Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Customer Data Platform Market, by Component
1.4.2 North America Customer Data Platform Market, by Application
1.4.3 North America Customer Data Platform Market, by Deployment Type
1.4.4 North America Customer Data Platform Market, by Enterprise Size
1.4.5 North America Customer Data Platform Market, by End User
1.4.6 North America Customer Data Platform Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 COVID-19 impact
2.1.1.2 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Acquisition and Mergers
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2017-2021)
3.3.2 Key Strategic Move: (Product Launches and Product Expansions: 2019, Jun – 2021, Aug) Leading Players
Chapter 4. North America Customer Data Platform Market by Component
4.1 North America Customer Data Platform (Without Services) Market by Country
4.2 North America Customer Data Platform Services Market by Country
Chapter 5. North America Customer Data Platform Market by Application
5.1 North America Customer Data Platform Personalized Recommendations Market by Country
5.2 North America Customer Data Platform Predictive Analytics Market by Country
5.3 North America Customer Data Platform Marketing Data Segmentation Market by Country
5.4 North America Customer Data Platform Customer Retention & Engagement Market by Country
5.5 North America Customer Data Platform Security Management Market by Country
5.6 North America Other Application Customer Data Platform Market by Country
Chapter 6. North America Customer Data Platform Market by Deployment Type
6.1 North America On-premise Customer Data Platform Market by Country
6.2 North America Cloud Customer Data Platform Market by Country
Chapter 7. North America Customer Data Platform Market by Enterprise Size
7.1 North America Large Enterprises Customer Data Platform Market by Country
7.2 North America Small & Medium Enterprises Customer Data Platform Market by Country
Chapter 8. North America Customer Data Platform Market by End User
8.1 North America BFSI Customer Data Platform Market by Country
8.2 North America Retail & eCommerce Customer Data Platform Market by Country
8.3 North America Media & Entertainment Customer Data Platform Market by Country
8.4 North America Healthcare Customer Data Platform Market by Country
8.5 North America Travel & Hospitality Customer Data Platform Market by Country
8.6 North America Telecom & IT Customer Data Platform Market by Country
8.7 North America Others Customer Data Platform Market by Country
Chapter 9. North America Customer Data Platform Market by Country
9.1 US Customer Data Platform Market
9.1.1 US Customer Data Platform Market by Component
9.1.2 US Customer Data Platform Market by Application
9.1.3 US Customer Data Platform Market by Deployment Type
9.1.4 US Customer Data Platform Market by Enterprise Size
9.1.5 US Customer Data Platform Market by End User
9.2 Canada Customer Data Platform Market
9.2.1 Canada Customer Data Platform Market by Component
9.2.2 Canada Customer Data Platform Market by Application
9.2.3 Canada Customer Data Platform Market by Deployment Type
9.2.4 Canada Customer Data Platform Market by Enterprise Size
9.2.5 Canada Customer Data Platform Market by End User
9.3 Mexico Customer Data Platform Market
9.3.1 Mexico Customer Data Platform Market by Component
9.3.2 Mexico Customer Data Platform Market by Application
9.3.3 Mexico Customer Data Platform Market by Deployment Type
9.3.4 Mexico Customer Data Platform Market by Enterprise Size
9.3.5 Mexico Customer Data Platform Market by End User
9.4 Rest of North America Customer Data Platform Market
9.4.1 Rest of North America Customer Data Platform Market by Component
9.4.2 Rest of North America Customer Data Platform Market by Application
9.4.3 Rest of North America Customer Data Platform Market by Deployment Type
9.4.4 Rest of North America Customer Data Platform Market by Enterprise Size
9.4.5 Rest of North America Customer Data Platform Market by End User
Chapter 10. Company Profiles
10.1 SAP SE
10.1.1 Company Overview
10.1.2 Financial Analysis
10.1.3 Segmental and Regional Analysis
10.1.4 Research & Development Expense
10.1.1 Recent strategies and developments:
10.1.1.1 Acquisitions and Mergers:
10.1.1.2 Product Launches and Product Expansions:
10.1.2 SWOT Analysis
10.2 Oracle Corporation
10.2.1 Company Overview
10.2.2 Financial Analysis
10.2.3 Segmental and Regional Analysis
10.2.4 Research & Development Expense
10.2.5 Recent strategies and developments:
10.2.5.1 Partnerships, Collaborations, and Agreements:
10.2.5.2 Product Launches and Product Expansions:
10.2.6 SWOT Analysis
10.3 Microsoft Corporation
10.3.1 Company Overview
10.3.2 Financial Analysis
10.3.3 Segmental and Regional Analysis
10.3.4 Research & Development Expenses
10.3.5 Recent strategies and developments:
10.3.5.1 Partnerships, Collaborations, and Agreements:
10.3.5.2 Product launches and Product Expansions:
10.3.6 SWOT Analysis
10.4 Adobe, Inc.
10.4.1 Company Overview
10.4.2 Financial Analysis
10.4.3 Segmental and Regional Analysis
10.4.4 Research & Development Expense
10.4.5 Recent strategies and developments:
10.4.5.1 Partnerships, Collaborations, and Agreements:
10.4.5.2 Product Launches and Product Expansions:
10.4.6 SWOT Analysis
10.5 Salesforce.com, Inc.
10.5.1 Company Overview
10.5.2 Financial Analysis
10.5.3 Regional Analysis
10.5.4 Research & Development Expense
10.5.5 Recent strategies and developments:
10.5.5.1 Partnerships, Collaborations, and Agreements:
10.5.5.2 Product Launches and Product Expansions:
10.5.5.3 Acquisition and Mergers:
10.5.6 SWOT Analysis
10.6 Teradata Corporation
10.6.1 Company Overview
10.6.2 Financial Analysis
10.6.3 Regional Analysis
10.6.4 Research & Development Expense
10.6.5 Recent strategies and developments:
10.6.5.1 Partnerships, Collaborations, and Agreements:
10.6.6 SWOT Analysis
10.7 Totango, Ltd.
10.7.1 Company Overview
10.8 Upland Software, Inc.
10.8.1 Company Overview
10.8.2 Recent strategies and developments:
10.8.2.1 Acquisitions and Mergers:
10.9 Acquia, Inc.
10.9.1 Company Overview
10.9.2 Recent strategies and developments:
10.9.2.1 Acquisitions and Mergers:
10.9.2.2 Product Launches and Product Expansions:
10.10. SAS Institute, Inc.
10.10.1 Company Overview
10.10.2 Recent Strategies and Developments:
10.10.2.1 Acquisitions and Mergers:
10.10.2.2 Product Launches and Product Launches: