The North America Learning and Educational Toys Market would witness market growth of 2.9% CAGR during the forecast period (2021-2027).
The growth of the learning & educational toys market is estimated to surge in the coming years due to the growing developments in the childcare industry and the increasing integration of new technologies in these toys. Many companies are introducing new digital and AI-enabled educational toys, which would augment the growth of the learning & educational toys market. In addition, the increasing popularity of smart toys with improved features would accelerate the growth of learning & educational toys. However, the rising disposable income of the consumers and the introduction of environment-friendly toys would open new growth avenues for the market during the forecast period.
The increase in the awareness among people regarding the benefits of learning & educational toys is contributing to the high demand for these toys from developed nations of the region including the US and Canada. In addition, the COVID-19 pandemic has an adverse effect on the regional learning & educational toys market. Due to the pandemic, several key market players have reduced the prices of their products to maintain their market share across the region. Along with that, the lockdown imposed on various nations of this region has compelled people to buy learning & educational toys for their children as educational institutions were closed.
The importance of these toys has increased as children were restricted to their homes due to the lockdown, which may affect their development procedure. Due to this, the demand for learning & educational toys has surged in this region.
The US market dominated the North America Learning and Educational Toys Market by Country in 2020, and would continue to be a dominant market till 2027; thereby, achieving a market value of $8.73 billion by 2027. The Canada market is showcasing a CAGR of 5.2% during (2021 - 2027). Additionally, The Mexico market would exhibit a CAGR of 4.3% during (2021 - 2027).
Based on Age Group, the market is segmented into 5 to 10 years, Upto 5 years and Above 10 years. Based on Distribution Channel, the market is segmented into Specialty Stores, Supermarket/ Hypermarket, Departmental Stores, Online Channels and Others. Based on Product Type, the market is segmented into Sports and outdoor types, Games and Puzzles, Building Sets and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
Free Valuable Insights: The Global Learning & Educational Toys Market is Estimated to reach $64.5 Billion by 2027, at a CAGR of 4.3%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include VTech Holdings Limited, LEGO Group (KIRKBI A/S), Hasbro, Inc., Tomy Company, Ltd., Goliath Games, Atlas Games, Clementoni Spa, Ravensburger AG, and Thames & Kosmos, LLC (Franckh-Kosmos Verlags-GmbH & Co.)
Scope of the Study
Market Segments Covered in the Report:
By Age Group
- 5 to 10 years
- Upto 5 years and
- Above 10 years
By Distribution Channel
- Specialty Stores
- Supermarket/ Hypermarket
- Departmental Stores
- Online Channels and
- Others
By Product Type
- Sports and outdoor types
- Games and Puzzles
- Building Sets and
- Others
By Country
- US
- Canada
- Mexico
- Rest of North America
Key Market Players
List of Companies Profiled in the Report:
- VTech Holdings Limited
- LEGO Group (KIRKBI A/S)
- Hasbro, Inc.
- Tomy Company, Ltd.
- Goliath Games
- Atlas Games
- Clementoni Spa
- Ravensburger AG
- Thames & Kosmos, LLC (Franckh-Kosmos Verlags-GmbH & Co.)
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Learning and Educational Toys Market, by Age Group
1.4.2 North America Learning and Educational Toys Market, by Distribution Channel
1.4.3 North America Learning and Educational Toys Market, by Product Type
1.4.4 North America Learning and Educational Toys Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Recent Industry Wide Strategic Developments - Global
3.1 Partnerships, Collaborations and Agreements
3.2 Product Launches and Product Expansions
3.3 Acquisition and Mergers
3.4 Geographical Expansions
3.5 Top Winning Strategies
3.5.1 Key Leading Strategies: Percentage Distribution (2017-2021)
3.5.2 Key Strategic Move: (Acquisitions and Mergers : 2017, Sep – 2021, Oct) Leading Players
Chapter 4. North America Learning and Educational Toys Market by Age Group
4.1 North America 5 to 10 years Market by Country
4.2 North America Upto 5 years Market by Country
4.3 North America Above 10 years Market by Country
Chapter 5. North America Learning and Educational Toys Market by Distribution Channel
