The North America AI in Virtual Reality Market would witness market growth of 41.3% CAGR during the forecast period (2024-2031).
The US market dominated the North America AI in Virtual Reality Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $58,260.3 million by 2031. The Canada market is experiencing a CAGR of 42.9% during (2024 - 2031). Additionally, The Mexico market would exhibit a CAGR of 42.6% during (2024 - 2031).
The adoption of AI in VR has gained significant traction across various industries due to its potential to enhance immersive experiences and improve overall efficiency. The primary driver for adopting AI in VR is the ability to enhance user experiences through personalization significantly.
Additionally, AI systems can adapt VR environments based on individual user preferences, behaviors, and actions, leading to more engaging and tailored experiences. In VR-based gaming, for example, AI allows virtual environments to respond to a player's actions in real-time, adjusting the narrative, challenges, and interactions.
Canada is experiencing a rapid rise in AI adoption, significantly impacting AI in virtual reality market. According to Statistics Canada, nearly one in seven Canadian businesses either use or plan to use generative AI soon. This increasing integration of AI technologies drives demand for advanced VR applications, as AI capabilities enhance the user experience by creating more dynamic and personalized virtual environments.
Free Valuable Insights: The AI in Virtual Reality Market is Predict to reach USD 217.6 Billion by 2031, at a CAGR of 42.2%
Based on Technology, the market is segmented into Computer Vision, Machine Learning & Deep Learning, Natural Language Processing (NLP), and Gesture, Speech Recognition & Others. Based on Platform, the market is segmented into Head-Mounted Displays (HMDs), Desktop Computers & Consoles, Mobile Devices, Projectors & Smart Glasses, and Wearables & Body Tracking Devices. Based on Application, the market is segmented into Gaming & Entertainment, Education & Training, Healthcare & Medical, Retail & E-commerce, Social Media & Communication, Industrial & Manufacturing, Tourism & Travel, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
List of Key Companies Profiled
- Microsoft Corporation
- HTC Corporation
- Meta Platforms, Inc.
- Samsung Electronics Co., Ltd. (Samsung Group)
- Sony Corporation
- Unity Software Inc.
- Magic Leap, Inc.
- Apple, Inc.
- Qualcomm Incorporated (Qualcomm Technologies, Inc.)
- Google LLC
North America AI in Virtual Reality Market Report Segmentation
By Technology
- Computer Vision
- Machine Learning & Deep Learning
- Natural Language Processing (NLP)
- Gesture, Speech Recognition & Others
By Platform
- Head-Mounted Displays (HMDs)
- Desktop Computers & Consoles
- Mobile Devices
- Projectors & Smart Glasses
- Wearables & Body Tracking Devices
By Application
- Gaming & Entertainment
- Education & Training
- Healthcare & Medical
- Retail & E-commerce
- Social Media & Communication
- Industrial & Manufacturing
- Tourism & Travel
- Others
By Country
- US
- Canada
- Mexico
- Rest of North America
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America AI in Virtual Reality Market, by Technology
