LAMEA Electric Iron Market

LAMEA Electric Iron Market Size, Share & Trends Analysis Report By Function (Automatic, and Non-Automatic), By Product (Steam, and Dry), By Application, By Distribution Channel, By Country and Growth Forecast, 2024 - 2031

Report Id: KBV-25167 Publication Date: October-2024 Number of Pages: 137
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Analysis of Market Size & Trends

The Latin America, Middle East and Africa Electric Iron Market would witness market growth of 9.2% CAGR during the forecast period (2024-2031). In the year 2027, the LAMEA market's volume is expected to surge to 2,827.8 Thousand Units, showcasing a growth of 7.4% (2024-2031).

Dry irons are a traditional type of electric iron designed primarily for pressing and smoothing fabrics without the use of steam. They are typically lightweight, compact, and easy to handle, making them an excellent choice for everyday ironing tasks. Dry irons operate by heating a flat metal soleplate that glides over fabric surfaces, effectively removing wrinkles and creases. Thus, the Dry segment in Brazil market consumed 356.84 Thousand Units in 2023.

LAMEA Electric Iron Market

The Brazil market dominated the LAMEA Electric Iron Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $62.9 Million by 2031. The Argentina market is showcasing a CAGR of 9.8% during (2024 - 2031). Additionally, The UAE market would register a CAGR of 8.2% during (2024 - 2031).

The expansion of this market has been substantially influenced by the proliferation of e-commerce and online retail, which has offered consumers a higher degree of convenience, variety, and accessibility. Online platforms have simplified the process of browsing a diverse selection of these irons, reading reviews, comparing prices, and making informed purchasing decisions from the convenience of their homes.

The convenience of mobile commerce (m-commerce) is further accelerating the growth of this market. UNCTAD highlights that mobile commerce is becoming the dominant form of online shopping, particularly in developing regions where smartphones are more prevalent than desktops. The growing use of mobile technology for online purchases, promotional offers, and flexible payment options has made these irons more accessible to consumers.

South Africa has seen a growing demand for these irons driven by increasing urbanization and the rise of middle-income households. Urbanization in South Africa has been significant, with the World Bank noting that around 69% of the population resided in urban areas in 2023. This has led to more households requiring basic appliances such as electric irons. Moreover, as electrification has improved across rural areas, more households now have access to electricity, which has contributed to increased demand for these irons in previously underserved areas. With South Africa’s growing retail and e-commerce sectors, particularly during the pandemic, affordable irons have become more accessible, increasing overall sales. Hence, all these developments support the growth of the regional market.

Free Valuable Insights: The Worldwide Electric Iron Market is Projected to reach USD 2.5 Billion by 2031, at a CAGR of 7.9%

Based on Function, the market is segmented into Automatic, and Non-Automatic. Based on Product, the market is segmented into Steam, and Dry. Based on Application, the market is segmented into Commercial, and Residential. Based on Distribution Channel, the market is segmented into Offline, and Online. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.

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List of Key Companies Profiled

  • Koninklijke Philips N.V.
  • Bajaj Electricals Limited
  • Panasonic Holdings Corporation
  • Crompton Greaves Consumer Electricals Limited
  • Havells India Ltd.
  • Orient Electric Limited (CK Birla Group)
  • GE Appliances
  • Eveready Industries India Ltd.
  • BSH Hausgeräte GmbH (Robert Bosch Group)
  • Hamilton Beach Brands, Inc. (Hamilton Beach Brands Holding Company)

LAMEA Electric Iron Market Report Segmentation

By Function (Volume, Thousand Units, USD Billion, 2020-2031)

  • Automatic
  • Non-Automatic

By Product (Volume, Thousand Units, USD Billion, 2020-2031)

  • Steam
  • Dry

By Application (Volume, Thousand Units, USD Billion, 2020-2031)

  • Commercial
  • Residential

By Distribution Channel (Volume, Thousand Units, USD Billion, 2020-2031)

  • Offline
  • Online

By Country (Volume, Thousand Units, USD Billion, 2020-2031)

  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA
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