The Latin America, Middle East and Africa Product Analytics Market would witness market growth of 23.4% CAGR during the forecast period (2021-2027).
Product analytics belongs to a group of tools that help the product managers and teams to review the performance of the digital experience they create. It further helps in identifying the problems, enhancing the performance, and associate customer activity with long-term value. Moreover, it is employed to enhance activation & retention, measuring & running experiments, understanding the customers and craft fascinating digital experiences, and making a decision based on the analyzed data.
Several companies in this region have now access to some meaningful insights due to the latest technologies like big data analytics. These technologies offer certain benefits like helping in greater innovation, better decision-making, and product price optimization. Companies are slowly adopting the product analytics tools because it offers various features like detailed user segmentation, the ability to add and analyze events, data-based data filtering, automatic data capturing, custom segments & reports, and many more in this region.
In this region, companies are facing major problems for improving efficiency and performance and on the other side, the data is increasing constantly. By deploying these technologies, the large volume of data is breakdown into granular insights that are exploited by the companies to garner a meaningful understanding of the smaller component in the large picture. Therefore, these factors are gradually bolstering the regional product analytics market.
The Brazil market dominated the LAMEA On-premise Product Analytics Market by Country 2020, and would continue to be a dominant market till 2027; thereby, achieving a market value of $255.5 million by 2027. The Argentina market would witness a CAGR of 20% during (2021 - 2027). Additionally, The UAE market is expected to witness a CAGR of 19.2% during (2021 - 2027).
Based on Component, the market is segmented into Solution and Services. Based on Vertical, the market is segmented into Retail & Consumer Goods, IT & Telecom, Healthcare & Pharmaceuticals, Automotive, Media & Entertainment, BFSI, Manufacturing and Others. Based on Enterprise Size, the market is segmented into Large Enterprises and Small & Medium Enterprise. Based on Deployment Type, the market is segmented into Cloud and On-premise. Based on End User, the market is segmented into Manufacturers, Sales & Marketing Professionals, Consumer Engagement and Designers. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.
Free Valuable Insights: The Global Product Analytics Market is Predict to reach $29.7 Billion by 2027, at a CAGR of 20%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include IBM Corporation, Oracle Corporation, Google, Inc., Salesforce.com, Inc., Adobe, Inc., Medallia, Inc., Gainsight, Inc., Veritone, Inc., Amplitude, Inc., and Pendo.Io, Inc.
Scope of the Study
Market Segments Covered in the Report:
By Component
By Vertical
- Retail & Consumer Goods
- IT & Telecom
- Healthcare & Pharmaceuticals
- Automotive
- Media & Entertainment
- BFSI
- Manufacturing
- Others
By Enterprise Size
- Large Enterprises
- Small & Medium Enterprise
By Deployment Type
By End User
- Manufacturers
- Sales & Marketing Professionals
- Consumer Engagement
- Designers
By Country
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Key Market Players
List of Companies Profiled in the Report:
- IBM Corporation
- Oracle Corporation
- Google, Inc.
- Salesforce.com, Inc.
- Adobe, Inc.
- Medallia, Inc.
- Gainsight, Inc.
- Veritone, Inc.
- Amplitude, Inc.
- Pendo.Io, Inc.
TABLE 1 LAMEA Product Analytics Market, 2017 - 2020, USD Million
TABLE 2 LAMEA Product Analytics Market, 2021 - 2027, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– Product Analytics Market
TABLE 4 Product Launches And Product Expansions– Product Analytics Market
TABLE 5 Acquisition and Mergers– Product Analytics Market
TABLE 6 LAMEA Product Analytics Market by Component, 2017 - 2020, USD Million
TABLE 7 LAMEA Product Analytics Market by Component, 2021 - 2027, USD Million
TABLE 8 LAMEA Product Analytics Solution Market by Country, 2017 - 2020, USD Million
TABLE 9 LAMEA Product Analytics Solution Market by Country, 2021 - 2027, USD Million
TABLE 10 LAMEA Product Analytics Services Market by Country, 2017 - 2020, USD Million
TABLE 11 LAMEA Product Analytics Services Market by Country, 2021 - 2027, USD Million
TABLE 12 LAMEA Product Analytics Market by Vertical, 2017 - 2020, USD Million
TABLE 13 LAMEA Product Analytics Market by Vertical, 2021 - 2027, USD Million
TABLE 14 LAMEA Retail & Consumer Goods Product Analytics Market by Country, 2017 - 2020, USD Million
TABLE 15 LAMEA Retail & Consumer Goods Product Analytics Market by Country, 2021 - 2027, USD Million
TABLE 16 LAMEA IT & Telecom Product Analytics Market by Country, 2017 - 2020, USD Million
TABLE 17 LAMEA IT & Telecom Product Analytics Market by Country, 2021 - 2027, USD Million
TABLE 18 LAMEA Healthcare & Pharmaceuticals Product Analytics Market by Country, 2017 - 2020, USD Million
TABLE 19 LAMEA Healthcare & Pharmaceuticals Product Analytics Market by Country, 2021 - 2027, USD Million
TABLE 20 LAMEA Automotive Product Analytics Market by Country, 2017 - 2020, USD Million
TABLE 21 LAMEA Automotive Product Analytics Market by Country, 2021 - 2027, USD Million
TABLE 22 LAMEA Media & Entertainment Product Analytics Market by Country, 2017 - 2020, USD Million
TABLE 23 LAMEA Media & Entertainment Product Analytics Market by Country, 2021 - 2027, USD Million
TABLE 24 LAMEA BFSI Product Analytics Market by Country, 2017 - 2020, USD Million
TABLE 25 LAMEA BFSI Product Analytics Market by Country, 2021 - 2027, USD Million
TABLE 26 LAMEA Manufacturing Product Analytics Market by Country, 2017 - 2020, USD Million
TABLE 27 LAMEA Manufacturing Product Analytics Market by Country, 2021 - 2027, USD Million
TABLE 28 LAMEA Other Vertical Product Analytics Market by Country, 2017 - 2020, USD Million
TABLE 29 LAMEA Other Vertical Product Analytics Market by Country, 2021 - 2027, USD Million
TABLE 30 LAMEA Product Analytics Market by Enterprise Size, 2017 - 2020, USD Million
TABLE 31 LAMEA Product Analytics Market by Enterprise Size, 2021 - 2027, USD Million
TABLE 32 LAMEA Product Analytics Large Enterprises Market by Country, 2017 - 2020, USD Million
TABLE 33 LAMEA Product Analytics Large Enterprises Market by Country, 2021 - 2027, USD Million
TABLE 34 LAMEA Product Analytics Small & Medium Enterprise Market by Country, 2017 - 2020, USD Million
TABLE 35 LAMEA Product Analytics Small & Medium Enterprise Market by Country, 2021 - 2027, USD Million
TABLE 36 LAMEA Product Analytics Market by Deployment Type, 2017 - 2020, USD Million
TABLE 37 LAMEA Product Analytics Market by Deployment Type, 2021 - 2027, USD Million
TABLE 38 LAMEA Cloud Product Analytics Market by Country, 2017 - 2020, USD Million
TABLE 39 LAMEA Cloud Product Analytics Market by Country, 2021 - 2027, USD Million
TABLE 40 LAMEA On-premise Product Analytics Market by Country, 2017 - 2020, USD Million
TABLE 41 LAMEA On-premise Product Analytics Market by Country, 2021 - 2027, USD Million
TABLE 42 LAMEA Product Analytics Market by End User, 2017 - 2020, USD Million
TABLE 43 LAMEA Product Analytics Market by End User, 2021 - 2027, USD Million
TABLE 44 LAMEA Manufacturers Product Analytics Market by Country, 2017 - 2020, USD Million
TABLE 45 LAMEA Manufacturers Product Analytics Market by Country, 2021 - 2027, USD Million
TABLE 46 LAMEA Sales & Marketing Professionals Product Analytics Market by Country, 2017 - 2020, USD Million
TABLE 47 LAMEA Sales & Marketing Professionals Product Analytics Market by Country, 2021 - 2027, USD Million
TABLE 48 LAMEA Consumer Engagement Product Analytics Market by Country, 2017 - 2020, USD Million
TABLE 49 LAMEA Consumer Engagement Product Analytics Market by Country, 2021 - 2027, USD Million
TABLE 50 LAMEA Designers Product Analytics Market by Country, 2017 - 2020, USD Million
TABLE 51 LAMEA Designers Product Analytics Market by Country, 2021 - 2027, USD Million
TABLE 52 LAMEA Product Analytics Market by Country, 2017 - 2020, USD Million
TABLE 53 LAMEA Product Analytics Market by Country, 2021 - 2027, USD Million
TABLE 54 Brazil Product Analytics Market, 2017 - 2020, USD Million
