North America Baby Stroller Market Size, Share & Trends Analysis Report By Distribution Channel, By Age (6 - 12 months, 12 - 36 months, and 0 - 6 months), By Product Type, By Country and Growth Forecast, 2024 - 2031

The North America Baby Stroller Market would witness market growth of 4.8% CAGR during the forecast period (2024-2031). In the year 2020, the North America market's volume surged to 3,896.2 thousand units, showcasing a growth of 20.4% (2020-2023).

Specialty stores offer a curated selection of strollers, often featuring premium brands and innovative models that cater to various needs, from urban maneuverability to all-terrain durability. The personalized shopping experience, with knowledgeable staff providing detailed product information and demonstrations, adds significant value for discerning parents. The advantages of purchasing from specialty stores include access to a wide range of high-end and specialized strollers that might not be available in general retail outlets. Therefore, in Canada, 316.9 thousand units of baby strollers were sold through Specialty stores in the year 2023.

The US market dominated the North America Baby Stroller Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $795.7 million by 2031. The Canada market is exhibiting a CAGR of 7.1% during (2024 - 2031). Additionally, The Mexico market would experience a CAGR of 6.2% during (2024 - 2031).

Baby strollers, often simply referred to as strollers or prams (in British English), are wheeled devices designed to transport infants and young children seated or reclined. They provide convenient and safe transportation for parents and caregivers, allowing them to move easily while meeting their child’s needs.

Furthermore, baby strollers serve a variety of essential applications in modern parenting, providing convenience, comfort, and safety for both infants and parents. These applications encompass a range of daily activities and scenarios where strollers play a crucial role. One of the primary functions of baby strollers is to provide a safe and comfortable means of transporting infants and toddlers. Strollers allow parents to navigate various environments, including urban streets, parks, shopping malls, and public transportation, without carrying the child manually. This convenience is particularly beneficial for parents managing multiple tasks or traveling longer distances.

the E-commerce boom has facilitated the rise of direct-to-consumer (DTC) brands in the baby stroller market. These brands bypass traditional retail channels, offering innovative designs, customizable features, and competitive pricing directly to Canadian consumers. DTC models often emphasize transparency, sustainability, and customer-centric approaches to differentiate themselves in the market. As per the International Trade Administration (ITA), e-commerce retail trade sales in Canada amounted to an all-time high of US$3.82 billion in December 2020. 75% of Canadians, or more than 27 million people, used e-commerce in 2022. In addition, by 2025, this percentage is projected to increase to 77.6%. Hence, the expansion of the e-commerce sector is driving the market's growth.

Free Valuable Insights: The Baby Stroller Market is Predict to reach USD 3.2 Billion by 2031, at a CAGR of 5.5%

Based on Distribution Channel, the market is segmented into Specialty Stores, E-commerce, and Supermarket & Hypermarket. Based on Age, the market is segmented into 6 - 12 months, 12 - 36 months, and 0 - 6 months. Based on Product Type, the market is segmented into Lightweight Stroller, Full Size Stroller, Jogging Stroller, and Double Stroller. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

List of Key Companies Profiled

• Britax Child Safety, Inc. (BRITAX Childcare Group Ltd.)
• Dorel Juvenile Group, Inc.
• Peg Perego
• Artsana USA, Inc. (Artsana Group)
• Baby Bunting
• Newell Brands, Inc.
• Mothercare PLC
• Pigeon Corporation
• Summer Infant, Inc. (Kids2, Inc.)
• Goodbaby Internationl Holdings Ltd.

North America Baby Stroller Market Report Segmentation

By Distribution Channel (Volume, Thousand Units, USD Billion, 2020-2031)

• Specialty Stores
• E-commerce
• Supermarket & Hypermarket

By Age (Volume, Thousand Units, USD Billion, 2020-2031)

• 6 - 12 months
• 12 - 36 months
• 0 - 6 months

By Product Type (Volume, Thousand Units, USD Billion, 2020-2031)

• Lightweight Stroller
• Full Size Stroller
• Jogging Stroller
• Double Stroller

By Country (Volume, Thousand Units, USD Billion, 2020-2031)

