Million
TABLE 130 Rest of Europe Software as a Service Market, 2020 - 2023, USD Million
TABLE 131 Rest of Europe Software as a Service Market, 2024 - 2031, USD Million
TABLE 132 Rest of Europe Software as a Service Market by Component, 2020 - 2023, USD Million
TABLE 133 Rest of Europe Software as a Service Market by Component, 2024 - 2031, USD Million
TABLE 134 Rest of Europe Software as a Service Market by Deployment, 2020 - 2023, USD Million
TABLE 135 Rest of Europe Software as a Service Market by Deployment, 2024 - 2031, USD Million
TABLE 136 Rest of Europe Software as a Service Market by Application, 2020 - 2023, USD Million
TABLE 137 Rest of Europe Software as a Service Market by Application, 2024 - 2031, USD Million
TABLE 138 Rest of Europe Software as a Service Market by Enterprise Size, 2020 - 2023, USD Million
TABLE 139 Rest of Europe Software as a Service Market by Enterprise Size, 2024 - 2031, USD Million
TABLE 140 Rest of Europe Software as a Service Market by Industry, 2020 - 2023, USD Million
TABLE 141 Rest of Europe Software as a Service Market by Industry, 2024 - 2031, USD Million
TABLE 142 Key Information – Hewlett Packard Enterprise Company
TABLE 143 Key Information – Microsoft Corporation
TABLE 144 Key Information – Oracle Corporation
TABLE 145 Key Information – IBM Corporation
TABLE 146 Key Information – SAP SE
TABLE 147 Key Information – Google LLC
TABLE 148 Key Information – Epicor Software Corporation
TABLE 149 Key Information – ServiceNow, Inc.
TABLE 150 Key Information – Salesforce, Inc.
TABLE 151 Key Information – VMware, Inc.
List of Figures
FIG 1 Methodology for the research
FIG 2 Europe Software as a Service Market, 2020 - 2031, USD Million
FIG 3 Key Factors Impacting Software as a Service Market
FIG 4 KBV Cardinal Matrix
FIG 5 Market Share Analysis, 2023
FIG 6 Key Leading Strategies: Percentage Distribution (2020-2024)
FIG 7 Key Strategic Move: (Partnerships, Collaborations & Agreements: 2020, Jun – 2024, Sep) Leading Players
FIG 8 Porter’s Five Forces Analysis – Software as a Service Market
FIG 9 Europe Software as a Service Market share by Component, 2023
FIG 10 Europe Software as a Service Market share by Component, 2031
FIG 11 Europe Software as a Service Market by Component, 2020 - 2031, USD Million
FIG 12 Europe Software as a Service Market share by Deployment, 2023
FIG 13 Europe Software as a Service Market share by Deployment, 2031
FIG 14 Europe Software as a Service Market by Deployment, 2020 - 2031, USD Million
FIG 15 Europe Software as a Service Market share by Application, 2023
FIG 16 Europe Software as a Service Market share by Application, 2031
FIG 17 Europe Software as a Service Market by Application, 2020 - 2031, USD Million
FIG 18 Europe Software as a Service Market share by Enterprise Size, 2023
FIG 19 Europe Software as a Service Market share by Enterprise Size, 2031
FIG 20 Europe Software as a Service Market by Enterprise Size, 2020 - 2031, USD Million
FIG 21 Europe Software as a Service Market share by Industry, 2023
FIG 22 Europe Software as a Service Market share by Industry, 2031
FIG 23 Europe Software as a Service Market by Industry, 2020 - 2031, USD Million
FIG 24 Europe Software as a Service Market share by Country, 2023
FIG 25 Europe Software as a Service Market share by Country, 2031
FIG 26 Europe Software as a Service Market by Country, 2020 - 2031, USD Million
FIG 27 Recent strategies and developments: Hewlett Packard Enterprise Company
FIG 28 SWOT Analysis: Hewlett Packard Enterprise Company
FIG 29 Recent strategies and developments: Microsoft Corporation
FIG 30 SWOT Analysis: Microsoft Corporation
FIG 31 Recent strategies and developments: Oracle Corporation
FIG 32 SWOT Analysis: Oracle Corporation
FIG 33 Recent strategies and developments: IBM Corporation
FIG 34 SWOT Analysis: IBM Corporation
FIG 35 SWOT Analysis: SAP SE
FIG 36 Recent strategies and developments: GOOGLE LLC
FIG 37 SWOT Analysis: Google LLC
FIG 38 SWOT Analysis: ServiceNow, Inc.
FIG 39 SWOT Analysis: Salesforce, Inc.
FIG 40 SWOT Analysis: VMware, Inc.