The North America FAST (Free Ad-Supported TV) Channels Market would witness market growth of 13.6% CAGR during the forecast period (2023-2030).
FAST (Free Ad-Supported TV) channels are streaming services or platforms that provide viewers with free content supported by advertising. These channels have gained popularity as an alternative to conventional cable and satellite television subscriptions. FAST channels provide non-subscription access to several live channels, on-demand movies, and TV shows. FAST channels also use a model of advertising-based revenue.
Studio, network, and independent producer content are licensed and freely available to viewers. These channels include advertising in their offerings to cover content acquisition costs and streaming programs. The platform is supported by money earned from the commercials that advertisers pay to have shown to viewers. One of the key causes fostering the expansion of the market is FAST networks' cost advantage over conventional pay-TV services. Numerous consumers seek affordable alternatives to costly cable and satellite television. FAST channels attract viewers by providing free access to various material, including movies, TV shows, news, and sports, which appeal to cost-conscious viewers.
In addition, FAST channels offer a vast selection of programming from various genres, including movies, television programs, documentaries, news, and live sporting events. In contrast to traditional TV channels, viewers have access to material created by both traditional broadcasters and digital-native creators. This diversity of options attracts viewers with various interests, boosting engagement and driving market expansion.
The American Time Use Survey (ATUS) found that watching TV is the nation's preferred past time. With approximately 80% of the population viewing TV on any given day and more than 50% of all leisure and sports time spent by Americans, watching TV is the preferred form of recreation for many Americans. These numbers have increased in recent years owing to the increasing presence of streaming channels in the region. Thus, the region presents lucrative growth prospects for the market.
The US market dominated the North America FAST (Free Ad-Supported TV) Channels Market by Country in 2022 and would continue to be a dominant market till 2030; thereby, achieving a market value of $7,373.8 Million by 2030. The Canada market is experiencing a CAGR of 16.2% during (2023 - 2030). Additionally, The Mexico market would exhibit a CAGR of 15.2% during (2023 - 2030).
Based on Type, the market is segmented into Linear Channels, and Video on Demand. Based on Content Type, the market is segmented into Movies, Music & Entertainment, News, Sports, and Others. Based on Distribution Platform, the market is segmented into Web-based Channels, and Mobile & Desktop Applications. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
Free Valuable Insights: The Worldwide FAST (Free Ad-Supported TV) Channels Market is Projected to reach USD 20.7 Billion by 2030, at a CAGR of 15%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Sling TV L.L.C. (DISH Network Corporation), Tubi, Inc. (Fox Corporation), Crackle Plus, LLC (CHICKEN SOUP FOR THE SOUL ENTERTAINMENT, INC.), Plex, Inc., Roku Inc., Xumo Enterprise (Comcast Corporation), Pluto Inc. (Paramount Global), Amazon.com, Inc., Rakuten TV Europe, S.L.U. (Rakuten group, Inc.) and Google LLC (Alphabet Inc.)
Scope of the Study
Market Segments Covered in the Report:
By Type
- Linear Channels
- Video on Demand
By Content Type
- Movies
- Music & Entertainment
- News
- Sports
- Others
By Distribution Platform
- Web-based Channels
- Mobile & Desktop Applications
By Country
- US
- Canada
- Mexico
- Rest of North America
Key Market Players
List of Companies Profiled in the Report:
- Sling TV L.L.C. (DISH Network Corporation)
- Tubi, Inc. (Fox Corporation)
- Crackle Plus, LLC (CHICKEN SOUP FOR THE SOUL ENTERTAINMENT, INC.)
- Plex, Inc.
- Roku Inc.
- Xumo Enterprise (Comcast Corporation)
- Pluto Inc. (Paramount Global)
- Amazon.com, Inc.
- Rakuten TV Europe, S.L.U. (Rakuten group, Inc.)
- Google LLC (Alphabet Inc.)
