The North America Customer Intelligence Platform Market would witness market growth of 27.4% CAGR during the forecast period (2022-2028).
A significant quantity of client data enters the business via various routes, including consumer activity on the website and/or app, purchase (and return) trends, conversations started by customers, and replies to earlier communications from the firm. So, the capacity to effectively compile all this data into a single repository so that users may inspect and evaluate it becomes the first cornerstone of effective client intelligence. A "single customer view" or a "360-degree customer view" are other names for this.
The second component is the technical framework required to evaluate the data and derive insights that can be implemented. For example, the capacity to categorize consumers into high-level categories based on lifecycle stage (e.g., trial, new, active, churn) or RFM is what this implies in the simplest terms (recency, frequency, monetary).
Nevertheless, today's client intelligence platforms enable marketers to go far deeper into their customer data, exposing dozens or even hundreds of unique "customer personas" that will allow extensive fine-grained customization. Customer behavior modeling, customer lifetime value projection, dynamic micro-segmentation, predictive customer analytics, and machine learning are some technologies that allow this degree of customer intelligence.
Many individuals use mobile browsers or smartphones to access their bank accounts. Soon, as smartphones become more popular, more individuals will utilize digital banking, increasing the need for a platform solution for banks. In addition, the digital transformation of financial services has become much simpler with the region's technologically sophisticated countries like the United States. With the advent of digital banking, banks are emphasizing improving customer experience, increasing the demand for customer intelligence platforms, and spurring regional market development.
The US market dominated the North America Customer Intelligence Platform Market by Country in 2021, and would continue to be a dominant market till 2028; thereby, achieving a market value of $2,135.6 million by 2028. The Canada market is poised to grow at a CAGR of 30.3% during (2022 - 2028). Additionally, The Mexico market would witness a CAGR of 29.2% during (2022 - 2028).
Based on Data Channel, the market is segmented into Web & Email, Social Media, Mobile, Call Centers, In Store, and Others. Based on Vertical, the market is segmented into BFSI, Telecom, Travel & Hospitality, Retail & eCommerce, Healthcare & Life Sciences, Manufacturing, Energy & Utilities, Media & Entertainment, and Others. Based on Deployment Mode, the market is segmented into Cloud and On-premise. Based on Organization Size, the market is segmented into Large Enterprises and Small & Medium Enterprises. Based on Component, the market is segmented into Platform (without Services) and Services. Based on Application, the market is segmented into Customer Data Collection & Management, Customer Behaviour Analytics, Customer Segmentation & Targeting, Customer Experience Management & Personalized Recommendation, Customer Retention & Engagement, and Omnichannel Marketing & Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
Free Valuable Insights: The Global Customer Intelligence Platform Market is Predict to reach $8.3 Billion by 2028, at a CAGR of 28.1%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include IBM Corporation, Salesforce.com, Inc., Microsoft Corporation, Google LLC (Alphabet, Inc.), Oracle Corporation, Accenture PLC, SAP SE, Informatica, LLC, Adobe, Inc., and SAS Institute, Inc.
Scope of the Study
Market Segments Covered in the Report:
By Data Channel
- Web & Email
- Social Media
- Mobile
- Call Centers
- In Store
- Others
By Vertical
- BFSI
- Telecom
- Travel & Hospitality
- Retail & eCommerce
- Healthcare & Life Sciences
- Manufacturing
- Energy & Utilities
- Media & Entertainment
- Others
By Deployment Mode
By Organization Size
- Large Enterprises
- Small & Medium Enterprises
By Component
- Platform (without Services)
- Services
By Application
- Customer Data Collection & Management
- Customer Behaviour Analytics
- Customer Segmentation & Targeting
- Customer Experience Management & Personalized Recommendation
- Customer Retention & Engagement
- Omnichannel Marketing & Others
By Country
- US
- Canada
- Mexico
- Rest of North America
Key Market Players
List of Companies Profiled in the Report:
- IBM Corporation
- Salesforce.com, Inc.
- Microsoft Corporation
- Google LLC (Alphabet, Inc.)
- Oracle Corporation
- Accenture PLC
- SAP SE
- Informatica, LLC
- Adobe, Inc.
- SAS Institute, Inc.
