The North America Live Streaming Market would witness market growth of 22.3% CAGR during the forecast period (2024-2031).
The US market dominated the North America Live Streaming Market by Country in 2023, and would continue to be a dominant market till 2031; thereby, achieving a market value of $98,394.1 million by 2031. The Canada market is experiencing a CAGR of 24.5% during (2024 - 2031). Additionally, The Mexico market would witness a CAGR of 23.8% during (2024 - 2031).
Live streaming is broadcasting real-time video content over the Internet to an audience. Unlike pre-recorded videos, live streaming allows viewers to watch events or content as they happen, offering an interactive and immediate experience. Popular live streaming platforms include YouTube, Twitch, Facebook Live, and Instagram Live, where users can stream various content, including gaming sessions, sports events, concerts, webinars, and personal vlogs.
The key feature of live streaming is its real-time nature. It enables viewers to engage with the streamer through live chats, comments, or reactions, fostering a sense of community and immediacy. Stable internet connections are frequently necessary for the smooth playback of live streams, which can be accessed by smartphones, computers, and smart TVs. Individuals, businesses, and organizations widely use the format for entertainment, education, marketing, and communication.
Mexico is witnessing notable growth in the live streaming market, driven by its young, tech-savvy population and the increasing affordability of streaming technologies. The country’s median age of 29.3 years suggests a strong user base of younger consumers who are more likely to engage in live streaming activities, particularly gaming and entertainment. With competitive pricing among manufacturers and expanding internet access, live streaming platforms are becoming more accessible to the broader population. Mexico’s dynamic youth and growing gaming culture present significant opportunities for live streaming platforms to tap into new markets and expand their regional reach. Thus, the region will present lucrative growth opportunities for market growth.
Free Valuable Insights: The Live Streaming Market is Predict to reach USD 439 Billion by 2031, at a CAGR of 23.2%
Based on Component, the market is segmented into Solution and Services (Customer Information System Implementation Service, Support Service, and Legacy Extension Consulting Service). Based on Application, the market is segmented into Electricity & Power Management, Water & Wastewater Management, and Utility Gas Management. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
List of Key Companies Profiled
- Dacast Inc.
- Vimeo, Inc.
- IBM Corporation
- Meta Platforms, Inc.
- Pluto Inc. (Paramount Global)
- Google LLC (Youtube, LLC)
- Brightcove, Inc.
- Kaltura, Inc.
- Hulu, LLC (The Walt Disney Company)
- Twitch Interactive, Inc. (Amazon.com, Inc.)
North America Live Streaming Market Report Segmentation
By Component
By Type
- Video Streaming
- Audio Streaming
By End Use
- Gaming
- Media & Entertainment
- Education & Professional
- Sports
- News & Events
- Other End Uses
By Revenue Model
- Ad-Supported
- Subscription-Based
- Pay-Per-View
By Country
- US
- Canada
- Mexico
- Rest of North America
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Live Streaming Market, by Component