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America FAST (Free Ad-Supported TV) Channels Market, by Type
1.4.2 North America FAST (Free Ad-Supported TV) Channels Market, by Content Type
1.4.3 North America FAST (Free Ad-Supported TV) Channels Market, by Distribution Platform
1.4.4 North America FAST (Free Ad-Supported TV) Channels Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
Chapter 4. Competition Analysis - Global
4.1 KBV Cardinal Matrix
4.2 Recent Industry Wide Strategic Developments
4.2.1 Partnerships, Collaborations and Agreements
4.2.2 Product Launches and Product Expansions
4.2.3 Acquisition and Mergers
4.3 Top Winning Strategies
4.3.1 Key Leading Strategies: Percentage Distribution (2019-2023)
4.3.2 Key Strategic Move: (Product Launches and Product Expansions: 2020, Jul – 2023, May) Leading Players
4.4 Porter’s Five Forces Analysis
Chapter 5. North America FAST (Free Ad-Supported TV) Channels Market by Type
5.1 North America Linear Channels Market by Country
5.2 North America Video on Demand Market by Country
Chapter 6. North America FAST (Free Ad-Supported TV) Channels Market by Content Type
6.1 North America Movies Market by Country
6.2 North America Music & Entertainment Market by Country
6.3 North America News Market by Country
6.4 North America Sports Market by Country
6.5 North America Others Market by Country
Chapter 7. North America FAST (Free Ad-Supported TV) Channels Market by Distribution Platform