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Customer Intelligence Platform Market, by Data Channel
1.4.2 North America Customer Intelligence Platform Market, by Vertical
1.4.3 North America Customer Intelligence Platform Market, by Deployment Mode
1.4.4 North America Customer Intelligence Platform Market, by Organization Size
1.4.5 North America Customer Intelligence Platform Market, by Component
1.4.6 North America Customer Intelligence Platform Market, by Application
1.4.7 North America Customer Intelligence Platform Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market Composition & Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Acquisition and Mergers
3.3 Market Share Analysis, 2021
3.4 Top Winning Strategies
3.4.1 Key Leading Strategies: Percentage Distribution (2018-2022)
3.4.2 Key Strategic Move: (Acquisition and Mergers : 2018, Jul – 2022, Dec) Leading Players
Chapter 4. North America Customer Intelligence Platform Market by Data Channel
4.1 North America Web & Email Market by Country
4.2 North America Social Media Market by Country
4.3 North America Mobile Market by Country
4.4 North America Call Centers Market by Country
4.5 North America In Store Market by Country
4.6 North America Others Market by Country
Chapter 5. North America Customer Intelligence Platform Market by Vertical
5.1 North America BFSI Market by Country
5.2 North America Telecom Market by Country
5.3 North America Travel & Hospitality Market by Country
5.4 North America Retail & eCommerce Market by Country
5.5 North America Healthcare & Life Sciences Market by Country
5.6 North America Manufacturing Market by Country
5.7 North America Energy & Utilities Market by Country
5.8 North America Media & Entertainment Market by Country
5.9 North America Other Vertical Market by Country
Chapter 6. North America Customer Intelligence Platform Market by Deployment Mode
6.1 North America Cloud Market by Country
6.2 North America On-premise Market by Country
Chapter 7. North America Customer Intelligence Platform Market by Organization Size
