The Europe Virtual Influencer Market would witness market growth of 37.8% CAGR during the forecast period (2023-2030).
They are evolving beyond generic characters, with a growing emphasis on hyper-personalization. Brands use AI algorithms to tailor virtual influencers to individual consumer preferences, creating more authentic and relatable connections. Integrating AI and deep learning technologies is enhancing the capabilities of these influencers. This allows for real-time interaction, natural language processing, and adaptive behaviors, making these entities more dynamic and engaging. A significant trend in these influencers space is promoting diversity and inclusivity. Brands are creating virtual influencers representing a broad spectrum of ethnicities, body types, and backgrounds to ensure a more inclusive and representative digital landscape.
Brands are exploring hybrid campaigns that involve collaborations between virtual and real influencers. This synergy combines the authenticity of real individuals with the creative and futuristic appeal of virtual personas, offering a unique marketing approach. They are generating a sense of exclusivity by offering temporary and exclusive content. In the ever-evolving landscape of social media and digital marketing, a fascinating phenomenon has emerged, reshaping how brands connect with their audience – the rise of these influencers. These computer-generated characters, possessing human-like qualities and personalities, have become prominent in influencer marketing. As brands seek innovative ways to engage with consumers in an increasingly digital world, they have carved a niche, opening up a new frontier in the marketing landscape.
Some European countries actively support technology and innovation through government initiatives. the German government promotes healthy lifestyles and physical activity through various initiatives. The fitness sector in Germany is increasingly recognizing the importance of mental well-being. Fitness programs integrating mindfulness, stress reduction, and mental health awareness have gained traction, reflecting a holistic approach to overall health. They can integrate with fitness apps to create personalized workout content, nutrition tips, and wellness guidance. This collaboration enhances the user experience of fitness apps, attracting a broader audience and increasing the visibility of these influencers in the fitness ecosystem. Therefore, the factors mentioned above will propel the market growth in this region.
The Germany market dominated the Europe Virtual Influencer Market, By Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $2,304 million by 2030. The UK market is exhibiting a CAGR of 36.6% during (2023 - 2030). Additionally, The France market would experience a CAGR of 38.8% during (2023 - 2030).
Free Valuable Insights: The Global Virtual Influencer Market will Hit $37.8 Billion by 2030, at a CAGR of 38.1%
Based on Offering, the market is segmented into Solution, and Services. Based on Type, the market is segmented into Human Avatar, and Non-human. Based on End-use, the market is segmented into Fashion & Lifestyle, Food & Entertainment, Travel & Holiday, Sports & Fitness, Banking & Finance, and Others. Based on countries, the market is segmented into Germany, UK, France, Russia, Spain, Italy, and Rest of Europe.
List of Key Companies Profiled
- Epic Games, Inc.
- Dapper Labs, Inc.
- Pinscreen Inc.
- Soul Machines Limited
- AI Foundation
- UneeQ Limited
- Didimo, Inc.
- Spatial Systems, Inc.
- DeepBrain AI Inc.
- REBLIKA
Europe Virtual Influencer Market Report Segmentation
By Offering
By Type
By End-use
- Fashion & Lifestyle
- Food & Entertainment
- Travel & Holiday
- Sports & Fitness
- Banking & Finance
- Others
By Country