7.1 North America Web-based Channels Market by Country
7.2 North America Mobile & Desktop Applications Market by Country
Chapter 8. North America FAST (Free Ad-Supported TV) Channels Market by Country
8.1 US FAST (Free Ad-Supported TV) Channels Market
8.1.1 US FAST (Free Ad-Supported TV) Channels Market by Type
8.1.2 US FAST (Free Ad-Supported TV) Channels Market by Content Type
8.1.3 US FAST (Free Ad-Supported TV) Channels Market by Distribution Platform
8.2 Canada FAST (Free Ad-Supported TV) Channels Market
8.2.1 Canada FAST (Free Ad-Supported TV) Channels Market by Type
8.2.2 Canada FAST (Free Ad-Supported TV) Channels Market by Content Type
8.2.3 Canada FAST (Free Ad-Supported TV) Channels Market by Distribution Platform
8.3 Mexico FAST (Free Ad-Supported TV) Channels Market
8.3.1 Mexico FAST (Free Ad-Supported TV) Channels Market by Type
8.3.2 Mexico FAST (Free Ad-Supported TV) Channels Market by Content Type
8.3.3 Mexico FAST (Free Ad-Supported TV) Channels Market by Distribution Platform
8.4 Rest of North America FAST (Free Ad-Supported TV) Channels Market
8.4.1 Rest of North America FAST (Free Ad-Supported TV) Channels Market by Type
8.4.2 Rest of North America FAST (Free Ad-Supported TV) Channels Market by Content Type
8.4.3 Rest of North America FAST (Free Ad-Supported TV) Channels Market by Distribution Platform
Chapter 9. Company Profiles
9.1 Sling TV L.L.C. (DISH Network Corporation)
9.1.1 Company Overview
9.1.2 Financial Analysis
9.1.3 Segmental and Regional Analysis
9.1.4 Research & Development Expenses
9.1.5 Recent strategies and developments:
9.1.5.1 Partnerships, Collaborations, and Agreements:
9.1.5.2 Product Launches and Product Expansions:
9.1.6 SWOT Analysis
9.2 Tubi, Inc. (Fox Corporation)
9.2.1 Company Overview
9.2.2 Financial Analysis
9.2.3 Segmental Analysis
9.2.4 Recent strategies and developments:
9.2.4.1 Product Launches and Product Expansions:
9.2.5 SWOT Analysis
9.3 Crackle Plus, LLC (Chicken Soup for The Soul Entertainment, Inc.)
9.3.1 Company Overview
9.3.2 Financial Analysis
9.3.3 Regional Analysis
9.3.4 Recent strategies and developments:
9.3.4.1 Partnerships, Collaborations, and Agreements:
9.3.5 SWOT Analysis
9.4 Plex, Inc.
9.4.1 Company Overview
9.4.2 Recent strategies and developments:
9.4.2.1 Product Launches and Product Expansions:
9.4.3 SWOT Analysis
9.5 ROKU, INC.
9.5.1 Company Overview
9.5.2 Financial Analysis
9.5.3 Segmental and Regional Analysis
9.5.4 Research & Development Expenses
9.5.5 Recent strategies and developments:
9.5.5.1 Partnerships, Collaborations, and Agreements:
9.5.5.2 Acquisition and Mergers:
9.5.6 SWOT Analysis
9.6 Pluto Inc. (Paramount Global)
9.6.1 Company Overview
9.6.2 Financial Analysis
9.6.3 Segmental and Regional Analysis
9.6.4 SWOT Analysis
9.7 Xumo Enterprise (Comcast Corporation)
9.7.1 Company Overview
9.7.2 Financial Analysis
9.7.3 Segmental and Regional Analysis
9.7.4 SWOT Analysis
9.8 Amazon.com, Inc.
9.8.1 Company Overview
9.8.2 Financial Analysis
9.8.3 Segmental Analysis
9.8.4 Recent strategies and developments:
9.8.4.1 Product Launches and Product Expansions:
9.8.5 SWOT Analysis
9.9 Rakuten TV Europe, S.L.U. (Rakuten group, Inc.)
9.9.1 Company Overview
9.9.2 Financial Analysis
9.9.3 Segmental and Regional Analysis
9.9.4 Research & Development Expenses
9.10. Google LLC (Alphabet, Inc.)
9.10.1 Company Overview
9.10.2 Financial Analysis
9.10.3 Segmental and Regional Analysis
9.10.4 Research & Development Expense
9.10.4.1 Acquisition and Mergers:
9.10.5 SWOT Analysis
TABLE 1 North America FAST (Free Ad-Supported TV) Channels Market, 2019 - 2022, USD Million
TABLE 2 North America FAST (Free Ad-Supported TV) Channels Market, 2023 - 2030, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– FAST (Free Ad-Supported TV) Channels Market
TABLE 4 Product Launches And Product Expansions– FAST (Free Ad-Supported TV) Channels Market
TABLE 5 Acquisition and Mergers– FAST (Free Ad-Supported TV) Channels Market
TABLE 6 North America FAST (Free Ad-Supported TV) Channels Market by Type, 2019 - 2022, USD Million
TABLE 7 North America FAST (Free Ad-Supported TV) Channels Market by Type, 2023 - 2030, USD Million
TABLE 8 North America Linear Channels Market by Country, 2019 - 2022, USD Million
TABLE 9 North America Linear Channels Market by Country, 2023 - 2030, USD Million
TABLE 10 North America Video on Demand Market by Country, 2019 - 2022, USD Million
TABLE 11 North America Video on Demand Market by Country, 2023 - 2030, USD Million
TABLE 12 North America FAST (Free Ad-Supported TV) Channels Market by Content Type, 2019 - 2022, USD Million
TABLE 13 North America FAST (Free Ad-Supported TV) Channels Market by Content Type, 2023 - 2030, USD Million
TABLE 14 North America Movies Market by Country, 2019 - 2022, USD Million