7.1 North America Large Enterprises Market by Country
7.2 North America Small & Medium Enterprises Market by Country
Chapter 8. North America Customer Intelligence Platform Market by Component
8.1 North America Platform (without Services) Market by Country
8.2 North America Services Market by Country
Chapter 9. North America Customer Intelligence Platform Market by Application
9.1 North America Customer Data Collection & Management Market by Country
9.2 North America Customer Behaviour Analytics Market by Country
9.3 North America Customer Segmentation & Targeting Market by Country
9.4 North America Customer Experience Management & Personalized Recommendation Market by Country
9.5 North America Customer Retention & Engagement Market by Country
9.6 North America Omnichannel Marketing & Others Market by Country
Chapter 10. North America Customer Intelligence Platform Market by Country
10.1 US Customer Intelligence Platform Market
10.1.1 US Customer Intelligence Platform Market by Data Channel
10.1.2 US Customer Intelligence Platform Market by Vertical
10.1.3 US Customer Intelligence Platform Market by Deployment Mode
10.1.4 US Customer Intelligence Platform Market by Organization Size
10.1.5 US Customer Intelligence Platform Market by Component
10.1.6 US Customer Intelligence Platform Market by Application
10.2 Canada Customer Intelligence Platform Market
10.2.1 Canada Customer Intelligence Platform Market by Data Channel
10.2.2 Canada Customer Intelligence Platform Market by Vertical
10.2.3 Canada Customer Intelligence Platform Market by Deployment Mode
10.2.4 Canada Customer Intelligence Platform Market by Organization Size
10.2.5 Canada Customer Intelligence Platform Market by Component
10.2.6 Canada Customer Intelligence Platform Market by Application
10.3 Mexico Customer Intelligence Platform Market
10.3.1 Mexico Customer Intelligence Platform Market by Data Channel
10.3.2 Mexico Customer Intelligence Platform Market by Vertical
10.3.3 Mexico Customer Intelligence Platform Market by Deployment Mode
10.3.4 Mexico Customer Intelligence Platform Market by Organization Size
10.3.5 Mexico Customer Intelligence Platform Market by Component
10.3.6 Mexico Customer Intelligence Platform Market by Application
10.4 Rest of North America Customer Intelligence Platform Market
10.4.1 Rest of North America Customer Intelligence Platform Market by Data Channel
10.4.2 Rest of North America Customer Intelligence Platform Market by Vertical
10.4.3 Rest of North America Customer Intelligence Platform Market by Deployment Mode
10.4.4 Rest of North America Customer Intelligence Platform Market by Organization Size
10.4.5 Rest of North America Customer Intelligence Platform Market by Component
10.4.6 Rest of North America Customer Intelligence Platform Market by Application
Chapter 11. Company Profiles
11.1 IBM Corporation
11.1.1 Company Overview
11.1.2 Financial Analysis
11.1.3 Regional & Segmental Analysis
11.1.4 Research & Development Expenses
11.1.5 Recent strategies and developments:
11.1.5.1 Partnerships, Collaborations, and Agreements:
11.1.5.2 Product Launches and Product Expansions:
11.1.5.3 Acquisition and Mergers:
11.1.6 SWOT Analysis
11.2 Salesforce.com, Inc.
11.2.1 Company Overview
11.2.2 Financial Analysis
11.2.3 Regional Analysis
11.2.4 Research & Development Expense
11.2.5 Recent strategies and developments:
11.2.5.1 Partnerships, Collaborations, and Agreements:
11.2.5.2 Acquisition and Mergers:
11.2.6 SWOT Analysis
11.3 Microsoft Corporation
11.3.1 Company Overview
11.3.2 Financial Analysis
11.3.3 Segmental and Regional Analysis
11.3.4 Research & Development Expenses
11.3.5 Recent strategies and developments:
11.3.5.1 Partnerships, Collaborations, and Agreements:
11.3.5.2 Acquisition and Mergers:
11.3.6 SWOT Analysis
11.4 Google LLC (Alphabet, Inc.)
11.4.1 Company Overview
11.4.2 Financial Analysis
11.4.3 Segmental and Regional Analysis
11.4.4 Research & Development Expense
11.4.5 Recent strategies and developments:
11.4.5.1 Partnerships, Collaborations, and Agreements:
11.4.5.2 Product Launches and Product Expansions:
11.4.5.3 Acquisition and Mergers:
11.4.6 SWOT Analysis
11.5 Oracle Corporation
11.5.1 Company Overview
11.5.2 Financial Analysis
11.5.3 Segmental and Regional Analysis
11.5.4 Research & Development Expense
11.5.5 Recent strategies and developments:
11.5.5.1 Product Launches and Product Expansions:
11.5.6 SWOT Analysis
11.6 Accenture PLC
11.6.1 Company Overview
11.6.2 Financial Analysis
11.6.3 Segmental and Regional Analysis
11.6.4 Research & Development Expenses
11.6.5 Recent strategies and developments:
11.6.5.1 Partnerships, Collaborations, and Agreements:
11.6.5.2 Acquisition and Mergers:
11.6.6 SWOT Analysis
11.7 SAP SE
11.7.1 Company Overview
