The Latin America, Middle East and Africa Enterprise Video Market would witness market growth of 14.4% CAGR during the forecast period (2020-2026). The increasing demand from companies to upgrade collaboration between internal and external partners, and maximize user engagement has caused expanded adoption of solutions, for example, video conferencing and webcasting, boost the development of the market. The growth in the number of online video viewers is foreseen to provide development possibilities to the market players, as advertisers are focusing on the advancement of brands through videos. The advertisers promote brands of their customers through demos, functions, explainers, and customer testimonials/case studies, among others. In addition, multiplication of 4G-empowered cell phones and increase in the number of Video Conferencing-as-a-Service (VCaaS) providers are anticipated to contribute in the development of the market.
The synergy of enterprise video and digital signage has empowered organizations to enhance brand awareness, product awareness, and user engagement that is foreseen to boost the development of the market. The utilization through signage and booths at branch locations is assisting banks make distinction of business strategies and expand value of customer, while expanding the promotion and uptake of its products and services, for example, credit cards and loans, among others. Besides, different venture capital firms are giving funding to different start-ups associated with the advancement of these solutions.
Based on Component, the market is segmented into Solution and Services. Solution Type is further segmented into, Video Conferencing, Video Content Management and Webcasting. Based on Application, the market is segmented into Corporate Communications, Training & Development and Marketing & Client Engagement. Based on Deployment Type, the market is segmented into On-premise and Hosted. Based on End User, the market is segmented into BFSI, Government, Healthcare, Consumer Goods & Retail, Education, IT & Telecom and Others. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.
Free Valuable Insights: Enterprise Video Market in LAMEA is expected to register a CAGR of 14.4% during the forecast period (2020-2026)
The market research report covers theanalysis of key stake holders of the market. Key companies profiled in the report include Adobe, Inc., Avaya Holdings Corporation, Brightcove, Inc., IBM Corporation, Microsoft Corporation, Cisco Systems, Inc., Amazon.com, Inc., Plantronics, Inc. (Polycom, Inc.), Kaltura, Inc., and VBrick Systems, Inc.
Market Segmentation:
By Component
By Application
By Deployment Type
By End-User
By Country
Companies Profiled
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