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Europe Virtual Influencer Market, by Offering
1.4.2 Europe Virtual Influencer Market, by Type
1.4.3 Europe Virtual Influencer Market, by End-use
1.4.4 Europe Virtual Influencer Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.3 Porter’s Five Forces Analysis
Chapter 4. Europe Virtual Influencer Market, By Offering
4.1 Europe Solution Market, By Country
4.2 Europe Services Market, By Country
Chapter 5. Europe Virtual Influencer Market, By Type
5.1 Europe Human Avatar Market, By Country
5.2 Europe Non-human Market, By Country
Chapter 6. Europe Virtual Influencer Market, By End-use
6.1 Europe Fashion & Lifestyle Market, By Country
6.2 Europe Food & Entertainment Market, By Country
6.3 Europe Travel & Holiday Market, By Country
6.4 Europe Sports & Fitness Market, By Country
6.5 Europe Banking & Finance Market, By Country
6.6 Europe Others Market, By Country
Chapter 7. Europe Virtual Influencer Market, By Country
7.1 Germany Virtual Influencer Market
7.1.1 Germany Virtual Influencer Market, By Offering
7.1.2 Germany Virtual Influencer Market, By Type
7.1.3 Germany Virtual Influencer Market, By End-use
7.2 UK Virtual Influencer Market
7.2.1 UK Virtual Influencer Market, By Offering
7.2.2 UK Virtual Influencer Market, By Type
7.2.3 UK Virtual Influencer Market, By End-use
7.3 France Virtual Influencer Market
7.3.1 France Virtual Influencer Market, By Offering
7.3.2 France Virtual Influencer Market, By Type
7.3.3 France Virtual Influencer Market, By End-use
7.4 Russia Virtual Influencer Market
7.4.1 Russia Virtual Influencer Market, By Offering
7.4.2 Russia Virtual Influencer Market, By Type
7.4.3 Russia Virtual Influencer Market, By End-use
7.5 Spain Virtual Influencer Market
7.5.1 Spain Virtual Influencer Market, By Offering
7.5.2 Spain Virtual Influencer Market, By Type
7.5.3 Spain Virtual Influencer Market, By End-use
7.6 Italy Virtual Influencer Market
7.6.1 Italy Virtual Influencer Market, By Offering
7.6.2 Italy Virtual Influencer Market, By Type
7.6.3 Italy Virtual Influencer Market, By End-use
7.7 Rest of Europe Virtual Influencer Market
7.7.1 Rest of Europe Virtual Influencer Market, By Offering
7.7.2 Rest of Europe Virtual Influencer Market, By Type
7.7.3 Rest of Europe Virtual Influencer Market, By End-use
Chapter 8. Company Profiles
8.1 Epic Games, Inc.
8.1.1 Company Overview
8.1.2 Recent strategies and developments:
8.1.2.1 Product Launches and Product Expansions:
8.1.2.2 Acquisition and Mergers:
8.1.3 SWOT Analysis
8.2 Dapper Labs, Inc.
8.2.1 Company Overview
8.2.2 Recent strategies and developments:
8.2.2.1 Acquisition and Mergers:
8.2.3 SWOT Analysis
8.3 Pinscreen Inc.
8.3.1 Company Overview
8.4 Soul Machines Limited
8.4.1 Company Overview
8.4.2 Recent strategies and developments:
8.4.2.1 Product Launches and Product Expansions:
8.5 AI Foundation
8.5.1 Company Overview
8.6 UneeQ Limited
8.6.1 Company Overview
8.7 Didimo, Inc.
8.7.1 Company Overview
8.8 Spatial Systems, Inc.
8.8.1 Company Overview
8.9 DeepBrain AI Inc.
8.9.1 Company Overview
8.9.2 Recent strategies and developments:
8.9.2.1 Product Launches and Product Expansions:
8.10. REBLIKA
8.10.1 Company Overview
TABLE 1 Europe Virtual Influencer Market, 2019 - 2022, USD Million
TABLE 2 Europe Virtual Influencer Market, 2023 - 2030, USD Million
TABLE 3 Europe Virtual Influencer Market, By Offering, 2019 - 2022, USD Million
TABLE 4 Europe Virtual Influencer Market, By Offering, 2023 - 2030, USD Million
TABLE 5 Europe Solution Market, By Country, 2019 - 2022, USD Million
TABLE 6 Europe Solution Market, By Country, 2023 - 2030, USD Million
TABLE 7 Europe Services Market, By Country, 2019 - 2022, USD Million
TABLE 8 Europe Services Market, By Country, 2023 - 2030, USD Million
