The North America Immersive Analytics Market would witness market growth of 46.0% CAGR during the forecast period (2023-2030).
A company's operations can be monitored, and on-time delivery assured using technology and equipment for augmented realities. The manager might use virtual reality to ensure the security of the employees by tracking their movements and receiving notifications for dangerous places. A manager or supervisor can use virtual reality to carry out training sessions for staff in manufacturing as well as commercial contexts. The opportunity for the interactive virtual sector to flourish over the ensuing decades is provided by the expanding usage of augmented worlds in manufacturing.
Regarding revenue share, it is anticipated that the entertainment industry will perform better than other sectors throughout the projected time. The video game industry is being affected by augmented and virtual. In contrast to virtual reality, augmented reality incorporates game pictures and sounds into the real environment. Both increased corporate profitability and improved player experience are projected benefits of AR and VR. Numerous reputable game production firms use AR & VR technology to improve user experience and income. The development of more, high-density online games will be made possible by 5G networks.
Since there are so many major market participants and emerging start-ups in North America, the market has considerable potential to expand. Additionally, the region has an advantage over other regions since it has been among the first to adopt technological advancements. A growing number of military, defense, and law enforcement applications for immersive technology have developed in the region that utilizes virtual reality extensively. Therefore, the region presents lucrative growth prospects for the market throughout the forecast period.
The US market dominated the North America Immersive Analytics Market by Country in 2022 and would continue to be a dominant market till 2030; thereby, achieving a market value of $3,644.6 million by 2030. The Canada market is experiencing a CAGR of 49.3% during (2023 - 2030). Additionally, The Mexico market would witness a CAGR of 48% during (2023 - 2030).
Based on Offering, the market is segmented into Hardware (AR/VR/MR Headset, Displays, Sensors & Controllers, and Others), Solution, and Services. Based on End-Use, the market is segmented into Healthcare, Government & Defense, Automotive & Transportation, Construction, Media & Entertainment, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
Free Valuable Insights: The Worldwide Immersive Analytics Market is Projected to reach USD 13.2 Billion by 2030, at a CAGR of 47.5%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Microsoft Corporation, IBM Corporation, Accenture PLC, Google LLC (Alphabet Inc.), SAP SE, Meta Platforms, Inc., HTC Corporation, HP, Inc., Tibco Software, Inc. (Vista Equity Partners), and Magic Leap, Inc.
Scope of the Study
Market Segments Covered in the Report:
By Offering
- Hardware
- AR/VR/MR Headset
- Displays
- Sensors & Controllers
- Others
- Solution
- Services
By End-Use
- Healthcare
- Government & Defense
- Automotive & Transportation
- Construction
- Media & Entertainment
- Others
By Country
- US
- Canada
- Mexico
- Rest of North America
Key Market Players
List of Companies Profiled in the Report:
- Microsoft Corporation
- IBM Corporation
- Accenture PLC
- Google LLC (Alphabet Inc.)
- SAP SE
- Meta Platforms, Inc.
- HTC Corporation
- HP, Inc.
- Tibco Software, Inc. (Vista Equity Partners)
- Magic Leap, Inc.
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Immersive Analytics Market, by Offering
1.4.2 North America Immersive Analytics Market, by End-Use
1.4.3 North America Immersive Analytics Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Competition Analysis - Global