1.4.2 North America AI in Virtual Reality Market, by Platform
1.4.3 North America AI in Virtual Reality Market, by Application
1.4.4 North America AI in Virtual Reality Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
Chapter 4. Competition Analysis - Global
4.1 KBV Cardinal Matrix
4.2 Recent Industry Wide Strategic Developments
4.2.1 Partnerships, Collaborations and Agreements
4.2.2 Product Launches and Product Expansions
4.3 Market Share Analysis, 2023
4.4 Top Winning Strategies
4.4.1 Key Leading Strategies: Percentage Distribution (2020-2024)
4.4.2 Key Strategic Move: (Product Launches and Product Expansions: 2023, Jan – 2024, Sep) Leading Players
4.5 Porter Five Forces Analysis
Chapter 5. North America AI in Virtual Reality Market by Technology
5.1 North America Computer Vision Market by Country
5.2 North America Machine Learning & Deep Learning Market by Country
5.3 North America Natural Language Processing (NLP) Market by Country
5.4 North America Gesture, Speech Recognition & Others Market by Country
Chapter 6. North America AI in Virtual Reality Market by Platform
6.1 North America Head-Mounted Displays (HMDs) Market by Country
6.2 North America Desktop Computers & Consoles Market by Country
6.3 North America Mobile Devices Market by Country
6.4 North America Projectors & Smart Glasses Market by Country
6.5 North America Wearables & Body Tracking Devices Market by Country
Chapter 7. North America AI in Virtual Reality Market by Application
7.1 North America Gaming & Entertainment Market by Country
7.2 North America Education & Training Market by Country
7.3 North America Healthcare & Medical Market by Country
7.4 North America Retail & E-commerce Market by Country
7.5 North America Social Media & Communication Market by Country
7.6 North America Industrial & Manufacturing Market by Country
7.7 North America Tourism & Travel Market by Country
7.8 North America Others Market by Country
Chapter 8. North America AI in Virtual Reality Market by Country
8.1 US AI in Virtual Reality Market
8.1.1 US AI in Virtual Reality Market by Technology
8.1.2 US AI in Virtual Reality Market by Platform
8.1.3 US AI in Virtual Reality Market by Application
8.2 Canada AI in Virtual Reality Market
8.2.1 Canada AI in Virtual Reality Market by Technology
8.2.2 Canada AI in Virtual Reality Market by Platform
8.2.3 Canada AI in Virtual Reality Market by Application
8.3 Mexico AI in Virtual Reality Market
8.3.1 Mexico AI in Virtual Reality Market by Technology
8.3.2 Mexico AI in Virtual Reality Market by Platform
8.3.3 Mexico AI in Virtual Reality Market by Application
8.4 Rest of North America AI in Virtual Reality Market
8.4.1 Rest of North America AI in Virtual Reality Market by Technology
8.4.2 Rest of North America AI in Virtual Reality Market by Platform
8.4.3 Rest of North America AI in Virtual Reality Market by Application
Chapter 9. Company Profiles
9.1 Microsoft Corporation
9.1.1 Company Overview
9.1.2 Financial Analysis
9.1.3 Segmental and Regional Analysis
9.1.4 Research & Development Expenses
9.1.5 Recent strategies and developments:
9.1.5.1 Partnerships, Collaborations, and Agreements:
9.1.5.2 Product Launches and Product Expansions:
9.1.6 SWOT Analysis
9.2 HTC Corporation
9.2.1 Company Overview
9.2.2 Financial Analysis
9.2.3 Research & Development Expenses
9.2.4 Recent strategies and developments:
9.2.4.1 Partnerships, Collaborations, and Agreements:
9.2.4.2 Product Launches and Product Expansions:
9.2.5 SWOT Analysis
9.3 Meta Platforms, Inc.
9.3.1 Company Overview
9.3.2 Financial Analysis
9.3.3 Segment and Regional Analysis
