The North America Brand Protection Software Market would witness market growth of 8.6% CAGR during the forecast period (2024-2031).
The US market dominated the North America Brand Protection Software Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $1,176 million by 2031. The Canada market is experiencing a CAGR of 10.8% during (2024 - 2031). Additionally, The Mexico market would exhibit a CAGR of 10% during (2024 - 2031).
Businesses have become increasingly concerned with safeguarding their intellectual property and brand integrity amid digital transformation. Brand protection software has emerged as a critical tool in this landscape, enabling companies to safeguard their brands against various threats, including counterfeiting, piracy, unauthorized distribution, and brand abuse. This software leverages advanced technologies to monitor, detect, and respond to brand infringements across various digital and physical channels, ensuring that a company's reputation and revenue streams remain intact.
Brand protection software finds applications across various industries, including retail, pharmaceuticals, consumer goods, electronics, and media. This software helps identify and prevent the sale of counterfeit goods, which can significantly harm a brand’s reputation and lead to financial losses. It monitors trademarks, copyrights, and patents to ensure they are not infringed upon.
The healthcare sector in the United States is particularly susceptible to intrusions due to the extensive handling of sensitive patient information. Cybercriminals target this data for financial gain, often exploiting it for identity theft or ransom demands. The attack surge has prompted healthcare organizations to invest heavily in advanced security technologies, including brand protection software, to fortify their defenses. This software helps identify and neutralize threats and preserve the organization's reputation by preventing unauthorized access and misuse of its brand identity. In conclusion, the rising cyberattacks on healthcare facilities in the USA and the growth of the e-commerce sector in Canada have significantly driven the demand for brand protection software.
Free Valuable Insights: The Brand Protection Software Market is Predict to reach USD 4.7 Billion by 2031, at a CAGR of 9.2%
Based on Deployment, the market is segmented into Cloud-Based and On-premises. Based on Enterprise Size, the market is segmented into Large Enterprises and SMEs. Based on Application, the market is segmented into Counterfeit Detection, Intellectual Property Protection, Phishing Detection, Domain Monitoring, and Other Application. Based on End-User Industry, the market is segmented into E-commerce, Healthcare, Finance & Banking, Manufacturing, Entertainment, and Other End-User Industry. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
List of Key Companies Profiled
- Wolters Kluwer N.V.
- Fortra, LLC
- Red Points
- Coresearch Inc. (Audax Group)
- Resolver Inc. (Kroll, LLC)
- Microsoft Corporation
- RUVIXX, Inc.
- BrandShield Ltd.
- Brand24 Global Inc.
- Hubstream Inc.
North America Brand Protection Software Market Report Segmentation
By Deployment
By Enterprise Size
By Application
- Counterfeit Detection
- Intellectual Property Protection
- Phishing Detection
- Domain Monitoring
- Other Application
By End-User Industry
- E-commerce
- Healthcare
- Finance & Banking
- Manufacturing
- Entertainment
- Other End-User Industry
By Country
- US
- Canada
- Mexico
- Rest of North America
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Brand Protection Software Market, by Deployment
1.4.2 North America Brand Protection Software Market, by Enterprise Size
1.4.3 North America Brand Protection Software Market, by Application
1.4.4 North America Brand Protection Software Market, by End-User Industry
1.4.5 North America Brand Protection Software Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis
Chapter 4. North America Brand Protection Software Market by Deployment
4.1 North America Cloud-Based Market by Region
4.2 North America On-premises Market by Region
Chapter 5. North America Brand Protection Software Market by Enterprise Size
