Global Mobile Value-Added Services Market Size, Share & Industry Trends Analysis Report By Solution, By End User, By Vertical (Government, Media & Entertainment, Healthcare, Telecom & IT, Retail, Education), By Regional Outlook and Forecast, 2022 - 2028

The Global Mobile Value-Added Services Market size is expected to reach $1652.9 billion by 2028, rising at a market growth of 14.4% CAGR during the forecast period.

Mobile Value-added Services (MVAS) comprises mobile services offered by wireless service providers in accordance to voice communication services. Owing to the MVAS, mobile subscribers could utilize smartphones and tablets for a number of non-voice purposes, including sending Short Message Service (SMS), mobile email & instant messaging, mobile advertising, Multimedia Messaging Service (MMS), location-based services, mobile money, and mobile infotainment.

Value addition is determined by its influence on sustaining market competitiveness by enhancing current services or goods. VAS is among the strategic projects in which telecom companies are investing, since it allows them to cross-sell additional services to their customers while increasing their share of wallet. In this manner, telecom firms may increase client retention and revenue production.

On competitive marketplaces, these services are incredibly important. In terms of revenue, for example, such services generate substantial income for telecom firms by allowing them to increase average revenue per user. Conversely, they allow operators to create consumer loyalty. Customers are drawn to businesses that provide more VASs. Additionally, these services make consumers pleased. And satisfied clients are more inclined to continue utilizing the services of a business. Consequently, these services play an important role in guaranteeing consumer pleasure and loyalty.

COVID-19 Impact Analysis

During the pandemic, the impact of COVID-19 on the mobile value-added services sector is beneficial. For instance, stay-at-home orders had made numerous individuals aware of programmes that let them to buy food online, and when they do visit a store, more people are electing to pay utilizing their phones rather than cash or credit cards. The MVAS messaging infrastructure enables individuals to schedule appointments for COVID-19 testing and other services via many mobile channels, and it allows healthcare practitioners to transmit real-time public health notifications.

Market Growth Factors

Increasing Demand for Over-the-Top (OTT) Platforms would boost the market

Over-the-top (OTT) media services are getting more popular around the world. OTT platforms provide streaming audio and video across the Internet. The rising trend of consuming new material at cheap costs is driving the expansion of the mobile value-added services industry and promoting the growth of the OTT sector. Several OTT platforms are supplied by telecom operators as value-added services. Owing to the broadcasting of unique material, such platforms are extremely popular in the entertainment business, hence providing market participants with opportunity to acquire value.

Technological Advances Could Create Significant Investment Opportunities

In addition to traditional phone communication services, mobile value-added services are the unique capabilities that service providers offer to their consumers for a fee. Increased use of mobile devices, smartphones, and tablets, as well as the introduction of technologies such as 4G and 5G network services, has provided substantial prospects for mobile value-added service providers. In addition, the ongoing COVID-19 pandemic has increased digitalization and remote activities, and it is anticipated that this will create several chances for value-added services.

Market Restraining Factors

Dearth of Guidelines for Mobile Value-Added Services

Absence of norms and regulatory framework for different market participants of mobile value-added services (MVAS) could restrict and prohibit the usage of mobile value-added services by consumers. With the proliferation of technical advances and new developments, it is crucial to protect the data and information of consumers of value-added services. The primary obstacle facing the mobile value-added service business is a shortage of protection.

Solution Outlook

Based on solution, the mobile value-added services market is segmented into SMS, MMS, Location based services, Mobile email & IM, Mobile money, Mobile advertisement, Mobile infotainment and Others. Mobile email & IM segment recorded a substantial revenue share in the mobile value-added services market in 2021. E-mails are crucial for corporations, since the majority of their activities are conducted via e-mails. Previously, corporations accessed e-mail via personal computers, but since the development of mobile e-mail, their productivity has grown as they can access e-mail at any time.

End User Outlook

On the basis of end-user, the mobile value-added services market is bifurcated into SMEs and Large enterprises. The large enterprises segment acquired the maximum revenue in the mobile value-added services market in 2021. As the number of mobile phone users increases throughout the world, the need for mobile value-added services in major organizations is expanding significantly. Large corporations are utilizing mobile value-added services to reach clients who were previously inaccessible due to a shortage of physical infrastructure and the high cost of offering services in remote locations.

Vertical Outlook

By vertical, the mobile value-added services market is divided into Media & Entertainment, Healthcare, Education, Retail, Government, Telecom & IT and Others. Telecom & IT segment acquired a substantial revenue share in the mobile value-added services market in 2021. In the modern day, telecommunication firms advertise value-added services (VAS) as premium features or extras to their main tasks. Despite the notion that such services can operate independently, this is in reality the situation.

Mobile Value-Added Services Market Report Coverage

Report Attribute	Details
Market size value in 2021	USD 653.3 Billion
Market size forecast in 2028	USD 1652.9 Billion
Base Year	2021
Historical Period	2018 to 2020
Forecast Period	2022 to 2028
Revenue Growth Rate	CAGR of 14.4% from 2022 to 2028
Number of Pages	279
Number of Tables	430
Report coverage	Market Trends, Revenue Estimation and Forecast, Segmentation Analysis, Regional and Country Breakdown, Companies Strategic Developments, Company Profiling
Segments covered	Solution, End-User, Vertical, Region
Country scope	US, Canada, Mexico, Germany, UK, France, Russia, Spain, Italy, China, Japan, India, South Korea, Singapore, Malaysia, Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria
Growth Drivers	Increasing Demand for Over-the-Top (OTT) Platforms would boost the market Technological Advances Could Create Significant Investment Opportunities
Restraints	Dearth of Guidelines for Mobile Value-Added Services

Regional Outlook

Region-wise, the mobile value-added services market is analyzed across North America, Europe, Asia Pacific and LAMEA. Asia Pacific emerged as the leading region in the mobile value-added services market with the highest revenue share in 2021. The Asia-Pacific area has a large number of mobile phone users, and mobile phones are mostly used for entertainment purposes like news, mobile banking, and movies.

Free Valuable Insights: Global Mobile Value-Added Services Market size to reach USD 1652.9 Billion by 2028

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Apple, Inc., Google LLC, Samsung Electronics Co., Ltd. (Samsung Group), AT&T, Inc., Vodafone Group Plc, Reliance Industries Limited, Huawei Technologies Co., Ltd. (Huawei Investment & Holding Co., Ltd.), One97 Communications Limited, Mozat Pte Ltd. and Comviva Technologies Limited (Tech Mahindra Limited) .