TABLE 9 Europe Virtual Influencer Market, By Type, 2019 - 2022, USD Million
TABLE 10 Europe Virtual Influencer Market, By Type, 2023 - 2030, USD Million
TABLE 11 Europe Human Avatar Market, By Country, 2019 - 2022, USD Million
TABLE 12 Europe Human Avatar Market, By Country, 2023 - 2030, USD Million
TABLE 13 Europe Non-human Market, By Country, 2019 - 2022, USD Million
TABLE 14 Europe Non-human Market, By Country, 2023 - 2030, USD Million
TABLE 15 Europe Virtual Influencer Market, By End-use, 2019 - 2022, USD Million
TABLE 16 Europe Virtual Influencer Market, By End-use, 2023 - 2030, USD Million
TABLE 17 Europe Fashion & Lifestyle Market, By Country, 2019 - 2022, USD Million
TABLE 18 Europe Fashion & Lifestyle Market, By Country, 2023 - 2030, USD Million
TABLE 19 Europe Food & Entertainment Market, By Country, 2019 - 2022, USD Million
TABLE 20 Europe Food & Entertainment Market, By Country, 2023 - 2030, USD Million
TABLE 21 Europe Travel & Holiday Market, By Country, 2019 - 2022, USD Million
TABLE 22 Europe Travel & Holiday Market, By Country, 2023 - 2030, USD Million
TABLE 23 Europe Sports & Fitness Market, By Country, 2019 - 2022, USD Million
TABLE 24 Europe Sports & Fitness Market, By Country, 2023 - 2030, USD Million
TABLE 25 Europe Banking & Finance Market, By Country, 2019 - 2022, USD Million
TABLE 26 Europe Banking & Finance Market, By Country, 2023 - 2030, USD Million
TABLE 27 Europe Others Market, By Country, 2019 - 2022, USD Million
TABLE 28 Europe Others Market, By Country, 2023 - 2030, USD Million
TABLE 29 Europe Virtual Influencer Market, By Country, 2019 - 2022, USD Million
TABLE 30 Europe Virtual Influencer Market, By Country, 2023 - 2030, USD Million
TABLE 31 Germany Virtual Influencer Market, 2019 - 2022, USD Million
TABLE 32 Germany Virtual Influencer Market, 2023 - 2030, USD Million
TABLE 33 Germany Virtual Influencer Market, By Offering, 2019 - 2022, USD Million
TABLE 34 Germany Virtual Influencer Market, By Offering, 2023 - 2030, USD Million
TABLE 35 Germany Virtual Influencer Market, By Type, 2019 - 2022, USD Million
TABLE 36 Germany Virtual Influencer Market, By Type, 2023 - 2030, USD Million
TABLE 37 Germany Virtual Influencer Market, By End-use, 2019 - 2022, USD Million
TABLE 38 Germany Virtual Influencer Market, By End-use, 2023 - 2030, USD Million
TABLE 39 UK Virtual Influencer Market, 2019 - 2022, USD Million
TABLE 40 UK Virtual Influencer Market, 2023 - 2030, USD Million
TABLE 41 UK Virtual Influencer Market, By Offering, 2019 - 2022, USD Million
TABLE 42 UK Virtual Influencer Market, By Offering, 2023 - 2030, USD Million
TABLE 43 UK Virtual Influencer Market, By Type, 2019 - 2022, USD Million
TABLE 44 UK Virtual Influencer Market, By Type, 2023 - 2030, USD Million
TABLE 45 UK Virtual Influencer Market, By End-use, 2019 - 2022, USD Million
TABLE 46 UK Virtual Influencer Market, By End-use, 2023 - 2030, USD Million
TABLE 47 France Virtual Influencer Market, 2019 - 2022, USD Million
TABLE 48 France Virtual Influencer Market, 2023 - 2030, USD Million
TABLE 49 France Virtual Influencer Market, By Offering, 2019 - 2022, USD Million
TABLE 50 France Virtual Influencer Market, By Offering, 2023 - 2030, USD Million
TABLE 51 France Virtual Influencer Market, By Type, 2019 - 2022, USD Million
TABLE 52 France Virtual Influencer Market, By Type, 2023 - 2030, USD Million
TABLE 53 France Virtual Influencer Market, By End-use, 2019 - 2022, USD Million
TABLE 54 France Virtual Influencer Market, By End-use, 2023 - 2030, USD Million
TABLE 55 Russia Virtual Influencer Market, 2019 - 2022, USD Million
TABLE 56 Russia Virtual Influencer Market, 2023 - 2030, USD Million
TABLE 57 Russia Virtual Influencer Market, By Offering, 2019 - 2022, USD Million
TABLE 58 Russia Virtual Influencer Market, By Offering, 2023 - 2030, USD Million