5.1 North America Large Enterprises Market by Country
5.2 North America SMEs Market by Country
Chapter 6. North America Brand Protection Software Market by Application
6.1 North America Counterfeit Detection Market by Country
6.2 North America Intellectual Property Protection Market by Country
6.3 North America Phishing Detection Market by Country
6.4 North America Domain Monitoring Market by Country
6.5 North America Other Application Market by Country
Chapter 7. North America Brand Protection Software Market by End-User Industry
7.1 North America E-commerce Market by Country
7.2 North America Healthcare Market by Country
7.3 North America Finance & Banking Market by Country
7.4 North America Manufacturing Market by Country
7.5 North America Entertainment Market by Country
7.6 North America Other End-User Industry Market by Country
Chapter 8. North America Brand Protection Software Market by Country
8.1 US Brand Protection Software Market
8.1.1 US Brand Protection Software Market by Deployment
8.1.2 US Brand Protection Software Market by Enterprise Size
8.1.3 US Brand Protection Software Market by Application
8.1.4 US Brand Protection Software Market by End-User Industry
8.2 Canada Brand Protection Software Market
8.2.1 Canada Brand Protection Software Market by Deployment
8.2.2 Canada Brand Protection Software Market by Enterprise Size
8.2.3 Canada Brand Protection Software Market by Application
8.2.4 Canada Brand Protection Software Market by End-User Industry
8.3 Mexico Brand Protection Software Market
8.3.1 Mexico Brand Protection Software Market by Deployment
8.3.2 Mexico Brand Protection Software Market by Enterprise Size
8.3.3 Mexico Brand Protection Software Market by Application
8.3.4 Mexico Brand Protection Software Market by End-User Industry
8.4 Rest of North America Brand Protection Software Market
8.4.1 Rest of North America Brand Protection Software Market by Deployment
8.4.2 Rest of North America Brand Protection Software Market by Enterprise Size
8.4.3 Rest of North America Brand Protection Software Market by Application
8.4.4 Rest of North America Brand Protection Software Market by End-User Industry
Chapter 9. Company Profiles
9.1 Wolters Kluwer N.V.
9.1.1 Company Overview
9.1.2 Financial Analysis
9.1.3 Segmental and Regional Analysis
9.1.4 Research & Development Expenses
9.1.5 SWOT Analysis
9.2 Fortra, LLC.
9.2.1 Company Overview
9.2.2 Recent strategies and developments:
9.2.2.1 Acquisition and Mergers:
9.3 Red Points
9.3.1 Company Overview
9.4 Coresearch Inc.(Audax Group)
9.4.1 Company Overview
9.4.2 Recent strategies and developments:
9.4.2.1 Partnerships, Collaborations, and Agreements:
9.4.2.2 Product Launches and Product Expansions:
9.4.2.3 Acquisition and Mergers:
9.5 Resolver Inc. (Kroll, LLC)
9.5.1 Company Overview
9.6 Microsoft Corporation
9.6.1 Company Overview
9.6.2 Financial Analysis
9.6.3 Segmental and Regional Analysis
9.6.4 Research & Development Expenses
9.6.5 SWOT Analysis
9.7 RUVIXX, Inc.
9.7.1 Company Overview
9.8 BrandShield Ltd.
9.8.1 Company Overview
9.9 Brand24 Global Inc.
9.9.1 Company Overview
9.10. Hubstream Inc.
9.10.1 Company Overview
TABLE 1 North America Brand Protection Software Market, 2020 - 2023, USD Million
TABLE 2 North America Brand Protection Software Market, 2024 - 2031, USD Million
TABLE 3 North America Brand Protection Software Market by Deployment, 2020 - 2023, USD Million
TABLE 4 North America Brand Protection Software Market by Deployment, 2024 - 2031, USD Million
TABLE 5 North America Cloud-Based Market by Region, 2020 - 2023, USD Million
TABLE 6 North America Cloud-Based Market by Region, 2024 - 2031, USD Million
TABLE 7 North America On-premises Market by Region, 2020 - 2023, USD Million
TABLE 8 North America On-premises Market by Region, 2024 - 2031, USD Million
TABLE 9 North America Brand Protection Software Market by Enterprise Size, 2020 - 2023, USD Million
TABLE 10 North America Brand Protection Software Market by Enterprise Size, 2024 - 2031, USD Million
TABLE 11 North America Large Enterprises Market by Country, 2020 - 2023, USD Million
TABLE 12 North America Large Enterprises Market by Country, 2024 - 2031, USD Million