Strategies deployed in Mobile Value-Added Services Market

• Aug-2022: Comviva formed a partnership with Vietnamobile, one of the leading telecom operators in Vietnam. This partnership aimed to power AI-led intelligent customer engagement, which would provide customized and effortless experiences to their customers.
• Jul-2022: Google Cloud extended its partnership with Deutsche Telekom, a German telecommunications company. This partnership aimed to offer substantially enhanced experiences for end users that would ultimately improve the standard for the telecommunications industry.
• May-2022: Google Cloud took over MobiledgeX, a startup software company. This acquisition aimed to assist telecom operators to develop their own edge clouds and would help developers to add value to those telco services.
• Mar-2022: Vodafone Idea along with Rakesh Jhunjhunwala-backed Nazara Technologies unveiled a new service called Vi Games. This latest gaming service would provide over 1,200 games to Vodafone Idea subscribers across free and premium tiers. In addition, the Vi Games service would comprise both native Android and HTML5-based games.
• Dec-2020: Vodafone Business came into a partnership with RingCentral, a leading provider of global enterprise cloud communications. This partnership aimed to develop the latest co-branded, cloud-based service that would be the lead Unified Communications as a Service (UCaaS) solution for Vodafone Business, and also provide Contact Center as a Service (CCaaS) to Vodafone Business customers.
• Apr-2020: Vodafone released three new plans in its Value-Added Segment (VAS) services. These services are available only for the Mumbai circle, with the cost of ?47, ?67, and ?78, and provide caller tunes as well as other validity advantages. The ?67 pack is valid for 90 days and the ?47 pack is valid for 28 days. In addition, these two packs deliver no Talktime advantages and are all-rounder packs.
• Jan-2020: Samsung acquired TeleWorld Solutions, a strategic wireless engineering and consulting firm. This acquisition aimed to allow the company to fulfill mobile carriers’ increasing needs for improving their 4G and 5G networks, and eventually develop new opportunities to improve their service capabilities to the customers.
• May-2018: Reliance Industries Ltd (RIL) took over Network18. This acquisition aimed to establish a widespread presence all over media segments.

Scope of the Study

Market Segments Covered in the Report:

By Solution

• Short Messaging Service (SMS)
• Location Based Services
• Multimedia Messaging Service (MMS)
• Mobile Money
• Mobile Email & IM
• Mobile Advertising
• Mobile Infotainment
• Others

By End User

• Large Enterprises
• SMB

By Vertical

• Government
• Media & Entertainment
• Healthcare
• Telecom & IT
• Retail
• Education
• Others

By Geography

• North America
  • US
  • Canada
  • Mexico
  • Rest of North America
• Europe
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific
• LAMEA
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA

Key Market Players

List of Companies Profiled in the Report:

• Apple, Inc.
• Google LLC
• Samsung Electronics Co., Ltd. (Samsung Group)
• AT&T, Inc.
• Vodafone Group Plc
• Reliance Industries Limited
• Huawei Technologies Co., Ltd. (Huawei Investment & Holding Co., Ltd.)
• One97 Communications Limited
• Mozat Pte Ltd.
• Comviva Technologies Limited (Tech Mahindra Limited)

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Global Mobile Value-Added Services Market, by Solution
1.4.2 Global Mobile Value-Added Services Market, by End User
1.4.3 Global Mobile Value-Added Services Market, by Vertical
1.4.4 Global Mobile Value-Added Services Market, by Geography
1.5 Methodology for the research

Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints

Chapter 3. Strategies Deployed in Mobile Value-Added Services Market

Chapter 4. Global Mobile Value-Added Services Market by Solution
4.1 Global Short Messaging Service (SMS) Market by Region
4.2 Global Location Based Services Market by Region
4.3 Global Multimedia Messaging Service (MMS) Market by Region
4.4 Global Mobile Money Market by Region
4.5 Global Mobile Email & IM Market by Region
4.6 Global Mobile Advertising Market by Region
4.7 Global Mobile Infotainment Market by Region
4.8 Global Others Market by Region

Chapter 5. Global Mobile Value-Added Services Market by End-User
5.1 Global Large Enterprises Market by Region
5.2 Global SMB Market by Region

Chapter 6. Global Mobile Value-Added Services Market by Vertical
6.1 Global Government Market by Region
6.2 Global Media & Entertainment Market by Region
6.3 Global Healthcare Market by Region
6.4 Global Telecom & IT Market by Region
6.5 Global Retail Market by Region
6.6 Global Education Market by Region
6.7 Global Others Market by Region