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Acquisition and Mergers
3.3 Market Share Analysis, 2021
3.4 Top Winning Strategies
3.4.1 Key Leading Strategies: Percentage Distribution (2019-2023)
3.4.2 Key Strategic Move: (Product Launches and Product Expansions: 2019, Dec – 2023, Jun) Leading Players
Chapter 4. North America Immersive Analytics Market by Offering
4.1 North America Hardware Market by Country
4.2 North America Immersive Analytics Market by Hardware Type
4.2.1 North America AR/VR/MR Headset Market by Country
4.2.2 North America Displays Market by Country
4.2.3 North America Sensors & Controllers Market by Country
4.2.4 North America Others Market by Country
4.3 North America Solution Market by Country
4.4 North America Services Market by Country
Chapter 5. North America Immersive Analytics Market by End-use
5.1 North America Healthcare Market by Country
5.2 North America Government & Defense Market by Country
5.3 North America Automotive & Transportation Market by Country
5.4 North America Construction Market by Country
5.5 North America Media & Entertainment Market by Country
5.6 North America Others Market by Country
Chapter 6. North America Immersive Analytics Market by Country
6.1 US Immersive Analytics Market
6.1.1 US Immersive Analytics Market by Offering
6.1.1.1 US Immersive Analytics Market by Hardware Type
6.1.2 US Immersive Analytics Market by End-use
6.2 Canada Immersive Analytics Market
6.2.1 Canada Immersive Analytics Market by Offering
6.2.1.1 Canada Immersive Analytics Market by Hardware Type
6.2.2 Canada Immersive Analytics Market by End-use
6.3 Mexico Immersive Analytics Market
6.3.1 Mexico Immersive Analytics Market by Offering
6.3.1.1 Mexico Immersive Analytics Market by Hardware Type
6.3.2 Mexico Immersive Analytics Market by End-use
6.4 Rest of North America Immersive Analytics Market
6.4.1 Rest of North America Immersive Analytics Market by Offering
6.4.1.1 Rest of North America Immersive Analytics Market by Hardware Type
6.4.2 Rest of North America Immersive Analytics Market by End-use
Chapter 7. Company Profiles
7.1 Microsoft Corporation
7.1.1 Company Overview
7.1.2 Financial Analysis
7.1.3 Segmental and Regional Analysis
7.1.4 Research & Development Expenses
7.1.5 Recent strategies and developments:
7.1.5.1 Partnerships, Collaborations, and Agreements:
7.1.5.2 Product Launches and Product Expansions:
7.1.5.3 Acquisition and Mergers:
7.1.6 SWOT Analysis
7.2 IBM Corporation
7.2.1 Company Overview
7.2.2 Financial Analysis
7.2.3 Regional & Segmental Analysis
7.2.4 Research & Development Expenses
7.2.5 Recent strategies and developments:
7.2.5.1 Partnerships, Collaborations, and Agreements:
7.2.5.2 Product Launches and Product Expansions:
7.2.6 SWOT Analysis
7.3 Accenture PLC
7.3.1 Company Overview
7.3.2 Financial Analysis
7.3.3 Segmental and Regional Analysis
7.3.4 Research & Development Expenses
7.3.5 Recent strategies and developments:
7.3.5.1 Acquisition and Mergers:
7.3.6 SWOT Analysis
7.4 Google LLC (Alphabet Inc.)
7.4.1 Company Overview
7.4.2 Financial Analysis
7.4.3 Segmental and Regional Analysis
7.4.4 Research & Development Expense
7.4.5 Recent strategies and developments:
7.4.5.1 Partnerships, Collaborations, and Agreements:
7.4.5.2 Product Launches and Product Expansions:
7.4.6 SWOT Analysis
7.5 SAP SE
7.5.1 Company Overview
7.5.2 Financial Analysis
7.5.3 Segmental and Regional Analysis
7.5.4 Research & Development Expense
7.5.5 Recent strategies and developments:
7.5.5.1 Partnerships, Collaborations, and Agreements:
7.5.5.2 Product Launches and Product Expansions:
7.5.5.3 Acquisition and Mergers:
7.5.6 SWOT Analysis
7.6 Meta Platforms, Inc.
7.6.1 Company Overview
7.6.2 Financial Analysis
7.6.3 Segment and Regional Analysis
7.6.4 Research & Development Expense
7.6.5 Recent strategies and developments:
7.6.5.1 Partnerships, Collaborations, and Agreements:
7.6.5.2 Product Launches and Product Expansions:
7.6.5.3 Acquisition and Mergers:
7.6.6 SWOT Analysis
7.7 HTC Corporation
7.7.1 Company Overview
7.7.2 Financial Analysis
7.7.3 Regional Analysis
7.7.4 Research & Development Expense
7.7.5 Recent strategies and developments:
7.7.5.1 Partnerships, Collaborations, and Agreements:
7.7.5.2 Product Launches and Product Expansions:
7.8 HP, Inc.
