North America AR VR Software Market Size, Share & Industry Trends Analysis Report By Vertical, By Technology Type (AR Software, and VR Software), By Software Type, By Country and Growth Forecast, 2023 - 2030

The North America AR VR Software Market would witness market growth of 17.4% CAGR during the forecast period (2023-2030).

Companies are investing heavily in creating compelling and high-quality content that showcases the true potential of AR and VR. Game developers, educational institutions, healthcare providers, and enterprises are all contributing to a diverse ecosystem of applications and experiences.

The development of software development kits (SDKs) and platforms tailored to AR and VR development has made it easier for developers to create applications and experiences. These tools provide essential resources for building interactive environments, enhancing object recognition, and integrating spatial tracking. As a result, the market is growing rapidly, with a wide array of applications emerging in various domains. Moreover, partnerships between technology giants, content creators, and hardware manufacturers have fostered innovation in the AR and VR sector. Collaborations have enabled the creation of more integrated and user-friendly ecosystems, driving the adoption of these technologies.

Virtual reality headgear and augmented reality apps are examples of mixed reality technologies that can also aid in the discovery of new planets like the Moon and Mars. NASA scientists have assessed tools and technologies to gain perspective into how they can be utilized to make significant contributions to science by traveling to extreme environments on Earth that are similar to locations on other worlds. In a special edition of Planetary and Space Science, three projects run by scientists at NASA's Ames Research Center in California's Silicon Valley presented their findings. New information on how to research volcanic situations on other planets, mission operating designs to handle doing science in harsh environments, methods to look for life, and other discoveries were included in those results. Therefore, the rapid development and integration of XR technologies across various sectors are mainly responsible for expanding the market in the coming years.

The US market dominated the North America AR VR Software Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $20,576 Million by 2030. The Canada market is showcasing a CAGR of 20% during (2023 - 2030). Additionally, The Mexico market would register a CAGR of 19% during (2023 - 2030).

Based on Vertical, the market is segmented into Media & Entertainment, Training & Education, Travel & Hospitality, Manufacturing, Healthcare, Aerospace & Defense, Real Estate, Automotive, Retail & E-commerce, and Others. Based on Technology Type, the market is segmented into AR Software, and VR Software. Based on Software Type, the market is segmented into Software Development Kit, Game Engine, Modeling & Visualization Software, Content Management System, Training & Simulation Software, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

Free Valuable Insights: The AR VR Software Market is Predict to reach $97.3 Billion by 2030, at a CAGR of 18.1%

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Microsoft Corporation, Google LLC, Magic Leap, Inc., Adobe, Inc., Autodesk, Inc., NVIDIA Corporation, Advanced Micro Devices, Inc., Qualcomm, Inc., Zoho Corporation Pvt. Ltd., and Hexagon AB.

Scope of the Study

Market Segments Covered in the Report:

By Vertical

• Media & Entertainment
• Training & Education
• Travel & Hospitality
• Manufacturing
• Healthcare
• Aerospace & Defense
• Real Estate
• Automotive
• Retail & E-commerce
• Others

By Technology Type

• AR Software
• VR Software

By Software Type

• Software Development Kit
• Game Engine
• Modeling & Visualization Software
• Content Management System
• Training & Simulation Software
• Others

By Country

• US
• Canada
• Mexico
• Rest of North America

Key Market Players

List of Companies Profiled in the Report:

• Microsoft Corporation
• Google LLC
• Magic Leap, Inc.
• Adobe, Inc.
• Autodesk, Inc.
• NVIDIA Corporation
• Advanced Micro Devices, Inc.
• Qualcomm, Inc.
• Zoho Corporation Pvt. Ltd.
• Hexagon AB

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America AR VR Software Market, by Vertical
1.4.2 North America AR VR Software Market, by Technology Type
1.4.3 North America AR VR Software Market, by Software Type
1.4.4 North America AR VR Software Market, by Country
1.5 Methodology for the research

