LAMEA Eye Makeup Market Size, Share & Trends Analysis Report By Source (Conventional and Organic), By Distribution Channel (Offline and Online), By Product, By Country and Growth Forecast, 2024 - 2031

The Latin America, Middle East and Africa Eye Makeup Market would witness market growth of 7.6% CAGR during the forecast period (2024-2031).

The Brazil market dominated the LAMEA Eye Makeup Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $617.7 million by 2031. The Argentina market is showcasing a CAGR of 8.2% during (2024 - 2031). Additionally, The UAE market would register a CAGR of 6.6% during (2024 - 2031).

The ongoing expansion of the beauty and personal care industry in emerging markets provides significant growth opportunities for this market. Countries across the globe are experiencing rapid urbanization and rising disposable incomes, leading to increased consumer spending on beauty products. For example, according to Eurostat, in 2022, the median disposable income in the EU was 18,706 PPS per inhabitant. In 2022, the median disposable income of the EU increased by 20% in real terms compared to 2010.

The growing influence of Western beauty trends in these markets, driven by social media and digital content, contributes to these products' increased popularity. Multinational beauty brands are investing heavily in these regions, expanding their product offerings and marketing efforts to capture the attention of new consumers.

This market in Saudi Arabia is primed for growth as the e-commerce sector expands. The number of Saudi internet users who engage in e-commerce for the purpose of purchasing and selling is anticipated to reach 33.6 million by 2024, a 42% increase from 2019. This shift toward online purchasing has generated new opportunities for these brands, particularly those that meet the increasing demand for premium, long-lasting products that are compatible with the country's hot climate. With nearly 100% of the population accessing the internet and mobile phones, the UAE has created a conducive environment for online shopping, particularly beauty products. Combining a tech-savvy population and an appetite for high-end beauty products drives significant growth in this segment, with brands leveraging e-commerce platforms to reach a wider audience. Thus, by leveraging e-commerce platforms, engaging with social media, and catering to the distinct preferences of consumers, brands are well-positioned to capture the increasing demand for these products in this dynamic region.

Free Valuable Insights: The Worldwide Eye Makeup Market is Projected to reach USD 28.6 Billion by 2031, at a CAGR of 6.1%

Based on Source, the market is segmented into Conventional and Organic. Based on Distribution Channel, the market is segmented into Offline and Online. Based on Product, the market is segmented into Mascara, Eye Shadow, Eye Liner, Eye Pencil, Eye Brow Enhancers, and Other Products. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.

List of Key Companies Profiled

• L'Oréal S.A.
• Pacifica Beauty LLC
• Unilever PLC
• Kao Corporation
• NAOS
• The Estee Lauder Companies, Inc.
• Johnson & Johnson
• Pierre Fabre S.A
• Amway Corporation
• Coty, Inc.

LAMEA Eye Makeup Market Report Segmentation

By Source

• Conventional
• Organic

By Distribution Channel

• Offline
• Online

By Product

• Mascara
• Eye Shadow
• Eye Liner
• Eye Pencil
• Eye Brow Enhancers
• Other Products

By Country

• Brazil
• Argentina
• UAE
• Saudi Arabia
• South Africa
• Nigeria
• Rest of LAMEA

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 LAMEA Eye Makeup Market, by Source
1.4.2 LAMEA Eye Makeup Market, by Distribution Channel
1.4.3 LAMEA Eye Makeup Market, by Product
1.4.4 LAMEA Eye Makeup Market, by Country
1.5 Methodology for the research

Chapter 2. Market at a Glance
2.1 Key Highlights

Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis

Chapter 4. LAMEA Eye Makeup Market by Source
4.1 LAMEA Conventional Market by Country
4.2 LAMEA Organic Market by Country

Chapter 5. LAMEA Eye Makeup Market by Distribution Channel
5.1 LAMEA Offline Market by Country
5.2 LAMEA Online Market by Country

Chapter 6. LAMEA Eye Makeup Market by Product
6.1 LAMEA Mascara Market by Country
6.2 LAMEA Eye Shadow Market by Country
6.3 LAMEA Eye Liner Market by Country
6.4 LAMEA Eye Pencil Market by Country
6.5 LAMEA Eye Brow Enhancers Market by Country
6.6 LAMEA Other Products Market by Country

