The North America Content Analytics Market would witness market growth of 17.6% CAGR during the forecast period (2022-2028).
Persuasive content management software also provides services that let businesses manage and distribute material effectively. Organizations can use persuasive content management software to strategically organise all pertinent information or details. Cloud computing, big data, blockchain, and the Internet of Things are just a few of the technological developments and advancements that have made it necessary for aggressive content management software implementation across a variety of industries.
The need for content analytics is growing as internet usage increases globally, online content development increases, and the need to track viewer and consumer behaviour. Additionally, a growing need for business intelligence, advanced analytics, and real-time content analytics is driving the market.
As compared to other regions, the North American region has the highest acceptance of data modernization technologies across a variety of end-user industries, which is the primary driver for the acceptance of various analytical solutions, including content analytics in the region. Due to the presence of numerous major firms, like Oracle, IBM, SAP SE, and Google, amongst many others, the region continues to hold a prominent place in the ICT sector. Additionally, businesses in the United States are becoming more data-driven in all sectors.
The US market dominated the North America Content Analytics Market by Country in 2021, and would continue to be a dominant market till 2028; thereby, achieving a market value of $4,266.6 million by 2028. The Canada market is poised to grow at a CAGR of 20.3% during (2022 - 2028). Additionally, The Mexico market would witness a CAGR of 19.3% during (2022 - 2028).
Based on Deployment, the market is segmented into Cloud and On-Premises. Based on Vertical, the market is segmented into Retail & Consumer Goods, IT & Telecom, Government, BFSI, Healthcare, Media & Entertainment, Travel & Hospitality and Others. Based on Application, the market is segmented into Text Analytics, Social Media Analytics, Web Analytics, Speech Analytics and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
Free Valuable Insights: The Global Content Analytics Market is Predict to reach $16.4 Billion by 2028, at a CAGR of 18.2%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Oracle Corporation, SAP SE, OpenText Corporation, IBM Corporation, Microsoft Corporation, Qualtrics International Inc. (Clarabridge, Inc.), NICE Ltd., Verint Systems, Inc., Adobe, Inc., and SAS Institute, Inc.
Scope of the Study
Market Segments Covered in the Report:
By Deployment
By Vertical
- Retail & Consumer Goods
- IT & Telecom
- Government
- BFSI
- Healthcare
- Media & Entertainment
- Travel & Hospitality
- Others
By Application
- Text Analytics
- Social Media Analytics
- Web Analytics
- Speech Analytics
- Others
By Country
- US
- Canada
- Mexico
- Rest of North America
Key Market Players
List of Companies Profiled in the Report:
- Oracle Corporation
- SAP SE
- OpenText Corporation
- IBM Corporation
- Microsoft Corporation
- Qualtrics International Inc. (Clarabridge, Inc.)
- NICE Ltd.
- Verint Systems, Inc.
- Adobe, Inc.
- SAS Institute, Inc.
