The North America Artificial Intelligence (AI) In Marketing Market would witness market growth of 26.0% CAGR during the forecast period (2023-2030).
Artificial intelligence (AI) technologies are increasingly being utilized to make automated judgments based on data analysis, data collection, and additional analyses of audience or economic trends that may influence marketing efforts. These automated judgments are based on the collection of data, the analysis of data, and subsequent studies of audience or economic trends that may have an impact on marketing activities. Artificial intelligence is widely used in digital marketing initiatives when speed is paramount.
A.I. marketing solutions examine data and consumer profiles to understand the most effective ways to interact with customers. This helps the solutions achieve the highest possible level of efficiency. They then send those individuals personalized communications at the proper time, independent of the assistance of marketing team personnel. Modern digital marketers frequently use artificial intelligence to assist marketing teams or carry out more tactical activities that don't require as much human delicacy as they would otherwise.
Canadians are accepting online purchasing despite the massive retail revolution. In 2022, approximately 27 million Canadians, or more than 75 percent of the country's population, utilized eCommerce. By 2025, this percentage is anticipated to have increased to 77.6%. According to Statistics Canada, Canadian eCommerce retail sales surpassed the increase in May 2020 (US$3.2 billion) due to the pandemic-related closures and hit a new high of $3.82 billion in December 2020. North America's expanding e-commerce sales and high internet penetration rate will fuel the need for efficient, consumer-centric, and cost-effective marketing methods for reaching the target audience, thereby propelling the market for AI in marketing in the region.
The US market dominated the North America Artificial Intelligence (AI) In Marketing Market by Country in 2022, and would continue to be a dominant market till 2030; thereby, achieving a market value of $18,878.4 million by 2030. The Canada market is estimated to grow at a CAGR of 28.8% during (2023 - 2030). Additionally, The Mexico market would witness a CAGR of 27.7% during (2023 - 2030).
Based on Technology, the market is segmented into Machine Learning, Natural Language Processing, Computer Vision and Others. Based on End User, the market is segmented into Media & Entertainment, Consumer Goods & Retail, BFSI, IT & Telecommunications and Others. Based on Component, the market is segmented into Software and Services. Based on Application, the market is segmented into Content Curation, Social Media Advertising, Virtual Assistant, Search Engine Marketing, Sales & Marketing Automation, Analytics Platform and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
Free Valuable Insights: The Worldwide Artificial Intelligence (AI) In Marketing Market is Projected to reach USD 78.8 Billion by 2030, at a CAGR of 26.9%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Amazon.com, Inc., Baidu, Inc., IBM Corporation, Microsoft Corporation, Oracle Corporation, Salesforce, Inc., NVIDIA Corporation, Google LLC (Alphabet Inc.), Intel Corporation and Twitter, Inc.
Scope of the Study
Market Segments Covered in the Report:
By Technology
- Machine Learning
- Natural Language Processing
- Computer Vision
- Others
By End User
- Media & Entertainment
- Consumer Goods & Retail
- BFSI
- IT & Telecommunications
- Others
By Component
By Application
- Content Curation
- Social Media Advertising
- Virtual Assistant
- Search Engine Marketing
- Sales & Marketing Automation
- Analytics Platform
- Others
By Country
- US
- Canada
- Mexico
- Rest of North America
Key Market Players
List of Companies Profiled in the Report:
- Amazon.com, Inc.
- Baidu, Inc.
- IBM Corporation
- Microsoft Corporation
- Oracle Corporation
- Salesforce, Inc.
- NVIDIA Corporation
- Google LLC (Alphabet Inc.)
- Intel Corporation
- Twitter, Inc.