Chapter 2. Market at a Glance
2.1 Key Highlights

Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints

Chapter 4. Competition Analysis - Global
4.1 KBV Cardinal Matrix
4.2 Recent Industry Wide Strategic Developments
4.2.1 Partnerships, Collaborations and Agreements
4.2.2 Product Launches and Product Expansions
4.2.3 Acquisition and Mergers
4.2.4 Geographical Expansions
4.3 Market Share Analysis, 2022
4.4 Top Winning Strategies
4.4.1 Key Leading Strategies: Percentage Distribution (2019-2023)
4.4.2 Key Strategic Move: (Partnerships, Collaborations & Agreements: 2019, Oct – 2023, Aug) Leading Players
4.5 Porter’s Five Forces Analysis

Chapter 5. North America AR VR Software Market by Vertical
5.1 North America Media & Entertainment Market by Country
5.2 North America Training & Education Market by Country
5.3 North America Travel & Hospitality Market by Country
5.4 North America Manufacturing Market by Country
5.5 North America Healthcare Market by Country
5.6 North America Aerospace & Defense Market by Country
5.7 North America Real Estate Market by Country
5.8 North America Automotive Market by Country
5.9 North America Retail & E-commerce Market by Country
5.10. North America Others Market by Country

Chapter 6. North America AR VR Software Market by Technology Type
6.1 North America AR Software Market by Country
6.2 North America VR Software Market by Country

Chapter 7. North America AR VR Software Market by Software Type
7.1 North America Software Development Kit Market by Country
7.2 North America Game Engine Market by Country
7.3 North America Modeling & Visualization Software Market by Country
7.4 North America Content Management System Market by Country
7.5 North America Training & Simulation Software Market by Country
7.6 North America Others Market by Country

Chapter 8. North America AR VR Software Market by Country
8.1 US AR VR Software Market
8.1.1 US AR VR Software Market by Vertical
8.1.2 US AR VR Software Market by Technology Type
8.1.3 US AR VR Software Market by Software Type
8.2 Canada AR VR Software Market
8.2.1 Canada AR VR Software Market by Vertical
8.2.2 Canada AR VR Software Market by Technology Type
8.2.3 Canada AR VR Software Market by Software Type
8.3 Mexico AR VR Software Market
8.3.1 Mexico AR VR Software Market by Vertical
8.3.2 Mexico AR VR Software Market by Technology Type
8.3.3 Mexico AR VR Software Market by Software Type
8.4 Rest of North America AR VR Software Market
8.4.1 Rest of North America AR VR Software Market by Vertical
8.4.2 Rest of North America AR VR Software Market by Technology Type
8.4.3 Rest of North America AR VR Software Market by Software Type