7.8.1 Company Overview
7.8.2 Financial Analysis
7.8.3 Segmental and Regional Analysis
7.8.4 Research & Development Expenses
7.8.5 Recent strategies and developments:
7.8.5.1 Product Launches and Product Expansions:
7.8.5.2 Acquisition and Mergers:
7.9 Tibco Software, Inc. (Vista Equity Partners)
7.9.1 Company Overview
7.9.2 Recent strategies and developments:
7.9.2.1 Product Launches and Product Expansions:
7.9.2.2 Acquisition and Mergers:
7.10. Magic Leap, Inc.
7.10.1 Company Overview
7.10.2 Recent strategies and developments:
7.10.2.1 Partnerships, Collaborations, and Agreements:
7.10.2.2 Product Launches and Product Expansions:
TABLE 1 North America Immersive Analytics Market, 2019 - 2022, USD Million
TABLE 2 North America Immersive Analytics Market, 2023 - 2030, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– Immersive Analytics Market
TABLE 4 Product Launches And Product Expansions– Immersive Analytics Market
TABLE 5 Acquisition and Mergers– Immersive Analytics Market
TABLE 6 North America Immersive Analytics Market by Offering, 2019 - 2022, USD Million
TABLE 7 North America Immersive Analytics Market by Offering, 2023 - 2030, USD Million
TABLE 8 North America Hardware Market by Country, 2019 - 2022, USD Million
TABLE 9 North America Hardware Market by Country, 2023 - 2030, USD Million
TABLE 10 North America Immersive Analytics Market by Hardware Type, 2019 - 2022, USD Million
TABLE 11 North America Immersive Analytics Market by Hardware Type, 2023 - 2030, USD Million
TABLE 12 North America AR/VR/MR Headset Market by Country, 2019 - 2022, USD Million
TABLE 13 North America AR/VR/MR Headset Market by Country, 2023 - 2030, USD Million
TABLE 14 North America Displays Market by Country, 2019 - 2022, USD Million
TABLE 15 North America Displays Market by Country, 2023 - 2030, USD Million
TABLE 16 North America Sensors & Controllers Market by Country, 2019 - 2022, USD Million
TABLE 17 North America Sensors & Controllers Market by Country, 2023 - 2030, USD Million
TABLE 18 North America Others Market by Country, 2019 - 2022, USD Million
TABLE 19 North America Others Market by Country, 2023 - 2030, USD Million
TABLE 20 North America Solution Market by Country, 2019 - 2022, USD Million
TABLE 21 North America Solution Market by Country, 2023 - 2030, USD Million
TABLE 22 North America Services Market by Country, 2019 - 2022, USD Million
TABLE 23 North America Services Market by Country, 2023 - 2030, USD Million
TABLE 24 North America Immersive Analytics Market by End-use, 2019 - 2022, USD Million
TABLE 25 North America Immersive Analytics Market by End-use, 2023 - 2030, USD Million
TABLE 26 North America Healthcare Market by Country, 2019 - 2022, USD Million
TABLE 27 North America Healthcare Market by Country, 2023 - 2030, USD Million
TABLE 28 North America Government & Defense Market by Country, 2019 - 2022, USD Million
TABLE 29 North America Government & Defense Market by Country, 2023 - 2030, USD Million
TABLE 30 North America Automotive & Transportation Market by Country, 2019 - 2022, USD Million
TABLE 31 North America Automotive & Transportation Market by Country, 2023 - 2030, USD Million
TABLE 32 North America Construction Market by Country, 2019 - 2022, USD Million
TABLE 33 North America Construction Market by Country, 2023 - 2030, USD Million
TABLE 34 North America Media & Entertainment Market by Country, 2019 - 2022, USD Million
TABLE 35 North America Media & Entertainment Market by Country, 2023 - 2030, USD Million
TABLE 36 North America Others Market by Country, 2019 - 2022, USD Million
TABLE 37 North America Others Market by Country, 2023 - 2030, USD Million
TABLE 38 North America Immersive Analytics Market by Country, 2019 - 2022, USD Million
TABLE 39 North America Immersive Analytics Market by Country, 2023 - 2030, USD Million
TABLE 40 US Immersive Analytics Market, 2019 - 2022, USD Million
TABLE 41 US Immersive Analytics Market, 2023 - 2030, USD Million
TABLE 42 US Immersive Analytics Market by Offering, 2019 - 2022, USD Million
TABLE 43 US Immersive Analytics Market by Offering, 2023 - 2030, USD Million
TABLE 44 US Immersive Analytics Market by Hardware Type, 2019 - 2022, USD Million
TABLE 45 US Immersive Analytics Market by Hardware Type, 2023 - 2030, USD Million