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Artificial Intelligence (AI) In Marketing Market, by Technology
1.4.2 North America Artificial Intelligence (AI) In Marketing Market, by End User
1.4.3 North America Artificial Intelligence (AI) In Marketing Market, by Component
1.4.4 North America Artificial Intelligence (AI) In Marketing Market, by Application
1.4.5 North America Artificial Intelligence (AI) In Marketing Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market composition & scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Acquisition and Mergers
3.3 Market Share Analysis, 2021
3.4 Top Winning Strategies
3.4.1 Key Leading Strategies: Percentage Distribution (2019-2023)
3.4.2 Key Strategic Move: (Partnerships, Collaborations & Agreements: 2019, Apr – 2023, Jun) Leading Players
Chapter 4. North America Artificial Intelligence (AI) In Marketing Market by Technology
4.1 North America Machine Learning Market by Country
4.2 North America Natural Language Processing Market by Country
4.3 North America Computer Vision Market by Country
4.4 North America Others Market by Country
Chapter 5. North America Artificial Intelligence (AI) In Marketing Market by End User
5.1 North America Media & Entertainment Market by Country
5.2 North America Consumer Goods & Retail Market by Country
5.3 North America BFSI Market by Country
5.4 North America IT & Telecommunications Market by Country
5.5 North America Others Market by Country
Chapter 6. North America Artificial Intelligence (AI) In Marketing Market by Component
6.1 North America Software Market by Country
6.2 North America Services Market by Country
Chapter 7. North America Artificial Intelligence (AI) In Marketing Market by Application
7.1 North America Content Curation Market by Country
7.2 North America Social Media Advertising Market by Country
7.3 North America Virtual Assistant Market by Country
7.4 North America Search Engine Marketing Market by Country
7.5 North America Sales & Marketing Automation Market by Country
7.6 North America Analytics Platform Market by Country
7.7 North America Others Market by Country
Chapter 8. North America Artificial Intelligence (AI) In Marketing Market by Country
