LAMEA A2P Messaging Market By Component (Platform and A2P Service), By Application (Customer Relationship Management Services, Promotional & Marketing Services, Authentication Services, Pushed Content Services and Others), By Deployment Type (On Premise and Cloud), By End User (BFSI, Hyperlocal Businesses, Travel & Hospitality, Healthcare, Retail & eCommerce and Others), By Country, Industry Analysis and Forecast, 2020 - 2026

The Latin America, Middle East and Africa A2P Messaging Market would witness market growth of 3.94% CAGR during the forecast period (2020-2026). Over the years, SMS services have developed as people around the globe are opting the instant messaging applications like WeChat, Hike, and WhatsApp. The network providers are constantly finding some different ways to assure the utilization of SMS. The total engagement or user traffic for A2P SMS is gaining momentum, which is estimated to continue during the forecast period. Big giants and medium-sized enterprises around the globe are aiming to increase employee and customer engagement, which is supporting the growth of the A2P messaging market.

While A2P SMS boosts and revolutionize business messaging, many key players of the market are developing new A2P technologies which support the growth of the market. Major portion of the A2P traffic is expected to be driven by SMS over the forecast period, because of which the technological development of the A2P SMS market is expected to emerge. The expanding number of mobile users across the world, increasing inclination towards mobile marketing, growing adoption in the banking industry, and two-factor authentication, especially for web platforms and services are among the main factors, which will propel the growth of the market during the forecast period.

Based on Component, the market is segmented into Platform and A2P Service. Based on Application, the market is segmented into Customer Relationship Management Services, Promotional & Marketing Services, Authentication Services, Pushed Content Services and Others. Based on Deployment Type, the market is segmented into On Premise and Cloud. Based on End User, the market is segmented into BFSI, Hyperlocal Businesses, Travel & Hospitality, Healthcare, Retail & eCommerce and Others. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.

Free Valuable Insights: A2P Messaging Market in LAMEA is expected to register a CAGR of 3.94% during the forecast period (2020-2026)

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include AT&T, Inc., Orange S.A., Twilio, Inc., Tata Communications Limited (Tata Group), Sinch AB, China Mobile Limited, Proximus Group (BICS), Sify Technologies Limited, Infobip Ltd., and Genesys Telecommunications Laboratories, Inc.

Scope of the Study

Market Segments Covered in the Report:

By Component

• Platform
• A2P Service

By Application

• Customer Relationship Management Services
• Promotional & Marketing Services
• Authentication Services
• Pushed Content Services
• Others

By Deployment Type

• On Premise
• Cloud

By End User

• BFSI
• Hyperlocal Businesses
• Travel & Hospitality
• Healthcare
• Retail & eCommerce
• Others

By Country

• Brazil
• Argentina
• UAE
• Saudi Arabia
• South Africa
• Nigeria
• Rest of LAMEA

Key Market Players

List of Companies Profiled in the Report:

• AT&T, Inc.
• Orange S.A.
• Twilio, Inc.
• Tata Communications Limited (Tata Group)
• Sinch AB
• China Mobile Limited
• Proximus Group (BICS)
• Sify Technologies Limited
• Infobip Ltd.
• Genesys Telecommunications Laboratories, Inc.

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 LAMEA A2P Messaging Market, by Component
1.4.2 LAMEA A2P Messaging Market, by Application
1.4.3 LAMEA A2P Messaging Market, by Deployment Type
1.4.4 LAMEA A2P Messaging Market, by End User
1.4.5 LAMEA A2P Messaging Market, by Country
1.5 Methodology for the research

Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.2 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints

Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Acquisition and Mergers
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2016-2020)
3.3.2 Key Strategic Move: (Partnerships, Collaborations, and Agreements : 2016, Mar – 2020, Nov) Leading Players

Chapter 4. LAMEA A2P Messaging Market by Application
4.1 LAMEA A2P Messaging Customer Relationship Management Services Market by Country
4.2 LAMEA A2P Messaging Promotional & Marketing Services Market by Country
4.3 LAMEA A2P Messaging Authentication Services Market by Country
4.4 LAMEA A2P Messaging Pushed Content Services Market by Country
4.5 LAMEA Other Application A2P Messaging Market by Country

Chapter 5. LAMEA A2P Messaging Market by Deployment Type
5.1 LAMEA On Premise A2P Messaging Market by Country
5.2 LAMEA Cloud A2P Messaging Market by Country

Chapter 6. LAMEA A2P Messaging Market by Component
6.1 LAMEA Platform A2P Messaging Market by Country
6.2 LAMEA A2P Service A2P Messaging Market by Country

Chapter 7. LAMEA A2P Messaging Market by End User
7.1 LAMEA BFSI A2P Messaging Market by Country
7.2 LAMEA Hyperlocal Businesses A2P Messaging Market by Country
7.3 LAMEA Travel & Hospitality A2P Messaging Market by Country
7.4 LAMEA Healthcare A2P Messaging Market by Country
7.5 LAMEA Retail & eCommerce A2P Messaging Market by Country
7.6 LAMEA Others A2P Messaging Market by Country

Chapter 8. LAMEA A2P Messaging Market by Country
8.1 Brazil A2P Messaging Market
8.1.1 Brazil A2P Messaging Market by Application
8.1.2 Brazil A2P Messaging Market by Deployment Type
8.1.3 Brazil A2P Messaging Market by Component
8.1.4 Brazil A2P Messaging Market by End User
8.2 Argentina A2P Messaging Market
8.2.1 Argentina A2P Messaging Market by Application
8.2.2 Argentina A2P Messaging Market by Deployment Type
8.2.3 Argentina A2P Messaging Market by Component
8.2.4 Argentina A2P Messaging Market by End User
8.3 UAE A2P Messaging Market
8.3.1 UAE A2P Messaging Market by Application
8.3.2 UAE A2P Messaging Market by Deployment Type
8.3.3 UAE A2P Messaging Market by Component
8.3.4 UAE A2P Messaging Market by End User
8.4 Saudi Arabia A2P Messaging Market
8.4.1 Saudi Arabia A2P Messaging Market by Application
8.4.2 Saudi Arabia A2P Messaging Market by Deployment Type
8.4.3 Saudi Arabia A2P Messaging Market by Component
8.4.4 Saudi Arabia A2P Messaging Market by End User
8.5 South Africa A2P Messaging Market
8.5.1 South Africa A2P Messaging Market by Application
8.5.2 South Africa A2P Messaging Market by Deployment Type
8.5.3 South Africa A2P Messaging Market by Component
8.5.4 South Africa A2P Messaging Market by End User
8.6 Nigeria A2P Messaging Market
8.6.1 Nigeria A2P Messaging Market by Application
8.6.2 Nigeria A2P Messaging Market by Deployment Type
8.6.3 Nigeria A2P Messaging Market by Component
8.6.4 Nigeria A2P Messaging Market by End User
8.7 Rest of LAMEA A2P Messaging Market
8.7.1 Rest of LAMEA A2P Messaging Market by Application
8.7.2 Rest of LAMEA A2P Messaging Market by Deployment Type
8.7.3 Rest of LAMEA A2P Messaging Market by Component
8.7.4 Rest of LAMEA A2P Messaging Market by End User

Chapter 9. Company Profiles
9.1 AT&T, Inc.
9.1.1 Company Overview
9.1.2 Financial Analysis
9.1.3 Segmental and Regional Analysis
9.1.1 Research & Development Expense
9.1.2 Recent strategies and developments:
9.1.2.1 Partnerships, Collaborations, and Agreements:
9.1.2.2 Product Launches and Product Expansions:
9.1.3 SWOT Analysis
9.2 Orange S.A.
9.2.1 Company Overview
9.2.2 Financial Analysis
9.2.3 Segmental Analysis
9.2.4 Recent strategies and developments:
9.2.4.1 Partnerships, Collaborations, and Agreements:
9.2.5 SWOT Analysis
9.3 Twilio, Inc.
9.3.1 Company Overview
9.3.2 Financial Analysis
9.3.3 Regional Analysis
9.3.4 Research & Development Expense
9.3.5 Recent strategies and developments:
9.3.5.1 Acquisition and Mergers:
9.4 Tata Communications Limited (Tata Group)
9.4.1 Company Overview
9.4.2 Financial Analysis
9.4.3 Segmental and Regional Analysis
9.4.4 Recent strategies and developments:
9.4.4.1 Partnerships, Collaborations, and Agreements:
9.4.5 SWOT Analysis
9.5 Sinch AB
9.5.1 Company Overview
9.5.2 Financial Analysis
9.5.3 Segmental and Regional Analysis
9.5.4 Research & Development Expense
9.5.5 Recent strategies and developments:
9.5.5.1 Partnerships, Collaborations, and Agreements:
9.5.5.2 Acquisition and Mergers:
9.5.5.3 Product Launches and Product Expansions:
9.6 China Mobile Limited
9.6.1 Company Overview
9.6.2 Financial Analysis
9.6.3 Recent strategies and developments:
9.6.3.1 Partnerships, Collaborations, and Agreements:
9.6.3.2 Product Launches and Product Expansions:
9.7 Proximus Group (BICS)
9.7.1 Company Overview
9.7.2 Financial Analysis
9.7.3 Segmental and Regional Analysis
9.7.4 Recent strategies and developments:
9.7.4.1 Product Launches and Product Expansions:
9.7.4.2 Acquisition and Mergers:
9.8 Sify Technologies Limited
9.8.1 Company Overview
9.8.2 Financial Analysis
9.8.3 Segmental and Regional Analysis
9.9 Infobip Ltd.
9.9.1 Company Overview
9.9.2 Recent strategies and developments:
9.9.2.1 Partnerships, Collaborations, and Agreements:
9.9.2.2 Product Launches and Product Expansions:
9.9.2.3 Acquisition and Mergers:
9.10. Genesys Telecommunications Laboratories, Inc.
9.10.1 Company Overview