9.3.4 Research & Development Expense
9.3.5 Recent strategies and developments:
9.3.5.1 Product Launches and Product Expansions:
9.3.6 SWOT Analysis
9.4 Samsung Electronics Co., Ltd. (Samsung Group)
9.4.1 Company Overview
9.4.2 Financial Analysis
9.4.3 Segmental and Regional Analysis
9.4.4 Research & Development Expenses
9.4.5 SWOT Analysis
9.5 Sony Corporation
9.5.1 Company Overview
9.5.2 Financial Analysis
9.5.3 Segmental and Regional Analysis
9.5.4 Research & Development Expenses
9.5.5 SWOT Analysis
9.6 Unity Software, Inc.
9.6.1 Company Overview
9.6.2 Financial Analysis
9.6.3 Segmental and Regional Analysis
9.6.4 Research & Development Expenses
9.7 Magic Leap, Inc.
9.7.1 Company Overview
9.7.2 Recent strategies and developments:
9.7.2.1 Product Launches and Product Expansions:
9.7.3 SWOT Analysis
9.8 Apple, Inc.
9.8.1 Company Overview
9.8.2 Financial Analysis
9.8.3 Regional Analysis
9.8.4 Research & Development Expense
9.8.5 Recent strategies and developments:
9.8.5.1 Product Launches and Product Expansions:
9.8.6 SWOT Analysis
9.9 Qualcomm Incorporated (Qualcomm Technologies, Inc.)
9.9.1 Company Overview
9.9.2 Financial Analysis
9.9.3 Segmental and Regional Analysis
9.9.4 Research & Development Expense
9.9.5 Recent strategies and developments:
9.9.5.1 Product Launches and Product Expansions:
9.9.6 SWOT Analysis
9.10. Google LLC (Alphabet Inc.)
9.10.1 Company Overview
9.10.2 Financial Analysis
9.10.3 Segmental and Regional Analysis
9.10.4 Research & Development Expense
9.10.5 Recent strategies and developments:
9.10.5.1 Partnerships, Collaborations, and Agreements:
9.10.6 SWOT Analysis
TABLE 1 North America AI in Virtual Reality Market, 2020 - 2023, USD Million
TABLE 2 North America AI in Virtual Reality Market, 2024 - 2031, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– AI in Virtual Reality Market
TABLE 4 Product Launches And Product Expansions– AI in Virtual Reality Market
TABLE 5 North America AI in Virtual Reality Market by Technology, 2020 - 2023, USD Million
TABLE 6 North America AI in Virtual Reality Market by Technology, 2024 - 2031, USD Million
TABLE 7 North America Computer Vision Market by Country, 2020 - 2023, USD Million
TABLE 8 North America Computer Vision Market by Country, 2024 - 2031, USD Million
TABLE 9 North America Machine Learning & Deep Learning Market by Country, 2020 - 2023, USD Million
TABLE 10 North America Machine Learning & Deep Learning Market by Country, 2024 - 2031, USD Million
TABLE 11 North America Natural Language Processing (NLP) Market by Country, 2020 - 2023, USD Million
TABLE 12 North America Natural Language Processing (NLP) Market by Country, 2024 - 2031, USD Million
TABLE 13 North America Gesture, Speech Recognition & Others Market by Country, 2020 - 2023, USD Million
TABLE 14 North America Gesture, Speech Recognition & Others Market by Country, 2024 - 2031, USD Million
TABLE 15 North America AI in Virtual Reality Market by Platform, 2020 - 2023, USD Million
TABLE 16 North America AI in Virtual Reality Market by Platform, 2024 - 2031, USD Million
TABLE 17 North America Head-Mounted Displays (HMDs) Market by Country, 2020 - 2023, USD Million
TABLE 18 North America Head-Mounted Displays (HMDs) Market by Country, 2024 - 2031, USD Million
TABLE 19 North America Desktop Computers & Consoles Market by Country, 2020 - 2023, USD Million
TABLE 20 North America Desktop Computers & Consoles Market by Country, 2024 - 2031, USD Million
TABLE 21 North America Mobile Devices Market by Country, 2020 - 2023, USD Million
TABLE 22 North America Mobile Devices Market by Country, 2024 - 2031, USD Million