8.1 US Artificial Intelligence (AI) In Marketing Market
8.1.1 US Artificial Intelligence (AI) In Marketing Market by Technology
8.1.2 US Artificial Intelligence (AI) In Marketing Market by End User
8.1.3 US Artificial Intelligence (AI) In Marketing Market by Component
8.1.4 US Artificial Intelligence (AI) In Marketing Market by Application
8.2 Canada Artificial Intelligence (AI) In Marketing Market
8.2.1 Canada Artificial Intelligence (AI) In Marketing Market by Technology
8.2.2 Canada Artificial Intelligence (AI) In Marketing Market by End User
8.2.3 Canada Artificial Intelligence (AI) In Marketing Market by Component
8.2.4 Canada Artificial Intelligence (AI) In Marketing Market by Application
8.3 Mexico Artificial Intelligence (AI) In Marketing Market
8.3.1 Mexico Artificial Intelligence (AI) In Marketing Market by Technology
8.3.2 Mexico Artificial Intelligence (AI) In Marketing Market by End User
8.3.3 Mexico Artificial Intelligence (AI) In Marketing Market by Component
8.3.4 Mexico Artificial Intelligence (AI) In Marketing Market by Application
8.4 Rest of North America Artificial Intelligence (AI) In Marketing Market
8.4.1 Rest of North America Artificial Intelligence (AI) In Marketing Market by Technology
8.4.2 Rest of North America Artificial Intelligence (AI) In Marketing Market by End User
8.4.3 Rest of North America Artificial Intelligence (AI) In Marketing Market by Component
8.4.4 Rest of North America Artificial Intelligence (AI) In Marketing Market by Application
Chapter 9. Company Profiles
9.1 Amazon.com, Inc.
9.1.1 Company Overview
9.1.2 Financial Analysis
9.1.3 Segmental Analysis
9.1.4 Recent strategies and developments:
9.1.4.1 Partnerships, Collaborations, and Agreements:
9.1.4.2 Product Launches and Product Expansions:
9.1.5 SWOT Analysis
9.2 Baidu, Inc.
9.2.1 Company Overview
9.2.2 Financial Analysis
9.2.3 Segmental Analysis
9.2.4 Research & Development Expenses
9.2.5 SWOT Analysis
9.3 IBM Corporation
9.3.1 Company Overview
9.3.3 Regional & Segmental Analysis
9.3.4 Research & Development Expenses
9.3.5 Recent strategies and developments:
9.3.5.1 Product Launches and Product Expansions:
9.3.5.2 Acquisition and Mergers:
9.3.6 SWOT Analysis
9.4 Microsoft Corporation
9.4.1 Company Overview
9.4.2 Financial Analysis
9.4.3 Segmental and Regional Analysis
9.4.4 Research & Development Expenses
9.4.5 Recent strategies and developments:
9.4.5.1 Partnerships, Collaborations, and Agreements:
9.4.5.2 Product Launches and Product Expansions:
9.4.5.3 Acquisition and Mergers:
9.4.1 SWOT Analysis
9.5 Oracle Corporation
9.5.1 Company Overview
9.5.2 Financial Analysis
9.5.3 Segmental and Regional Analysis
9.5.4 Research & Development Expense
9.5.5 Recent strategies and developments:
9.5.5.1 Partnerships, Collaborations, and Agreements:
9.5.5.2 Product Launches and Product Expansions:
9.5.6 SWOT Analysis
9.6 Salesforce, Inc.
9.6.1 Company Overview
9.6.2 Financial Analysis
9.6.3 Regional Analysis
9.6.4 Research & Development Expense
9.6.5 Recent strategies and developments:
9.6.5.1 Partnerships, Collaborations, and Agreements:
9.6.5.2 Product Launches and Product Expansions:
9.6.5.3 Acquisition and Mergers:
9.6.6 SWOT Analysis
9.7 NVIDIA Corporation
9.7.1 Company Overview
9.7.2 Financial Analysis
9.7.3 Segmental and Regional Analysis
9.7.4 Research & Development Expenses
9.7.5 Recent strategies and developments:
9.7.5.1 Partnerships, Collaborations, and Agreements:
9.7.6 SWOT Analysis
9.8 Google LLC (Alphabet Inc.)
9.8.1 Company Overview
9.8.2 Financial Analysis
9.8.3 Segmental and Regional Analysis
9.8.4 Research & Development Expense
9.8.5 Recent strategies and developments:
9.8.5.1 Partnerships, Collaborations, and Agreements:
9.8.5.2 Product Launches and Product Expansions:
9.8.5.3 Acquisition and Mergers:
9.8.6 SWOT Analysis
9.9 Intel Corporation
9.9.1 Company Overview
9.9.2 Financial Analysis
9.9.3 Segmental and Regional Analysis
9.9.4 Research & Development Expenses
9.9.5 Recent strategies and developments:
9.9.5.1 Partnerships, Collaborations, and Agreements:
9.9.5.2 Acquisition and Mergers:
9.9.6 SWOT Analysis
9.10. Twitter, Inc.
9.10.1 Company Overview
9.10.2 Financial Analysis
9.10.3 Regional Analysis
9.10.4 Research & Development Expense
9.10.5 SWOT Analysis
TABLE 1 North America Artificial Intelligence (AI) In Marketing Market, 2019 - 2022, USD Million
