The Latin America, Middle East and Africa Hair & Scalp Care Market would witness market growth of 9.3% CAGR during the forecast period (2021-2027).
Increasing hair and scalp problems, smart hair care product advertising campaigns, the increasing popularity of herbal hair care products, continuous innovation in product manufacturing, growing disposable income, and increased hair care would help the overall market to flourish around the world. Moreover, attractive packaging increased consumer knowledge of hair care, and a trend toward hair care and styling products is a major driver for the market growth. On the other hand, high costs and economic slowdowns are expected to act as barriers to the growth of the hair and scalp care market over the forecasting period.
Emerging nations like India and China are likely to offer good prospects in the hair care market due to their growing demographics and economies. In addition, the growing prevalence of hair care treatments like hair spas and deep nutrition, as well as an increase in the number of product launches, have been observed in the industry. Conversely, the threat of counterfeit hair care products, on the other hand, would create uncertainty in the hair care industry.
The countries of the region such as South Africa are witnessing increasing growth in the urban population, thereby increasing the number of people who value hair care maintenance. Take, for example, data from the World Bank. According to Org, Latin America and the Caribbean's urban population in 2019 is 522.74 million, up from 516.34 million in 2018.
The Middle East and Africa are predicted to rise significantly, as some nations experience rapid economic development, which has aided in the growth of hair care product consumption. Nigeria's GDP per capita income, for example, is estimated to be USD 2,386.90 in 2019, according to Trading Economics statistics, which is similar to 19% of the global average.
People's lifestyles in LAMEA are constantly changing, and people are becoming more aware of the value of personal care and hair shampoos in preserving and increasing the quality and texture of their hair. In addition, people in the region have more disposable income, allowing them to focus on self-care. As a result, consumers are buying more personal care items, such as shampoos.
The Brazil market dominated the LAMEA Hair & Scalp Care Market by Country in 2020, and would continue to be a dominant market till 2027; thereby, achieving a market value of $3,298.7 million by 2027. The Argentina market is estimated to grow at a CAGR of 9.8% during (2021 - 2027). Additionally, The UAE market would experience a CAGR of 9% during (2021 - 2027).
Based on Product, the market is segmented into Anti-dandruff (Hair Shampoo and Hair Conditioner & Others), Hair Loss (Hair Shampoo, Hair Conditioner, Hair Oil and Others), Dry & Dull Hair (Hair Shampoo & Conditioner, Hair Oil, and Others), Dry & Itchy Scalp (Hair Shampoo & Conditioner and Hair Oil), White & Grey Hair (Hair Shampoo & Conditioner and Hair Oil & Others) and others. Based on Distribution Channel, the market is segmented into Government, Hypermarket & Supermarket, Pharmacy & Drug Stores, Specialty Store, Online and Others. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.
Free Valuable Insights: The Global Hair & Scalp Care Market is Predict to reach $121.4 Billion by 2027, at a CAGR of 6.5%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include L'Oreal Group, Unilever PLC, The Procter & Gamble Company (P&G), Beiersdorf AG, Johnson & Johnson, The Estée Lauder Companies Inc., Amorepacific Corporation, The Himalaya Drug Company (Himalaya Global Holdings Ltd.), Shiseido Co., Ltd., and Kao Corporation (Kanebo Cosmetics Inc.)
By Product
By Distribution Channel
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