5.1 North America Specialty Stores Market by Country
5.2 North America Supermarket/ Hypermarket Market by Country
5.3 North America Departmental Stores Market by Country
5.4 North America Online Channels Market by Country
5.5 North America Other Distribution Channel Market by Country
Chapter 6. North America Learning and Educational Toys Market by Product Type
6.1 North America Sports and outdoor types Market by Country
6.2 North America Games and Puzzles Market by Country
6.3 North America Building Sets Market by Country
6.4 North America Others Market by Country
Chapter 7. North America Learning and Educational Toys Market by Country
7.1 US Learning and Educational Toys Market
7.1.1 US Learning and Educational Toys Market by Age Group
7.1.2 US Learning and Educational Toys Market by Distribution Channel
7.1.3 US Learning and Educational Toys Market by Product Type
7.2 Canada Learning and Educational Toys Market
7.2.1 Canada Learning and Educational Toys Market by Age Group
7.2.2 Canada Learning and Educational Toys Market by Distribution Channel
7.2.3 Canada Learning and Educational Toys Market by Product Type
7.3 Mexico Learning and Educational Toys Market
7.3.1 Mexico Learning and Educational Toys Market by Age Group
7.3.2 Mexico Learning and Educational Toys Market by Distribution Channel
7.3.3 Mexico Learning and Educational Toys Market by Product Type
7.4 Rest of North America Learning and Educational Toys Market
7.4.1 Rest of North America Learning and Educational Toys Market by Age Group
7.4.2 Rest of North America Learning and Educational Toys Market by Distribution Channel
7.4.3 Rest of North America Learning and Educational Toys Market by Product Type
Chapter 8. Company Profiles
8.1 VTech Holdings Limited
8.1.1 Company Overview
8.1.2 Financial Analysis
8.1.3 Segmental and Regional Analysis
8.1.4 Research & Development Expenses
8.1.1 Recent strategies and developments:
8.1.1.1 Product Launches and Product Expansions:
8.2 LEGO Group (KIRKBI A/S)
8.2.1 Company Overview
8.2.2 Financial Analysis
8.2.3 Research & Development Expenses
8.2.4 Recent strategies and developments:
8.2.4.1 Partnerships, Collaborations, and Agreements:
8.2.4.2 Acquisitions and Mergers:
8.2.4.3 Product Launches and Product Expansions:
8.3 Hasbro, Inc.
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Segmental and Regional Analysis
8.3.4 Recent strategies and developments:
8.3.4.1 Partnerships, Collaborations, and Agreements:
8.3.4.2 Acquisitions and Mergers:
8.3.4.3 Product Launches and Product Expansions:
8.4 Tomy Company, Ltd.
8.4.1 Company Overview
8.4.2 Financial Analysis
8.4.3 Segmental and Regional Analysis
8.4.4 Recent strategies and developments:
8.4.4.1 Acquisitions and Mergers:
8.5 Goliath Games
8.5.1 Company Overview
8.5.2 Recent strategies and developments:
8.5.2.1 Acquisitions and Mergers:
8.6 Atlas Games
8.6.1 Company Overview
8.7 Clementoni Spa
8.7.1 Company Overview
8.8 Ravensburger AG
8.8.1 Company Overview
8.8.2 Recent strategies and developments:
8.8.2.1 Partnerships, Collaborations, and Agreements:
8.8.2.2 Acquisitions and Mergers:
8.8.2.3 Geographical Expansions:
8.9 Thames & Kosmos, LLC (Franckh-Kosmos Verlags-GmbH & Co.)
8.9.1 Company Overview
TABLE 1 North America Learning and Educational Toys Market, 2017 - 2020, USD Million
TABLE 2 North America Learning and Educational Toys Market, 2021 - 2027, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– Learning & Educational Toys Market
TABLE 4 Product Launches And Product Expansions– Learning & Educational Toys Market
TABLE 5 Acquisition and Mergers– Learning & Educational Toys Market
TABLE 6 Geographical Expansions– Learning & Educational Toys Market
TABLE 7 North America Learning and Educational Toys Market by Age Group, 2017 - 2020, USD Million
TABLE 8 North America Learning and Educational Toys Market by Age Group, 2021 - 2027, USD Million
TABLE 9 North America 5 to 10 years Market by Country, 2017 - 2020, USD Million
TABLE 10 North America 5 to 10 years Market by Country, 2021 - 2027, USD Million
TABLE 11 North America Upto 5 years Market by Country, 2017 - 2020, USD Million
TABLE 12 North America Upto 5 years Market by Country, 2021 - 2027, USD Million
TABLE 13 North America Above 10 years Market by Country, 2017 - 2020, USD Million
TABLE 14 North America Above 10 years Market by Country, 2021 - 2027, USD Million
TABLE 15 North America Learning and Educational Toys Market by Distribution Channel, 2017 - 2020, USD Million
TABLE 16 North America Learning and Educational Toys Market by Distribution Channel, 2021 - 2027, USD Million
TABLE 17 North America Specialty Stores Market by Country, 2017 - 2020, USD Million
TABLE 18 North America Specialty Stores Market by Country, 2021 - 2027, USD Million
TABLE 19 North America Supermarket/ Hypermarket Market by Country, 2017 - 2020, USD Million
TABLE 20 North America Supermarket/ Hypermarket Market by Country, 2021 - 2027, USD Million
TABLE 21 North America Departmental Stores Market by Country, 2017 - 2020, USD Million
TABLE 22 North America Departmental Stores Market by Country, 2021 - 2027, USD Million
TABLE 23 North America Online Channels Market by Country, 2017 - 2020, USD Million
TABLE 24 North America Online Channels Market by Country, 2021 - 2027, USD Million
TABLE 25 North America Other Distribution Channel Market by Country, 2017 - 2020, USD Million
TABLE 26 North America Other Distribution Channel Market by Country, 2021 - 2027, USD Million
TABLE 27 North America Learning and Educational Toys Market by Product Type, 2017 - 2020, USD Million
TABLE 28 North America Learning and Educational Toys Market by Product Type, 2021 - 2027, USD Million
TABLE 29 North America Sports and outdoor types Market by Country, 2017 - 2020, USD Million
TABLE 30 North America Sports and outdoor types Market by Country, 2021 - 2027, USD Million
TABLE 31 North America Games and Puzzles Market by Country, 2017 - 2020, USD Million
TABLE 32 North America Games and Puzzles Market by Country, 2021 - 2027, USD Million
TABLE 33 North America Building Sets Market by Country, 2017 - 2020, USD Million
TABLE 34 North America Building Sets Market by Country, 2021 - 2027, USD Million
TABLE 35 North America Others Market by Country, 2017 - 2020, USD Million
TABLE 36 North America Others Market by Country, 2021 - 2027, USD Million
TABLE 37 North America Learning and Educational Toys Market by Country, 2017 - 2020, USD Million
TABLE 38 North America Learning and Educational Toys Market by Country, 2021 - 2027, USD Million
TABLE 39 US Learning and Educational Toys Market, 2017 - 2020, USD Million
TABLE 40 US Learning and Educational Toys Market, 2021 - 2027, USD Million
TABLE 41 US Learning and Educational Toys Market by Age Group, 2017 - 2020, USD Million
TABLE 42 US Learning and Educational Toys Market by Age Group, 2021 - 2027, USD Million
TABLE 43 US Learning and Educational Toys Market by Distribution Channel, 2017 - 2020, USD Million
TABLE 44 US Learning and Educational Toys Market by Distribution Channel, 2021 - 2027, USD Million
TABLE 45 US Learning and Educational Toys Market by Product Type, 2017 - 2020, USD Million
TABLE 46 US Learning and Educational Toys Market by Product Type, 2021 - 2027, USD Million
TABLE 47 Canada Learning and Educational Toys Market, 2017 - 2020, USD Million
TABLE 48 Canada Learning and Educational Toys Market, 2021 - 2027, USD Million
TABLE 49 Canada Learning and Educational Toys Market by Age Group, 2017 - 2020, USD Million
TABLE 50 Canada Learning and Educational Toys Market by Age Group, 2021 - 2027, USD Million
TABLE 51 Canada Learning and Educational Toys Market by Distribution Channel, 2017 - 2020, USD Million
TABLE 52 Canada Learning and Educational Toys Market by Distribution Channel, 2021 - 2027, USD Million
TABLE 53 Canada Learning and Educational Toys Market by Product Type, 2017 - 2020, USD Million
TABLE 54 Canada Learning and Educational Toys Market by Product Type, 2021 - 2027, USD Million
TABLE 55 Mexico Learning and Educational Toys Market, 2017 - 2020, USD Million
TABLE 56 Mexico Learning and Educational Toys Market, 2021 - 2027, USD Million
TABLE 57 Mexico Learning and Educational Toys Market by Age Group, 2017 - 2020, USD Million
TABLE 58 Mexico Learning and Educational Toys Market by Age Group, 2021 - 2027, USD Million
TABLE 59 Mexico Learning and Educational Toys Market by Distribution Channel, 2017 - 2020, USD Million
TABLE 60 Mexico Learning and Educational Toys Market by Distribution Channel, 2021 - 2027, USD Million
TABLE 61 Mexico Learning and Educational Toys Market by Product Type, 2017 - 2020, USD Million
TABLE 62 Mexico Learning and Educational Toys Market by Product Type, 2021 - 2027, USD Million
TABLE 63 Rest of North America Learning and Educational Toys Market, 2017 - 2020, USD Million
TABLE 64 Rest of North America Learning and Educational Toys Market, 2021 - 2027, USD Million
TABLE 65 Rest of North America Learning and Educational Toys Market by Age Group, 2017 - 2020, USD Million
TABLE 66 Rest of North America Learning and Educational Toys Market by Age Group, 2021 - 2027, USD Million
TABLE 67 Rest of North America Learning and Educational Toys Market by Distribution Channel, 2017 - 2020, USD Million
TABLE 68 Rest of North America Learning and Educational Toys Market by Distribution Channel, 2021 - 2027, USD Million
TABLE 69 Rest of North America Learning and Educational Toys Market by Product Type, 2017 - 2020, USD Million
TABLE 70 Rest of North America Learning and Educational Toys Market by Product Type, 2021 - 2027, USD Million
TABLE 71 key information – VTech Holdings Limited
TABLE 72 key information – LEGO Group
TABLE 73 key information – Hasbro, Inc.
TABLE 74 key information – Tomy Company, Ltd.
TABLE 75 key information – Goliath Games
TABLE 76 key information – Atlas Games
TABLE 77 key information – Clementoni Spa
TABLE 78 key information – Ravensburger AG
TABLE 79 key information – Thames & Kosmos, LLC
List of Figures
FIG 1 Methodology for the research
FIG 2 Key Leading Strategies: Percentage Distribution (2017-2021)
FIG 3 Key Strategic Move: (Acquisitions and Mergers : 2017, Sep – 2021, Oct) Leading Players
FIG 4 Recent strategies and developments: LEGO Group (KIRKBI A/S)
FIG 5 Recent strategies and developments: Hasbro, Inc.
FIG 6 Recent strategies and developments: Ravensburger AG