TABLE 13 North America SMEs Market by Country, 2020 - 2023, USD Million
TABLE 14 North America SMEs Market by Country, 2024 - 2031, USD Million
TABLE 15 North America Brand Protection Software Market by Application, 2020 - 2023, USD Million
TABLE 16 North America Brand Protection Software Market by Application, 2024 - 2031, USD Million
TABLE 17 North America Counterfeit Detection Market by Country, 2020 - 2023, USD Million
TABLE 18 North America Counterfeit Detection Market by Country, 2024 - 2031, USD Million
TABLE 19 North America Intellectual Property Protection Market by Country, 2020 - 2023, USD Million
TABLE 20 North America Intellectual Property Protection Market by Country, 2024 - 2031, USD Million
TABLE 21 North America Phishing Detection Market by Country, 2020 - 2023, USD Million
TABLE 22 North America Phishing Detection Market by Country, 2024 - 2031, USD Million
TABLE 23 North America Domain Monitoring Market by Country, 2020 - 2023, USD Million
TABLE 24 North America Domain Monitoring Market by Country, 2024 - 2031, USD Million
TABLE 25 North America Other Application Market by Country, 2020 - 2023, USD Million
TABLE 26 North America Other Application Market by Country, 2024 - 2031, USD Million
TABLE 27 North America Brand Protection Software Market by End-User Industry, 2020 - 2023, USD Million
TABLE 28 North America Brand Protection Software Market by End-User Industry, 2024 - 2031, USD Million
TABLE 29 North America E-commerce Market by Country, 2020 - 2023, USD Million
TABLE 30 North America E-commerce Market by Country, 2024 - 2031, USD Million
TABLE 31 North America Healthcare Market by Country, 2020 - 2023, USD Million
TABLE 32 North America Healthcare Market by Country, 2024 - 2031, USD Million
TABLE 33 North America Finance & Banking Market by Country, 2020 - 2023, USD Million
TABLE 34 North America Finance & Banking Market by Country, 2024 - 2031, USD Million
TABLE 35 North America Manufacturing Market by Country, 2020 - 2023, USD Million
TABLE 36 North America Manufacturing Market by Country, 2024 - 2031, USD Million
TABLE 37 North America Entertainment Market by Country, 2020 - 2023, USD Million
TABLE 38 North America Entertainment Market by Country, 2024 - 2031, USD Million
TABLE 39 North America Other End-User Industry Market by Country, 2020 - 2023, USD Million
TABLE 40 North America Other End-User Industry Market by Country, 2024 - 2031, USD Million
TABLE 41 North America Brand Protection Software Market by Country, 2020 - 2023, USD Million
TABLE 42 North America Brand Protection Software Market by Country, 2024 - 2031, USD Million
TABLE 43 US Brand Protection Software Market, 2020 - 2023, USD Million
TABLE 44 US Brand Protection Software Market, 2024 - 2031, USD Million
TABLE 45 US Brand Protection Software Market by Deployment, 2020 - 2023, USD Million
TABLE 46 US Brand Protection Software Market by Deployment, 2024 - 2031, USD Million
TABLE 47 US Brand Protection Software Market by Enterprise Size, 2020 - 2023, USD Million
TABLE 48 US Brand Protection Software Market by Enterprise Size, 2024 - 2031, USD Million
TABLE 49 US Brand Protection Software Market by Application, 2020 - 2023, USD Million
TABLE 50 US Brand Protection Software Market by Application, 2024 - 2031, USD Million
TABLE 51 US Brand Protection Software Market by End-User Industry, 2020 - 2023, USD Million
TABLE 52 US Brand Protection Software Market by End-User Industry, 2024 - 2031, USD Million
TABLE 53 Canada Brand Protection Software Market, 2020 - 2023, USD Million
TABLE 54 Canada Brand Protection Software Market, 2024 - 2031, USD Million
TABLE 55 Canada Brand Protection Software Market by Deployment, 2020 - 2023, USD Million
TABLE 56 Canada Brand Protection Software Market by Deployment, 2024 - 2031, USD Million
TABLE 57 Canada Brand Protection Software Market by Enterprise Size, 2020 - 2023, USD Million
TABLE 58 Canada Brand Protection Software Market by Enterprise Size, 2024 - 2031, USD Million
TABLE 59 Canada Brand Protection Software Market by Application, 2020 - 2023, USD Million
TABLE 60 Canada Brand Protection Software Market by Application, 2024 - 2031, USD Million
TABLE 61 Canada Brand Protection Software Market by End-User Industry, 2020 - 2023, USD Million