Chapter 7. Global Mobile Value-Added Services Market by Region
7.1 North America Mobile Value-Added Services Market
7.1.1 North America Mobile Value-Added Services Market by Solution
7.1.1.1 North America Short Messaging Service (SMS) Market by Country
7.1.1.2 North America Location Based Services Market by Country
7.1.1.3 North America Multimedia Messaging Service (MMS) Market by Country
7.1.1.4 North America Mobile Money Market by Country
7.1.1.5 North America Mobile Email & IM Market by Country
7.1.1.6 North America Mobile Advertising Market by Country
7.1.1.7 North America Mobile Infotainment Market by Country
7.1.1.8 North America Others Market by Country
7.1.2 North America Mobile Value-Added Services Market by End-User
7.1.2.1 North America Large Enterprises Market by Country
7.1.2.2 North America SMB Market by Country
7.1.3 North America Mobile Value-Added Services Market by Vertical
7.1.3.1 North America Government Market by Country
7.1.3.2 North America Media & Entertainment Market by Country
7.1.3.3 North America Healthcare Market by Country
7.1.3.4 North America Telecom & IT Market by Country
7.1.3.5 North America Retail Market by Country
7.1.3.6 North America Education Market by Country
7.1.3.7 North America Others Market by Country
7.1.4 North America Mobile Value-Added Services Market by Country
7.1.4.1 US Mobile Value-Added Services Market
7.1.4.1.1 US Mobile Value-Added Services Market by Solution
7.1.4.1.2 US Mobile Value-Added Services Market by End-User
7.1.4.1.3 US Mobile Value-Added Services Market by Vertical
7.1.4.2 Canada Mobile Value-Added Services Market
7.1.4.2.1 Canada Mobile Value-Added Services Market by Solution
7.1.4.2.2 Canada Mobile Value-Added Services Market by End-User
7.1.4.2.3 Canada Mobile Value-Added Services Market by Vertical
7.1.4.3 Mexico Mobile Value-Added Services Market
7.1.4.3.1 Mexico Mobile Value-Added Services Market by Solution
7.1.4.3.2 Mexico Mobile Value-Added Services Market by End-User
7.1.4.3.3 Mexico Mobile Value-Added Services Market by Vertical
7.1.4.4 Rest of North America Mobile Value-Added Services Market
7.1.4.4.1 Rest of North America Mobile Value-Added Services Market by Solution
7.1.4.4.2 Rest of North America Mobile Value-Added Services Market by End-User
7.1.4.4.3 Rest of North America Mobile Value-Added Services Market by Vertical
7.2 Europe Mobile Value-Added Services Market
7.2.1 Europe Mobile Value-Added Services Market by Solution
7.2.1.1 Europe Short Messaging Service (SMS) Market by Country
7.2.1.2 Europe Location Based Services Market by Country
7.2.1.3 Europe Multimedia Messaging Service (MMS) Market by Country
7.2.1.4 Europe Mobile Money Market by Country
7.2.1.5 Europe Mobile Email & IM Market by Country
7.2.1.6 Europe Mobile Advertising Market by Country
7.2.1.7 Europe Mobile Infotainment Market by Country
7.2.1.8 Europe Others Market by Country
7.2.2 Europe Mobile Value-Added Services Market by End-User
7.2.2.1 Europe Large Enterprises Market by Country
7.2.2.2 Europe SMB Market by Country
7.2.3 Europe Mobile Value-Added Services Market by Vertical
7.2.3.1 Europe Government Market by Country
7.2.3.2 Europe Media & Entertainment Market by Country
7.2.3.3 Europe Healthcare Market by Country
7.2.3.4 Europe Telecom & IT Market by Country
7.2.3.5 Europe Retail Market by Country
7.2.3.6 Europe Education Market by Country
7.2.3.7 Europe Others Market by Country
7.2.4 Europe Mobile Value-Added Services Market by Country
7.2.4.1 Germany Mobile Value-Added Services Market
7.2.4.1.1 Germany Mobile Value-Added Services Market by Solution
7.2.4.1.2 Germany Mobile Value-Added Services Market by End-User
7.2.4.1.3 Germany Mobile Value-Added Services Market by Vertical
7.2.4.2 UK Mobile Value-Added Services Market
7.2.4.2.1 UK Mobile Value-Added Services Market by Solution
7.2.4.2.2 UK Mobile Value-Added Services Market by End-User
7.2.4.2.3 UK Mobile Value-Added Services Market by Vertical
7.2.4.3 France Mobile Value-Added Services Market
7.2.4.3.1 France Mobile Value-Added Services Market by Solution
7.2.4.3.2 France Mobile Value-Added Services Market by End-User
7.2.4.3.3 France Mobile Value-Added Services Market by Vertical
7.2.4.4 Russia Mobile Value-Added Services Market
7.2.4.4.1 Russia Mobile Value-Added Services Market by Solution
7.2.4.4.2 Russia Mobile Value-Added Services Market by End-User
7.2.4.4.3 Russia Mobile Value-Added Services Market by Vertical
7.2.4.5 Spain Mobile Value-Added Services Market
7.2.4.5.1 Spain Mobile Value-Added Services Market by Solution
7.2.4.5.2 Spain Mobile Value-Added Services Market by End-User
7.2.4.5.3 Spain Mobile Value-Added Services Market by Vertical
7.2.4.6 Italy Mobile Value-Added Services Market
7.2.4.6.1 Italy Mobile Value-Added Services Market by Solution
7.2.4.6.2 Italy Mobile Value-Added Services Market by End-User
7.2.4.6.3 Italy Mobile Value-Added Services Market by Vertical
7.2.4.7 Rest of Europe Mobile Value-Added Services Market
7.2.4.7.1 Rest of Europe Mobile Value-Added Services Market by Solution
7.2.4.7.2 Rest of Europe Mobile Value-Added Services Market by End-User
7.2.4.7.3 Rest of Europe Mobile Value-Added Services Market by Vertical
7.3 Asia Pacific Mobile Value-Added Services Market
7.3.1 Asia Pacific Mobile Value-Added Services Market by Solution
7.3.1.1 Asia Pacific Short Messaging Service (SMS) Market by Country
7.3.1.2 Asia Pacific Location Based Services Market by Country
7.3.1.3 Asia Pacific Multimedia Messaging Service (MMS) Market by Country
7.3.1.4 Asia Pacific Mobile Money Market by Country
7.3.1.5 Asia Pacific Mobile Email & IM Market by Country
7.3.1.6 Asia Pacific Mobile Advertising Market by Country
7.3.1.7 Asia Pacific Mobile Infotainment Market by Country
7.3.1.8 Asia Pacific Others Market by Country
7.3.2 Asia Pacific Mobile Value-Added Services Market by End-User
7.3.2.1 Asia Pacific Large Enterprises Market by Country
7.3.2.2 Asia Pacific SMB Market by Country
7.3.3 Asia Pacific Mobile Value-Added Services Market by Vertical
7.3.3.1 Asia Pacific Government Market by Country
7.3.3.2 Asia Pacific Media & Entertainment Market by Country
7.3.3.3 Asia Pacific Healthcare Market by Country
7.3.3.4 Asia Pacific Telecom & IT Market by Country
7.3.3.5 Asia Pacific Retail Market by Country
7.3.3.6 Asia Pacific Education Market by Country
7.3.3.7 Asia Pacific Others Market by Country
7.3.4 Asia Pacific Mobile Value-Added Services Market by Country
7.3.4.1 China Mobile Value-Added Services Market
7.3.4.1.1 China Mobile Value-Added Services Market by Solution
7.3.4.1.2 China Mobile Value-Added Services Market by End-User
7.3.4.1.3 China Mobile Value-Added Services Market by Vertical
7.3.4.2 Japan Mobile Value-Added Services Market
7.3.4.2.1 Japan Mobile Value-Added Services Market by Solution
7.3.4.2.2 Japan Mobile Value-Added Services Market by End-User
7.3.4.2.3 Japan Mobile Value-Added Services Market by Vertical
7.3.4.3 India Mobile Value-Added Services Market
7.3.4.3.1 India Mobile Value-Added Services Market by Solution
7.3.4.3.2 India Mobile Value-Added Services Market by End-User
7.3.4.3.3 India Mobile Value-Added Services Market by Vertical
7.3.4.4 South Korea Mobile Value-Added Services Market
7.3.4.4.1 South Korea Mobile Value-Added Services Market by Solution
7.3.4.4.2 South Korea Mobile Value-Added Services Market by End-User
7.3.4.4.3 South Korea Mobile Value-Added Services Market by Vertical
7.3.4.5 Singapore Mobile Value-Added Services Market
7.3.4.5.1 Singapore Mobile Value-Added Services Market by Solution
7.3.4.5.2 Singapore Mobile Value-Added Services Market by End-User
7.3.4.5.3 Singapore Mobile Value-Added Services Market by Vertical
7.3.4.6 Malaysia Mobile Value-Added Services Market
7.3.4.6.1 Malaysia Mobile Value-Added Services Market by Solution
7.3.4.6.2 Malaysia Mobile Value-Added Services Market by End-User
7.3.4.6.3 Malaysia Mobile Value-Added Services Market by Vertical
7.3.4.7 Rest of Asia Pacific Mobile Value-Added Services Market
7.3.4.7.1 Rest of Asia Pacific Mobile Value-Added Services Market by Solution
7.3.4.7.2 Rest of Asia Pacific Mobile Value-Added Services Market by End-User
7.3.4.7.3 Rest of Asia Pacific Mobile Value-Added Services Market by Vertical
7.4 LAMEA Mobile Value-Added Services Market
7.4.1 LAMEA Mobile Value-Added Services Market by Solution
7.4.1.1 LAMEA Short Messaging Service (SMS) Market by Country
7.4.1.2 LAMEA Location Based Services Market by Country
7.4.1.3 LAMEA Multimedia Messaging Service (MMS) Market by Country
7.4.1.4 LAMEA Mobile Money Market by Country
7.4.1.5 LAMEA Mobile Email & IM Market by Country
7.4.1.6 LAMEA Mobile Advertising Market by Country
7.4.1.7 LAMEA Mobile Infotainment Market by Country
7.4.1.8 LAMEA Others Market by Country
7.4.2 LAMEA Mobile Value-Added Services Market by End-User
7.4.2.1 LAMEA Large Enterprises Market by Country
7.4.2.2 LAMEA SMB Market by Country
7.4.3 LAMEA Mobile Value-Added Services Market by Vertical
7.4.3.1 LAMEA Government Market by Country
7.4.3.2 LAMEA Media & Entertainment Market by Country
7.4.3.3 LAMEA Healthcare Market by Country
7.4.3.4 LAMEA Telecom & IT Market by Country
7.4.3.5 LAMEA Retail Market by Country
7.4.3.6 LAMEA Education Market by Country
7.4.3.7 LAMEA Others Market by Country
7.4.4 LAMEA Mobile Value-Added Services Market by Country
7.4.4.1 Brazil Mobile Value-Added Services Market
7.4.4.1.1 Brazil Mobile Value-Added Services Market by Solution
7.4.4.1.2 Brazil Mobile Value-Added Services Market by End-User
7.4.4.1.3 Brazil Mobile Value-Added Services Market by Vertical
7.4.4.2 Argentina Mobile Value-Added Services Market
7.4.4.2.1 Argentina Mobile Value-Added Services Market by Solution
7.4.4.2.2 Argentina Mobile Value-Added Services Market by End-User
7.4.4.2.3 Argentina Mobile Value-Added Services Market by Vertical
7.4.4.3 UAE Mobile Value-Added Services Market
7.4.4.3.1 UAE Mobile Value-Added Services Market by Solution
7.4.4.3.2 UAE Mobile Value-Added Services Market by End-User
7.4.4.3.3 UAE Mobile Value-Added Services Market by Vertical
7.4.4.4 Saudi Arabia Mobile Value-Added Services Market
7.4.4.4.1 Saudi Arabia Mobile Value-Added Services Market by Solution
7.4.4.4.2 Saudi Arabia Mobile Value-Added Services Market by End-User
7.4.4.4.3 Saudi Arabia Mobile Value-Added Services Market by Vertical
7.4.4.5 South Africa Mobile Value-Added Services Market
7.4.4.5.1 South Africa Mobile Value-Added Services Market by Solution
7.4.4.5.2 South Africa Mobile Value-Added Services Market by End-User
7.4.4.5.3 South Africa Mobile Value-Added Services Market by Vertical
7.4.4.6 Nigeria Mobile Value-Added Services Market
7.4.4.6.1 Nigeria Mobile Value-Added Services Market by Solution
7.4.4.6.2 Nigeria Mobile Value-Added Services Market by End-User
7.4.4.6.3 Nigeria Mobile Value-Added Services Market by Vertical
7.4.4.7 Rest of LAMEA Mobile Value-Added Services Market
7.4.4.7.1 Rest of LAMEA Mobile Value-Added Services Market by Solution
7.4.4.7.2 Rest of LAMEA Mobile Value-Added Services Market by End-User
7.4.4.7.3 Rest of LAMEA Mobile Value-Added Services Market by Vertical