• US
• Canada
• Mexico
• Rest of North America

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Baby Stroller Market, by Distribution Channel
1.4.2 North America Baby Stroller Market, by Age
1.4.3 North America Baby Stroller Market, by Product Type
1.4.4 North America Baby Stroller Market, by Country
1.5 Methodology for the research

Chapter 2. Market at a Glance
2.1 Key Highlights

Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunity
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis

Chapter 4. North America Baby Stroller Market by Distribution Channel
4.1 North America Specialty Stores Market by Country
4.2 North America E-commerce Market by Country
4.3 North America Supermarket & Hypermarket Market by Country

Chapter 5. North America Baby Stroller Market by Age
5.1 North America 6 - 12 months Market by Country
5.2 North America 12 - 36 months Market by Country
5.3 North America 0 - 6 months Market by Country

Chapter 6. North America Baby Stroller Market by Product Type
6.1 North America Lightweight Stroller Market by Country
6.2 North America Full Size Stroller Market by Country
6.3 North America Jogging Stroller Market by Country
6.4 North America Double Stroller Market by Country

Chapter 7. North America Baby Stroller Market by Country
7.1 US Baby Stroller Market
7.1.1 US Baby Stroller Market by Distribution Channel
7.1.2 US Baby Stroller Market by Age
7.1.3 US Baby Stroller Market by Product Type
7.2 Canada Baby Stroller Market
7.2.1 Canada Baby Stroller Market by Distribution Channel
7.2.2 Canada Baby Stroller Market by Age
7.2.3 Canada Baby Stroller Market by Product Type
7.3 Mexico Baby Stroller Market
7.3.1 Mexico Baby Stroller Market by Distribution Channel
7.3.2 Mexico Baby Stroller Market by Age
7.3.3 Mexico Baby Stroller Market by Product Type
7.4 Rest of North America Baby Stroller Market
7.4.1 Rest of North America Baby Stroller Market by Distribution Channel
7.4.2 Rest of North America Baby Stroller Market by Age
7.4.3 Rest of North America Baby Stroller Market by Product Type

Chapter 8. Company Profiles
8.1 Britax Child Safety, Inc. (BRITAX Childcare Group Ltd.)
8.1.1 Company Overview
8.2 Dorel Juvenile Group, Inc.
8.2.1 Company Overview
8.3 Peg Perego
8.3.1 Company Overview
8.4 Artsana USA, Inc. (Artsana Group)
8.4.1 Company Overview
8.5 Baby Bunting
8.5.1 Company Overview
8.6 Newell Brands, Inc.
8.6.1 Company Overview
8.6.2 Financial Analysis
8.6.3 Segmental and Regional Analysis
8.6.4 Research & Development Expenses
8.6.5 SWOT Analysis
8.7 Mothercare PLC
8.7.1 Company Overview
8.7.2 Financial Analysis
8.7.3 Segmental and Regional Analysis
8.8 Pigeon Corporation
8.8.1 Company Overview.
8.8.2 Financial Analysis
8.8.3 Regional Analysis
8.8.4 SWOT Analysis
8.9 Summer Infant, Inc. (Kids2, Inc.)
8.9.1 Company Overview
8.9.2 SWOT Analysis
8.10. Goodbaby Internationl Holdings Ltd.
8.10.1 Company Overview
8.10.2 Financial Analysis
8.10.3 Segmental Analysis