11.7.2 Financial Analysis
11.7.3 Segmental and Regional Analysis
11.7.4 Research & Development Expense
11.7.5 Recent strategies and developments:
11.7.5.1 Acquisition and Mergers:
11.7.6 SWOT Analysis
11.8 Informatica, LLC
11.8.1 Company Overview
11.8.2 Financial Analysis
11.8.3 Regional Analysis
11.8.4 Research & Development Expenses
11.8.5 Recent strategies and developments:
11.8.5.1 Partnerships, Collaborations, and Agreements:
11.8.5.2 Product Launches and Product Expansions:
11.8.5.3 Acquisition and Mergers:
11.9 Adobe, Inc.
11.9.1 Company Overview
11.9.2 Financial Analysis
11.9.3 Segmental and Regional Analysis
11.9.4 Research & Development Expense
11.9.5 Recent strategies and developments:
11.9.5.1 Product Launches and Product Expansions:
11.10. SAS Institute, Inc.
11.10.1 Company Overview
11.10.2 Recent strategies and developments:
11.10.2.1 Acquisition and Mergers:
11.10.2.2 Geographical Expansions:
TABLE 1 North America Customer Intelligence Platform Market, 2018 - 2021, USD Million
TABLE 2 North America Customer Intelligence Platform Market, 2022 - 2028, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– Customer Intelligence Platform Market
TABLE 4 Product Launches and Product Expansions - Customer Intelligence Platform Market
TABLE 5 Acquisition and Mergers– Customer Intelligence Platform Market
TABLE 6 North America Customer Intelligence Platform Market by Data Channel, 2018 - 2021, USD Million
TABLE 7 North America Customer Intelligence Platform Market by Data Channel, 2022 - 2028, USD Million
TABLE 8 North America Web & Email Market by Country, 2018 - 2021, USD Million
TABLE 9 North America Web & Email Market by Country, 2022 - 2028, USD Million
TABLE 10 North America Social Media Market by Country, 2018 - 2021, USD Million
TABLE 11 North America Social Media Market by Country, 2022 - 2028, USD Million
TABLE 12 North America Mobile Market by Country, 2018 - 2021, USD Million
TABLE 13 North America Mobile Market by Country, 2022 - 2028, USD Million
TABLE 14 North America Call Centers Market by Country, 2018 - 2021, USD Million
TABLE 15 North America Call Centers Market by Country, 2022 - 2028, USD Million
TABLE 16 North America In Store Market by Country, 2018 - 2021, USD Million
TABLE 17 North America In Store Market by Country, 2022 - 2028, USD Million
TABLE 18 North America Others Market by Country, 2018 - 2021, USD Million
TABLE 19 North America Others Market by Country, 2022 - 2028, USD Million
TABLE 20 North America Customer Intelligence Platform Market by Vertical, 2018 - 2021, USD Million
TABLE 21 North America Customer Intelligence Platform Market by Vertical, 2022 - 2028, USD Million
TABLE 22 North America BFSI Market by Country, 2018 - 2021, USD Million
TABLE 23 North America BFSI Market by Country, 2022 - 2028, USD Million
TABLE 24 North America Telecom Market by Country, 2018 - 2021, USD Million
TABLE 25 North America Telecom Market by Country, 2022 - 2028, USD Million
TABLE 26 North America Travel & Hospitality Market by Country, 2018 - 2021, USD Million
TABLE 27 North America Travel & Hospitality Market by Country, 2022 - 2028, USD Million
TABLE 28 North America Retail & eCommerce Market by Country, 2018 - 2021, USD Million
TABLE 29 North America Retail & eCommerce Market by Country, 2022 - 2028, USD Million
TABLE 30 North America Healthcare & Life Sciences Market by Country, 2018 - 2021, USD Million
TABLE 31 North America Healthcare & Life Sciences Market by Country, 2022 - 2028, USD Million
TABLE 32 North America Manufacturing Market by Country, 2018 - 2021, USD Million
TABLE 33 North America Manufacturing Market by Country, 2022 - 2028, USD Million
TABLE 34 North America Energy & Utilities Market by Country, 2018 - 2021, USD Million
TABLE 35 North America Energy & Utilities Market by Country, 2022 - 2028, USD Million
TABLE 36 North America Media & Entertainment Market by Country, 2018 - 2021, USD Million
TABLE 37 North America Media & Entertainment Market by Country, 2022 - 2028, USD Million
TABLE 38 North America Other Vertical Market by Country, 2018 - 2021, USD Million
TABLE 39 North America Other Vertical Market by Country, 2022 - 2028, USD Million
TABLE 40 North America Customer Intelligence Platform Market by Deployment Mode, 2018 - 2021, USD Million
TABLE 41 North America Customer Intelligence Platform Market by Deployment Mode, 2022 - 2028, USD Million
TABLE 42 North America Cloud Market by Country, 2018 - 2021, USD Million
TABLE 43 North America Cloud Market by Country, 2022 - 2028, USD Million
TABLE 44 North America On-premise Market by Country, 2018 - 2021, USD Million
TABLE 45 North America On-premise Market by Country, 2022 - 2028, USD Million
TABLE 46 North America Customer Intelligence Platform Market by Organization Size, 2018 - 2021, USD Million