TABLE 1 LAMEA A2P Messaging Market, 2016 - 2019, USD Million
TABLE 2 LAMEA A2P Messaging Market, 2020 - 2026, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– A2P Messaging Market
TABLE 4 Product Launches And Product Expansions– A2P Messaging Market
TABLE 5 Acquisition and Mergers– A2P Messaging Market
TABLE 6 LAMEA A2P Messaging Market by Application, 2016 - 2019, USD Million
TABLE 7 LAMEA A2P Messaging Market by Application, 2020 - 2026, USD Million
TABLE 8 LAMEA A2P Messaging Customer Relationship Management Services Market by Country, 2016 - 2019, USD Million
TABLE 9 LAMEA A2P Messaging Customer Relationship Management Services Market by Country, 2020 - 2026, USD Million
TABLE 10 LAMEA A2P Messaging Promotional & Marketing Services Market by Country, 2016 - 2019, USD Million
TABLE 11 LAMEA A2P Messaging Promotional & Marketing Services Market by Country, 2020 - 2026, USD Million
TABLE 12 LAMEA A2P Messaging Authentication Services Market by Country, 2016 - 2019, USD Million
TABLE 13 LAMEA A2P Messaging Authentication Services Market by Country, 2020 - 2026, USD Million
TABLE 14 LAMEA A2P Messaging Pushed Content Services Market by Country, 2016 - 2019, USD Million
TABLE 15 LAMEA A2P Messaging Pushed Content Services Market by Country, 2020 - 2026, USD Million
TABLE 16 LAMEA Other Application A2P Messaging Market by Country, 2016 - 2019, USD Million
TABLE 17 LAMEA Other Application A2P Messaging Market by Country, 2020 - 2026, USD Million
TABLE 18 LAMEA A2P Messaging Market by Deployment Type, 2016 - 2019, USD Million
TABLE 19 LAMEA A2P Messaging Market by Deployment Type, 2020 - 2026, USD Million
TABLE 20 LAMEA On Premise A2P Messaging Market by Country, 2016 - 2019, USD Million
TABLE 21 LAMEA On Premise A2P Messaging Market by Country, 2020 - 2026, USD Million
TABLE 22 LAMEA Cloud A2P Messaging Market by Country, 2016 - 2019, USD Million
TABLE 23 LAMEA Cloud A2P Messaging Market by Country, 2020 - 2026, USD Million
TABLE 24 LAMEA A2P Messaging Market by Component, 2016 - 2019, USD Million
TABLE 25 LAMEA A2P Messaging Market by Component, 2020 - 2026, USD Million
TABLE 26 LAMEA Platform A2P Messaging Market by Country, 2016 - 2019, USD Million
TABLE 27 LAMEA Platform A2P Messaging Market by Country, 2020 - 2026, USD Million
TABLE 28 LAMEA A2P Service A2P Messaging Market by Country, 2016 - 2019, USD Million
TABLE 29 LAMEA A2P Service A2P Messaging Market by Country, 2020 - 2026, USD Million
TABLE 30 LAMEA A2P Messaging Market by End User, 2016 - 2019, USD Million
TABLE 31 LAMEA A2P Messaging Market by End User, 2020 - 2026, USD Million
TABLE 32 LAMEA BFSI A2P Messaging Market by Country, 2016 - 2019, USD Million
TABLE 33 LAMEA BFSI A2P Messaging Market by Country, 2020 - 2026, USD Million
TABLE 34 LAMEA Hyperlocal Businesses A2P Messaging Market by Country, 2016 - 2019, USD Million
TABLE 35 LAMEA Hyperlocal Businesses A2P Messaging Market by Country, 2020 - 2026, USD Million
TABLE 36 LAMEA Travel & Hospitality A2P Messaging Market by Country, 2016 - 2019, USD Million
TABLE 37 LAMEA Travel & Hospitality A2P Messaging Market by Country, 2020 - 2026, USD Million
TABLE 38 LAMEA Healthcare A2P Messaging Market by Country, 2016 - 2019, USD Million
TABLE 39 LAMEA Healthcare A2P Messaging Market by Country, 2020 - 2026, USD Million
TABLE 40 LAMEA Retail & eCommerce A2P Messaging Market by Country, 2016 - 2019, USD Million
TABLE 41 LAMEA Retail & eCommerce A2P Messaging Market by Country, 2020 - 2026, USD Million
