LAMEA Enterprise Generative AI Market

LAMEA Enterprise Generative AI Market Size, Share & Trends Analysis Report By Component (Software, and Services), By Model Type, By Application, By Vertical, By Country and Growth Forecast, 2024 - 2031

Report Id: KBV-27106 Publication Date: March-2025 Number of Pages: 169
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Analysis of Market Size & Trends

The Latin America, Middle East and Africa Enterprise Generative AI Market would witness market growth of 41.3% CAGR during the forecast period (2024-2031).

The Brazil market dominated the LAMEA Enterprise Generative AI Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $562.5 million by 2031. The Argentina market is registering a CAGR of 43.3% during (2024 - 2031). Additionally, The UAE market would showcase a CAGR of 40% during (2024 - 2031).

LAMEA Enterprise Generative AI Market

Generative design is a process where AI uses algorithms to generate a wide range of design options based on predefined goals and constraints. This has gained traction in the automotive, aerospace, and architecture industries. By generating optimized designs that meet specific requirements (e.g., weight, durability, cost), generative AI allows companies to create products that are more efficient and innovative. Enterprises use generative AI-powered chatbots and virtual assistants to improve customer service by automating responses to customer queries.

Moreover, the adoption of generative AI technologies has been accelerating, with businesses of all sizes and industries embracing its potential. Significant advances in deep learning algorithms, particularly generative adversarial networks (GANs) and transformer models have made it possible for generative AI to produce high-quality outputs. The advent of frameworks such as GPT-3, DALL·E, and Stable Diffusion has dramatically increased the capabilities of generative AI tools, making them viable for enterprise use cases.

The growing adoption of artificial intelligence (AI) in the United Arab Emirates (UAE) and Brazil significantly expands the market. According to the International Trade Administration (ITA), AI spending in Brazil exceeded US$1 billion in 2023, reflecting a remarkable 33% year-over-year increase. This surge underscores the rapid adoption of AI technologies by enterprises seeking to enhance their business processes and improve operational efficiency. The market in Brazil provides a fertile ground for generative AI tools that can automate content generation, enhance customer experiences, and streamline operations.

Free Valuable Insights: The Worldwide Enterprise Generative AI Market is Projected to reach USD 27.16 Billion by 2031, at a CAGR of 37.8%

Based on Component, the market is segmented into Software, and Services. Based on Model Type, the market is segmented into Text, Image/Video, Code, and Audio. Based on Application, the market is segmented into Marketing & Sales, Customer Service, Product Development, Supply Chain Management, and Other Application. Based on Vertical, the market is segmented into IT & Telecom, BFSI, Retail & E-commerce, Healthcare, Manufacturing, Media & Entertainment, and Other Vertical. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.

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List of Key Companies Profiled

  • Accenture PLC
  • SAS Institute Inc.
  • Google LLC
  • Salesforce, Inc.
  • Microsoft Corporation
  • Adobe, Inc.
  • OpenAI, LLC
  • IBM Corporation
  • NVIDIA Corporation
  • Intel Corporation
  • SAP SE
  • Oracle Corporation

LAMEA Enterprise Generative AI Market Report Segmentation

By Component

  • Software
  • Services

By Model Type

  • Text
  • Image/Video
  • Code
  • Audio

By Application

  • Marketing & Sales
  • Customer Service
  • Product Development
  • Supply Chain Management
  • Other Application

By Vertical

  • IT & Telecom
  • BFSI
  • Retail & E-commerce
  • Healthcare
  • Manufacturing
  • Media & Entertainment
  • Other Vertical

By Country

  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA
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