TABLE 47 North America Customer Intelligence Platform Market by Organization Size, 2022 - 2028, USD Million
TABLE 48 North America Large Enterprises Market by Country, 2018 - 2021, USD Million
TABLE 49 North America Large Enterprises Market by Country, 2022 - 2028, USD Million
TABLE 50 North America Small & Medium Enterprises Market by Country, 2018 - 2021, USD Million
TABLE 51 North America Small & Medium Enterprises Market by Country, 2022 - 2028, USD Million
TABLE 52 North America Customer Intelligence Platform Market by Component, 2018 - 2021, USD Million
TABLE 53 North America Customer Intelligence Platform Market by Component, 2022 - 2028, USD Million
TABLE 54 North America Platform (without Services) Market by Country, 2018 - 2021, USD Million
TABLE 55 North America Platform (without Services) Market by Country, 2022 - 2028, USD Million
TABLE 56 North America Services Market by Country, 2018 - 2021, USD Million
TABLE 57 North America Services Market by Country, 2022 - 2028, USD Million
TABLE 58 North America Customer Intelligence Platform Market by Application, 2018 - 2021, USD Million
TABLE 59 North America Customer Intelligence Platform Market by Application, 2022 - 2028, USD Million
TABLE 60 North America Customer Data Collection & Management Market by Country, 2018 - 2021, USD Million
TABLE 61 North America Customer Data Collection & Management Market by Country, 2022 - 2028, USD Million
TABLE 62 North America Customer Behaviour Analytics Market by Country, 2018 - 2021, USD Million
TABLE 63 North America Customer Behaviour Analytics Market by Country, 2022 - 2028, USD Million
TABLE 64 North America Customer Segmentation & Targeting Market by Country, 2018 - 2021, USD Million
TABLE 65 North America Customer Segmentation & Targeting Market by Country, 2022 - 2028, USD Million
TABLE 66 North America Customer Experience Management & Personalized Recommendation Market by Country, 2018 - 2021, USD Million
TABLE 67 North America Customer Experience Management & Personalized Recommendation Market by Country, 2022 - 2028, USD Million
TABLE 68 North America Customer Retention & Engagement Market by Country, 2018 - 2021, USD Million
TABLE 69 North America Customer Retention & Engagement Market by Country, 2022 - 2028, USD Million
TABLE 70 North America Omnichannel Marketing & Others Market by Country, 2018 - 2021, USD Million
TABLE 71 North America Omnichannel Marketing & Others Market by Country, 2022 - 2028, USD Million
TABLE 72 North America Customer Intelligence Platform Market by Country, 2018 - 2021, USD Million
TABLE 73 North America Customer Intelligence Platform Market by Country, 2022 - 2028, USD Million
TABLE 74 US Customer Intelligence Platform Market, 2018 - 2021, USD Million
TABLE 75 US Customer Intelligence Platform Market, 2022 - 2028, USD Million
TABLE 76 US Customer Intelligence Platform Market by Data Channel, 2018 - 2021, USD Million
TABLE 77 US Customer Intelligence Platform Market by Data Channel, 2022 - 2028, USD Million
TABLE 78 US Customer Intelligence Platform Market by Vertical, 2018 - 2021, USD Million
TABLE 79 US Customer Intelligence Platform Market by Vertical, 2022 - 2028, USD Million
TABLE 80 US Customer Intelligence Platform Market by Deployment Mode, 2018 - 2021, USD Million
TABLE 81 US Customer Intelligence Platform Market by Deployment Mode, 2022 - 2028, USD Million
TABLE 82 US Customer Intelligence Platform Market by Organization Size, 2018 - 2021, USD Million
TABLE 83 US Customer Intelligence Platform Market by Organization Size, 2022 - 2028, USD Million
TABLE 84 US Customer Intelligence Platform Market by Component, 2018 - 2021, USD Million
TABLE 85 US Customer Intelligence Platform Market by Component, 2022 - 2028, USD Million
TABLE 86 US Customer Intelligence Platform Market by Application, 2018 - 2021, USD Million
TABLE 87 US Customer Intelligence Platform Market by Application, 2022 - 2028, USD Million
TABLE 88 Canada Customer Intelligence Platform Market, 2018 - 2021, USD Million
TABLE 89 Canada Customer Intelligence Platform Market, 2022 - 2028, USD Million
TABLE 90 Canada Customer Intelligence Platform Market by Data Channel, 2018 - 2021, USD Million
TABLE 91 Canada Customer Intelligence Platform Market by Data Channel, 2022 - 2028, USD Million
TABLE 92 Canada Customer Intelligence Platform Market by Vertical, 2018 - 2021, USD Million
TABLE 93 Canada Customer Intelligence Platform Market by Vertical, 2022 - 2028, USD Million
TABLE 94 Canada Customer Intelligence Platform Market by Deployment Mode, 2018 - 2021, USD Million
TABLE 95 Canada Customer Intelligence Platform Market by Deployment Mode, 2022 - 2028, USD Million
