The Latin America, Middle East and Africa Oat Milk Market would witness market growth of 16.4% CAGR during the forecast period (2024-2031). In the year 2027, the LAMEA market's volume is expected to surge to 140.16 kilo tonnes, showcasing a growth of 14.3% (2024-2031).
Flavored oat milk is an increasingly popular segment of the market, offering consumers a variety of taste options. Flavors such as vanilla, chocolate, and caramel add an appealing twist to traditional oat milk, making it more enjoyable for use in beverages like coffee, smoothies, and cereal. Flavored oat milk is particularly attractive to younger demographics and consumers seeking alternatives to sugary, dairy-based drinks. Consequently, in Argentina, 2.74 kilo tonnes of Flavored oat milk is expected to be utilized by the year 2031.
The Brazil market dominated the LAMEA Oat Milk Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $141.3 million by 2031. The Argentina market is capturing a CAGR of 17% during (2024 - 2031). Additionally, The UAE market would register a CAGR of 15.2% during (2024 - 2031).
Major grocery chains and health food stores are expanding their plant-based product aisles to include various oat milk brands, making it easier for consumers to find and purchase oat milk. The rise of e-commerce platforms has facilitated access to oat milk, allowing consumers to order their preferred brands online and boosting adoption conveniently.
Advances in cold extraction technology preserve oats' nutritional profile and flavour, resulting in a creamier texture and richer taste without the need for additives. Enzymes used to break down oat starches into sugars improve sweetness and reduce the need for added sugars, catering to health-conscious consumers. Brands are experimenting with unconventional flavours like lavender, cardamom, and spicy chai to attract adventurous consumers looking for novel taste experiences.
The UAE’s dynamic foodservice landscape offers a unique platform for oat milk producers to introduce innovative products tailored to local tastes. Many establishments increasingly seek plant-based ingredients to cater to the growing demand for vegan options. By incorporating oat milk into coffee, smoothies, and desserts, food service providers can attract a wider customer base while promoting healthier choices. This demand for versatile, plant-based ingredients aligns with global trends and reflects the UAE’s commitment to sustainability and health. In conclusion, the rising food service industry and expansion of the region's e-commerce sector are driving the market's growth.
Free Valuable Insights: The Worldwide Oat Milk Market is Projected to reach USD 6.8 Billion by 2031, at a CAGR of 13.7%
Based on Source, the market is segmented into Conventional and Organic. Based on Product, the market is segmented into Plain and Flavored. Based on Distribution Channel, the market is segmented into Supermarket & Hypermarket, Convenience Stores, Online Retail, and Other Distribution Channels. Based on Packaging, the market is segmented into Cartons, Bottle, and Other Packaging. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.
By Source (Volume, Kilo Tonnes, USD Billion, 2020-2031)
By Product (Volume, Kilo Tonnes, USD Billion, 2020-2031)
By Distribution Channel (Volume, Kilo Tonnes, USD Billion, 2020-2031)
By Packaging (Volume, Kilo Tonnes, USD Billion, 2020-2031)
By Country (Volume, Kilo Tonnes, USD Billion, 2020-2031)
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