TABLE 23 North America Projectors & Smart Glasses Market by Country, 2020 - 2023, USD Million
TABLE 24 North America Projectors & Smart Glasses Market by Country, 2024 - 2031, USD Million
TABLE 25 North America Wearables & Body Tracking Devices Market by Country, 2020 - 2023, USD Million
TABLE 26 North America Wearables & Body Tracking Devices Market by Country, 2024 - 2031, USD Million
TABLE 27 North America AI in Virtual Reality Market by Application, 2020 - 2023, USD Million
TABLE 28 North America AI in Virtual Reality Market by Application, 2024 - 2031, USD Million
TABLE 29 North America Gaming & Entertainment Market by Country, 2020 - 2023, USD Million
TABLE 30 North America Gaming & Entertainment Market by Country, 2024 - 2031, USD Million
TABLE 31 North America Education & Training Market by Country, 2020 - 2023, USD Million
TABLE 32 North America Education & Training Market by Country, 2024 - 2031, USD Million
TABLE 33 North America Healthcare & Medical Market by Country, 2020 - 2023, USD Million
TABLE 34 North America Healthcare & Medical Market by Country, 2024 - 2031, USD Million
TABLE 35 North America Retail & E-commerce Market by Country, 2020 - 2023, USD Million
TABLE 36 North America Retail & E-commerce Market by Country, 2024 - 2031, USD Million
TABLE 37 North America Social Media & Communication Market by Country, 2020 - 2023, USD Million
TABLE 38 North America Social Media & Communication Market by Country, 2024 - 2031, USD Million
TABLE 39 North America Industrial & Manufacturing Market by Country, 2020 - 2023, USD Million
TABLE 40 North America Industrial & Manufacturing Market by Country, 2024 - 2031, USD Million
TABLE 41 North America Tourism & Travel Market by Country, 2020 - 2023, USD Million
TABLE 42 North America Tourism & Travel Market by Country, 2024 - 2031, USD Million
TABLE 43 North America Others Market by Country, 2020 - 2023, USD Million
TABLE 44 North America Others Market by Country, 2024 - 2031, USD Million
TABLE 45 North America AI in Virtual Reality Market by Country, 2020 - 2023, USD Million
TABLE 46 North America AI in Virtual Reality Market by Country, 2024 - 2031, USD Million
TABLE 47 US AI in Virtual Reality Market, 2020 - 2023, USD Million
TABLE 48 US AI in Virtual Reality Market, 2024 - 2031, USD Million
TABLE 49 US AI in Virtual Reality Market by Technology, 2020 - 2023, USD Million
TABLE 50 US AI in Virtual Reality Market by Technology, 2024 - 2031, USD Million
TABLE 51 US AI in Virtual Reality Market by Platform, 2020 - 2023, USD Million
TABLE 52 US AI in Virtual Reality Market by Platform, 2024 - 2031, USD Million
TABLE 53 US AI in Virtual Reality Market by Application, 2020 - 2023, USD Million
TABLE 54 US AI in Virtual Reality Market by Application, 2024 - 2031, USD Million
TABLE 55 Canada AI in Virtual Reality Market, 2020 - 2023, USD Million
TABLE 56 Canada AI in Virtual Reality Market, 2024 - 2031, USD Million
TABLE 57 Canada AI in Virtual Reality Market by Technology, 2020 - 2023, USD Million
TABLE 58 Canada AI in Virtual Reality Market by Technology, 2024 - 2031, USD Million
TABLE 59 Canada AI in Virtual Reality Market by Platform, 2020 - 2023, USD Million
TABLE 60 Canada AI in Virtual Reality Market by Platform, 2024 - 2031, USD Million
TABLE 61 Canada AI in Virtual Reality Market by Application, 2020 - 2023, USD Million
TABLE 62 Canada AI in Virtual Reality Market by Application, 2024 - 2031, USD Million
TABLE 63 Mexico AI in Virtual Reality Market, 2020 - 2023, USD Million
TABLE 64 Mexico AI in Virtual Reality Market, 2024 - 2031, USD Million
TABLE 65 Mexico AI in Virtual Reality Market by Technology, 2020 - 2023, USD Million