TABLE 96 Canada Customer Intelligence Platform Market by Organization Size, 2018 - 2021, USD Million
TABLE 97 Canada Customer Intelligence Platform Market by Organization Size, 2022 - 2028, USD Million
TABLE 98 Canada Customer Intelligence Platform Market by Component, 2018 - 2021, USD Million
TABLE 99 Canada Customer Intelligence Platform Market by Component, 2022 - 2028, USD Million
TABLE 100 Canada Customer Intelligence Platform Market by Application, 2018 - 2021, USD Million
TABLE 101 Canada Customer Intelligence Platform Market by Application, 2022 - 2028, USD Million
TABLE 102 Mexico Customer Intelligence Platform Market, 2018 - 2021, USD Million
TABLE 103 Mexico Customer Intelligence Platform Market, 2022 - 2028, USD Million
TABLE 104 Mexico Customer Intelligence Platform Market by Data Channel, 2018 - 2021, USD Million
TABLE 105 Mexico Customer Intelligence Platform Market by Data Channel, 2022 - 2028, USD Million
TABLE 106 Mexico Customer Intelligence Platform Market by Vertical, 2018 - 2021, USD Million
TABLE 107 Mexico Customer Intelligence Platform Market by Vertical, 2022 - 2028, USD Million
TABLE 108 Mexico Customer Intelligence Platform Market by Deployment Mode, 2018 - 2021, USD Million
TABLE 109 Mexico Customer Intelligence Platform Market by Deployment Mode, 2022 - 2028, USD Million
TABLE 110 Mexico Customer Intelligence Platform Market by Organization Size, 2018 - 2021, USD Million
TABLE 111 Mexico Customer Intelligence Platform Market by Organization Size, 2022 - 2028, USD Million
TABLE 112 Mexico Customer Intelligence Platform Market by Component, 2018 - 2021, USD Million
TABLE 113 Mexico Customer Intelligence Platform Market by Component, 2022 - 2028, USD Million
TABLE 114 Mexico Customer Intelligence Platform Market by Application, 2018 - 2021, USD Million
TABLE 115 Mexico Customer Intelligence Platform Market by Application, 2022 - 2028, USD Million
TABLE 116 Rest of North America Customer Intelligence Platform Market, 2018 - 2021, USD Million
TABLE 117 Rest of North America Customer Intelligence Platform Market, 2022 - 2028, USD Million
TABLE 118 Rest of North America Customer Intelligence Platform Market by Data Channel, 2018 - 2021, USD Million
TABLE 119 Rest of North America Customer Intelligence Platform Market by Data Channel, 2022 - 2028, USD Million
TABLE 120 Rest of North America Customer Intelligence Platform Market by Vertical, 2018 - 2021, USD Million
TABLE 121 Rest of North America Customer Intelligence Platform Market by Vertical, 2022 - 2028, USD Million
TABLE 122 Rest of North America Customer Intelligence Platform Market by Deployment Mode, 2018 - 2021, USD Million
TABLE 123 Rest of North America Customer Intelligence Platform Market by Deployment Mode, 2022 - 2028, USD Million
TABLE 124 Rest of North America Customer Intelligence Platform Market by Organization Size, 2018 - 2021, USD Million
TABLE 125 Rest of North America Customer Intelligence Platform Market by Organization Size, 2022 - 2028, USD Million
TABLE 126 Rest of North America Customer Intelligence Platform Market by Component, 2018 - 2021, USD Million
TABLE 127 Rest of North America Customer Intelligence Platform Market by Component, 2022 - 2028, USD Million
TABLE 128 Rest of North America Customer Intelligence Platform Market by Application, 2018 - 2021, USD Million
TABLE 129 Rest of North America Customer Intelligence Platform Market by Application, 2022 - 2028, USD Million
TABLE 130 Key information – IBM Corporation
TABLE 131 Key Information –Salesforce.com, Inc.
TABLE 132 key information – Microsoft Corporation
TABLE 133 Key Information – Google LLC
TABLE 134 Key Information – Oracle Corporation
TABLE 135 Key information – Accenture PLC
TABLE 136 Key Information – SAP SE
TABLE 137 key information – Informatica, LLC
TABLE 138 Key Information – Adobe, Inc.
TABLE 139 Key information – SAS Institute, Inc.
List of Figures
FIG 1 Methodology for the research
FIG 2 KBV Cardinal Matrix
FIG 3 Market Share Analysis, 2021
FIG 4 Key Leading Strategies: Percentage Distribution (2018-2022)
FIG 5 Key Strategic Move: (Acquisition and Mergers : 2018, Jul – 2022, dec) Leading Players
FIG 6 Recent strategies and developments: IBM Corporation
FIG 7 Swot analysis: IBM Corporation
FIG 8 Recent strategies and developments: salesforce.com, Inc.
FIG 9 SWOT Analysis: Salesforce.com, Inc.
FIG 10 Recent strategies and developments: Microsoft Corporation
FIG 11 SWOT Analysis: Microsoft Corporation
FIG 12 Recent strategies and developments: Google LLC
FIG 13 SWOT Analysis: Alphabet Inc. (Google LLC)
FIG 14 SWOT analysis: Oracle Corporation
FIG 15 Recent strategies and developments: Accenture PLC
FIG 16 Swot analysis: Accenture plc
FIG 17 SWOT Analysis: SAP SE
FIG 18 Recent strategies and developments: Informatica, LLC