TABLE 15 North America Movies Market by Country, 2023 - 2030, USD Million
TABLE 16 North America Music & Entertainment Market by Country, 2019 - 2022, USD Million
TABLE 17 North America Music & Entertainment Market by Country, 2023 - 2030, USD Million
TABLE 18 North America News Market by Country, 2019 - 2022, USD Million
TABLE 19 North America News Market by Country, 2023 - 2030, USD Million
TABLE 20 North America Sports Market by Country, 2019 - 2022, USD Million
TABLE 21 North America Sports Market by Country, 2023 - 2030, USD Million
TABLE 22 North America Others Market by Country, 2019 - 2022, USD Million
TABLE 23 North America Others Market by Country, 2023 - 2030, USD Million
TABLE 24 North America FAST (Free Ad-Supported TV) Channels Market by Distribution Platform, 2019 - 2022, USD Million
TABLE 25 North America FAST (Free Ad-Supported TV) Channels Market by Distribution Platform, 2023 - 2030, USD Million
TABLE 26 North America Web-based Channels Market by Country, 2019 - 2022, USD Million
TABLE 27 North America Web-based Channels Market by Country, 2023 - 2030, USD Million
TABLE 28 North America Mobile & Desktop Applications Market by Country, 2019 - 2022, USD Million
TABLE 29 North America Mobile & Desktop Applications Market by Country, 2023 - 2030, USD Million
TABLE 30 North America FAST (Free Ad-Supported TV) Channels Market by Country, 2019 - 2022, USD Million
TABLE 31 North America FAST (Free Ad-Supported TV) Channels Market by Country, 2023 - 2030, USD Million
TABLE 32 US FAST (Free Ad-Supported TV) Channels Market, 2019 - 2022, USD Million
TABLE 33 US FAST (Free Ad-Supported TV) Channels Market, 2023 - 2030, USD Million
TABLE 34 US FAST (Free Ad-Supported TV) Channels Market by Type, 2019 - 2022, USD Million
TABLE 35 US FAST (Free Ad-Supported TV) Channels Market by Type, 2023 - 2030, USD Million
TABLE 36 US FAST (Free Ad-Supported TV) Channels Market by Content Type, 2019 - 2022, USD Million
TABLE 37 US FAST (Free Ad-Supported TV) Channels Market by Content Type, 2023 - 2030, USD Million
TABLE 38 US FAST (Free Ad-Supported TV) Channels Market by Distribution Platform, 2019 - 2022, USD Million
TABLE 39 US FAST (Free Ad-Supported TV) Channels Market by Distribution Platform, 2023 - 2030, USD Million
TABLE 40 Canada FAST (Free Ad-Supported TV) Channels Market, 2019 - 2022, USD Million
TABLE 41 Canada FAST (Free Ad-Supported TV) Channels Market, 2023 - 2030, USD Million
TABLE 42 Canada FAST (Free Ad-Supported TV) Channels Market by Type, 2019 - 2022, USD Million
TABLE 43 Canada FAST (Free Ad-Supported TV) Channels Market by Type, 2023 - 2030, USD Million
TABLE 44 Canada FAST (Free Ad-Supported TV) Channels Market by Content Type, 2019 - 2022, USD Million
TABLE 45 Canada FAST (Free Ad-Supported TV) Channels Market by Content Type, 2023 - 2030, USD Million
TABLE 46 Canada FAST (Free Ad-Supported TV) Channels Market by Distribution Platform, 2019 - 2022, USD Million
TABLE 47 Canada FAST (Free Ad-Supported TV) Channels Market by Distribution Platform, 2023 - 2030, USD Million
TABLE 48 Mexico FAST (Free Ad-Supported TV) Channels Market, 2019 - 2022, USD Million
TABLE 49 Mexico FAST (Free Ad-Supported TV) Channels Market, 2023 - 2030, USD Million
TABLE 50 Mexico FAST (Free Ad-Supported TV) Channels Market by Type, 2019 - 2022, USD Million
TABLE 51 Mexico FAST (Free Ad-Supported TV) Channels Market by Type, 2023 - 2030, USD Million
TABLE 52 Mexico FAST (Free Ad-Supported TV) Channels Market by Content Type, 2019 - 2022, USD Million
TABLE 53 Mexico FAST (Free Ad-Supported TV) Channels Market by Content Type, 2023 - 2030, USD Million
TABLE 54 Mexico FAST (Free Ad-Supported TV) Channels Market by Distribution Platform, 2019 - 2022, USD Million
TABLE 55 Mexico FAST (Free Ad-Supported TV) Channels Market by Distribution Platform, 2023 - 2030, USD Million
TABLE 56 Rest of North America FAST (Free Ad-Supported TV) Channels Market, 2019 - 2022, USD Million
TABLE 57 Rest of North America FAST (Free Ad-Supported TV) Channels Market, 2023 - 2030, USD Million
TABLE 58 Rest of North America FAST (Free Ad-Supported TV) Channels Market by Type, 2019 - 2022, USD Million
TABLE 59 Rest of North America FAST (Free Ad-Supported TV) Channels Market by Type, 2023 - 2030, USD Million
TABLE 60 Rest of North America FAST (Free Ad-Supported TV) Channels Market by Content Type, 2019 - 2022, USD Million
TABLE 61 Rest of North America FAST (Free Ad-Supported TV) Channels Market by Content Type, 2023 - 2030, USD Million
TABLE 62 Rest of North America FAST (Free Ad-Supported TV) Channels Market by Distribution Platform, 2019 - 2022, USD Million
TABLE 63 Rest of North America FAST (Free Ad-Supported TV) Channels Market by Distribution Platform, 2023 - 2030, USD Million
TABLE 64 Key Information – Sling TV L.L.C.
