The Latin America, Middle East and Africa FAST (Free Ad-Supported TV) Channels Market would witness market growth of 20.8% CAGR during the forecast period (2023-2030).
Consumers presently have the option to access the media content of their choice, such as information, entertainment, or social activities, anytime, anywhere due to the rise in the number of digital media-capable devices (such as smartphones, tablets, laptops, desktops, and smart TVs), as well as faster internet access speeds with better networks, coverage, and advanced technologies (3G, 4G / LTE). Additionally, the proliferation of digital media players like Netflix, Hulu, Amazon, Apple TV, Roku, and Boxee has revealed a significant surge in online media consumption.
Therefore, the rise in mobile devices, internet connectivity, and digital media players or content providers makes it simpler for consumers to access music and video content moving forward, which fuels the expansion of the content streaming sector throughout the projection period. Rising viewership of live-streaming programs has created growth opportunities. Live streaming is a live video streaming network that enables users to watch, like, and share live events.
According to multiple studies, audiences are more likely to be interested in live streaming than in static content, making live streaming an effective method for providing immersive content. Changing consumer preferences have resulted in high demand for digital media devices and a speedier internet, which enables customers to access media content remotely. Video streaming provides more advantages over traditional entertainment media like satellite television (TV). These involve access to ad-free content, mobile browsing, monitoring analytics, ample access to content, a vast audience capacity, and high-quality streams.
According to the Government of UAE, the Middle East's media and entertainment (M&E) sector was one of the first commercial sectors to adapt to digital disruption. In 2020, the Middle Eastern M&E sector was estimated to be worth USD 30,349.4 million, and by 2026, it is anticipated to be worth USD 47,029.82 million. Some key reasons propelling the sector's expansion include growing trends surrounding personalization and more digitalization, as well as notable increases in OTT. As a result of this, the rising usage of digital channels across the regional nations will propel the growth of the market.
The Brazil market dominated the LAMEA FAST (Free Ad-Supported TV) Channels Market by Country in 2022 and would continue to be a dominant market till 2030; thereby, achieving a market value of $340 Million by 2030. The Argentina market is showcasing a CAGR of 21.4% during (2023 - 2030). Additionally, The UAE market would register a CAGR of 20.4% during (2023 - 2030).
Based on Type, the market is segmented into Linear Channels, and Video on Demand. Based on Content Type, the market is segmented into Movies, Music & Entertainment, News, Sports, and Others. Based on Distribution Platform, the market is segmented into Web-based Channels, and Mobile & Desktop Applications. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.
Free Valuable Insights: The Worldwide FAST (Free Ad-Supported TV) Channels Market is Projected to reach USD 20.7 Billion by 2030, at a CAGR of 15%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Sling TV L.L.C. (DISH Network Corporation), Tubi, Inc. (Fox Corporation), Crackle Plus, LLC (CHICKEN SOUP FOR THE SOUL ENTERTAINMENT, INC.), Plex, Inc., Roku Inc., Xumo Enterprise (Comcast Corporation), Pluto Inc. (Paramount Global), Amazon.com, Inc., Rakuten TV Europe, S.L.U. (Rakuten group, Inc.) and Google LLC (Alphabet Inc.)
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