Chapter 8. Company Profiles
8.1 Apple, Inc.
8.1.1 Company Overview
8.1.2 Financial Analysis
8.1.3 Regional Analysis
8.1.4 Research & Development Expense
8.1.5 SWOT Analysis
8.2 Google LLC
8.2.1 Company Overview
8.2.2 Financial Analysis
8.2.3 Segmental and Regional Analysis
8.2.4 Research & Development Expense
8.2.5 Recent strategies and developments:
8.2.5.1 Partnerships, Collaborations, and Agreements:
8.2.5.2 Acquisition and Mergers:
8.2.6 SWOT Analysis
8.3 Samsung Electronics Co., Ltd. (Samsung Group)
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Segmental and Regional Analysis
8.3.4 Research & Development Expense
8.3.5 Recent strategies and developments:
8.3.5.1 Acquisition and Mergers:
8.3.6 SWOT Analysis
8.4 AT&T, Inc.
8.4.1 Company Overview
8.4.2 Financial Analysis
8.4.3 Segmental and Regional Analysis
8.4.4 Research & Development Expense
8.5 Vodafone Group Plc
8.5.1 Company Overview
8.5.2 Financial Analysis
8.5.3 Regional & Segmental Analysis
8.5.4 Recent strategies and developments:
8.5.4.1 Partnerships, Collaborations, and Agreements:
8.5.4.2 Product Launches and Product Expansions:
8.6 Reliance Industries Limited
8.6.1 Company Overview
8.6.2 Financial Analysis
8.6.3 Segmental Analysis
8.6.4 Research & Development Expenses
8.6.5 Recent strategies and developments:
8.6.5.1 Acquisition and Mergers:
8.7 Huawei Technologies Co., Ltd. (Huawei Investment & Holding Co., Ltd.)
8.7.1 Company Overview
8.7.2 Financial Analysis
8.7.3 Segmental and Regional Analysis
8.7.4 Research & Development Expense
8.8 One97 Communications Limited (Paytm Payments Services Limited)
8.8.1 Company Overview
8.8.2 Financial Analysis
8.9 Comviva Technologies Limited (Tech Mahindra Limited)
8.9.1 Company Overview
8.9.2 Financial Analysis
8.9.3 Segmental and Regional Analysis
8.9.4 Research & Development Expenses
8.9.5 Recent strategies and developments:
8.9.5.1 Partnerships, Collaborations, and Agreements:
8.9.6 SWOT Analysis
8.10. Mozat Pte Ltd.
8.10.1 Company Overview