TABLE 2 North America Artificial Intelligence (AI) In Marketing Market, 2023 - 2030, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– Artificial Intelligence (AI) In Marketing Market
TABLE 4 Product Launches And Product Expansions– Artificial Intelligence (AI) In Marketing Market
TABLE 5 Acquisition and Mergers– Artificial Intelligence (AI) In Marketing Market
TABLE 6 North America Artificial Intelligence (AI) In Marketing Market by Technology, 2019 - 2022, USD Million
TABLE 7 North America Artificial Intelligence (AI) In Marketing Market by Technology, 2023 - 2030, USD Million
TABLE 8 North America Machine Learning Market by Country, 2019 - 2022, USD Million
TABLE 9 North America Machine Learning Market by Country, 2023 - 2030, USD Million
TABLE 10 North America Natural Language Processing Market by Country, 2019 - 2022, USD Million
TABLE 11 North America Natural Language Processing Market by Country, 2023 - 2030, USD Million
TABLE 12 North America Computer Vision Market by Country, 2019 - 2022, USD Million
TABLE 13 North America Computer Vision Market by Country, 2023 - 2030, USD Million
TABLE 14 North America Others Market by Country, 2019 - 2022, USD Million
TABLE 15 North America Others Market by Country, 2023 - 2030, USD Million
TABLE 16 North America Artificial Intelligence (AI) In Marketing Market by End User, 2019 - 2022, USD Million
TABLE 17 North America Artificial Intelligence (AI) In Marketing Market by End User, 2023 - 2030, USD Million
TABLE 18 North America Media & Entertainment Market by Country, 2019 - 2022, USD Million
TABLE 19 North America Media & Entertainment Market by Country, 2023 - 2030, USD Million
TABLE 20 North America Consumer Goods & Retail Market by Country, 2019 - 2022, USD Million
TABLE 21 North America Consumer Goods & Retail Market by Country, 2023 - 2030, USD Million
TABLE 22 North America BFSI Market by Country, 2019 - 2022, USD Million
TABLE 23 North America BFSI Market by Country, 2023 - 2030, USD Million
TABLE 24 North America IT & Telecommunications Market by Country, 2019 - 2022, USD Million
TABLE 25 North America IT & Telecommunications Market by Country, 2023 - 2030, USD Million
TABLE 26 North America Others Market by Country, 2019 - 2022, USD Million
TABLE 27 North America Others Market by Country, 2023 - 2030, USD Million
TABLE 28 North America Artificial Intelligence (AI) In Marketing Market by Component, 2019 - 2022, USD Million
TABLE 29 North America Artificial Intelligence (AI) In Marketing Market by Component, 2023 - 2030, USD Million
TABLE 30 North America Software Market by Country, 2019 - 2022, USD Million
TABLE 31 North America Software Market by Country, 2023 - 2030, USD Million
TABLE 32 North America Services Market by Country, 2019 - 2022, USD Million
TABLE 33 North America Services Market by Country, 2023 - 2030, USD Million
TABLE 34 North America Artificial Intelligence (AI) In Marketing Market by Application, 2019 - 2022, USD Million
TABLE 35 North America Artificial Intelligence (AI) In Marketing Market by Application, 2023 - 2030, USD Million
TABLE 36 North America Content Curation Market by Country, 2019 - 2022, USD Million
TABLE 37 North America Content Curation Market by Country, 2023 - 2030, USD Million
TABLE 38 North America Social Media Advertising Market by Country, 2019 - 2022, USD Million
TABLE 39 North America Social Media Advertising Market by Country, 2023 - 2030, USD Million
TABLE 40 North America Virtual Assistant Market by Country, 2019 - 2022, USD Million
TABLE 41 North America Virtual Assistant Market by Country, 2023 - 2030, USD Million
TABLE 42 North America Search Engine Marketing Market by Country, 2019 - 2022, USD Million
TABLE 43 North America Search Engine Marketing Market by Country, 2023 - 2030, USD Million
TABLE 44 North America Sales & Marketing Automation Market by Country, 2019 - 2022, USD Million
TABLE 45 North America Sales & Marketing Automation Market by Country, 2023 - 2030, USD Million
TABLE 46 North America Analytics Platform Market by Country, 2019 - 2022, USD Million
TABLE 47 North America Analytics Platform Market by Country, 2023 - 2030, USD Million
TABLE 48 North America Others Market by Country, 2019 - 2022, USD Million
TABLE 49 North America Others Market by Country, 2023 - 2030, USD Million
TABLE 50 North America Artificial Intelligence (AI) In Marketing Market by Country, 2019 - 2022, USD Million
