The Global Hair Brush Market size is expected to reach $5.7 billion by 2029, rising at a market growth of 6.9% CAGR during the forecast period.
Hair brushes for personal use are gaining traction because of social media and easy availability. As a result, the personal segment is expected to attain more than 73% share of the market by 2029. The desire for online shopping among consumers, which is linked to their ability to check reviews from other customers, compare various stores and items, as well as check the prices of goods at other merchants, is anticipated to fuel demand. Furthermore, the COVID-19 pandemic continues to be the primary force behind the rapid expansion of online purchasing, with a corresponding surge in e-commerce outlets. As a result, in the years to come, the growth of online shopping channels will fuel market expansion. Some of the factors impacting the market are rising awareness about grooming, growing disposable incomes of people worldwide, and issues pertaining to innovation, marketing, and distribution of hair brushes.
Increased consumer awareness of the need to maintain clean hair has led to a rise in the use of premium hair care products. Due to their health advantages, including excellent scalp treatment and smoother hair, hair brushes have grown in popularity. As people's disposable money increases, the demand is rising dramatically. Consumers' growing spending power, which increases along with disposable income, fuels this need. The US Federal Government claims that GDP growth in emerging countries is outpacing that in developed countries. This will help the market expand throughout the projected period.
However, establishing a national distribution network among upmarket department stores or skilled hair stylists is challenging. Retail price ranges are remarkably comparable to those found in other international markets. However, the lack of innovation is anticipated to impede the expansion of the product. There are numerous difficulties for makers in product innovation. Hence, it is anticipated that all of these issues will restrain market growth.
Based on product, the market is categorized into round brush, vent brush, paddle brush, cushion brush, detangling brush, and others. The paddle brush segment garnered a considerable growth rate in the market in 2022. A hairbrush known as a paddle brush, has short, stiff bristles that are typically composed of rubber, either natural or synthetic. The product can be used to style and detangle both wet and dry hair. Paddle brushes can be employed by both men and women to achieve optimum results. Still, typically speaking, women use them more frequently than men due to their concern for appropriate grooming.
On the basis of material, the market is divided into organic and synthetic. The synthetic segment recorded the largest revenue share in the market in 2022. Hair brushes made of plastic and metal are inexpensive and widely accessible because they are synthetic. These are simple to clean and sterilize, and they frequently feature a variety of bristle types and forms. In addition, synthetic bristles are typically more resilient and long-lasting. As they are less likely to break, shed, or fray, they are dependable for daily usage.
By application, the market is segmented into personal and professional. The personal segment garnered the maximum revenue share in the market in 2022. The demand for elegant hairbrushes for personal use has been significantly fueled by social media. Many individuals are more aware of the most recent beauty trends as a result of influencers as well as beauty bloggers, and they are searching for goods that will enable them to create the ideal look. As a result, self-care and purchasing high-end beauty products like stylish and cutting-edge hairbrushes for personal use are becoming increasingly popular.
Based on end-user, the market is classified into men, women, and children. The men segment recorded a substantial revenue share in the market in 2022. Men are investing more money in maintenance goods as perceptions regarding traditional masculinity have evolved in response to the increasing impact created by celebrities and influencers. The popularity of men's grooming has grown significantly in recent years. Today's men spend more time and effort on their grooming regimens and are more aware of their appearance. They are a highly desired accessory since hair brushes are essential for keeping and styling their hair.
| Report Attribute | Details |
|---|---|
| Market size value in 2022 | USD 3.6 Billion |
| Market size forecast in 2029 | USD 5.7 Billion |
| Base Year | 2022 |
| Historical Period | 2019 to 2021 |
| Forecast Period | 2023 to 2029 |
| Revenue Growth Rate | CAGR of 6.9% from 2023 to 2029 |
| Number of Pages | 230 |
| Number of Table | 450 |
| Report coverage | Market Trends, Revenue Estimation and Forecast, Segmentation Analysis, Regional and Country Breakdown, Companies Strategic Developments, Company Profiling |
| Segments covered | Product, Material, Application, End-user, Region |
| Country scope | US, Canada, Mexico, Germany, UK, France, Russia, Spain, Italy, China, Japan, India, South Korea, Singapore, Malaysia, Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria |
| Growth Drivers |
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| Restraints |
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Region wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The Europe segment witnessed the largest revenue share in the market in 2022. In research conducted by Cosmetics Europe, it was discovered that many customers in this region consider personal care goods, including hair care products, essential for daily life. These activities support the regional market for high-end organic hair care items, including specialized hair brushes. In addition, a rise in scalp-related problems, including flaking and itching, has caused customers in the European region to favor hair brushes.
Free Valuable Insights: Global Hair Brush Market size to reach USD 5.7 Billion by 2029
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include The Bristle Brush Company London, Denman Inc., Mason Pearson Bros. Limited, Conair LLC (American Securities LLC), G.B. Kent & Sons Plc, L'Oréal S.A., Spornette International, Inc., Dyson Limited, Revlon, Inc. (MacAndrews & Forbes), and Spectrum Brands Holdings, Inc.
By Application
By End User
By Material
By Product
By Geography
The Market size is projected to reach USD 5.7 billion by 2029.
Rising awareness about grooming are driving the Market in coming years, however, Issues pertaining to innovation, marketing, and distribution of hair brushes restraints the growth of the Market.
The Bristle Brush Company London, Denman Inc., Mason Pearson Bros. Limited, Conair LLC (American Securities LLC), G.B. Kent & Sons Plc, L'Oréal S.A., Spornette International, Inc., Dyson Limited, Revlon, Inc. (MacAndrews & Forbes), and Spectrum Brands Holdings, Inc.
The Detangling Brush segment is generating highest revenue share in the Market by Product in 2022 thereby, achieving a market value of $1.6 billion by 2029.
The Women segment is leading the Market by End-user in 2022 thereby, achieving a market value of $2.7 billion by 2029.
The Europe market dominated the Market by Region in 2022, and would continue to be a dominant market till 2029; thereby, achieving a market value of $1.8 billion by 2029.
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