TABLE 59 Russia Virtual Influencer Market, By Type, 2019 - 2022, USD Million
TABLE 60 Russia Virtual Influencer Market, By Type, 2023 - 2030, USD Million
TABLE 61 Russia Virtual Influencer Market, By End-use, 2019 - 2022, USD Million
TABLE 62 Russia Virtual Influencer Market, By End-use, 2023 - 2030, USD Million
TABLE 63 Spain Virtual Influencer Market, 2019 - 2022, USD Million
TABLE 64 Spain Virtual Influencer Market, 2023 - 2030, USD Million
TABLE 65 Spain Virtual Influencer Market, By Offering, 2019 - 2022, USD Million
TABLE 66 Spain Virtual Influencer Market, By Offering, 2023 - 2030, USD Million
TABLE 67 Spain Virtual Influencer Market, By Type, 2019 - 2022, USD Million
TABLE 68 Spain Virtual Influencer Market, By Type, 2023 - 2030, USD Million
TABLE 69 Spain Virtual Influencer Market, By End-use, 2019 - 2022, USD Million
TABLE 70 Spain Virtual Influencer Market, By End-use, 2023 - 2030, USD Million
TABLE 71 Italy Virtual Influencer Market, 2019 - 2022, USD Million
TABLE 72 Italy Virtual Influencer Market, 2023 - 2030, USD Million
TABLE 73 Italy Virtual Influencer Market, By Offering, 2019 - 2022, USD Million
TABLE 74 Italy Virtual Influencer Market, By Offering, 2023 - 2030, USD Million
TABLE 75 Italy Virtual Influencer Market, By Type, 2019 - 2022, USD Million
TABLE 76 Italy Virtual Influencer Market, By Type, 2023 - 2030, USD Million
TABLE 77 Italy Virtual Influencer Market, By End-use, 2019 - 2022, USD Million
TABLE 78 Italy Virtual Influencer Market, By End-use, 2023 - 2030, USD Million
TABLE 79 Rest of Europe Virtual Influencer Market, 2019 - 2022, USD Million
TABLE 80 Rest of Europe Virtual Influencer Market, 2023 - 2030, USD Million
TABLE 81 Rest of Europe Virtual Influencer Market, By Offering, 2019 - 2022, USD Million
TABLE 82 Rest of Europe Virtual Influencer Market, By Offering, 2023 - 2030, USD Million
TABLE 83 Rest of Europe Virtual Influencer Market, By Type, 2019 - 2022, USD Million
TABLE 84 Rest of Europe Virtual Influencer Market, By Type, 2023 - 2030, USD Million
TABLE 85 Rest of Europe Virtual Influencer Market, By End-use, 2019 - 2022, USD Million
TABLE 86 Rest of Europe Virtual Influencer Market, By End-use, 2023 - 2030, USD Million
TABLE 87 key Information – Epic Games, Inc.
TABLE 88 Key Information – Dapper Labs, Inc.
TABLE 89 Key Information – Pinscreen Inc.
TABLE 90 Key Information – Soul Machines Limited
TABLE 91 Key Information – AI Foundation
TABLE 92 Key Information – UneeQ Limited
TABLE 93 Key Information – Didimo, Inc.
TABLE 94 Key Information – Spatial Systems, Inc.
TABLE 95 Key Information – DeepBrain AI Inc.
TABLE 96 Key Information – REBLIKA
List of Figures
FIG 1 Methodology for the research
FIG 2 Europe Virtual Influencer Market, 2019 - 2030, USD Million
FIG 3 Key Factors Impacting Virtual Influencer Market
FIG 4 Porter’s Five Forces Analysis - Virtual Influencer Market
FIG 5 Europe Virtual Influencer Market share, By Offering, 2022
FIG 6 Europe Virtual Influencer Market share, By Offering, 2030
FIG 7 Europe Virtual Influencer Market, By Offering, 2019 - 2030, USD Million
FIG 8 Europe Virtual Influencer Market share, By Type, 2022
FIG 9 Europe Virtual Influencer Market share, By Type, 20130
FIG 10 Europe Virtual Influencer Market, By Type, 2019 - 2030, USD Million
FIG 11 Europe Virtual Influencer Market share, By End-use, 2022
FIG 12 Europe Virtual Influencer Market share, By End-use, 2030
FIG 13 Europe Virtual Influencer Market, By End-use, 2019 - 2030, USD Million
FIG 14 Europe Virtual Influencer Market share, By Country, 2022
FIG 15 Europe Virtual Influencer Market share, By Country, 2030
FIG 16 Europe Virtual Influencer Market, By Country, 2019 - 2030, USD Million
FIG 17 Swot Analysis: Epic Games, Inc.
FIG 18 Swot Analysis: Dapper Labs, Inc.