Chapter 7. LAMEA Eye Makeup Market by Country
7.1 Brazil Eye Makeup Market
7.1.1 Brazil Eye Makeup Market by Source
7.1.2 Brazil Eye Makeup Market by Distribution Channel
7.1.3 Brazil Eye Makeup Market by Product
7.2 Argentina Eye Makeup Market
7.2.1 Argentina Eye Makeup Market by Source
7.2.2 Argentina Eye Makeup Market by Distribution Channel
7.2.3 Argentina Eye Makeup Market by Product
7.3 UAE Eye Makeup Market
7.3.1 UAE Eye Makeup Market by Source
7.3.2 UAE Eye Makeup Market by Distribution Channel
7.3.3 UAE Eye Makeup Market by Product
7.4 Saudi Arabia Eye Makeup Market
7.4.1 Saudi Arabia Eye Makeup Market by Source
7.4.2 Saudi Arabia Eye Makeup Market by Distribution Channel
7.4.3 Saudi Arabia Eye Makeup Market by Product
7.5 South Africa Eye Makeup Market
7.5.1 South Africa Eye Makeup Market by Source
7.5.2 South Africa Eye Makeup Market by Distribution Channel
7.5.3 South Africa Eye Makeup Market by Product
7.6 Nigeria Eye Makeup Market
7.6.1 Nigeria Eye Makeup Market by Source
7.6.2 Nigeria Eye Makeup Market by Distribution Channel
7.6.3 Nigeria Eye Makeup Market by Product
7.7 Rest of LAMEA Eye Makeup Market
7.7.1 Rest of LAMEA Eye Makeup Market by Source
7.7.2 Rest of LAMEA Eye Makeup Market by Distribution Channel
7.7.3 Rest of LAMEA Eye Makeup Market by Product

Chapter 8. Company Profiles
8.1 L'Oreal S.A.
8.1.1 Company Overview
8.1.2 Financial Analysis
8.1.3 Segmental and Regional Analysis
8.1.4 Recent strategies and developments:
8.1.4.1 Product Launches and Product Expansions:
8.1.5 SWOT Analysis
8.2 Pacifica Beauty LLC
8.2.1 Company Overview
8.2.2 SWOT Analysis
8.3 Unilever PLC
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Segmental and Regional Analysis
8.3.4 Research & Development Expense
8.3.5 SWOT Analysis
8.4 Kao Corporation
8.4.1 Company Overview
8.4.2 Financial Analysis
8.4.3 Segmental and Regional Analysis
8.4.4 Research & Development Expenses
8.4.5 SWOT Analysis
8.5 NAOS
8.5.1 Company Overview
8.6 The Estee Lauder Companies, Inc.
8.6.1 Company Overview
8.6.2 Financial Analysis
8.6.3 Segmental and Regional Analysis
8.6.4 Research & Development Expenses
8.6.5 SWOT Analysis
8.7 Johnson & Johnson
8.7.1 Company Overview
8.7.2 Financial Analysis
8.7.3 Segmental & Regional Analysis
8.7.4 Research & Development Expenses
8.7.5 SWOT Analysis
8.8 Pierre Fabre S.A
8.8.1 Company Overview
8.8.2 SWOT Analysis
8.9 Amway Corporation
8.9.1 Company Overview
8.9.2 Recent strategies and developments:
8.9.2.1 Product Launches and Product Expansions:
8.9.3 SWOT Analysis
8.10. Coty, Inc.
8.10.1 Company Overview
8.10.2 Financial Analysis
8.10.3 SWOT Analysis