TABLE 1 Global Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 2 Global Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 3 Global Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 4 Global Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 5 Global Short Messaging Service (SMS) Market by Region, 2018 - 2021, USD Million
TABLE 6 Global Short Messaging Service (SMS) Market by Region, 2022 - 2028, USD Million
TABLE 7 Global Location Based Services Market by Region, 2018 - 2021, USD Million
TABLE 8 Global Location Based Services Market by Region, 2022 - 2028, USD Million
TABLE 9 Global Multimedia Messaging Service (MMS) Market by Region, 2018 - 2021, USD Million
TABLE 10 Global Multimedia Messaging Service (MMS) Market by Region, 2022 - 2028, USD Million
TABLE 11 Global Mobile Money Market by Region, 2018 - 2021, USD Million
TABLE 12 Global Mobile Money Market by Region, 2022 - 2028, USD Million
TABLE 13 Global Mobile Email & IM Market by Region, 2018 - 2021, USD Million
TABLE 14 Global Mobile Email & IM Market by Region, 2022 - 2028, USD Million
TABLE 15 Global Mobile Advertising Market by Region, 2018 - 2021, USD Million
TABLE 16 Global Mobile Advertising Market by Region, 2022 - 2028, USD Million
TABLE 17 Global Mobile Infotainment Market by Region, 2018 - 2021, USD Million
TABLE 18 Global Mobile Infotainment Market by Region, 2022 - 2028, USD Million
TABLE 19 Global Others Market by Region, 2018 - 2021, USD Million
TABLE 20 Global Others Market by Region, 2022 - 2028, USD Million
TABLE 21 Global Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 22 Global Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 23 Global Large Enterprises Market by Region, 2018 - 2021, USD Million
TABLE 24 Global Large Enterprises Market by Region, 2022 - 2028, USD Million
TABLE 25 Global SMB Market by Region, 2018 - 2021, USD Million
TABLE 26 Global SMB Market by Region, 2022 - 2028, USD Million
TABLE 27 Global Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 28 Global Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 29 Global Government Market by Region, 2018 - 2021, USD Million
TABLE 30 Global Government Market by Region, 2022 - 2028, USD Million
TABLE 31 Global Media & Entertainment Market by Region, 2018 - 2021, USD Million
TABLE 32 Global Media & Entertainment Market by Region, 2022 - 2028, USD Million
TABLE 33 Global Healthcare Market by Region, 2018 - 2021, USD Million
TABLE 34 Global Healthcare Market by Region, 2022 - 2028, USD Million
TABLE 35 Global Telecom & IT Market by Region, 2018 - 2021, USD Million
TABLE 36 Global Telecom & IT Market by Region, 2022 - 2028, USD Million
TABLE 37 Global Retail Market by Region, 2018 - 2021, USD Million
TABLE 38 Global Retail Market by Region, 2022 - 2028, USD Million
TABLE 39 Global Education Market by Region, 2018 - 2021, USD Million
TABLE 40 Global Education Market by Region, 2022 - 2028, USD Million
TABLE 41 Global Others Market by Region, 2018 - 2021, USD Million
TABLE 42 Global Others Market by Region, 2022 - 2028, USD Million
TABLE 43 Global Mobile Value-Added Services Market by Region, 2018 - 2021, USD Million
TABLE 44 Global Mobile Value-Added Services Market by Region, 2022 - 2028, USD Million
TABLE 45 North America Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 46 North America Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 47 North America Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 48 North America Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 49 North America Short Messaging Service (SMS) Market by Country, 2018 - 2021, USD Million
TABLE 50 North America Short Messaging Service (SMS) Market by Country, 2022 - 2028, USD Million
TABLE 51 North America Location Based Services Market by Country, 2018 - 2021, USD Million
TABLE 52 North America Location Based Services Market by Country, 2022 - 2028, USD Million
TABLE 53 North America Multimedia Messaging Service (MMS) Market by Country, 2018 - 2021, USD Million
TABLE 54 North America Multimedia Messaging Service (MMS) Market by Country, 2022 - 2028, USD Million
TABLE 55 North America Mobile Money Market by Country, 2018 - 2021, USD Million
TABLE 56 North America Mobile Money Market by Country, 2022 - 2028, USD Million
TABLE 57 North America Mobile Email & IM Market by Country, 2018 - 2021, USD Million
TABLE 58 North America Mobile Email & IM Market by Country, 2022 - 2028, USD Million
TABLE 59 North America Mobile Advertising Market by Country, 2018 - 2021, USD Million
TABLE 60 North America Mobile Advertising Market by Country, 2022 - 2028, USD Million
TABLE 61 North America Mobile Infotainment Market by Country, 2018 - 2021, USD Million
TABLE 62 North America Mobile Infotainment Market by Country, 2022 - 2028, USD Million
TABLE 63 North America Others Market by Country, 2018 - 2021, USD Million
TABLE 64 North America Others Market by Country, 2022 - 2028, USD Million
TABLE 65 North America Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 66 North America Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 67 North America Large Enterprises Market by Country, 2018 - 2021, USD Million
TABLE 68 North America Large Enterprises Market by Country, 2022 - 2028, USD Million
TABLE 69 North America SMB Market by Country, 2018 - 2021, USD Million
TABLE 70 North America SMB Market by Country, 2022 - 2028, USD Million
TABLE 71 North America Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 72 North America Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 73 North America Government Market by Country, 2018 - 2021, USD Million
TABLE 74 North America Government Market by Country, 2022 - 2028, USD Million
TABLE 75 North America Media & Entertainment Market by Country, 2018 - 2021, USD Million
TABLE 76 North America Media & Entertainment Market by Country, 2022 - 2028, USD Million
TABLE 77 North America Healthcare Market by Country, 2018 - 2021, USD Million
TABLE 78 North America Healthcare Market by Country, 2022 - 2028, USD Million
TABLE 79 North America Telecom & IT Market by Country, 2018 - 2021, USD Million
TABLE 80 North America Telecom & IT Market by Country, 2022 - 2028, USD Million
TABLE 81 North America Retail Market by Country, 2018 - 2021, USD Million
TABLE 82 North America Retail Market by Country, 2022 - 2028, USD Million
TABLE 83 North America Education Market by Country, 2018 - 2021, USD Million
TABLE 84 North America Education Market by Country, 2022 - 2028, USD Million
TABLE 85 North America Others Market by Country, 2018 - 2021, USD Million
TABLE 86 North America Others Market by Country, 2022 - 2028, USD Million
TABLE 87 North America Mobile Value-Added Services Market by Country, 2018 - 2021, USD Million
TABLE 88 North America Mobile Value-Added Services Market by Country, 2022 - 2028, USD Million
TABLE 89 US Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 90 US Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 91 US Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 92 US Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 93 US Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 94 US Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 95 US Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 96 US Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 97 Canada Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 98 Canada Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 99 Canada Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 100 Canada Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 101 Canada Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 102 Canada Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 103 Canada Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 104 Canada Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 105 Mexico Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 106 Mexico Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 107 Mexico Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 108 Mexico Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 109 Mexico Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 110 Mexico Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 111 Mexico Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 112 Mexico Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 113 Rest of North America Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 114 Rest of North America Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 115 Rest of North America Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 116 Rest of North America Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 117 Rest of North America Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 118 Rest of North America Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 119 Rest of North America Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 120 Rest of North America Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 121 Europe Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 122 Europe Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 123 Europe Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 124 Europe Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 125 Europe Short Messaging Service (SMS) Market by Country, 2018 - 2021, USD Million
TABLE 126 Europe Short Messaging Service (SMS) Market by Country, 2022 - 2028, USD Million
TABLE 127 Europe Location Based Services Market by Country, 2018 - 2021, USD Million
TABLE 128 Europe Location Based Services Market by Country, 2022 - 2028, USD Million
TABLE 129 Europe Multimedia Messaging Service (MMS) Market by Country, 2018 - 2021, USD Million
TABLE 130 Europe Multimedia Messaging Service (MMS) Market by Country, 2022 - 2028, USD Million
TABLE 131 Europe Mobile Money Market by Country, 2018 - 2021, USD Million
TABLE 132 Europe Mobile Money Market by Country, 2022 - 2028, USD Million
TABLE 133 Europe Mobile Email & IM Market by Country, 2018 - 2021, USD Million
TABLE 134 Europe Mobile Email & IM Market by Country, 2022 - 2028, USD Million
TABLE 135 Europe Mobile Advertising Market by Country, 2018 - 2021, USD Million
TABLE 136 Europe Mobile Advertising Market by Country, 2022 - 2028, USD Million
TABLE 137 Europe Mobile Infotainment Market by Country, 2018 - 2021, USD Million