TABLE 66 Mexico AI in Virtual Reality Market by Technology, 2024 - 2031, USD Million
TABLE 67 Mexico AI in Virtual Reality Market by Platform, 2020 - 2023, USD Million
TABLE 68 Mexico AI in Virtual Reality Market by Platform, 2024 - 2031, USD Million
TABLE 69 Mexico AI in Virtual Reality Market by Application, 2020 - 2023, USD Million
TABLE 70 Mexico AI in Virtual Reality Market by Application, 2024 - 2031, USD Million
TABLE 71 Rest of North America AI in Virtual Reality Market, 2020 - 2023, USD Million
TABLE 72 Rest of North America AI in Virtual Reality Market, 2024 - 2031, USD Million
TABLE 73 Rest of North America AI in Virtual Reality Market by Technology, 2020 - 2023, USD Million
TABLE 74 Rest of North America AI in Virtual Reality Market by Technology, 2024 - 2031, USD Million
TABLE 75 Rest of North America AI in Virtual Reality Market by Platform, 2020 - 2023, USD Million
TABLE 76 Rest of North America AI in Virtual Reality Market by Platform, 2024 - 2031, USD Million
TABLE 77 Rest of North America AI in Virtual Reality Market by Application, 2020 - 2023, USD Million
TABLE 78 Rest of North America AI in Virtual Reality Market by Application, 2024 - 2031, USD Million
TABLE 79 Key Information – Microsoft Corporation
TABLE 80 Key Information – HTC Corporation
TABLE 81 Key Information – Meta Platforms, Inc.
TABLE 82 Key Information – Samsung Electronics Co., Ltd.
TABLE 83 Key Information – Sony Corporation
TABLE 84 Key Information – Unity Software, Inc.
TABLE 85 Key Information – Magic Leap, Inc.
TABLE 86 Key Information – Apple, Inc.
TABLE 87 Key Information – Qualcomm Incorporated
TABLE 88 Key Information – Google LLC
List of Figures
FIG 1 Methodology for the research
FIG 2 North America AI in Virtual Reality Market, 2020 - 2031, USD Million
FIG 3 Key Factors Impacting AI in Virtual Reality Market
FIG 4 KBV Cardinal Matrix
FIG 5 Market Share Analysis, 2023
FIG 6 Key Leading Strategies: Percentage Distribution (2020-2024)
FIG 7 Key Strategic Move: (Product Launches and Product Expansions: 2023, Jan – 2024, Sep) Leading Players
FIG 8 Porter’s Five Forces Analysis – AI in Virtual Reality Market
FIG 9 North America AI in Virtual Reality Market share by Technology, 2023
FIG 10 North America AI in Virtual Reality Market share by Technology, 2031
FIG 11 North America AI in Virtual Reality Market by Technology, 2020 - 2031, USD Million
FIG 12 North America AI in Virtual Reality Market share by Platform, 2023
FIG 13 North America AI in Virtual Reality Market share by Platform, 2031
FIG 14 North America AI in Virtual Reality Market by Platform, 2020 - 2031, USD Million
FIG 15 North America AI in Virtual Reality Market share by Application, 2023
FIG 16 North America AI in Virtual Reality Market share by Application, 2031
FIG 17 North America AI in Virtual Reality Market by Application, 2020 - 2031, USD Million
FIG 18 North America AI in Virtual Reality Market share by Country, 2023
FIG 19 North America AI in Virtual Reality Market share by Country, 2031
FIG 20 North America AI in Virtual Reality Market by Country, 2020 - 2031, USD Million
FIG 21 Recent strategies and developments: Microsoft Corporation
FIG 22 SWOT Analysis: Microsoft Corporation
FIG 23 Recent strategies and developments: HTC Corporation
FIG 24 SWOT Analysis: HTC Corporation
FIG 25 SWOT Analysis: Meta Platforms, Inc.
FIG 26 SWOT Analysis: Samsung Electronics Co., Ltd
FIG 27 SWOT Analysis: Sony Corporation
FIG 28 SWOT Analysis: Magic Leap, Inc.
FIG 29 SWOT Analysis: Apple, Inc.
FIG 30 SWOT Analysis: QUALCOMM Incorporated
FIG 31 SWOT Analysis: Google LLC