The Latin America, Middle East and Africa Sports Apparel Market would witness market growth of 7.1% CAGR during the forecast period (2023-2030). In the year 2026, the LAMEA market's volume is expected to surge to 482.7 million units, showcasing a growth of 9.0% (2023-2030).
The workplace is another arena where sports-inspired attire has found its place. The casualization of work attire has paved the way for athleisure to enter professional spaces, reflecting a changing attitude towards dress codes and workplace culture. Sports blazers, performance-oriented dress shoes, and athleisure accessories have become elements of a modern professional wardrobe, balancing comfort and professionalism.
Furthermore, the market is not immune to the ever-evolving arena of fashion, with trends that reflect changing consumer preferences, technological advancements, and societal shifts. One prominent trend that continues to shape the market is sustainability. Consumers are increasingly conscientious about the environmental impact of their choices, leading brands to explore eco-friendly materials, ethical manufacturing practices, and sustainable packaging. The intersection of performance and sustainability drives innovation in materials, with the introduction of recycled fabrics, plant-based fibers, and other environmentally conscious alternatives.
E-commerce platforms offer a wide range of sports apparel options, allowing consumers in the LAMEA region to access diverse brands, styles, and price points. This variety caters to different preferences and contributes to the overall expansion of the market. According to the International Trade Administration data from 2019 to 2020, online sales in South Africa experienced a significant growth of 66% from 2019 to 2020, reaching a total value of over $1.8 billion (ZAR30 billion). In South Africa, one of the primary e-commerce product categories is clothing and apparel. Thus, the growing e-commerce sector in the LAMEA region will pose lucrative growth prospects for the regional market.
The Brazil market dominated the LAMEA Sports Apparel Market, by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $8,177.6 Million by 2030. The Argentina market is showcasing a CAGR of 7.7% during (2023 - 2030). Additionally, The UAE market would register a CAGR of 6.8% during (2023 - 2030).
Based on Distribution Channel, the market is segmented into Discount Stores, Brand Outlets, Supermarket/Hypermarket, and E-Commerce. Based on End User, the market is segmented into Men, Women, and Children. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.
Free Valuable Insights: The Worldwide Sports Apparel Market is Projected to reach USD 313.8 Billion by 2030, at a CAGR of 5.7%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Under Armour, Inc., Adidas AG, Nike, Inc., PUMA SE (Groupe Artémis S.A.), Ralph Lauren Corporation, FILA Holdings Corporation, Lululemon Athletica, Inc., New Balance Athletics, Inc., Columbia Sportswear Company and ASICS Corporation.
By Distribution Channel (Volume, Million Units, USD Billion, 2019-2030)
By End-user (Volume, Million Units, USD Billion, 2019-2030)
By Country (Volume, Million Units, USD Billion, 2019-2030)
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