TABLE 46 US Immersive Analytics Market by End-use, 2019 - 2022, USD Million
TABLE 47 US Immersive Analytics Market by End-use, 2023 - 2030, USD Million
TABLE 48 Canada Immersive Analytics Market, 2019 - 2022, USD Million
TABLE 49 Canada Immersive Analytics Market, 2023 - 2030, USD Million
TABLE 50 Canada Immersive Analytics Market by Offering, 2019 - 2022, USD Million
TABLE 51 Canada Immersive Analytics Market by Offering, 2023 - 2030, USD Million
TABLE 52 Canada Immersive Analytics Market by Hardware Type, 2019 - 2022, USD Million
TABLE 53 Canada Immersive Analytics Market by Hardware Type, 2023 - 2030, USD Million
TABLE 54 Canada Immersive Analytics Market by End-use, 2019 - 2022, USD Million
TABLE 55 Canada Immersive Analytics Market by End-use, 2023 - 2030, USD Million
TABLE 56 Mexico Immersive Analytics Market, 2019 - 2022, USD Million
TABLE 57 Mexico Immersive Analytics Market, 2023 - 2030, USD Million
TABLE 58 Mexico Immersive Analytics Market by Offering, 2019 - 2022, USD Million
TABLE 59 Mexico Immersive Analytics Market by Offering, 2023 - 2030, USD Million
TABLE 60 Mexico Immersive Analytics Market by Hardware Type, 2019 - 2022, USD Million
TABLE 61 Mexico Immersive Analytics Market by Hardware Type, 2023 - 2030, USD Million
TABLE 62 Mexico Immersive Analytics Market by End-use, 2019 - 2022, USD Million
TABLE 63 Mexico Immersive Analytics Market by End-use, 2023 - 2030, USD Million
TABLE 64 Rest of North America Immersive Analytics Market, 2019 - 2022, USD Million
TABLE 65 Rest of North America Immersive Analytics Market, 2023 - 2030, USD Million
TABLE 66 Rest of North America Immersive Analytics Market by Offering, 2019 - 2022, USD Million
TABLE 67 Rest of North America Immersive Analytics Market by Offering, 2023 - 2030, USD Million
TABLE 68 Rest of North America Immersive Analytics Market by Hardware Type, 2019 - 2022, USD Million
TABLE 69 Rest of North America Immersive Analytics Market by Hardware Type, 2023 - 2030, USD Million
TABLE 70 Rest of North America Immersive Analytics Market by End-use, 2019 - 2022, USD Million
TABLE 71 Rest of North America Immersive Analytics Market by End-use, 2023 - 2030, USD Million
TABLE 72 key information – Microsoft Corporation
TABLE 73 Key information – IBM Corporation
TABLE 74 Key information – Accenture PLC
TABLE 75 Key Information – Google LLC
TABLE 76 Key Information – SAP SE
TABLE 77 Key Information – Meta Platforms, Inc.
TABLE 78 Key Information – HTC Corporation
TABLE 79 Key Information – HP, Inc.
TABLE 80 Key information – Tibco Software, Inc.
TABLE 81 Key Information – Magic Leap, Inc.
List of Figures
FIG 1 Methodology for the research
FIG 2 KBV Cardinal Matrix
FIG 3 Market Share Analysis, 2021
FIG 4 Key Leading Strategies: Percentage Distribution (2019-2023)
FIG 5 Key Strategic Move: (Product Launches and Product Expansions : 2019, Dec – 2023, Jun) Leading Players
FIG 6 North America Immersive Analytics Market share by Offering, 2022
FIG 7 North America Immersive Analytics Market share by Offering, 2030
FIG 8 North America Immersive Analytics Market by Offering, 2019 - 2030, USD Million
FIG 9 North America Immersive Analytics Market share by End-use, 2022
FIG 10 North America Immersive Analytics Market share by End-use, 2030
FIG 11 North America Immersive Analytics Market by End-use, 2019 - 2030, USD Million
FIG 12 North America Immersive Analytics Market share by Country, 2022
FIG 13 North America Immersive Analytics Market share by Country, 2030
FIG 14 North America Immersive Analytics Market by Country, 2019 - 2030, USD Million
FIG 15 Recent strategies and developments: Microsoft Corporation
FIG 16 SWOT Analysis: Microsoft Corporation
FIG 17 Recent strategies and developments: IBM Corporation
FIG 18 Swot analysis: IBM Corporation
FIG 19 Swot analysis: Accenture plC
FIG 20 Recent strategies and developments: Google LLC
FIG 21 SWOT Analysis: Alphabet Inc. (Google LLC)
FIG 22 Recent strategies and developments: SAP SE
FIG 23 SWOT Analysis: SAP SE
FIG 24 Recent strategies and developments: Meta Platforms, Inc.
FIG 25 SWOT Analysis: Facebook
FIG 26 Recent strategies and developments: HTC Corporation
FIG 27 Recent strategies and developments: HP, Inc.
FIG 28 Recent strategies and developments: Tibco Software, Inc.
FIG 29 Recent strategies and developments: Magic Leap, Inc.