Chapter 9. Company Profiles
9.1 Microsoft Corporation
9.1.1 Company Overview
9.1.2 Financial Analysis
9.1.3 Segmental and Regional Analysis
9.1.4 Research & Development Expenses
9.1.5 Recent strategies and developments:
9.1.5.1 Partnerships, Collaborations, and Agreements:
9.1.5.2 Acquisition and Mergers:
9.1.6 SWOT Analysis
9.2 Google LLC (Alphabet Inc.)
9.2.1 Company Overview
9.2.2 Financial Analysis
9.2.3 Segmental and Regional Analysis
9.2.4 Research & Development Expense
9.2.5 Recent strategies and developments:
9.2.5.1 Acquisition and Mergers:
9.2.6 SWOT Analysis
9.3 Magic Leap, Inc.
9.3.1 Company Overview
9.3.2 Recent strategies and developments:
9.3.2.1 Partnerships, Collaborations, and Agreements:
9.3.3 SWOT Analysis
9.4 Adobe, Inc.
9.4.1 Company Overview
9.4.2 Financial Analysis
9.4.3 Segmental and Regional Analysis
9.4.4 Research & Development Expense
9.4.5 Recent strategies and developments:
9.4.5.1 Product Launches and Product Expansions:
9.4.5.2 Acquisition and Mergers:
9.4.6 SWOT Analysis
9.5 Autodesk, Inc.
9.5.1 Company Overview
9.5.2 Financial Analysis
9.5.3 Regional Analysis
9.5.4 Research & Development Expenses
9.5.5 SWOT Analysis
9.6 NVIDIA Corporation
9.6.1 Company Overview
9.6.2 Financial Analysis
9.6.3 Segmental and Regional Analysis
9.6.4 Research & Development Expenses
9.6.5 Recent strategies and developments:
9.6.5.1 Partnerships, Collaborations, and Agreements:
9.6.6 SWOT Analysis
9.7 Advanced Micro Devices, Inc.
9.7.1 Company Overview
9.7.2 Financial Analysis
9.7.3 Segmental and Regional Analysis
9.7.4 Research & Development Expenses
9.7.5 Recent strategies and developments:
9.7.5.1 Partnerships, Collaborations, and Agreements:
9.7.6 SWOT Analysis
9.8 Qualcomm, Inc.
9.8.1 Company Overview
9.8.2 Financial Analysis
9.8.3 Segmental and Regional Analysis
9.8.4 Research & Development Expense
9.8.5 Recent strategies and developments:
9.8.5.1 Product Launches and Product Expansions:
9.8.5.2 Geographical Expansions:
9.8.6 SWOT Analysis
9.9 Zoho Corporation Pvt. Ltd.
9.9.1 Company Overview
9.9.2 SWOT Analysis
9.10. Hexagon AB
9.10.1 Company Overview
9.10.2 Financial Analysis
9.10.3 Regional & Segmental Analysis
9.10.4 Research & Development Expenses
9.10.5 Recent strategies and developments:
9.10.5.1 Partnerships, Collaborations, and Agreements:
9.10.6 SWOT Analysis

