The North America Head-up Display Market would witness market growth of 18.5% CAGR during the forecast period (2021-2027).
Head-up Display for Augmented Reality at trade exhibitions, are used to capture consumers' attention to a firm and its products. The use of a head-up display allows the visibility of products and technological procedures. Due to their potential to bring items to life, HUDs are also employed in museums, and their applications are continuously increasing.
The use of luxury automobiles has also increased dramatically as a result of rising urbanization and the need for smart cities around the world, which is expected to boost the automotive head-up display market over the forecast period. Because of advancements in display technology, such as light-emitting diodes and liquid crystal displays that offer transparent and bright images along with data on the windshield display, the integration of advanced technologies, such as LEDs and LCDs is also a major factor that would accelerate the growth of the market.
North America is one of the major regions in the automobile HUD industry due to the significance of the United States in vehicle safety. The adoption of safety systems in order to offer driver assistance is expected to increase as a result of strict safety standards mandated by international agencies, which is estimated to help propel the market for these systems in the country throughout the forecasting years. With the automotive industry of the United States undergoing a gradual transformation, there is significant market penetration and widespread use of safety systems, particularly among the passenger car class. Commercial vehicles, such as pick-up trucks, have begun to employ these systems to enhance driver vision and prevent nighttime accidents.
The prevalence of key technological businesses and significant investments in head-up display R&D are the primary drivers of market expansion in the region. Because people are becoming more aware of the benefits given by head-up displays, North America is the key region for the companies to market their products. Further, recent advancements in automotive technology, including adaptive cruise control as well as augmented reality, are prominent trends that could contribute to a considerable increase in demand for the whole U.S. market.
The US market dominated the North America Head-up Display Market by Country in 2020, and would continue to be a dominant market till 2027; thereby, achieving a market value of $1,231.3 million by 2027. The Canada market is exhibiting a CAGR of 21.2% during (2021 - 2027). Additionally, The Mexico market would experience a CAGR of 20.1% during (2021 - 2027).
Based on Application, the market is segmented into Automotive (Passenger Cars and Commercial Vehicles) and Aviation (Civil and Military). Based on Type, the market is segmented into Conventional and Augmented Reality (AR)-based. Based on Type, the market is segmented into Projectors/Projection Units, Display Units, Software, Video Generators and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
Free Valuable Insights: The Global Head-up Display Market is Estimated to reach $5.9 Billion by 2027, at a CAGR of 19.2%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Visteon Corporation, Nippon Seiki Co., Ltd., Robert Bosch GmbH, Continental AG, Denso Corporation, Pioneer Corporation, BAE Systems PLC, Panasonic Corporation, Thales Group S.A., and Yazaki Corporation.
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