TABLE 1 North America Baby Stroller Market, 2020 - 2023, USD Million
TABLE 2 North America Baby Stroller Market, 2024 - 2031, USD Million
TABLE 3 North America Baby Stroller Market, 2020 - 2023, Thousand Units
TABLE 4 North America Baby Stroller Market, 2024 - 2031, Thousand Units
TABLE 5 North America Baby Stroller Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 6 North America Baby Stroller Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 7 North America Baby Stroller Market by Distribution Channel, 2020 - 2023, Thousand Units
TABLE 8 North America Baby Stroller Market by Distribution Channel, 2024 - 2031, Thousand Units
TABLE 9 North America Specialty Stores Market by Country, 2020 - 2023, USD Million
TABLE 10 North America Specialty Stores Market by Country, 2024 - 2031, USD Million
TABLE 11 North America Specialty Stores Market by Country, 2020 - 2023, Thousand Units
TABLE 12 North America Specialty Stores Market by Country, 2024 - 2031, Thousand Units
TABLE 13 North America E-commerce Market by Country, 2020 - 2023, USD Million
TABLE 14 North America E-commerce Market by Country, 2024 - 2031, USD Million
TABLE 15 North America E-commerce Market by Country, 2020 - 2023, Thousand Units
TABLE 16 North America E-commerce Market by Country, 2024 - 2031, Thousand Units
TABLE 17 North America Supermarket & Hypermarket Market by Country, 2020 - 2023, USD Million
TABLE 18 North America Supermarket & Hypermarket Market by Country, 2024 - 2031, USD Million
TABLE 19 North America Supermarket & Hypermarket Market by Country, 2020 - 2023, Thousand Units
TABLE 20 North America Supermarket & Hypermarket Market by Country, 2024 - 2031, Thousand Units
TABLE 21 North America Baby Stroller Market by Age, 2020 - 2023, USD Million
TABLE 22 North America Baby Stroller Market by Age, 2024 - 2031, USD Million
TABLE 23 North America Baby Stroller Market by Age, 2020 - 2023, Thousand Units
TABLE 24 North America Baby Stroller Market by Age, 2024 - 2031, Thousand Units
TABLE 25 North America 6 - 12 months Market by Country, 2020 - 2023, USD Million
TABLE 26 North America 6 - 12 months Market by Country, 2024 - 2031, USD Million
TABLE 27 North America 6 - 12 months Market by Country, 2020 - 2023, Thousand Units
TABLE 28 North America 6 - 12 months Market by Country, 2024 - 2031, Thousand Units
TABLE 29 North America 12 - 36 months Market by Country, 2020 - 2023, USD Million
TABLE 30 North America 12 - 36 months Market by Country, 2024 - 2031, USD Million
TABLE 31 North America 12 - 36 months Market by Country, 2020 - 2023, Thousand Units
TABLE 32 North America 12 - 36 months Market by Country, 2024 - 2031, Thousand Units
TABLE 33 North America 0 - 6 months Market by Country, 2020 - 2023, USD Million
TABLE 34 North America 0 - 6 months Market by Country, 2024 - 2031, USD Million
TABLE 35 North America 0 - 6 months Market by Country, 2020 - 2023, Thousand Units
TABLE 36 North America 0 - 6 months Market by Country, 2024 - 2031, Thousand Units
TABLE 37 North America Baby Stroller Market by Product Type, 2020 - 2023, USD Million
TABLE 38 North America Baby Stroller Market by Product Type, 2024 - 2031, USD Million
TABLE 39 North America Baby Stroller Market by Product Type, 2020 - 2023, Thousand Units
TABLE 40 North America Baby Stroller Market by Product Type, 2024 - 2031, Thousand Units
TABLE 41 North America Lightweight Stroller Market by Country, 2020 - 2023, USD Million
TABLE 42 North America Lightweight Stroller Market by Country, 2024 - 2031, USD Million
TABLE 43 North America Lightweight Stroller Market by Country, 2020 - 2023, Thousand Units
TABLE 44 North America Lightweight Stroller Market by Country, 2024 - 2031, Thousand Units
TABLE 45 North America Full Size Stroller Market by Country, 2020 - 2023, USD Million
TABLE 46 North America Full Size Stroller Market by Country, 2024 - 2031, USD Million
TABLE 47 North America Full Size Stroller Market by Country, 2020 - 2023, Thousand Units
TABLE 48 North America Full Size Stroller Market by Country, 2024 - 2031, Thousand Units
TABLE 49 North America Jogging Stroller Market by Country, 2020 - 2023, USD Million
TABLE 50 North America Jogging Stroller Market by Country, 2024 - 2031, USD Million
TABLE 51 North America Jogging Stroller Market by Country, 2020 - 2023, Thousand Units
TABLE 52 North America Jogging Stroller Market by Country, 2024 - 2031, Thousand Units
TABLE 53 North America Double Stroller Market by Country, 2020 - 2023, USD Million
TABLE 54 North America Double Stroller Market by Country, 2024 - 2031, USD Million
TABLE 55 North America Double Stroller Market by Country, 2020 - 2023, Thousand Units
TABLE 56 North America Double Stroller Market by Country, 2024 - 2031, Thousand Units
TABLE 57 North America Baby Stroller Market by Country, 2020 - 2023, USD Million
TABLE 58 North America Baby Stroller Market by Country, 2024 - 2031, USD Million
TABLE 59 North America Baby Stroller Market by Country, 2020 - 2023, Thousand Units
TABLE 60 North America Baby Stroller Market by Country, 2024 - 2031, Thousand Units
TABLE 61 US Baby Stroller Market, 2020 - 2023, USD Million
TABLE 62 US Baby Stroller Market, 2024 - 2031, USD Million
TABLE 63 US Baby Stroller Market, 2020 - 2023, Thousand Units
TABLE 64 US Baby Stroller Market, 2024 - 2031, Thousand Units