TABLE 1 LAMEA Eye Makeup Market, 2020 - 2023, USD Million
TABLE 2 LAMEA Eye Makeup Market, 2024 - 2031, USD Million
TABLE 3 LAMEA Eye Makeup Market by Source, 2020 - 2023, USD Million
TABLE 4 LAMEA Eye Makeup Market by Source, 2024 - 2031, USD Million
TABLE 5 LAMEA Conventional Market by Country, 2020 - 2023, USD Million
TABLE 6 LAMEA Conventional Market by Country, 2024 - 2031, USD Million
TABLE 7 LAMEA Organic Market by Country, 2020 - 2023, USD Million
TABLE 8 LAMEA Organic Market by Country, 2024 - 2031, USD Million
TABLE 9 LAMEA Eye Makeup Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 10 LAMEA Eye Makeup Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 11 LAMEA Offline Market by Country, 2020 - 2023, USD Million
TABLE 12 LAMEA Offline Market by Country, 2024 - 2031, USD Million
TABLE 13 LAMEA Online Market by Country, 2020 - 2023, USD Million
TABLE 14 LAMEA Online Market by Country, 2024 - 2031, USD Million
TABLE 15 LAMEA Eye Makeup Market by Product, 2020 - 2023, USD Million
TABLE 16 LAMEA Eye Makeup Market by Product, 2024 - 2031, USD Million
TABLE 17 LAMEA Mascara Market by Country, 2020 - 2023, USD Million
TABLE 18 LAMEA Mascara Market by Country, 2024 - 2031, USD Million
TABLE 19 LAMEA Eye Shadow Market by Country, 2020 - 2023, USD Million
TABLE 20 LAMEA Eye Shadow Market by Country, 2024 - 2031, USD Million
TABLE 21 LAMEA Eye Liner Market by Country, 2020 - 2023, USD Million
TABLE 22 LAMEA Eye Liner Market by Country, 2024 - 2031, USD Million
TABLE 23 LAMEA Eye Pencil Market by Country, 2020 - 2023, USD Million
TABLE 24 LAMEA Eye Pencil Market by Country, 2024 - 2031, USD Million
TABLE 25 LAMEA Eye Brow Enhancers Market by Country, 2020 - 2023, USD Million
TABLE 26 LAMEA Eye Brow Enhancers Market by Country, 2024 - 2031, USD Million
TABLE 27 LAMEA Other Products Market by Country, 2020 - 2023, USD Million
TABLE 28 LAMEA Other Products Market by Country, 2024 - 2031, USD Million
TABLE 29 LAMEA Eye Makeup Market by Country, 2020 - 2023, USD Million
TABLE 30 LAMEA Eye Makeup Market by Country, 2024 - 2031, USD Million
TABLE 31 Brazil Eye Makeup Market, 2020 - 2023, USD Million
TABLE 32 Brazil Eye Makeup Market, 2024 - 2031, USD Million
TABLE 33 Brazil Eye Makeup Market by Source, 2020 - 2023, USD Million
TABLE 34 Brazil Eye Makeup Market by Source, 2024 - 2031, USD Million
TABLE 35 Brazil Eye Makeup Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 36 Brazil Eye Makeup Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 37 Brazil Eye Makeup Market by Product, 2020 - 2023, USD Million
TABLE 38 Brazil Eye Makeup Market by Product, 2024 - 2031, USD Million
TABLE 39 Argentina Eye Makeup Market, 2020 - 2023, USD Million
TABLE 40 Argentina Eye Makeup Market, 2024 - 2031, USD Million
TABLE 41 Argentina Eye Makeup Market by Source, 2020 - 2023, USD Million
TABLE 42 Argentina Eye Makeup Market by Source, 2024 - 2031, USD Million
TABLE 43 Argentina Eye Makeup Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 44 Argentina Eye Makeup Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 45 Argentina Eye Makeup Market by Product, 2020 - 2023, USD Million
TABLE 46 Argentina Eye Makeup Market by Product, 2024 - 2031, USD Million
TABLE 47 UAE Eye Makeup Market, 2020 - 2023, USD Million
TABLE 48 UAE Eye Makeup Market, 2024 - 2031, USD Million
TABLE 49 UAE Eye Makeup Market by Source, 2020 - 2023, USD Million
TABLE 50 UAE Eye Makeup Market by Source, 2024 - 2031, USD Million
TABLE 51 UAE Eye Makeup Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 52 UAE Eye Makeup Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 53 UAE Eye Makeup Market by Product, 2020 - 2023, USD Million
TABLE 54 UAE Eye Makeup Market by Product, 2024 - 2031, USD Million
TABLE 55 Saudi Arabia Eye Makeup Market, 2020 - 2023, USD Million
TABLE 56 Saudi Arabia Eye Makeup Market, 2024 - 2031, USD Million
TABLE 57 Saudi Arabia Eye Makeup Market by Source, 2020 - 2023, USD Million
TABLE 58 Saudi Arabia Eye Makeup Market by Source, 2024 - 2031, USD Million
TABLE 59 Saudi Arabia Eye Makeup Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 60 Saudi Arabia Eye Makeup Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 61 Saudi Arabia Eye Makeup Market by Product, 2020 - 2023, USD Million
TABLE 62 Saudi Arabia Eye Makeup Market by Product, 2024 - 2031, USD Million
TABLE 63 South Africa Eye Makeup Market, 2020 - 2023, USD Million
TABLE 64 South Africa Eye Makeup Market, 2024 - 2031, USD Million
TABLE 65 South Africa Eye Makeup Market by Source, 2020 - 2023, USD Million
TABLE 66 South Africa Eye Makeup Market by Source, 2024 - 2031, USD Million
TABLE 67 South Africa Eye Makeup Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 68 South Africa Eye Makeup Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 69 South Africa Eye Makeup Market by Product, 2020 - 2023, USD Million
TABLE 70 South Africa Eye Makeup Market by Product, 2024 - 2031, USD Million
TABLE 71 Nigeria Eye Makeup Market, 2020 - 2023, USD Million
TABLE 72 Nigeria Eye Makeup Market, 2024 - 2031, USD Million
TABLE 73 Nigeria Eye Makeup Market by Source, 2020 - 2023, USD Million
TABLE 74 Nigeria Eye Makeup Market by Source, 2024 - 2031, USD Million
TABLE 75 Nigeria Eye Makeup Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 76 Nigeria Eye Makeup Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 77 Nigeria Eye Makeup Market by Product, 2020 - 2023, USD Million
TABLE 78 Nigeria Eye Makeup Market by Product, 2024 - 2031, USD Million
TABLE 79 Rest of LAMEA Eye Makeup Market, 2020 - 2023, USD Million
TABLE 80 Rest of LAMEA Eye Makeup Market, 2024 - 2031, USD Million
TABLE 81 Rest of LAMEA Eye Makeup Market by Source, 2020 - 2023, USD Million
TABLE 82 Rest of LAMEA Eye Makeup Market by Source, 2024 - 2031, USD Million
TABLE 83 Rest of LAMEA Eye Makeup Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 84 Rest of LAMEA Eye Makeup Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 85 Rest of LAMEA Eye Makeup Market by Product, 2020 - 2023, USD Million
TABLE 86 Rest of LAMEA Eye Makeup Market by Product, 2024 - 2031, USD Million
TABLE 87 Key Information – L'Oreal S.A.
TABLE 88 Key Information – Pacifica Beauty LLC
TABLE 89 Key Information – Unilever PLC
TABLE 90 Key Information – Kao Corporation
TABLE 91 Key Information – NAOS
TABLE 92 Key Information – Estee Lauder Companies, Inc.
TABLE 93 Key Information – Johnson & Johnson
TABLE 94 Key Information – Pierre Fabre S.A
TABLE 95 Key Information - Amway Corporation
TABLE 96 key Information – Coty, Inc.