TABLE 42 LAMEA Others A2P Messaging Market by Country, 2016 - 2019, USD Million
TABLE 43 LAMEA Others A2P Messaging Market by Country, 2020 - 2026, USD Million
TABLE 44 LAMEA A2P Messaging Market by Country, 2016 - 2019, USD Million
TABLE 45 LAMEA A2P Messaging Market by Country, 2020 - 2026, USD Million
TABLE 46 Brazil A2P Messaging Market, 2016 - 2019, USD Million
TABLE 47 Brazil A2P Messaging Market, 2020 - 2026, USD Million
TABLE 48 Brazil A2P Messaging Market by Application, 2016 - 2019, USD Million
TABLE 49 Brazil A2P Messaging Market by Application, 2020 - 2026, USD Million
TABLE 50 Brazil A2P Messaging Market by Deployment Type, 2016 - 2019, USD Million
TABLE 51 Brazil A2P Messaging Market by Deployment Type, 2020 - 2026, USD Million
TABLE 52 Brazil A2P Messaging Market by Component, 2016 - 2019, USD Million
TABLE 53 Brazil A2P Messaging Market by Component, 2020 - 2026, USD Million
TABLE 54 Brazil A2P Messaging Market by End User, 2016 - 2019, USD Million
TABLE 55 Brazil A2P Messaging Market by End User, 2020 - 2026, USD Million
TABLE 56 Argentina A2P Messaging Market, 2016 - 2019, USD Million
TABLE 57 Argentina A2P Messaging Market, 2020 - 2026, USD Million
TABLE 58 Argentina A2P Messaging Market by Application, 2016 - 2019, USD Million
TABLE 59 Argentina A2P Messaging Market by Application, 2020 - 2026, USD Million
TABLE 60 Argentina A2P Messaging Market by Deployment Type, 2016 - 2019, USD Million
TABLE 61 Argentina A2P Messaging Market by Deployment Type, 2020 - 2026, USD Million
TABLE 62 Argentina A2P Messaging Market by Component, 2016 - 2019, USD Million
TABLE 63 Argentina A2P Messaging Market by Component, 2020 - 2026, USD Million
TABLE 64 Argentina A2P Messaging Market by End User, 2016 - 2019, USD Million
TABLE 65 Argentina A2P Messaging Market by End User, 2020 - 2026, USD Million
TABLE 66 UAE A2P Messaging Market, 2016 - 2019, USD Million
TABLE 67 UAE A2P Messaging Market, 2020 - 2026, USD Million
TABLE 68 UAE A2P Messaging Market by Application, 2016 - 2019, USD Million
TABLE 69 UAE A2P Messaging Market by Application, 2020 - 2026, USD Million
TABLE 70 UAE A2P Messaging Market by Deployment Type, 2016 - 2019, USD Million
TABLE 71 UAE A2P Messaging Market by Deployment Type, 2020 - 2026, USD Million
TABLE 72 UAE A2P Messaging Market by Component, 2016 - 2019, USD Million
TABLE 73 UAE A2P Messaging Market by Component, 2020 - 2026, USD Million
TABLE 74 UAE A2P Messaging Market by End User, 2016 - 2019, USD Million
TABLE 75 UAE A2P Messaging Market by End User, 2020 - 2026, USD Million
TABLE 76 Saudi Arabia A2P Messaging Market, 2016 - 2019, USD Million
TABLE 77 Saudi Arabia A2P Messaging Market, 2020 - 2026, USD Million
TABLE 78 Saudi Arabia A2P Messaging Market by Application, 2016 - 2019, USD Million
TABLE 79 Saudi Arabia A2P Messaging Market by Application, 2020 - 2026, USD Million
TABLE 80 Saudi Arabia A2P Messaging Market by Deployment Type, 2016 - 2019, USD Million
TABLE 81 Saudi Arabia A2P Messaging Market by Deployment Type, 2020 - 2026, USD Million
TABLE 82 Saudi Arabia A2P Messaging Market by Component, 2016 - 2019, USD Million
TABLE 83 Saudi Arabia A2P Messaging Market by Component, 2020 - 2026, USD Million
TABLE 84 Saudi Arabia A2P Messaging Market by End User, 2016 - 2019, USD Million
TABLE 85 Saudi Arabia A2P Messaging Market by End User, 2020 - 2026, USD Million
TABLE 86 South Africa A2P Messaging Market, 2016 - 2019, USD Million