TABLE 65 US Baby Stroller Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 66 US Baby Stroller Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 67 US Baby Stroller Market by Distribution Channel, 2020 - 2023, Thousand Units
TABLE 68 US Baby Stroller Market by Distribution Channel, 2024 - 2031, Thousand Units
TABLE 69 US Baby Stroller Market by Age, 2020 - 2023, USD Million
TABLE 70 US Baby Stroller Market by Age, 2024 - 2031, USD Million
TABLE 71 US Baby Stroller Market by Age, 2020 - 2023, Thousand Units
TABLE 72 US Baby Stroller Market by Age, 2024 - 2031, Thousand Units
TABLE 73 US Baby Stroller Market by Product Type, 2020 - 2023, USD Million
TABLE 74 US Baby Stroller Market by Product Type, 2024 - 2031, USD Million
TABLE 75 US Baby Stroller Market by Product Type, 2020 - 2023, Thousand Units
TABLE 76 US Baby Stroller Market by Product Type, 2024 - 2031, Thousand Units
TABLE 77 Canada Baby Stroller Market, 2020 - 2023, USD Million
TABLE 78 Canada Baby Stroller Market, 2024 - 2031, USD Million
TABLE 79 Canada Baby Stroller Market, 2020 - 2023, Thousand Units
TABLE 80 Canada Baby Stroller Market, 2024 - 2031, Thousand Units
TABLE 81 Canada Baby Stroller Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 82 Canada Baby Stroller Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 83 Canada Baby Stroller Market by Distribution Channel, 2020 - 2023, Thousand Units
TABLE 84 Canada Baby Stroller Market by Distribution Channel, 2024 - 2031, Thousand Units
TABLE 85 Canada Baby Stroller Market by Age, 2020 - 2023, USD Million
TABLE 86 Canada Baby Stroller Market by Age, 2024 - 2031, USD Million
TABLE 87 Canada Baby Stroller Market by Age, 2020 - 2023, Thousand Units
TABLE 88 Canada Baby Stroller Market by Age, 2024 - 2031, Thousand Units
TABLE 89 Canada Baby Stroller Market by Product Type, 2020 - 2023, USD Million
TABLE 90 Canada Baby Stroller Market by Product Type, 2024 - 2031, USD Million
TABLE 91 Canada Baby Stroller Market by Product Type, 2020 - 2023, Thousand Units
TABLE 92 Canada Baby Stroller Market by Product Type, 2024 - 2031, Thousand Units
TABLE 93 Mexico Baby Stroller Market, 2020 - 2023, USD Million
TABLE 94 Mexico Baby Stroller Market, 2024 - 2031, USD Million
TABLE 95 Mexico Baby Stroller Market, 2020 - 2023, Thousand Units
TABLE 96 Mexico Baby Stroller Market, 2024 - 2031, Thousand Units
TABLE 97 Mexico Baby Stroller Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 98 Mexico Baby Stroller Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 99 Mexico Baby Stroller Market by Distribution Channel, 2020 - 2023, Thousand Units
TABLE 100 Mexico Baby Stroller Market by Distribution Channel, 2024 - 2031, Thousand Units
TABLE 101 Mexico Baby Stroller Market by Age, 2020 - 2023, USD Million
TABLE 102 Mexico Baby Stroller Market by Age, 2024 - 2031, USD Million
TABLE 103 Mexico Baby Stroller Market by Age, 2020 - 2023, Thousand Units
TABLE 104 Mexico Baby Stroller Market by Age, 2024 - 2031, Thousand Units
TABLE 105 Mexico Baby Stroller Market by Product Type, 2020 - 2023, USD Million
TABLE 106 Mexico Baby Stroller Market by Product Type, 2024 - 2031, USD Million
TABLE 107 Mexico Baby Stroller Market by Product Type, 2020 - 2023, Thousand Units
TABLE 108 Mexico Baby Stroller Market by Product Type, 2024 - 2031, Thousand Units
TABLE 109 Rest of North America Baby Stroller Market, 2020 - 2023, USD Million
TABLE 110 Rest of North America Baby Stroller Market, 2024 - 2031, USD Million
TABLE 111 Rest of North America Baby Stroller Market, 2020 - 2023, Thousand Units
TABLE 112 Rest of North America Baby Stroller Market, 2024 - 2031, Thousand Units
TABLE 113 Rest of North America Baby Stroller Market by Distribution Channel, 2020 - 2023, USD Million
TABLE 114 Rest of North America Baby Stroller Market by Distribution Channel, 2024 - 2031, USD Million
TABLE 115 Rest of North America Baby Stroller Market by Distribution Channel, 2020 - 2023, Thousand Units
TABLE 116 Rest of North America Baby Stroller Market by Distribution Channel, 2024 - 2031, Thousand Units
TABLE 117 Rest of North America Baby Stroller Market by Age, 2020 - 2023, USD Million
TABLE 118 Rest of North America Baby Stroller Market by Age, 2024 - 2031, USD Million
TABLE 119 Rest of North America Baby Stroller Market by Age, 2020 - 2023, Thousand Units
TABLE 120 Rest of North America Baby Stroller Market by Age, 2024 - 2031, Thousand Units
TABLE 121 Rest of North America Baby Stroller Market by Product Type, 2020 - 2023, USD Million
TABLE 122 Rest of North America Baby Stroller Market by Product Type, 2024 - 2031, USD Million
TABLE 123 Rest of North America Baby Stroller Market by Product Type, 2020 - 2023, Thousand Units
TABLE 124 Rest of North America Baby Stroller Market by Product Type, 2024 - 2031, Thousand Units
TABLE 125 Key Information – Britax Child Safety, Inc.
TABLE 126 Key Information – Dorel Industries Inc.
TABLE 127 Key Information – Peg Perego
TABLE 128 Key Information – Artsana USA, Inc.
TABLE 129 Key Information – Baby Bunting
TABLE 130 Key Information – Newell Brands, Inc.
TABLE 131 key information – Mothercare PLC
TABLE 132 key Information – Pigeon Corporation
TABLE 133 Key Information – Summer Infant, Inc.
TABLE 134 Key Information – Goodbaby Internationl Holdings Ltd.