TABLE 138 Europe Mobile Infotainment Market by Country, 2022 - 2028, USD Million
TABLE 139 Europe Others Market by Country, 2018 - 2021, USD Million
TABLE 140 Europe Others Market by Country, 2022 - 2028, USD Million
TABLE 141 Europe Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 142 Europe Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 143 Europe Large Enterprises Market by Country, 2018 - 2021, USD Million
TABLE 144 Europe Large Enterprises Market by Country, 2022 - 2028, USD Million
TABLE 145 Europe SMB Market by Country, 2018 - 2021, USD Million
TABLE 146 Europe SMB Market by Country, 2022 - 2028, USD Million
TABLE 147 Europe Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 148 Europe Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 149 Europe Government Market by Country, 2018 - 2021, USD Million
TABLE 150 Europe Government Market by Country, 2022 - 2028, USD Million
TABLE 151 Europe Media & Entertainment Market by Country, 2018 - 2021, USD Million
TABLE 152 Europe Media & Entertainment Market by Country, 2022 - 2028, USD Million
TABLE 153 Europe Healthcare Market by Country, 2018 - 2021, USD Million
TABLE 154 Europe Healthcare Market by Country, 2022 - 2028, USD Million
TABLE 155 Europe Telecom & IT Market by Country, 2018 - 2021, USD Million
TABLE 156 Europe Telecom & IT Market by Country, 2022 - 2028, USD Million
TABLE 157 Europe Retail Market by Country, 2018 - 2021, USD Million
TABLE 158 Europe Retail Market by Country, 2022 - 2028, USD Million
TABLE 159 Europe Education Market by Country, 2018 - 2021, USD Million
TABLE 160 Europe Education Market by Country, 2022 - 2028, USD Million
TABLE 161 Europe Others Market by Country, 2018 - 2021, USD Million
TABLE 162 Europe Others Market by Country, 2022 - 2028, USD Million
TABLE 163 Europe Mobile Value-Added Services Market by Country, 2018 - 2021, USD Million
TABLE 164 Europe Mobile Value-Added Services Market by Country, 2022 - 2028, USD Million
TABLE 165 Germany Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 166 Germany Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 167 Germany Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 168 Germany Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 169 Germany Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 170 Germany Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 171 Germany Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 172 Germany Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 173 UK Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 174 UK Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 175 UK Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 176 UK Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 177 UK Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 178 UK Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 179 UK Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 180 UK Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 181 France Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 182 France Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 183 France Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 184 France Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 185 France Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 186 France Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 187 France Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 188 France Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 189 Russia Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 190 Russia Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 191 Russia Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 192 Russia Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 193 Russia Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 194 Russia Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 195 Russia Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 196 Russia Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 197 Spain Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 198 Spain Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 199 Spain Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 200 Spain Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 201 Spain Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 202 Spain Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 203 Spain Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 204 Spain Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 205 Italy Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 206 Italy Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 207 Italy Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 208 Italy Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 209 Italy Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 210 Italy Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 211 Italy Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 212 Italy Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 213 Rest of Europe Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 214 Rest of Europe Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 215 Rest of Europe Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 216 Rest of Europe Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 217 Rest of Europe Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 218 Rest of Europe Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 219 Rest of Europe Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 220 Rest of Europe Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 221 Asia Pacific Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 222 Asia Pacific Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 223 Asia Pacific Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 224 Asia Pacific Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 225 Asia Pacific Short Messaging Service (SMS) Market by Country, 2018 - 2021, USD Million
TABLE 226 Asia Pacific Short Messaging Service (SMS) Market by Country, 2022 - 2028, USD Million
TABLE 227 Asia Pacific Location Based Services Market by Country, 2018 - 2021, USD Million
TABLE 228 Asia Pacific Location Based Services Market by Country, 2022 - 2028, USD Million
TABLE 229 Asia Pacific Multimedia Messaging Service (MMS) Market by Country, 2018 - 2021, USD Million
TABLE 230 Asia Pacific Multimedia Messaging Service (MMS) Market by Country, 2022 - 2028, USD Million
TABLE 231 Asia Pacific Mobile Money Market by Country, 2018 - 2021, USD Million
TABLE 232 Asia Pacific Mobile Money Market by Country, 2022 - 2028, USD Million
TABLE 233 Asia Pacific Mobile Email & IM Market by Country, 2018 - 2021, USD Million
TABLE 234 Asia Pacific Mobile Email & IM Market by Country, 2022 - 2028, USD Million
TABLE 235 Asia Pacific Mobile Advertising Market by Country, 2018 - 2021, USD Million
TABLE 236 Asia Pacific Mobile Advertising Market by Country, 2022 - 2028, USD Million
TABLE 237 Asia Pacific Mobile Infotainment Market by Country, 2018 - 2021, USD Million
TABLE 238 Asia Pacific Mobile Infotainment Market by Country, 2022 - 2028, USD Million
TABLE 239 Asia Pacific Others Market by Country, 2018 - 2021, USD Million
TABLE 240 Asia Pacific Others Market by Country, 2022 - 2028, USD Million
TABLE 241 Asia Pacific Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 242 Asia Pacific Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 243 Asia Pacific Large Enterprises Market by Country, 2018 - 2021, USD Million
TABLE 244 Asia Pacific Large Enterprises Market by Country, 2022 - 2028, USD Million
TABLE 245 Asia Pacific SMB Market by Country, 2018 - 2021, USD Million
TABLE 246 Asia Pacific SMB Market by Country, 2022 - 2028, USD Million
TABLE 247 Asia Pacific Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 248 Asia Pacific Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 249 Asia Pacific Government Market by Country, 2018 - 2021, USD Million
TABLE 250 Asia Pacific Government Market by Country, 2022 - 2028, USD Million
TABLE 251 Asia Pacific Media & Entertainment Market by Country, 2018 - 2021, USD Million
TABLE 252 Asia Pacific Media & Entertainment Market by Country, 2022 - 2028, USD Million
TABLE 253 Asia Pacific Healthcare Market by Country, 2018 - 2021, USD Million
TABLE 254 Asia Pacific Healthcare Market by Country, 2022 - 2028, USD Million
TABLE 255 Asia Pacific Telecom & IT Market by Country, 2018 - 2021, USD Million
TABLE 256 Asia Pacific Telecom & IT Market by Country, 2022 - 2028, USD Million
TABLE 257 Asia Pacific Retail Market by Country, 2018 - 2021, USD Million
TABLE 258 Asia Pacific Retail Market by Country, 2022 - 2028, USD Million
TABLE 259 Asia Pacific Education Market by Country, 2018 - 2021, USD Million
TABLE 260 Asia Pacific Education Market by Country, 2022 - 2028, USD Million
TABLE 261 Asia Pacific Others Market by Country, 2018 - 2021, USD Million
TABLE 262 Asia Pacific Others Market by Country, 2022 - 2028, USD Million
TABLE 263 Asia Pacific Mobile Value-Added Services Market by Country, 2018 - 2021, USD Million
TABLE 264 Asia Pacific Mobile Value-Added Services Market by Country, 2022 - 2028, USD Million