TABLE 55 Brazil Product Analytics Market, 2021 - 2027, USD Million
TABLE 56 Brazil Product Analytics Market by Component, 2017 - 2020, USD Million
TABLE 57 Brazil Product Analytics Market by Component, 2021 - 2027, USD Million
TABLE 58 Brazil Product Analytics Market by Vertical, 2017 - 2020, USD Million
TABLE 59 Brazil Product Analytics Market by Vertical, 2021 - 2027, USD Million
TABLE 60 Brazil Product Analytics Market by Enterprise Size, 2017 - 2020, USD Million
TABLE 61 Brazil Product Analytics Market by Enterprise Size, 2021 - 2027, USD Million
TABLE 62 Brazil Product Analytics Market by Deployment Type, 2017 - 2020, USD Million
TABLE 63 Brazil Product Analytics Market by Deployment Type, 2021 - 2027, USD Million
TABLE 64 Brazil Product Analytics Market by End User, 2017 - 2020, USD Million
TABLE 65 Brazil Product Analytics Market by End User, 2021 - 2027, USD Million
TABLE 66 Argentina Product Analytics Market, 2017 - 2020, USD Million
TABLE 67 Argentina Product Analytics Market, 2021 - 2027, USD Million
TABLE 68 Argentina Product Analytics Market by Component, 2017 - 2020, USD Million
TABLE 69 Argentina Product Analytics Market by Component, 2021 - 2027, USD Million
TABLE 70 Argentina Product Analytics Market by Vertical, 2017 - 2020, USD Million
TABLE 71 Argentina Product Analytics Market by Vertical, 2021 - 2027, USD Million
TABLE 72 Argentina Product Analytics Market by Enterprise Size, 2017 - 2020, USD Million
TABLE 73 Argentina Product Analytics Market by Enterprise Size, 2021 - 2027, USD Million
TABLE 74 Argentina Product Analytics Market by Deployment Type, 2017 - 2020, USD Million
TABLE 75 Argentina Product Analytics Market by Deployment Type, 2021 - 2027, USD Million
TABLE 76 Argentina Product Analytics Market by End User, 2017 - 2020, USD Million
TABLE 77 Argentina Product Analytics Market by End User, 2021 - 2027, USD Million
TABLE 78 UAE Product Analytics Market, 2017 - 2020, USD Million
TABLE 79 UAE Product Analytics Market, 2021 - 2027, USD Million
TABLE 80 UAE Product Analytics Market by Component, 2017 - 2020, USD Million
TABLE 81 UAE Product Analytics Market by Component, 2021 - 2027, USD Million
TABLE 82 UAE Product Analytics Market by Vertical, 2017 - 2020, USD Million
TABLE 83 UAE Product Analytics Market by Vertical, 2021 - 2027, USD Million
TABLE 84 UAE Product Analytics Market by Enterprise Size, 2017 - 2020, USD Million
TABLE 85 UAE Product Analytics Market by Enterprise Size, 2021 - 2027, USD Million
TABLE 86 UAE Product Analytics Market by Deployment Type, 2017 - 2020, USD Million
TABLE 87 UAE Product Analytics Market by Deployment Type, 2021 - 2027, USD Million
TABLE 88 UAE Product Analytics Market by End User, 2017 - 2020, USD Million
TABLE 89 UAE Product Analytics Market by End User, 2021 - 2027, USD Million
TABLE 90 Saudi Arabia Product Analytics Market, 2017 - 2020, USD Million
TABLE 91 Saudi Arabia Product Analytics Market, 2021 - 2027, USD Million
TABLE 92 Saudi Arabia Product Analytics Market by Component, 2017 - 2020, USD Million
TABLE 93 Saudi Arabia Product Analytics Market by Component, 2021 - 2027, USD Million
TABLE 94 Saudi Arabia Product Analytics Market by Vertical, 2017 - 2020, USD Million
TABLE 95 Saudi Arabia Product Analytics Market by Vertical, 2021 - 2027, USD Million
TABLE 96 Saudi Arabia Product Analytics Market by Enterprise Size, 2017 - 2020, USD Million
TABLE 97 Saudi Arabia Product Analytics Market by Enterprise Size, 2021 - 2027, USD Million
TABLE 98 Saudi Arabia Product Analytics Market by Deployment Type, 2017 - 2020, USD Million
TABLE 99 Saudi Arabia Product Analytics Market by Deployment Type, 2021 - 2027, USD Million
TABLE 100 Saudi Arabia Product Analytics Market by End User, 2017 - 2020, USD Million
TABLE 101 Saudi Arabia Product Analytics Market by End User, 2021 - 2027, USD Million
TABLE 102 South Africa Product Analytics Market, 2017 - 2020, USD Million
TABLE 103 South Africa Product Analytics Market, 2021 - 2027, USD Million
TABLE 104 South Africa Product Analytics Market by Component, 2017 - 2020, USD Million
TABLE 105 South Africa Product Analytics Market by Component, 2021 - 2027, USD Million