TABLE 51 North America Artificial Intelligence (AI) In Marketing Market by Country, 2023 - 2030, USD Million
TABLE 52 US Artificial Intelligence (AI) In Marketing Market, 2019 - 2022, USD Million
TABLE 53 US Artificial Intelligence (AI) In Marketing Market, 2023 - 2030, USD Million
TABLE 54 US Artificial Intelligence (AI) In Marketing Market by Technology, 2019 - 2022, USD Million
TABLE 55 US Artificial Intelligence (AI) In Marketing Market by Technology, 2023 - 2030, USD Million
TABLE 56 US Artificial Intelligence (AI) In Marketing Market by End User, 2019 - 2022, USD Million
TABLE 57 US Artificial Intelligence (AI) In Marketing Market by End User, 2023 - 2030, USD Million
TABLE 58 US Artificial Intelligence (AI) In Marketing Market by Component, 2019 - 2022, USD Million
TABLE 59 US Artificial Intelligence (AI) In Marketing Market by Component, 2023 - 2030, USD Million
TABLE 60 US Artificial Intelligence (AI) In Marketing Market by Application, 2019 - 2022, USD Million
TABLE 61 US Artificial Intelligence (AI) In Marketing Market by Application, 2023 - 2030, USD Million
TABLE 62 Canada Artificial Intelligence (AI) In Marketing Market, 2019 - 2022, USD Million
TABLE 63 Canada Artificial Intelligence (AI) In Marketing Market, 2023 - 2030, USD Million
TABLE 64 Canada Artificial Intelligence (AI) In Marketing Market by Technology, 2019 - 2022, USD Million
TABLE 65 Canada Artificial Intelligence (AI) In Marketing Market by Technology, 2023 - 2030, USD Million
TABLE 66 Canada Artificial Intelligence (AI) In Marketing Market by End User, 2019 - 2022, USD Million
TABLE 67 Canada Artificial Intelligence (AI) In Marketing Market by End User, 2023 - 2030, USD Million
TABLE 68 Canada Artificial Intelligence (AI) In Marketing Market by Component, 2019 - 2022, USD Million
TABLE 69 Canada Artificial Intelligence (AI) In Marketing Market by Component, 2023 - 2030, USD Million
TABLE 70 Canada Artificial Intelligence (AI) In Marketing Market by Application, 2019 - 2022, USD Million
TABLE 71 Canada Artificial Intelligence (AI) In Marketing Market by Application, 2023 - 2030, USD Million
TABLE 72 Mexico Artificial Intelligence (AI) In Marketing Market, 2019 - 2022, USD Million
TABLE 73 Mexico Artificial Intelligence (AI) In Marketing Market, 2023 - 2030, USD Million
TABLE 74 Mexico Artificial Intelligence (AI) In Marketing Market by Technology, 2019 - 2022, USD Million
TABLE 75 Mexico Artificial Intelligence (AI) In Marketing Market by Technology, 2023 - 2030, USD Million
TABLE 76 Mexico Artificial Intelligence (AI) In Marketing Market by End User, 2019 - 2022, USD Million
TABLE 77 Mexico Artificial Intelligence (AI) In Marketing Market by End User, 2023 - 2030, USD Million
TABLE 78 Mexico Artificial Intelligence (AI) In Marketing Market by Component, 2019 - 2022, USD Million
TABLE 79 Mexico Artificial Intelligence (AI) In Marketing Market by Component, 2023 - 2030, USD Million
TABLE 80 Mexico Artificial Intelligence (AI) In Marketing Market by Application, 2019 - 2022, USD Million
TABLE 81 Mexico Artificial Intelligence (AI) In Marketing Market by Application, 2023 - 2030, USD Million
TABLE 82 Rest of North America Artificial Intelligence (AI) In Marketing Market, 2019 - 2022, USD Million
TABLE 83 Rest of North America Artificial Intelligence (AI) In Marketing Market, 2023 - 2030, USD Million
TABLE 84 Rest of North America Artificial Intelligence (AI) In Marketing Market by Technology, 2019 - 2022, USD Million
TABLE 85 Rest of North America Artificial Intelligence (AI) In Marketing Market by Technology, 2023 - 2030, USD Million
TABLE 86 Rest of North America Artificial Intelligence (AI) In Marketing Market by End User, 2019 - 2022, USD Million
TABLE 87 Rest of North America Artificial Intelligence (AI) In Marketing Market by End User, 2023 - 2030, USD Million
TABLE 88 Rest of North America Artificial Intelligence (AI) In Marketing Market by Component, 2019 - 2022, USD Million
TABLE 89 Rest of North America Artificial Intelligence (AI) In Marketing Market by Component, 2023 - 2030, USD Million
TABLE 90 Rest of North America Artificial Intelligence (AI) In Marketing Market by Application, 2019 - 2022, USD Million
TABLE 91 Rest of North America Artificial Intelligence (AI) In Marketing Market by Application, 2023 - 2030, USD Million
TABLE 92 Key Information – Amazon.com, Inc.