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Content Analytics Market, by Deployment
1.4.2 North America Content Analytics Market, by Vertical
1.4.3 North America Content Analytics Market, by Application
1.4.4 North America Content Analytics Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market Composition & Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Acquisition and Mergers
3.3 Market Share Analysis, 2021
3.4 Top Winning Strategies
3.4.1 Key Leading Strategies: Percentage Distribution (2018-2022)
3.4.2 Key Strategic Move: (Product Launches and Product Expansions: 2019, Apr – 2022, Nov) Leading Players
Chapter 4. North America Content Analytics Market by Deployment
4.1 North America Cloud Market by Country
4.2 North America On-Premises Market by Country
Chapter 5. North America Content Analytics Market by Vertical
5.1 North America Retail & Consumer Goods Market by Country
5.2 North America IT & Telecom Market by Country
5.3 North America Government Market by Country
5.4 North America BFSI Market by Country
5.5 North America Healthcare Market by Country
5.6 North America Media & Entertainment Market by Country
5.7 North America Travel & Hospitality Market by Country
5.8 North America Others Market by Country
Chapter 6. North America Content Analytics Market by Application
6.1 North America Text Analytics Market by Country
6.2 North America Social Media Analytics Market by Country
6.3 North America Web Analytics Market by Country
6.4 North America Speech Analytics Market by Country
6.5 North America Others Market by Country
Chapter 7. North America Content Analytics Market by Country
7.1 US Content Analytics Market
7.1.1 US Content Analytics Market by Deployment
7.1.2 US Content Analytics Market by Vertical
7.1.3 US Content Analytics Market by Application
7.2 Canada Content Analytics Market
7.2.1 Canada Content Analytics Market by Deployment
7.2.2 Canada Content Analytics Market by Vertical
7.2.3 Canada Content Analytics Market by Application
7.3 Mexico Content Analytics Market
7.3.1 Mexico Content Analytics Market by Deployment
7.3.2 Mexico Content Analytics Market by Vertical
7.3.3 Mexico Content Analytics Market by Application
7.4 Rest of North America Content Analytics Market
7.4.1 Rest of North America Content Analytics Market by Deployment
7.4.2 Rest of North America Content Analytics Market by Vertical
7.4.3 Rest of North America Content Analytics Market by Application
Chapter 8. Company Profiles
8.1 Oracle Corporation
8.1.1 Company Overview
8.1.2 Financial Analysis
8.1.3 Segmental and Regional Analysis
8.1.4 Research & Development Expense
8.1.5 Recent strategies and developments:
8.1.5.1 Product Launches and Product Expansions:
8.1.5.2 Acquisition and Mergers:
8.1.6 SWOT Analysis
8.2 SAP SE
8.2.1 Company Overview
8.2.2 Financial Analysis
8.2.3 Segmental and Regional Analysis
8.2.4 Research & Development Expense
8.2.5 Recent strategies and developments:
8.2.5.1 Acquisition and Mergers:
8.2.6 SWOT Analysis
8.3 OpenText Corporation
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Product Type and Regional Analysis