TABLE 62 Canada Brand Protection Software Market by End-User Industry, 2024 - 2031, USD Million
TABLE 63 Mexico Brand Protection Software Market, 2020 - 2023, USD Million
TABLE 64 Mexico Brand Protection Software Market, 2024 - 2031, USD Million
TABLE 65 Mexico Brand Protection Software Market by Deployment, 2020 - 2023, USD Million
TABLE 66 Mexico Brand Protection Software Market by Deployment, 2024 - 2031, USD Million
TABLE 67 Mexico Brand Protection Software Market by Enterprise Size, 2020 - 2023, USD Million
TABLE 68 Mexico Brand Protection Software Market by Enterprise Size, 2024 - 2031, USD Million
TABLE 69 Mexico Brand Protection Software Market by Application, 2020 - 2023, USD Million
TABLE 70 Mexico Brand Protection Software Market by Application, 2024 - 2031, USD Million
TABLE 71 Mexico Brand Protection Software Market by End-User Industry, 2020 - 2023, USD Million
TABLE 72 Mexico Brand Protection Software Market by End-User Industry, 2024 - 2031, USD Million
TABLE 73 Rest of North America Brand Protection Software Market, 2020 - 2023, USD Million
TABLE 74 Rest of North America Brand Protection Software Market, 2024 - 2031, USD Million
TABLE 75 Rest of North America Brand Protection Software Market by Deployment, 2020 - 2023, USD Million
TABLE 76 Rest of North America Brand Protection Software Market by Deployment, 2024 - 2031, USD Million
TABLE 77 Rest of North America Brand Protection Software Market by Enterprise Size, 2020 - 2023, USD Million
TABLE 78 Rest of North America Brand Protection Software Market by Enterprise Size, 2024 - 2031, USD Million
TABLE 79 Rest of North America Brand Protection Software Market by Application, 2020 - 2023, USD Million
TABLE 80 Rest of North America Brand Protection Software Market by Application, 2024 - 2031, USD Million
TABLE 81 Rest of North America Brand Protection Software Market by End-User Industry, 2020 - 2023, USD Million
TABLE 82 Rest of North America Brand Protection Software Market by End-User Industry, 2024 - 2031, USD Million
TABLE 83 Key information – Wolters Kluwer N.V.
TABLE 84 Key Information – Fortra, LLC.
TABLE 85 Key Information – Red Points
TABLE 86 Key Information – Coresearch Inc.
TABLE 87 Key Information – Resolver, INc.
TABLE 88 Key Information – Microsoft Corporation
TABLE 89 Key Information – RUVIXX, Inc.
TABLE 90 Key Information – BrandShield Ltd.
TABLE 91 Key Information – Brand24 Global Inc.
TABLE 92 Key Information – Hubstream Inc.
List of Figures
FIG 1 Methodology for the research
FIG 2 North America Brand Protection Software Market, 2020 - 2031, USD Million
FIG 3 Key Factors Impacting Brand Protection Software Market
FIG 4 Porter’s Five Forces Analysis – Brand Protection Software Market
FIG 5 North America Brand Protection Software Market share by Deployment, 2023
FIG 6 North America Brand Protection Software Market share by Deployment, 2031
FIG 7 North America Brand Protection Software Market by Deployment, 2020 - 2031, USD Million
FIG 8 North America Brand Protection Software Market share by Enterprise Size, 2023
FIG 9 North America Brand Protection Software Market share by Enterprise Size, 2031
FIG 10 North America Brand Protection Software Market by Enterprise Size, 2020 - 2031, USD Million
FIG 11 North America Brand Protection Software Market share by Application, 2023
FIG 12 North America Brand Protection Software Market share by Application, 2031
FIG 13 North America Brand Protection Software Market by Application, 2020 - 2031, USD Million
FIG 14 North America Brand Protection Software Market share by End-User Industry, 2023
FIG 15 North America Brand Protection Software Market share by End-User Industry, 2031
FIG 16 North America Brand Protection Software Market by End-User Industry, 2020 - 2031, USD Million
FIG 17 North America Brand Protection Software Market share by Country, 2023
FIG 18 North America Brand Protection Software Market share by Country, 2031
FIG 19 North America Brand Protection Software Market by Country, 2020 - 2031, USD Million
FIG 20 SWOT Analysis: Wolters Kluwer N.V.
FIG 21 Recent strategies and developments: Coresearch Inc.
FIG 22 SWOT Analysis: Microsoft Corporation