TABLE 87 South Africa A2P Messaging Market, 2020 - 2026, USD Million
TABLE 88 South Africa A2P Messaging Market by Application, 2016 - 2019, USD Million
TABLE 89 South Africa A2P Messaging Market by Application, 2020 - 2026, USD Million
TABLE 90 South Africa A2P Messaging Market by Deployment Type, 2016 - 2019, USD Million
TABLE 91 South Africa A2P Messaging Market by Deployment Type, 2020 - 2026, USD Million
TABLE 92 South Africa A2P Messaging Market by Component, 2016 - 2019, USD Million
TABLE 93 South Africa A2P Messaging Market by Component, 2020 - 2026, USD Million
TABLE 94 South Africa A2P Messaging Market by End User, 2016 - 2019, USD Million
TABLE 95 South Africa A2P Messaging Market by End User, 2020 - 2026, USD Million
TABLE 96 Nigeria A2P Messaging Market, 2016 - 2019, USD Million
TABLE 97 Nigeria A2P Messaging Market, 2020 - 2026, USD Million
TABLE 98 Nigeria A2P Messaging Market by Application, 2016 - 2019, USD Million
TABLE 99 Nigeria A2P Messaging Market by Application, 2020 - 2026, USD Million
TABLE 100 Nigeria A2P Messaging Market by Deployment Type, 2016 - 2019, USD Million
TABLE 101 Nigeria A2P Messaging Market by Deployment Type, 2020 - 2026, USD Million
TABLE 102 Nigeria A2P Messaging Market by Component, 2016 - 2019, USD Million
TABLE 103 Nigeria A2P Messaging Market by Component, 2020 - 2026, USD Million
TABLE 104 Nigeria A2P Messaging Market by End User, 2016 - 2019, USD Million
TABLE 105 Nigeria A2P Messaging Market by End User, 2020 - 2026, USD Million
TABLE 106 Rest of LAMEA A2P Messaging Market, 2016 - 2019, USD Million
TABLE 107 Rest of LAMEA A2P Messaging Market, 2020 - 2026, USD Million
TABLE 108 Rest of LAMEA A2P Messaging Market by Application, 2016 - 2019, USD Million
TABLE 109 Rest of LAMEA A2P Messaging Market by Application, 2020 - 2026, USD Million
TABLE 110 Rest of LAMEA A2P Messaging Market by Deployment Type, 2016 - 2019, USD Million
TABLE 111 Rest of LAMEA A2P Messaging Market by Deployment Type, 2020 - 2026, USD Million
TABLE 112 Rest of LAMEA A2P Messaging Market by Component, 2016 - 2019, USD Million
TABLE 113 Rest of LAMEA A2P Messaging Market by Component, 2020 - 2026, USD Million
TABLE 114 Rest of LAMEA A2P Messaging Market by End User, 2016 - 2019, USD Million
TABLE 115 Rest of LAMEA A2P Messaging Market by End User, 2020 - 2026, USD Million
TABLE 116 Key Information – AT&T, Inc.
TABLE 117 Key Information – Orange S.A.
TABLE 118 Key Information – Twilio, Inc.
TABLE 119 Key Information – Tata Communications Limited
TABLE 120 Key Information – Sinch AB
TABLE 121 key information – China Mobile Limited
TABLE 122 key Information – Proximus Group
TABLE 123 Key Information – Sify Technologies Limited
TABLE 124 key information – Infobip Ltd.
TABLE 125 Key Information – Genesys Telecommunications Laboratories, Inc.

List of Figures
FIG 1 Methodology for the research
FIG 2 KBV Cardinal Matrix
FIG 3 Key Leading Strategies: Percentage Distribution (2016-2020)
FIG 4 Key Strategic Move: (Partnerships, Collaborations, and Agreements : 2016, Mar – 2020, Nov) Leading Players
FIG 5 Recent strategies and developments: AT&T, Inc.
FIG 6 SWOT Analysis: AT&T, Inc.
FIG 7 SWOT Analysis: Orange S.A.
FIG 8 SWOT Analysis: Tata Communications Limited
FIG 9 Recent strategies and developments: Sinch AB
FIG 10 Recent strategies and developments: China Mobile Limited
FIG 11 Recent strategies and developments: Proximus Group
FIG 12 Recent strategies and developments: Infobip Ltd.