8.3.4 Research & Development Expense
8.3.5 Recent strategies and developments:
8.3.5.1 Product Launches and Product Expansions:
8.3.6 SWOT Analysis
8.4 IBM Corporation
8.4.1 Company Overview
8.4.2 Financial Analysis
8.4.3 Regional & Segmental Analysis
8.4.4 Research & Development Expenses
8.4.5 Recent strategies and developments:
8.4.5.1 Product Launches and Product Expansions:
8.4.6 SWOT Analysis
8.5 Microsoft Corporation
8.5.1 Company Overview
8.5.2 Financial Analysis
8.5.3 Segmental and Regional Analysis
8.5.4 Research & Development Expenses
8.5.5 Recent strategies and developments:
8.5.5.1 Product Launches and Product Expansions:
8.5.6 SWOT Analysis
8.6 Qualtrics International Inc. (Clarabridge, Inc.)
8.6.1 Company Overview
8.6.2 Financial Analysis
8.6.3 Regional Analysis
8.6.4 Research & Development Expenses
8.6.5 Recent strategies and developments:
8.6.5.1 Product Launches and Product Expansions:
8.7 NICE Ltd.
8.7.1 Company Overview
8.7.2 Financial Analysis
8.7.3 Segmental and Regional Analysis
8.7.4 Research & Development Expenses
8.8 Verint Systems, Inc.
8.8.1 Company Overview
8.8.2 Financial Analysis
8.8.3 Segmental and Regional Analysis
8.8.4 Research and Development Expense
8.8.5 Recent strategies and developments:
8.8.5.1 Product Launches and Product Expansions:
8.9 Adobe, Inc.
8.9.1 Company Overview
8.9.2 Financial Analysis
8.9.3 Segmental and Regional Analysis
8.9.4 Research & Development Expense
8.9.5 Recent strategies and developments:
8.9.5.1 Partnerships, Collaborations, and Agreements:
8.9.5.2 Acquisition and Mergers:
8.10. SAS Institute, Inc.
8.10.1 Company Overview
8.10.2 Recent strategies and developments:
8.10.2.1 Product Launches and Product Expansions:
8.10.2.2 Acquisition and Mergers:
TABLE 1 North America Content Analytics Market, 2018 - 2021, USD Million
TABLE 2 North America Content Analytics Market, 2022 - 2028, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– Content Analytics Market
TABLE 4 Product Launches And Product Expansions– Content Analytics Market
TABLE 5 Acquisition and Mergers– Content Analytics Market
TABLE 6 North America Content Analytics Market by Deployment, 2018 - 2021, USD Million
TABLE 7 North America Content Analytics Market by Deployment, 2022 - 2028, USD Million
TABLE 8 North America Cloud Market by Country, 2018 - 2021, USD Million
TABLE 9 North America Cloud Market by Country, 2022 - 2028, USD Million
TABLE 10 North America On-Premises Market by Country, 2018 - 2021, USD Million
TABLE 11 North America On-Premises Market by Country, 2022 - 2028, USD Million
TABLE 12 North America Content Analytics Market by Vertical, 2018 - 2021, USD Million
TABLE 13 North America Content Analytics Market by Vertical, 2022 - 2028, USD Million
TABLE 14 North America Retail & Consumer Goods Market by Country, 2018 - 2021, USD Million
TABLE 15 North America Retail & Consumer Goods Market by Country, 2022 - 2028, USD Million
TABLE 16 North America IT & Telecom Market by Country, 2018 - 2021, USD Million
TABLE 17 North America IT & Telecom Market by Country, 2022 - 2028, USD Million
TABLE 18 North America Government Market by Country, 2018 - 2021, USD Million
TABLE 19 North America Government Market by Country, 2022 - 2028, USD Million
TABLE 20 North America BFSI Market by Country, 2018 - 2021, USD Million
TABLE 21 North America BFSI Market by Country, 2022 - 2028, USD Million
TABLE 22 North America Healthcare Market by Country, 2018 - 2021, USD Million
TABLE 23 North America Healthcare Market by Country, 2022 - 2028, USD Million
TABLE 24 North America Media & Entertainment Market by Country, 2018 - 2021, USD Million
TABLE 25 North America Media & Entertainment Market by Country, 2022 - 2028, USD Million
TABLE 26 North America Travel & Hospitality Market by Country, 2018 - 2021, USD Million
TABLE 27 North America Travel & Hospitality Market by Country, 2022 - 2028, USD Million
TABLE 28 North America Others Market by Country, 2018 - 2021, USD Million
TABLE 29 North America Others Market by Country, 2022 - 2028, USD Million
TABLE 30 North America Content Analytics Market by Application, 2018 - 2021, USD Million
TABLE 31 North America Content Analytics Market by Application, 2022 - 2028, USD Million
TABLE 32 North America Text Analytics Market by Country, 2018 - 2021, USD Million
TABLE 33 North America Text Analytics Market by Country, 2022 - 2028, USD Million
TABLE 34 North America Social Media Analytics Market by Country, 2018 - 2021, USD Million
