The Global Fitness App Market size is expected to reach $10.5 billion by 2026, rising at a market growth of 26.5% CAGR during the forecast period. Fitness apps are witnessing massive popularity in the market across the globe. With physical gyms and other fitness facilities remained shut down during the COVID-19 pandemic, fitness freaks had no option but to remain fit at their homes. This has augmented the development of at-home fitness apps. A few app market patterns impacting the development of the market installing features such as AI personalized workouts & diet plans, live workouts, daily progress tracking, virtual trainers, social sharing with geolocation, and use of machine learning & movement recognition technologies.
Physical activity, particularly in the form of structured exercises, not only assists to enhance physical function but has also been directly proportional to positive results in social and mental well-being. Though, for various groups of individuals (like older adults with physical and cognitive restrictions), constant training - and particularly regular training at a gym or other exercise facilities - could be inconvenient or impossible. One of the emerging apps is Fitness apps. These applications can be utilized any time at any place with an aim to remain fit. They are now considered as an ideal solution for those individuals having hectic lifestyles. The majority of these individuals are dependent on these apps as they offer simple access to them at any time. These apps can assist in setting up fitness objectives, offering workout ideas, monitoring calorie intake, fitness recipes, and offer progress reports.
Based on Type, the market is segmented into Activity Tracking, Exercise & Weight Loss and Diet & Nutrition. Exercise and weight management apps offer a personal trainer, the feature to connect with other devices, and logbooks for weight tracking, video audio guides, and timer. Additionally, the majority of individuals are choosing online fitness lessons due to the COVID-19 pandemic, hence boosting the development of the segment. As per Curefit, an India-based health tech company, its online fitness platform, Cult.Live observed a triple increment in the amount of time spent by its customers.
Based on Platform, the market is segmented into iOS, Android and Others. Based on the platform, iOS procured the highest revenue share in 2019. A surge in the adoption of iOS among consumers is a significant factor boosting the segment growth. The Android segment would showcase the promising growth rate throughout the forecast period. This is due to the massive adoption and sales of Android smartphones.
Report Attribute | Details |
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Market size value in 2019 | USD 2.1 Billion |
Market size forecast in 2026 | USD 10.5 Billion |
Base Year | 2019 |
Historical Period | 2016 to 2018 |
Forecast Period | 2020 to 2026 |
Revenue Growth Rate | CAGR of 26.5% from 2020 to 2026 |
Number of Pages | 199 |
Number of Tables | 350 |
Report coverage | Market Trends, Revenue Estimation and Forecast, Segmentation Analysis, Regional and Country Breakdown, Companies Strategic Developments, Company Profiling |
Segments covered | Type, Platform, Device, Region |
Country scope | US, Canada, Mexico, Germany, UK, France, Russia, Spain, Italy, China, Japan, India, South Korea, Singapore, Malaysia, Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria |
Growth Drivers |
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Restraints |
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Based on Device, the market is segmented into Tablets, Wearable Devices and Smartphones. Based on the devices, smartphones obtained a substantial revenue share in 2019. The rising penetration of smartphone users around the world is a primary factor supporting segment development. The global adoption of smartphones in 2019 grew drastically.
Free Valuable Insights: Global Fitness App Market to reach a market size of $10.5 Billion by 2026
Based on Regions, the market is segmented into North America, Europe, Asia Pacific, and Latin America, Middle East & Africa.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Samsung Electronics Co., Ltd. (Samsung Group), Google, Inc., Adidas AG, TomTom N.V., Lenovo Group Limited, Nike, Inc., Under Armour, Inc., Azumio, Inc., WillowTree, LLC, and Grandapps LLP.
By Type
By Platform
By Device
By Geography
The global fitness app market size is expected to reach $10.5 billion by 2026.
Increasing Health Consciousness are driving the market in coming years, however, Concerns regarding data privacy have limited the growth of the market.
With physical gyms and other fitness facilities remained shut down during the COVID-19 pandemic, fitness freaks had no option but to remain fit at their homes. Additionally, the majority of individuals are choosing online fitness lessons due to the COVID-19 pandemic, hence boosting the development of the Type segment.
Samsung Electronics Co., Ltd. (Samsung Group), Google, Inc., Adidas AG, TomTom N.V., Lenovo Group Limited, Nike, Inc., Under Armour, Inc., Azumio, Inc., WillowTree, LLC, and Grandapps LLP.
The exercise and weight loss segment garnered the maximum revenue share of the global fitness app market in 2019, due to the rising cases of obesity.
The wearable devices segment would display a prominent growth rate throughout the forecast period. The demand for wearables would be increased by the increasing consumer health awareness and rising occurrences of lifestyle diseases, like obesity and diabetes.
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