List of Figures
FIG 1 Methodology for the research
FIG 2 LAMEA Eye Makeup Market, 2020 - 2031, USD Million
FIG 3 Key Factors Impacting Eye Makeup Market
FIG 4 Porter’s Five Forces Analysis – Eye Makeup Market
FIG 5 LAMEA Eye Makeup Market share by Source, 2023
FIG 6 LAMEA Eye Makeup Market share by Source, 2031
FIG 7 LAMEA Eye Makeup Market by Source, 2020 - 2031, USD Million
FIG 8 LAMEA Eye Makeup Market share by Distribution Channel, 2023
FIG 9 LAMEA Eye Makeup Market share by Distribution Channel, 2031
FIG 10 LAMEA Eye Makeup Market by Distribution Channel, 2020 - 2031, USD Million
FIG 11 LAMEA Eye Makeup Market share by Product, 2023
FIG 12 LAMEA Eye Makeup Market share by Product, 2031
FIG 13 LAMEA Eye Makeup Market by Product, 2020 - 2031, USD Million
FIG 14 LAMEA Eye Makeup Market share by Country, 2023
FIG 15 LAMEA Eye Makeup Market share by Country, 2031
FIG 16 LAMEA Eye Makeup Market by Country, 2020 - 2031, USD Million
FIG 17 Swot Analysis: L'Oréal S.A.
FIG 18 Swot Analysis: Pacifica Beauty LLC
FIG 19 SWOT Analysis: Unilever PLC
FIG 20 SWOT Analysis: Kao Corporation
FIG 21 Swot Analysis: The Estee Lauder Companies, Inc.
FIG 22 SWOT Analysis: Johnson & Johnson
FIG 23 SWOT Analysis: Pierre Fabre S.A
FIG 24 SWOT Analysis: Amway Corporation
FIG 25 Swot Analysis: Coty, Inc.