TABLE 106 South Africa Product Analytics Market by Vertical, 2017 - 2020, USD Million
TABLE 107 South Africa Product Analytics Market by Vertical, 2021 - 2027, USD Million
TABLE 108 South Africa Product Analytics Market by Enterprise Size, 2017 - 2020, USD Million
TABLE 109 South Africa Product Analytics Market by Enterprise Size, 2021 - 2027, USD Million
TABLE 110 South Africa Product Analytics Market by Deployment Type, 2017 - 2020, USD Million
TABLE 111 South Africa Product Analytics Market by Deployment Type, 2021 - 2027, USD Million
TABLE 112 South Africa Product Analytics Market by End User, 2017 - 2020, USD Million
TABLE 113 South Africa Product Analytics Market by End User, 2021 - 2027, USD Million
TABLE 114 Nigeria Product Analytics Market, 2017 - 2020, USD Million
TABLE 115 Nigeria Product Analytics Market, 2021 - 2027, USD Million
TABLE 116 Nigeria Product Analytics Market by Component, 2017 - 2020, USD Million
TABLE 117 Nigeria Product Analytics Market by Component, 2021 - 2027, USD Million
TABLE 118 Nigeria Product Analytics Market by Vertical, 2017 - 2020, USD Million
TABLE 119 Nigeria Product Analytics Market by Vertical, 2021 - 2027, USD Million
TABLE 120 Nigeria Product Analytics Market by Enterprise Size, 2017 - 2020, USD Million
TABLE 121 Nigeria Product Analytics Market by Enterprise Size, 2021 - 2027, USD Million
TABLE 122 Nigeria Product Analytics Market by Deployment Type, 2017 - 2020, USD Million
TABLE 123 Nigeria Product Analytics Market by Deployment Type, 2021 - 2027, USD Million
TABLE 124 Nigeria Product Analytics Market by End User, 2017 - 2020, USD Million
TABLE 125 Nigeria Product Analytics Market by End User, 2021 - 2027, USD Million
TABLE 126 Rest of LAMEA Product Analytics Market, 2017 - 2020, USD Million
TABLE 127 Rest of LAMEA Product Analytics Market, 2021 - 2027, USD Million
TABLE 128 Rest of LAMEA Product Analytics Market by Component, 2017 - 2020, USD Million
TABLE 129 Rest of LAMEA Product Analytics Market by Component, 2021 - 2027, USD Million
TABLE 130 Rest of LAMEA Product Analytics Market by Vertical, 2017 - 2020, USD Million
TABLE 131 Rest of LAMEA Product Analytics Market by Vertical, 2021 - 2027, USD Million
TABLE 132 Rest of LAMEA Product Analytics Market by Enterprise Size, 2017 - 2020, USD Million
TABLE 133 Rest of LAMEA Product Analytics Market by Enterprise Size, 2021 - 2027, USD Million
TABLE 134 Rest of LAMEA Product Analytics Market by Deployment Type, 2017 - 2020, USD Million
TABLE 135 Rest of LAMEA Product Analytics Market by Deployment Type, 2021 - 2027, USD Million
TABLE 136 Rest of LAMEA Product Analytics Market by End User, 2017 - 2020, USD Million
TABLE 137 Rest of LAMEA Product Analytics Market by End User, 2021 - 2027, USD Million
TABLE 138 Key information – IBM Corporation
TABLE 139 Key Information – Oracle Corporation
TABLE 140 Key Information – Google, Inc.
TABLE 141 Key Information –Salesforce.com, Inc.
TABLE 142 Key Information – Adobe, Inc.
TABLE 143 Key Information – Medallia, Inc.
TABLE 144 key information – Gainsight, Inc.
TABLE 145 Key Information – Veritone, Inc.
TABLE 146 Key Information – Amplitude, Inc.
TABLE 147 Key Information – Pendo.Io, Inc.
List of Figures
FIG 1 Methodology for the research
FIG 2 KBV Cardinal Matrix
FIG 3 Key Leading Strategies: Percentage Distribution (2017-2021)
FIG 4 Key Strategic Move: (Product Launches and Product Expansions : 2017, Sep – 2021, Jun) Leading Players
FIG 5 Recent strategies and developments: IBM Corporation
FIG 7 Recent strategies and developments: Oracle Corporation
FIG 8 SWOT analysis: Oracle Corporation
FIG 9 Recent strategies and developments: Google, Inc.
FIG 10 SWOT Analysis: Alphabet Inc. (Google Inc.)
FIG 11 Recent strategies and developments: Salesforce.com, Inc.
FIG 12 SWOT Analysis: Salesforce.com Inc.
FIG 13 Recent strategies and developments: Adobe, Inc.
FIG 14 SWOT Analysis: Adobe, inc.
FIG 15 Recent strategies and developments: Medallia, Inc.
FIG 16 Recent strategies and developments: Gainsight, Inc.
FIG 17 Recent strategies and developments: Veritone, Inc.
FIG 18 Recent strategies and developments: Amplitude, Inc.
FIG 19 Recent strategies and developments: Pendu.io, Inc.