The North America Augmented Reality Market would witness market growth of 44% CAGR during the forecast period (2020-2026). Enterprises are extensively using augmented reality apps to monitor inventory, give information on available stock, and save time and travel expenses via remote assistance. With the help of augmented technology, enterprises are empowered in providing training, data visualization, collaboration, marketing, and inspection, repairs, solving complicated problems, and reducing errors. These benefits and the superior customization provided by augmented reality will fuel its adoption for different applications in enterprises.
Progressing advances in technology combined with the rising demand for technology in healthcare education and surgical visualization are expected to boost the growth of the augmented reality market. The technology offers real-time data and helps healthcare professionals during complex surgical procedures. It aids in enhancing and securing the treatment of a patient by reducing the threats for invasive surgery procedures. The patient education and results are enhanced by the applications of computer-generated perceptual information associated with olfactory, visual, haptic, somatosensory, and auditory. After reading the facial expressions, physical gestures, and voice tones, these tools can also help in detecting the indications of depression and other mental disorders.
The incorporation of AI with technology is further transforming the healthcare industry. For example, in September 2018, Purdue University in Indiana created a technique, utilizing telestrator technology and AR tools and associating healthcare professionals in remote areas with expert surgeons and physicians. The device incorporates a transparent headset screen display that offers real-time on-screen comments to patients.
Based on Component, the market is segmented into Hardware and Software. Based on Device, the market is segmented into Head Mounted Display, Head up Display, Hand Held Devices, Smart Glass and Others. Based on End User, the market is segmented into Consumer, Enterprise, Commercial, Healthcare, Automotive, Aerospace & Defense and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
Free Valuable Insights: Augmented Reality Market in North America is expected to register a CAGR of 44% during the forecast period (2020-2026)
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Google, Inc., Apple, Inc., Microsoft Corporation, Samsung Electronics Co., Ltd. (Samsung Group), Sony Corporation, Qualcomm, Inc., Vuzix Corporation, PTC, Inc., Lenovo Group Limited and Alibaba Group Holdings Limited.
Scope of the Study
Market Segments Covered in the Report:
By Component
By Device
- Head Mounted Display
- Head up Display
- Hand Held Devices
- Smart Glass
- Others
By End User
- Consumer
- Enterprise
- Commercial
- Healthcare
- Automotive
- Aerospace & Defense
- Others
By Country
- US
- Canada
- Mexico
- Rest of North America
Companies Profiled
- Google, Inc.
- Apple, Inc.
- Microsoft Corporation
- Samsung Electronics Co., Ltd. (Samsung Group)
- Sony Corporation
- Qualcomm, Inc.
- Vuzix Corporation
- PTC, Inc.
- Lenovo Group Limited
- Alibaba Group Holdings Limited.
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Augmented Reality Market, by Component
1.4.2 North America Augmented Reality Market, by Device
1.4.3 North America Augmented Reality Market, by End User
1.4.4 North America Augmented Reality Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.2 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Geographical Expansions
3.2.4 Acquisition and Mergers
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2016-2020)