TABLE 35 North America Social Media Analytics Market by Country, 2022 - 2028, USD Million
TABLE 36 North America Web Analytics Market by Country, 2018 - 2021, USD Million
TABLE 37 North America Web Analytics Market by Country, 2022 - 2028, USD Million
TABLE 38 North America Speech Analytics Market by Country, 2018 - 2021, USD Million
TABLE 39 North America Speech Analytics Market by Country, 2022 - 2028, USD Million
TABLE 40 North America Others Market by Country, 2018 - 2021, USD Million
TABLE 41 North America Others Market by Country, 2022 - 2028, USD Million
TABLE 42 North America Content Analytics Market by Country, 2018 - 2021, USD Million
TABLE 43 North America Content Analytics Market by Country, 2022 - 2028, USD Million
TABLE 44 US Content Analytics Market, 2018 - 2021, USD Million
TABLE 45 US Content Analytics Market, 2022 - 2028, USD Million
TABLE 46 US Content Analytics Market by Deployment, 2018 - 2021, USD Million
TABLE 47 US Content Analytics Market by Deployment, 2022 - 2028, USD Million
TABLE 48 US Content Analytics Market by Vertical, 2018 - 2021, USD Million
TABLE 49 US Content Analytics Market by Vertical, 2022 - 2028, USD Million
TABLE 50 US Content Analytics Market by Application, 2018 - 2021, USD Million
TABLE 51 US Content Analytics Market by Application, 2022 - 2028, USD Million
TABLE 52 Canada Content Analytics Market, 2018 - 2021, USD Million
TABLE 53 Canada Content Analytics Market, 2022 - 2028, USD Million
TABLE 54 Canada Content Analytics Market by Deployment, 2018 - 2021, USD Million
TABLE 55 Canada Content Analytics Market by Deployment, 2022 - 2028, USD Million
TABLE 56 Canada Content Analytics Market by Vertical, 2018 - 2021, USD Million
TABLE 57 Canada Content Analytics Market by Vertical, 2022 - 2028, USD Million
TABLE 58 Canada Content Analytics Market by Application, 2018 - 2021, USD Million
TABLE 59 Canada Content Analytics Market by Application, 2022 - 2028, USD Million
TABLE 60 Mexico Content Analytics Market, 2018 - 2021, USD Million
TABLE 61 Mexico Content Analytics Market, 2022 - 2028, USD Million
TABLE 62 Mexico Content Analytics Market by Deployment, 2018 - 2021, USD Million
TABLE 63 Mexico Content Analytics Market by Deployment, 2022 - 2028, USD Million
TABLE 64 Mexico Content Analytics Market by Vertical, 2018 - 2021, USD Million
TABLE 65 Mexico Content Analytics Market by Vertical, 2022 - 2028, USD Million
TABLE 66 Mexico Content Analytics Market by Application, 2018 - 2021, USD Million
TABLE 67 Mexico Content Analytics Market by Application, 2022 - 2028, USD Million
TABLE 68 Rest of North America Content Analytics Market, 2018 - 2021, USD Million
TABLE 69 Rest of North America Content Analytics Market, 2022 - 2028, USD Million
TABLE 70 Rest of North America Content Analytics Market by Deployment, 2018 - 2021, USD Million
TABLE 71 Rest of North America Content Analytics Market by Deployment, 2022 - 2028, USD Million
TABLE 72 Rest of North America Content Analytics Market by Vertical, 2018 - 2021, USD Million
TABLE 73 Rest of North America Content Analytics Market by Vertical, 2022 - 2028, USD Million
TABLE 74 Rest of North America Content Analytics Market by Application, 2018 - 2021, USD Million
TABLE 75 Rest of North America Content Analytics Market by Application, 2022 - 2028, USD Million
TABLE 76 Key Information – Oracle Corporation
TABLE 77 Key Information – SAP SE
TABLE 78 Key Information – OpenText Corporation
TABLE 79 Key information – IBM Corporation
TABLE 80 key information – Microsoft Corporation
TABLE 81 Key Information – Qualtrics International Inc.
TABLE 82 key information – NICE Ltd.
TABLE 83 Key information –Verint Systems, Inc.
TABLE 84 Key Information – Adobe, Inc.
TABLE 85 Key information – SAS Institute, Inc.
List of Figures
FIG 1 Methodology for the research
FIG 2 KBV Cardinal Matrix
FIG 3 Market Share Analysis, 2021
FIG 4 Key Leading Strategies: Percentage Distribution (2018-2022)
FIG 5 Key Strategic Move: (Product Launches and Product Expansions: 2019, Apr – 2022, Nov) Leading Players
FIG 6 Recent strategies and developments: Oracle Corporation
FIG 7 SWOT analysis: Oracle Corporation
FIG 8 SWOT Analysis: SAP SE
FIG 9 Swot analysis: OpenText Corporation
FIG 10 Swot analysis: IBM Corporation
FIG 11 SWOT Analysis: Microsoft Corporation
FIG 12 Recent strategies and developments: Adobe Inc.
FIG 13 Recent strategies and developments: SAS Institute Inc.