The Latin America, Middle East and Africa Electric Shavers Market would witness market growth of 8.4% CAGR during the forecast period (2023-2030). In the year 2026, the LAMEA market's volume is expected to surge to 12,356.0 thousand units, showcasing a growth of 10.1% (2023-2030).
Electric shavers are developed to minimize skin irritation, making them suitable for people with sensitive skin. As health and wellness trends underscore the importance of skin health, electric shavers have become the choice for those seeking a gentler and more comfortable shaving experience. Beauty standards propagated through social media and influencer culture significantly impact consumer choices. Electric shavers, marketed as tools for achieving a well-groomed appearance, align with these evolving beauty ideals. Social media influencers often showcase grooming routines, contributing to the increased adoption of electric shavers.
The awareness of personal grooming and hygiene has witnessed a significant uptick. This cultural shift, driven by social media influence and evolving beauty standards, propels the demand for grooming products, including electric shavers. The proliferation of e-commerce platforms has transformed the retail landscape for electric shavers. Customers now have easy access to a broad range of products, and online reviews play a pivotal role in shaping purchase decisions. E-commerce facilitates the reach of electric shaver manufacturers, allowing them to tap into diverse markets. Adherence to safety measures and regulatory needs is crucial for electric shaver manufacturers. Compliance with international quality standards ensures product safety and fosters consumer trust.
According to the International Trade Administration (ITA), the United Arab Emirates is the leader in e-commerce among Gulf Cooperation Council (GCC) states, where the industry grew by 53 percent in 2020 to a total of $3.9 billion in e-commerce sales, representing 10 percent of total retail sales. Tech-driven marketing strategies, such as AR experiences that allow users to virtually try out electric shavers, create immersive and engaging promotional campaigns. These experiences resonate with tech-savvy consumers seeking interactive content. As a result, these aspects will boost the market growth in the coming years.
The Brazil market dominated the LAMEA Electric Shavers Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $347.1 Million by 2030. The Argentina market is showcasing a CAGR of 9% during (2023 - 2030). Additionally, The UAE market would register a CAGR of 8% during (2023 - 2030).
Free Valuable Insights: The Worldwide Electric Shavers Market is Projected to reach USD 14.1 Billion by 2030, at a CAGR of 6%
Based on End User, the market is segmented into Male, and Female. Based on Product Type, the market is segmented into Trimmers / Clippers, Foil Shavers, and Rotary Shavers. Based on Distribution Channel, the market is segmented into Supermarkets & Hypermarkets, Health & Beauty Stores, Online, and Others. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.
By End User (Volume, Thousand Units, USD Billion, 2019-2030)
By Product Type (Volume, Thousand Units, USD Billion, 2019-2030)
By Distribution Channel (Volume, Thousand Units, USD Billion, 2019-2030)
By Country
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