3.3.2 Key Strategic Move: (Partnerships, Collaborations, and Agreements : 2017, Oct – 2020, Dec) Leading Players
Chapter 4. North America Augmented Reality Market by Component
4.1 North America Augmented Reality Hardware Market by Country
4.2 North America Augmented Reality Software Market by Country
Chapter 5. North America Augmented Reality Market by Device
5.1 North America Augmented Reality Head Mounted Display Market by Country
5.2 North America Augmented Reality Head up Display Market by Country
5.3 North America Augmented Reality Hand Held Devices Market by Country
5.4 North America Augmented Reality Smart Glass Market by Country
5.5 North America Other Device Augmented Reality Market by Country
Chapter 6. North America Augmented Reality Market by End User
6.1 North America Consumer Augmented Reality Market by Country
6.2 North America Enterprise Augmented Reality Market by Country
6.3 North America Commercial Augmented Reality Market by Country
6.4 North America Healthcare Augmented Reality Market by Country
6.5 North America Automotive Augmented Reality Market by Country
6.6 North America Aerospace & Defense Augmented Reality Market by Country
6.7 North America Others Augmented Reality Market by Country
Chapter 7. North America Augmented Reality Market by Country
7.1 US Augmented Reality Market
7.1.1 US Augmented Reality Market by Component
7.1.2 US Augmented Reality Market by Device
7.1.3 US Augmented Reality Market by End User
7.2 Canada Augmented Reality Market
7.2.1 Canada Augmented Reality Market by Component
7.2.2 Canada Augmented Reality Market by Device
7.2.3 Canada Augmented Reality Market by End User
7.3 Mexico Augmented Reality Market
7.3.1 Mexico Augmented Reality Market by Component
7.3.2 Mexico Augmented Reality Market by Device
7.3.3 Mexico Augmented Reality Market by End User
7.4 Rest of North America Augmented Reality Market
7.4.1 Rest of North America Augmented Reality Market by Component
7.4.2 Rest of North America Augmented Reality Market by Device
7.4.3 Rest of North America Augmented Reality Market by End User
Chapter 8. Company Profiles
8.1 Google, Inc.
8.1.1 Company Overview
8.1.2 Financial Analysis
8.1.3 Segmental and Regional Analysis
8.1.4 Research & Development Expense
8.1.5 Recent strategies and developments:
8.1.5.1 Partnerships, Collaborations, and Agreements:
8.1.5.2 Acquisition and Mergers:
8.1.5.3 Product Launches and Product Expansions:
8.1.6 SWOT Analysis
8.2 Apple, Inc.
8.2.1 Company Overview
8.2.2 Financial Analysis
8.2.3 Product and Regional Analysis
8.2.4 Research & Development Expense
8.2.1 Recent strategies and developments:
8.2.1.1 Partnerships, Collaborations, and Agreements:
8.2.1.2 Product Launches and Product Expansions:
8.2.2 SWOT Analysis
8.3 Microsoft Corporation
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Segmental and Regional Analysis