List of Figures
FIG 1 Methodology for the research
FIG 2 North America Baby Stroller Market, 2020 - 2031, USD Million
FIG 3 Key Factors Impacting Baby Stroller Market
FIG 4 Porter’s Five Forces Analysis – Baby Stroller Market
FIG 5 North America Baby Stroller Market share by Distribution Channel, 2023
FIG 6 North America Baby Stroller Market share by Distribution Channel, 2031
FIG 7 North America Baby Stroller Market by Distribution Channel, 2020 - 2031, USD Million
FIG 8 North America Baby Stroller Market share by Age, 2023
FIG 9 North America Baby Stroller Market share by Age, 2031
FIG 10 North America Baby Stroller Market by Age, 2020 - 2031, USD Million
FIG 11 North America Baby Stroller Market share by Product Type, 2023
FIG 12 North America Baby Stroller Market share by Product Type, 2031
FIG 13 North America Baby Stroller Market by Product Type, 2020 - 2031, USD Million
FIG 14 North America Baby Stroller Market share by Country, 2023
FIG 15 North America Baby Stroller Market share by Country, 2031
FIG 16 North America Baby Stroller Market by Country, 2020 - 2031, USD Million
FIG 17 SWOT Analysis: Newell Brands, Inc.
FIG 18 SWOT Analysis: Pigeon Corporation
FIG 19 SWOT Analysis: Summer Infant, Inc.