TABLE 93 Key Information – Baidu, Inc.
TABLE 94 Key information – IBM Corporation
TABLE 95 key information – Microsoft Corporation
TABLE 96 Key Information – Oracle Corporation
TABLE 97 Key Information – Salesforce, Inc.
TABLE 98 Key Information – NVIDIA Corporation
TABLE 99 Key Information – Google LLC
TABLE 100 Key Information – Intel Corporation
TABLE 101 Key Information – Twitter, Inc.
List of Figures
FIG 1 Methodology for the research
FIG 2 KBV Cardinal Matrix
FIG 3 Market Share Analysis, 2021
FIG 4 Key Leading Strategies: Percentage Distribution (2019-2023)
FIG 5 Key Strategic Move: (Partnerships, Collaborations & Agreements : 2019, Apr – 2023, Jun) Leading Players
FIG 6 North America Artificial Intelligence (AI) In Marketing Market share by Technology, 2022
FIG 7 North America Artificial Intelligence (AI) In Marketing Market share by Technology, 2030
FIG 8 North America Artificial Intelligence (AI) In Marketing Market by Technology, 2019 - 2030, USD Million
FIG 9 North America Artificial Intelligence (AI) In Marketing Market share by End User, 2022
FIG 10 North America Artificial Intelligence (AI) In Marketing Market share by End User, 2030
FIG 11 North America Artificial Intelligence (AI) In Marketing Market by End User, 2019 - 2030, USD Million
FIG 12 North America Artificial Intelligence (AI) In Marketing Market share by Component, 2022
FIG 13 North America Artificial Intelligence (AI) In Marketing Market share by Component, 2030
FIG 14 North America Artificial Intelligence (AI) In Marketing Market by Component, 2019 - 2030, USD Million
FIG 15 North America Artificial Intelligence (AI) In Marketing Market share by Application, 2022
FIG 16 North America Artificial Intelligence (AI) In Marketing Market share by Application, 2030
FIG 17 North America Artificial Intelligence (AI) In Marketing Market by Application, 2019 - 2030, USD Million
FIG 18 North America Artificial Intelligence (AI) In Marketing Market share by Country, 2022
FIG 19 North America Artificial Intelligence (AI) In Marketing Market share by Country, 2030
FIG 20 North America Artificial Intelligence (AI) In Marketing Market by Country, 2019 - 2030, USD Million
FIG 21 SWOT analysis: Amazon.com, Inc.
FIG 22 Swot analysis: Baidu, inc.
FIG 23 Recent strategies and developments: IBM Corporation
FIG 24 Swot analysis: IBM Corporation
FIG 25 Recent strategies and developments: Microsoft Corporation
FIG 26 SWOT Analysis: Microsoft Corporation
FIG 27 Recent strategies and developments: Oracle Corporation
FIG 28 SWOT analysis: Oracle Corporation
FIG 29 Recent strategies and developments: Salesforce, Inc.
FIG 30 SWOT Analysis: Salesforce.com, Inc.
FIG 31 SWOT Analysis: NVIDIA Corporation
FIG 32 Recent strategies and developments: Google LLC
FIG 33 SWOT Analysis: Alphabet Inc. (Google LLC)
FIG 34 Recent strategies and developments: Intel Corporation
FIG 35 SWOT analysis: Intel corporation
FIG 36 SWOT Analysis: Twitter, Inc.