8.3.4 Research & Development Expenses
8.3.5 Recent strategies and developments:
8.3.5.1 Partnerships, Collaborations, and Agreements:
8.3.5.2 Product Launches and Product Expansions:
8.3.6 SWOT Analysis
8.4 Samsung Electronics Co., Ltd. (Samsung Group)
8.4.1 Company Overview
8.4.2 Financial Analysis
8.4.3 Segmental and Regional Analysis
8.4.4 Research & Development Expense
8.4.5 Recent strategies and developments:
8.4.5.1 Partnerships, Collaborations, and Agreements:
8.4.5.2 Geographical Expansions:
8.4.6 SWOT Analysis
8.5 Sony Corporation
8.5.1 Company Overview
8.5.2 Financial Analysis
8.5.3 Segmental and Regional Analysis
8.5.4 Research and Development Expense
8.5.5 Recent strategies and developments:
8.5.5.1 Partnerships, Collaborations, and Agreements:
8.5.5.2 Product Launches and Product Expansions:
8.5.6 SWOT Analysis
8.6 Qualcomm, Inc.
8.6.1 Company Overview
8.6.2 Financial Analysis
8.6.3 Segmental and Regional Analysis
8.6.4 Research & Development Expense
8.6.5 Recent strategies and developments:
8.6.5.1 Partnerships, Collaborations, and Agreements:
8.6.5.2 Product Launches and Product Expansions:
8.6.6 SWOT Analysis
8.7 Vuzix Corporation
8.7.1 Company Overview
8.7.2 Financial Analysis
8.7.3 Regional Analysis
8.7.4 Research & Development Expenses
8.7.5 Recent strategies and developments:
8.7.5.1 Partnerships, Collaborations, and Agreements:
8.8 PTC, Inc.
8.8.1 Company Overview
8.8.2 Financial Analysis
8.8.3 Segmental and Regional Analysis
8.8.4 Research & Development Expenses
8.8.5 Recent strategies and developments:
8.8.5.1 Partnerships, Collaborations, and Agreements:
8.8.5.2 Acquisition and Mergers:
8.8.5.3 Product Launches and Product Expansions:
8.9 Lenovo Group Limited
8.9.1 Company Overview
8.9.2 Financial Analysis
8.9.3 Segmental and Regional Analysis
8.9.4 Research & Development Expense
8.9.5 Recent strategies and developments:
8.9.5.1 Partnerships, Collaborations, and Agreements:
8.9.5.2 Product Launches and Product Expansions:
8.10. Alibaba Group Holdings Limited
8.10.1 Company Overview
8.10.2 Financial Analysis
8.10.3 Segmental Analysis
8.10.4 Recent strategies and developments:
8.10.4.1 Partnerships, Collaborations, and Agreements:
8.10.4.2 Product Launches and Product Expansions:
TABLE 1 North America Augmented Reality Market, 2016 - 2019, USD Million
TABLE 2 North America Augmented Reality Market, 2020 - 2026, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– Augmented Reality Market
TABLE 4 Product Launches And Product Expansions– Augmented Reality Market
TABLE 5 Geographical Expansions– Augmented Reality Market
TABLE 6 Acquisition and Mergers– Augmented Reality Market
TABLE 7 North America Augmented Reality Market by Component, 2016 - 2019, USD Million
TABLE 8 North America Augmented Reality Market by Component, 2020 - 2026, USD Million
TABLE 9 North America Augmented Reality Hardware Market by Country, 2016 - 2019, USD Million
TABLE 10 North America Augmented Reality Hardware Market by Country, 2020 - 2026, USD Million
TABLE 11 North America Augmented Reality Software Market by Country, 2016 - 2019, USD Million
TABLE 12 North America Augmented Reality Software Market by Country, 2020 - 2026, USD Million
TABLE 13 North America Augmented Reality Market by Device, 2016 - 2019, USD Million
TABLE 14 North America Augmented Reality Market by Device, 2020 - 2026, USD Million
TABLE 15 North America Augmented Reality Head Mounted Display Market by Country, 2016 - 2019, USD Million
TABLE 16 North America Augmented Reality Head Mounted Display Market by Country, 2020 - 2026, USD Million
TABLE 17 North America Augmented Reality Head up Display Market by Country, 2016 - 2019, USD Million
TABLE 18 North America Augmented Reality Head up Display Market by Country, 2020 - 2026, USD Million
TABLE 19 North America Augmented Reality Hand Held Devices Market by Country, 2016 - 2019, USD Million
TABLE 20 North America Augmented Reality Hand Held Devices Market by Country, 2020 - 2026, USD Million
TABLE 21 North America Augmented Reality Smart Glass Market by Country, 2016 - 2019, USD Million
TABLE 22 North America Augmented Reality Smart Glass Market by Country, 2020 - 2026, USD Million
TABLE 23 North America Other Device Augmented Reality Market by Country, 2016 - 2019, USD Million
TABLE 24 North America Other Device Augmented Reality Market by Country, 2020 - 2026, USD Million
TABLE 25 North America Augmented Reality Market by End User, 2016 - 2019, USD Million
TABLE 26 North America Augmented Reality Market by End User, 2020 - 2026, USD Million
TABLE 27 North America Consumer Augmented Reality Market by Country, 2016 - 2019, USD Million
TABLE 28 North America Consumer Augmented Reality Market by Country, 2020 - 2026, USD Million
TABLE 29 North America Enterprise Augmented Reality Market by Country, 2016 - 2019, USD Million
TABLE 30 North America Enterprise Augmented Reality Market by Country, 2020 - 2026, USD Million
TABLE 31 North America Commercial Augmented Reality Market by Country, 2016 - 2019, USD Million