TABLE 65 Key Information – Tubi, Inc.
TABLE 66 Key Information – Crackle Plus, LLC
TABLE 67 Key Information – Plex, Inc.
TABLE 68 Key Information – ROKU, INC.
TABLE 69 Key Information – Pluto Inc.
TABLE 70 Key Information – Xumo Enterprise
TABLE 71 Key Information – Amazon.com, Inc.
TABLE 72 Key Information – Rakuten TV Europe, S.L.U.
TABLE 73 Key Information – Google LLC
List of Figures
FIG 1 Methodology for the research
FIG 2 North America FAST (Free Ad-Supported TV) Channels Market, 2019 - 2030, USD Million
FIG 3 Key Impacting Factors FAST (free Ad-supported TV) channels market
FIG 4 KBV Cardinal Matrix
FIG 5 Key Leading Strategies: Percentage Distribution (2019-2023)
FIG 6 Key Strategic Move: (Product Launches and Product Expansions : 2020, Jul – 2023, May) Leading Players
FIG 7 Porter’s Five Forces Analysis – FAST (Free Ad-Supported TV) Channels Market
FIG 8 North America FAST (Free Ad-Supported TV) Channels Market share by Type, 2022
FIG 9 North America FAST (Free Ad-Supported TV) Channels Market share by Type, 2030
FIG 10 North America FAST (Free Ad-Supported TV) Channels Market by Type, 2019 - 2030, USD Million
FIG 11 North America FAST (Free Ad-Supported TV) Channels Market share by Content Type, 2022
FIG 12 North America FAST (Free Ad-Supported TV) Channels Market share by Content Type, 2030
FIG 13 North America FAST (Free Ad-Supported TV) Channels Market by Content Type, 2019 - 2030, USD Million
FIG 14 North America FAST (Free Ad-Supported TV) Channels Market share by Distribution Platform, 2022
FIG 15 North America FAST (Free Ad-Supported TV) Channels Market share by Distribution Platform, 2030
FIG 16 North America FAST (Free Ad-Supported TV) Channels Market by Distribution Platform, 2019 - 2030, USD Million
FIG 17 North America FAST (Free Ad-Supported TV) Channels Market share by Country, 2022
FIG 18 North America FAST (Free Ad-Supported TV) Channels Market share by Country, 2030
FIG 19 North America FAST (Free Ad-Supported TV) Channels Market by Country, 2019 - 2030, USD Million
FIG 20 Recent strategies and developments: Sling TV L.L.C.
FIG 21 SWOT analysis: Sling TV L.L.C.
FIG 22 SWOT analysis: Tubi, Inc.
FIG 23 SWOT analysis: Crackle Plus, LLC
FIG 24 SWOT analysis: Plex, Inc.
FIG 25 Recent strategies and developments: ROKU, INC.
FIG 26 SWOT analysis: ROKU, INC.
FIG 27 SWOT analysis: Pluto Inc.
FIG 28 SWOT analysis: Xumo Enterprise
FIG 29 SWOT analysis: Amazon.com, Inc.
FIG 30 SWOT Analysis: Google LLC