TABLE 1 North America AR VR Software Market, 2019 - 2022, USD Million
TABLE 2 North America AR VR Software Market, 2023 - 2030, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– AR VR Software Market
TABLE 4 Product Launches And Product Expansions– AR VR Software Market
TABLE 5 Acquisition and Mergers– AR VR Software Market
TABLE 6 Geographical Expansions – AR VR Software Market
TABLE 7 North America AR VR Software Market by Vertical, 2019 - 2022, USD Million
TABLE 8 North America AR VR Software Market by Vertical, 2023 - 2030, USD Million
TABLE 9 North America Media & Entertainment Market by Country, 2019 - 2022, USD Million
TABLE 10 North America Media & Entertainment Market by Country, 2023 - 2030, USD Million
TABLE 11 North America Training & Education Market by Country, 2019 - 2022, USD Million
TABLE 12 North America Training & Education Market by Country, 2023 - 2030, USD Million
TABLE 13 North America Travel & Hospitality Market by Country, 2019 - 2022, USD Million
TABLE 14 North America Travel & Hospitality Market by Country, 2023 - 2030, USD Million
TABLE 15 North America Manufacturing Market by Country, 2019 - 2022, USD Million
TABLE 16 North America Manufacturing Market by Country, 2023 - 2030, USD Million
TABLE 17 North America Healthcare Market by Country, 2019 - 2022, USD Million
TABLE 18 North America Healthcare Market by Country, 2023 - 2030, USD Million
TABLE 19 North America Aerospace & Defense Market by Country, 2019 - 2022, USD Million
TABLE 20 North America Aerospace & Defense Market by Country, 2023 - 2030, USD Million
TABLE 21 North America Real Estate Market by Country, 2019 - 2022, USD Million
TABLE 22 North America Real Estate Market by Country, 2023 - 2030, USD Million
TABLE 23 North America Automotive Market by Country, 2019 - 2022, USD Million
TABLE 24 North America Automotive Market by Country, 2023 - 2030, USD Million
TABLE 25 North America Retail & E-commerce Market by Country, 2019 - 2022, USD Million
TABLE 26 North America Retail & E-commerce Market by Country, 2023 - 2030, USD Million
TABLE 27 North America Others Market by Country, 2019 - 2022, USD Million
TABLE 28 North America Others Market by Country, 2023 - 2030, USD Million
TABLE 29 North America AR VR Software Market by Technology Type, 2019 - 2022, USD Million
TABLE 30 North America AR VR Software Market by Technology Type, 2023 - 2030, USD Million
TABLE 31 North America AR Software Market by Country, 2019 - 2022, USD Million
TABLE 32 North America AR Software Market by Country, 2023 - 2030, USD Million
TABLE 33 North America VR Software Market by Country, 2019 - 2022, USD Million
TABLE 34 North America VR Software Market by Country, 2023 - 2030, USD Million
TABLE 35 North America AR VR Software Market by Software Type, 2019 - 2022, USD Million
TABLE 36 North America AR VR Software Market by Software Type, 2023 - 2030, USD Million
TABLE 37 North America Software Development Kit Market by Country, 2019 - 2022, USD Million
TABLE 38 North America Software Development Kit Market by Country, 2023 - 2030, USD Million
TABLE 39 North America Game Engine Market by Country, 2019 - 2022, USD Million
TABLE 40 North America Game Engine Market by Country, 2023 - 2030, USD Million
TABLE 41 North America Modeling & Visualization Software Market by Country, 2019 - 2022, USD Million
TABLE 42 North America Modeling & Visualization Software Market by Country, 2023 - 2030, USD Million
TABLE 43 North America Content Management System Market by Country, 2019 - 2022, USD Million
TABLE 44 North America Content Management System Market by Country, 2023 - 2030, USD Million
TABLE 45 North America Training & Simulation Software Market by Country, 2019 - 2022, USD Million
TABLE 46 North America Training & Simulation Software Market by Country, 2023 - 2030, USD Million
TABLE 47 North America Others Market by Country, 2019 - 2022, USD Million
TABLE 48 North America Others Market by Country, 2023 - 2030, USD Million
TABLE 49 North America AR VR Software Market by Country, 2019 - 2022, USD Million
TABLE 50 North America AR VR Software Market by Country, 2023 - 2030, USD Million
TABLE 51 US AR VR Software Market, 2019 - 2022, USD Million
TABLE 52 US AR VR Software Market, 2023 - 2030, USD Million
TABLE 53 US AR VR Software Market by Vertical, 2019 - 2022, USD Million
TABLE 54 US AR VR Software Market by Vertical, 2023 - 2030, USD Million
TABLE 55 US AR VR Software Market by Technology Type, 2019 - 2022, USD Million
TABLE 56 US AR VR Software Market by Technology Type, 2023 - 2030, USD Million
TABLE 57 US AR VR Software Market by Software Type, 2019 - 2022, USD Million
TABLE 58 US AR VR Software Market by Software Type, 2023 - 2030, USD Million
TABLE 59 Canada AR VR Software Market, 2019 - 2022, USD Million
TABLE 60 Canada AR VR Software Market, 2023 - 2030, USD Million
TABLE 61 Canada AR VR Software Market by Vertical, 2019 - 2022, USD Million
TABLE 62 Canada AR VR Software Market by Vertical, 2023 - 2030, USD Million
TABLE 63 Canada AR VR Software Market by Technology Type, 2019 - 2022, USD Million
TABLE 64 Canada AR VR Software Market by Technology Type, 2023 - 2030, USD Million
TABLE 65 Canada AR VR Software Market by Software Type, 2019 - 2022, USD Million
TABLE 66 Canada AR VR Software Market by Software Type, 2023 - 2030, USD Million
TABLE 67 Mexico AR VR Software Market, 2019 - 2022, USD Million
TABLE 68 Mexico AR VR Software Market, 2023 - 2030, USD Million
TABLE 69 Mexico AR VR Software Market by Vertical, 2019 - 2022, USD Million
TABLE 70 Mexico AR VR Software Market by Vertical, 2023 - 2030, USD Million
TABLE 71 Mexico AR VR Software Market by Technology Type, 2019 - 2022, USD Million
TABLE 72 Mexico AR VR Software Market by Technology Type, 2023 - 2030, USD Million
TABLE 73 Mexico AR VR Software Market by Software Type, 2019 - 2022, USD Million
TABLE 74 Mexico AR VR Software Market by Software Type, 2023 - 2030, USD Million
TABLE 75 Rest of North America AR VR Software Market, 2019 - 2022, USD Million
TABLE 76 Rest of North America AR VR Software Market, 2023 - 2030, USD Million
TABLE 77 Rest of North America AR VR Software Market by Vertical, 2019 - 2022, USD Million
TABLE 78 Rest of North America AR VR Software Market by Vertical, 2023 - 2030, USD Million
TABLE 79 Rest of North America AR VR Software Market by Technology Type, 2019 - 2022, USD Million
TABLE 80 Rest of North America AR VR Software Market by Technology Type, 2023 - 2030, USD Million
TABLE 81 Rest of North America AR VR Software Market by Software Type, 2019 - 2022, USD Million
TABLE 82 Rest of North America AR VR Software Market by Software Type, 2023 - 2030, USD Million
TABLE 83 Key Information – Microsoft Corporation
TABLE 84 Key Information – Google LLC
TABLE 85 Key Information – Magic Leap, Inc.
TABLE 86 Key Information – Adobe, Inc.
TABLE 87 Key Information – Autodesk, Inc.
TABLE 88 Key Information – NVIDIA Corporation
TABLE 89 Key information – Advanced Micro Devices, Inc.
TABLE 90 Key Information – Qualcomm, Inc.
TABLE 91 Key Information – Zoho Corporation Pvt. Ltd.
TABLE 92 Key Information – Hexagon AB