TABLE 265 China Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 266 China Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 267 China Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 268 China Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 269 China Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 270 China Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 271 China Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 272 China Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 273 Japan Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 274 Japan Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 275 Japan Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 276 Japan Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 277 Japan Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 278 Japan Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 279 Japan Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 280 Japan Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 281 India Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 282 India Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 283 India Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 284 India Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 285 India Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 286 India Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 287 India Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 288 India Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 289 South Korea Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 290 South Korea Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 291 South Korea Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 292 South Korea Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 293 South Korea Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 294 South Korea Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 295 South Korea Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 296 South Korea Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 297 Singapore Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 298 Singapore Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 299 Singapore Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 300 Singapore Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 301 Singapore Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 302 Singapore Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 303 Singapore Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 304 Singapore Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 305 Malaysia Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 306 Malaysia Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 307 Malaysia Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 308 Malaysia Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 309 Malaysia Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 310 Malaysia Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 311 Malaysia Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 312 Malaysia Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 313 Rest of Asia Pacific Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 314 Rest of Asia Pacific Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 315 Rest of Asia Pacific Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 316 Rest of Asia Pacific Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 317 Rest of Asia Pacific Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 318 Rest of Asia Pacific Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 319 Rest of Asia Pacific Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 320 Rest of Asia Pacific Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 321 LAMEA Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 322 LAMEA Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 323 LAMEA Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 324 LAMEA Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 325 LAMEA Short Messaging Service (SMS) Market by Country, 2018 - 2021, USD Million
TABLE 326 LAMEA Short Messaging Service (SMS) Market by Country, 2022 - 2028, USD Million
TABLE 327 LAMEA Location Based Services Market by Country, 2018 - 2021, USD Million
TABLE 328 LAMEA Location Based Services Market by Country, 2022 - 2028, USD Million
TABLE 329 LAMEA Multimedia Messaging Service (MMS) Market by Country, 2018 - 2021, USD Million
TABLE 330 LAMEA Multimedia Messaging Service (MMS) Market by Country, 2022 - 2028, USD Million
TABLE 331 LAMEA Mobile Money Market by Country, 2018 - 2021, USD Million
TABLE 332 LAMEA Mobile Money Market by Country, 2022 - 2028, USD Million
TABLE 333 LAMEA Mobile Email & IM Market by Country, 2018 - 2021, USD Million
TABLE 334 LAMEA Mobile Email & IM Market by Country, 2022 - 2028, USD Million
TABLE 335 LAMEA Mobile Advertising Market by Country, 2018 - 2021, USD Million
TABLE 336 LAMEA Mobile Advertising Market by Country, 2022 - 2028, USD Million
TABLE 337 LAMEA Mobile Infotainment Market by Country, 2018 - 2021, USD Million
TABLE 338 LAMEA Mobile Infotainment Market by Country, 2022 - 2028, USD Million
TABLE 339 LAMEA Others Market by Country, 2018 - 2021, USD Million
TABLE 340 LAMEA Others Market by Country, 2022 - 2028, USD Million
TABLE 341 LAMEA Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 342 LAMEA Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 343 LAMEA Large Enterprises Market by Country, 2018 - 2021, USD Million
TABLE 344 LAMEA Large Enterprises Market by Country, 2022 - 2028, USD Million
TABLE 345 LAMEA SMB Market by Country, 2018 - 2021, USD Million
TABLE 346 LAMEA SMB Market by Country, 2022 - 2028, USD Million
TABLE 347 LAMEA Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 348 LAMEA Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 349 LAMEA Government Market by Country, 2018 - 2021, USD Million
TABLE 350 LAMEA Government Market by Country, 2022 - 2028, USD Million
TABLE 351 LAMEA Media & Entertainment Market by Country, 2018 - 2021, USD Million
TABLE 352 LAMEA Media & Entertainment Market by Country, 2022 - 2028, USD Million
TABLE 353 LAMEA Healthcare Market by Country, 2018 - 2021, USD Million
TABLE 354 LAMEA Healthcare Market by Country, 2022 - 2028, USD Million
TABLE 355 LAMEA Telecom & IT Market by Country, 2018 - 2021, USD Million
TABLE 356 LAMEA Telecom & IT Market by Country, 2022 - 2028, USD Million
TABLE 357 LAMEA Retail Market by Country, 2018 - 2021, USD Million
TABLE 358 LAMEA Retail Market by Country, 2022 - 2028, USD Million
TABLE 359 LAMEA Education Market by Country, 2018 - 2021, USD Million
TABLE 360 LAMEA Education Market by Country, 2022 - 2028, USD Million
TABLE 361 LAMEA Others Market by Country, 2018 - 2021, USD Million
TABLE 362 LAMEA Others Market by Country, 2022 - 2028, USD Million
TABLE 363 LAMEA Mobile Value-Added Services Market by Country, 2018 - 2021, USD Million
TABLE 364 LAMEA Mobile Value-Added Services Market by Country, 2022 - 2028, USD Million
TABLE 365 Brazil Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 366 Brazil Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 367 Brazil Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 368 Brazil Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 369 Brazil Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 370 Brazil Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 371 Brazil Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 372 Brazil Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 373 Argentina Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 374 Argentina Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 375 Argentina Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 376 Argentina Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 377 Argentina Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 378 Argentina Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 379 Argentina Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 380 Argentina Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 381 UAE Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 382 UAE Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 383 UAE Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 384 UAE Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 385 UAE Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 386 UAE Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 387 UAE Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 388 UAE Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 389 Saudi Arabia Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 390 Saudi Arabia Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 391 Saudi Arabia Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 392 Saudi Arabia Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 393 Saudi Arabia Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 394 Saudi Arabia Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 395 Saudi Arabia Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 396 Saudi Arabia Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 397 South Africa Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 398 South Africa Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 399 South Africa Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 400 South Africa Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 401 South Africa Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 402 South Africa Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 403 South Africa Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 404 South Africa Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 405 Nigeria Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 406 Nigeria Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 407 Nigeria Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 408 Nigeria Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 409 Nigeria Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 410 Nigeria Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 411 Nigeria Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 412 Nigeria Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 413 Rest of LAMEA Mobile Value-Added Services Market, 2018 - 2021, USD Million
TABLE 414 Rest of LAMEA Mobile Value-Added Services Market, 2022 - 2028, USD Million
TABLE 415 Rest of LAMEA Mobile Value-Added Services Market by Solution, 2018 - 2021, USD Million
TABLE 416 Rest of LAMEA Mobile Value-Added Services Market by Solution, 2022 - 2028, USD Million
TABLE 417 Rest of LAMEA Mobile Value-Added Services Market by End-User, 2018 - 2021, USD Million
TABLE 418 Rest of LAMEA Mobile Value-Added Services Market by End-User, 2022 - 2028, USD Million
TABLE 419 Rest of LAMEA Mobile Value-Added Services Market by Vertical, 2018 - 2021, USD Million
TABLE 420 Rest of LAMEA Mobile Value-Added Services Market by Vertical, 2022 - 2028, USD Million
TABLE 421 Key Information – Apple, Inc.
TABLE 422 Key Information – Google LLC
TABLE 423 Key Information – Samsung Electronics Co., Ltd.
TABLE 424 Key Information – AT&T, Inc.
TABLE 425 Key information – Vodafone Group Plc
TABLE 426 Key Information – Reliance Industries Limited
TABLE 427 key information – Huawei Technologies Co., Ltd.
TABLE 428 Key Information – One97 Communications Limited
TABLE 429 Key Information – Comviva Technologies Limited
TABLE 430 Key Information – Mozat Pte Ltd.