TABLE 32 North America Commercial Augmented Reality Market by Country, 2020 - 2026, USD Million
TABLE 33 North America Healthcare Augmented Reality Market by Country, 2016 - 2019, USD Million
TABLE 34 North America Healthcare Augmented Reality Market by Country, 2020 - 2026, USD Million
TABLE 35 North America Automotive Augmented Reality Market by Country, 2016 - 2019, USD Million
TABLE 36 North America Automotive Augmented Reality Market by Country, 2020 - 2026, USD Million
TABLE 37 North America Aerospace & Defense Augmented Reality Market by Country, 2016 - 2019, USD Million
TABLE 38 North America Aerospace & Defense Augmented Reality Market by Country, 2020 - 2026, USD Million
TABLE 39 North America Others Augmented Reality Market by Country, 2016 - 2019, USD Million
TABLE 40 North America Others Augmented Reality Market by Country, 2020 - 2026, USD Million
TABLE 41 North America Augmented Reality Market by Country, 2016 - 2019, USD Million
TABLE 42 North America Augmented Reality Market by Country, 2020 - 2026, USD Million
TABLE 43 US Augmented Reality Market, 2016 - 2019, USD Million
TABLE 44 US Augmented Reality Market, 2020 - 2026, USD Million
TABLE 45 US Augmented Reality Market by Component, 2016 - 2019, USD Million
TABLE 46 US Augmented Reality Market by Component, 2020 - 2026, USD Million
TABLE 47 US Augmented Reality Market by Device, 2016 - 2019, USD Million
TABLE 48 US Augmented Reality Market by Device, 2020 - 2026, USD Million
TABLE 49 US Augmented Reality Market by End User, 2016 - 2019, USD Million
TABLE 50 US Augmented Reality Market by End User, 2020 - 2026, USD Million
TABLE 51 Canada Augmented Reality Market, 2016 - 2019, USD Million
TABLE 52 Canada Augmented Reality Market, 2020 - 2026, USD Million
TABLE 53 Canada Augmented Reality Market by Component, 2016 - 2019, USD Million
TABLE 54 Canada Augmented Reality Market by Component, 2020 - 2026, USD Million
TABLE 55 Canada Augmented Reality Market by Device, 2016 - 2019, USD Million
TABLE 56 Canada Augmented Reality Market by Device, 2020 - 2026, USD Million
TABLE 57 Canada Augmented Reality Market by End User, 2016 - 2019, USD Million
TABLE 58 Canada Augmented Reality Market by End User, 2020 - 2026, USD Million
TABLE 59 Mexico Augmented Reality Market, 2016 - 2019, USD Million
TABLE 60 Mexico Augmented Reality Market, 2020 - 2026, USD Million
TABLE 61 Mexico Augmented Reality Market by Component, 2016 - 2019, USD Million
TABLE 62 Mexico Augmented Reality Market by Component, 2020 - 2026, USD Million
TABLE 63 Mexico Augmented Reality Market by Device, 2016 - 2019, USD Million
TABLE 64 Mexico Augmented Reality Market by Device, 2020 - 2026, USD Million
TABLE 65 Mexico Augmented Reality Market by End User, 2016 - 2019, USD Million
TABLE 66 Mexico Augmented Reality Market by End User, 2020 - 2026, USD Million
TABLE 67 Rest of North America Augmented Reality Market, 2016 - 2019, USD Million
TABLE 68 Rest of North America Augmented Reality Market, 2020 - 2026, USD Million
TABLE 69 Rest of North America Augmented Reality Market by Component, 2016 - 2019, USD Million
TABLE 70 Rest of North America Augmented Reality Market by Component, 2020 - 2026, USD Million
TABLE 71 Rest of North America Augmented Reality Market by Device, 2016 - 2019, USD Million
TABLE 72 Rest of North America Augmented Reality Market by Device, 2020 - 2026, USD Million
TABLE 73 Rest of North America Augmented Reality Market by End User, 2016 - 2019, USD Million
TABLE 74 Rest of North America Augmented Reality Market by End User, 2020 - 2026, USD Million
TABLE 75 Key Information – Google, Inc.
TABLE 76 Key Information – Apple, Inc.
TABLE 77 key information – Microsoft Corporation
TABLE 78 Key Information –Samsung Electronics Co., Ltd.
TABLE 79 Key Information – Sony Corporation
TABLE 80 Key Information – Qualcomm, Inc.
TABLE 81 key Information – Vuzix Corporation
TABLE 82 key Information – PTC, Inc.
TABLE 83 Key Information – Lenovo Group Limited
TABLE 84 Key Information – Alibaba Group Holdings Limited
List of Figures
FIG 1 Methodology for the research
FIG 2 KBV Cardinal Matrix
FIG 3 Key Leading Strategies: Percentage Distribution (2016-2020)
FIG 4 Key Strategic Move: (Partnerships, Collaborations, and Agreements : 2017, Oct – 2020, Dec) Leading Players
FIG 5 Recent strategies and developments: Google, Inc.
FIG 6 SWOT Analysis: Alphabet Inc. (Google Inc.)
FIG 7 Recent strategies and developments: Apple, Inc.
FIG 8 SWOT Analysis: apple, Inc.
FIG 9 Recent strategies and developments: Microsoft Corporation
FIG 10 SWOT Analysis: Microsoft Corporation
FIG 11 Recent strategies and developments: Samsung Electronics Co., Ltd.
FIG 12 SWOT Analysis: Samsung Electronics CO. Ltd.
FIG 13 Recent strategies and developments: Sony Corporation
FIG 14 Swot analysis: sony corporation
FIG 15 Recent strategies and developments: Qualcomm, Inc.
FIG 16 SWOT Analysis: Qualcomm, Inc.
FIG 17 Recent strategies and developments: PTC, Inc.
FIG 18 Recent strategies and developments: Lenovo Group Limited
FIG 19 Recent strategies and developments: Alibaba Group Holdings Limited