List of Figures
FIG 1 Methodology for the research
FIG 2 North America AR VR Software Market, 2019 - 2030, USD Million
FIG 3 Key Factors Impacting the AR VR Software Market
FIG 4 KBV Cardinal Matrix
FIG 5 Market Share Analysis, 2022
FIG 6 Key Leading Strategies: Percentage Distribution (2019-2023)
FIG 7 Key Strategic Move: (Partnerships, Collaborations & Agreements: 2019, oct – 2023, aug) Leading Players
FIG 8 Porter’s Five Forces Analysis - AR VR Software Market
FIG 9 North America AR VR Software Market share by Vertical, 2022
FIG 10 North America AR VR Software Market share by Vertical, 2030
FIG 11 North America AR VR Software Market by Vertical, 2019 - 2030, USD Million
FIG 12 North America AR VR Software Market share by Technology Type, 2022
FIG 13 North America AR VR Software Market share by Technology Type, 2030
FIG 14 North America AR VR Software Market by Technology Type, 2019 - 2030, USD Million
FIG 15 North America AR VR Software Market share by Software Type, 2022
FIG 16 North America AR VR Software Market share by Software Type, 2030
FIG 17 North America AR VR Software Market by Software Type, 2019 - 2030, USD Million
FIG 18 North America AR VR Software Market share by Country, 2022
FIG 19 North America AR VR Software Market share by Country, 2030
FIG 20 North America AR VR Software Market by Country, 2019 - 2030, USD Million
FIG 21 SWOT Analysis: Microsoft Corporation
FIG 22 SWOT Analysis: Google LLC
FIG 23 SWOT Analysis: Magic Leap, Inc.
FIG 24 SWOT Analysis: Adobe, Inc.
FIG 25 SWOT Analysis: Autodesk, Inc.
FIG 26 SWOT Analysis: NVIDIA Corporation
FIG 27 SWOT Analysis: Advanced Micro Devices, Inc.
FIG 28 SWOT Analysis: Qualcomm, Inc.
FIG 29 SWOT Analysis: Zoho Corporation Pvt. Ltd.
FIG 30 SWOT Analysis: Hexagon AB