List of Figures
FIG 1 Methodology for the research
FIG 2 Global Mobile Value-Added Services Market Share by Solution, 2021
FIG 3 Global Mobile Value-Added Services Market Share by Solution, 2028
FIG 4 Global Mobile Value-Added Services Market by Solution, 2018 - 2028, USD Million
FIG 5 Global Mobile Value-Added Services Market Share by End-User, 2021
FIG 6 Global Mobile Value-Added Services Market Share by End-User, 2028
FIG 7 Global Mobile Value-Added Services Market by End-User, 2018 - 2028, USD Million
FIG 8 Global Mobile Value-Added Services Market Share by Vertical, 2021
FIG 9 Global Mobile Value-Added Services Market Share by Vertical, 2028
FIG 10 Global Mobile Value-Added Services Market by Vertical, 2018 - 2028, USD Million
FIG 11 Global Mobile Value-Added Services Market Share by Region, 2021
FIG 12 Global Mobile Value-Added Services Market Share by Region, 2028
FIG 13 Global Mobile Value-Added Services Market by Region, 2018 - 2028, USD Million
FIG 14 SWOT Analysis: apple, Inc.
FIG 15 SWOT Analysis: Alphabet Inc. (Google LLC)
FIG 16 SWOT Analysis: Samsung Electronics CO. Ltd.
FIG 17 Recent strategies and developments: Vodafone Group Plc
FIG 18 SWOT Analysis: Tech Mahindra Limited