1.4.2 North America Live Streaming Market, by Type
1.4.3 North America Live Streaming Market, by End Use
1.4.4 North America Live Streaming Market, by Revenue Model
1.4.5 North America Live Streaming Market, by Country
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
Chapter 4. Competition Analysis - Global
4.1 KBV Cardinal Matrix
4.2 Recent Industry Wide Strategic Developments
4.2.1 Partnerships, Collaborations and Agreements
4.2.2 Product Launches and Product Expansions
4.2.3 Acquisition and Mergers
4.3 Market Share Analysis, 2023
4.4 Top Winning Strategies
4.4.1 Key Leading Strategies: Percentage Distribution (2020-2024)
4.4.2 Key Strategic Move: (Partnerships, Collaborations & Agreements: 2023, Jan-2024, Sep) Leading Players
4.5 Porter Five Forces Analysis
Chapter 5. North America Live Streaming Market by Component
5.1 North America Platforms Market by Region
5.2 North America Services Market by Region
Chapter 6. North America Live Streaming Market by Type
6.1 North America Video Streaming Market by Country
6.2 North America Audio Streaming Market by Country
Chapter 7. North America Live Streaming Market by End Use
7.1 North America Gaming Market by Country
7.2 North America Media & Entertainment Market by Country
7.3 North America Education & Professional Market by Country
7.4 North America Sports Market by Country
7.5 North America News & Events Market by Country
7.6 North America Other End Uses Market by Country
Chapter 8. North America Live Streaming Market by Revenue Model
8.1 North America Ad-Supported Market by Country
8.2 North America Subscription-Based Market by Country
8.3 North America Pay-Per-View Market by Country
Chapter 9. North America Live Streaming Market by Country
9.1 US Live Streaming Market
9.1.1 US Live Streaming Market by Component
9.1.2 US Live Streaming Market by Type
9.1.3 US Live Streaming Market by End Use
9.1.4 US Live Streaming Market by Revenue Model
9.2 Canada Live Streaming Market
9.2.1 Canada Live Streaming Market by Component
9.2.2 Canada Live Streaming Market by Type
9.2.3 Canada Live Streaming Market by End Use
9.2.4 Canada Live Streaming Market by Revenue Model
9.3 Mexico Live Streaming Market
9.3.1 Mexico Live Streaming Market by Component
9.3.2 Mexico Live Streaming Market by Type
9.3.3 Mexico Live Streaming Market by End Use
9.3.4 Mexico Live Streaming Market by Revenue Model
9.4 Rest of North America Live Streaming Market
9.4.1 Rest of North America Live Streaming Market by Component
9.4.2 Rest of North America Live Streaming Market by Type
9.4.3 Rest of North America Live Streaming Market by End Use
9.4.4 Rest of North America Live Streaming Market by Revenue Model
Chapter 10. Company Profiles
10.1 Dacast Inc.
10.1.1 Company Overview
10.1.2 SWOT Analysis
10.2 Vimeo, Inc.
10.2.1 Company Overview
10.2.2 Financial Analysis
10.2.3 Regional Analysis
10.2.4 Research & Development Expenses
10.2.5 Recent strategies and developments:
10.2.5.1 Product Launches and Product Expansions:
10.2.6 SWOT Analysis
10.3 IBM Corporation
10.3.1 Company Overview
10.3.2 Financial Analysis
10.3.3 Regional & Segmental Analysis
10.3.4 Research & Development Expenses
10.3.5 SWOT Analysis
10.4 Meta Platforms, Inc.
10.4.1 Company Overview
10.4.2 Financial Analysis
10.4.3 Segment and Regional Analysis
10.4.4 Research & Development Expense
10.4.5 Recent strategies and developments:
10.4.5.1 Partnerships, Collaborations, and Agreements:
10.4.6 SWOT Analysis
10.5 Pluto Inc. (Paramount Global)
10.5.1 Company Overview
10.5.2 Financial Analysis
10.5.3 Segmental and Regional Analysis
10.5.4 Recent strategies and developments:
10.5.4.1 Partnerships, Collaborations, and Agreements:
10.5.4.2 Product Launches and Product Expansions:
10.5.5 SWOT Analysis
10.6 Google LLC (Youtube, LLC)
10.6.1 Company Overview
10.6.2 Financial Analysis
10.6.3 Segmental and Regional Analysis
10.6.4 Research & Development Expense
10.6.5 Recent strategies and developments:
10.6.5.1 Partnerships, Collaborations, and Agreements:
10.6.6 SWOT Analysis
10.7 Brightcove, Inc.
10.7.1 Company Overview
10.7.2 Financial Analysis
10.7.3 Regional Analysis
10.7.4 Research & Development Expenses
10.7.5 Recent strategies and developments:
10.7.5.1 Partnerships, Collaborations, and Agreements:
10.7.5.2 Product Launches and Product Expansions:
10.7.5.3 Acquisition and Mergers:
10.7.6 SWOT Analysis
10.8 Kaltura, Inc.
10.8.1 Company Overview
10.8.2 Recent strategies and developments:
10.8.2.1 Partnerships, Collaborations, and Agreements:
10.8.2.2 Acquisition and Mergers:
10.8.3 SWOT Analysis
10.9 Hulu, LLC (The Walt Disney Company)
10.9.1 Company Overview
10.9.2 Financial Analysis
10.9.3 Segmental and Regional Analysis
10.10. Twitch Interactive, Inc. (Amazon.com, Inc.)
10.10.1 Company Overview
10.10.2 Financial Analysis
10.10.3 Segmental Analysis
10.10.4 Recent strategies and developments:
10.10.4.1 Partnerships, Collaborations, and Agreements:
10.10.4.2 Product Launches and Product Expansions:
10.10.4.3 Acquisition and Mergers:
10.10.5 SWOT Analysis
TABLE 1 North America Live Streaming Market, 2020 - 2023, USD Million
TABLE 2 North America Live Streaming Market, 2024 - 2031, USD Million
TABLE 3 Partnerships, Collaborations and Agreements– Live Streaming Market
TABLE 4 Product Launches And Product Expansions– Live Streaming Market
TABLE 5 Acquisition and Mergers– Live Streaming Market
TABLE 6 North America Live Streaming Market by Component, 2020 - 2023, USD Million
TABLE 7 North America Live Streaming Market by Component, 2024 - 2031, USD Million
TABLE 8 North America Platforms Market by Region, 2020 - 2023, USD Million
TABLE 9 North America Platforms Market by Region, 2024 - 2031, USD Million
TABLE 10 North America Services Market by Region, 2020 - 2023, USD Million
TABLE 11 North America Services Market by Region, 2024 - 2031, USD Million
TABLE 12 North America Live Streaming Market by Type, 2020 - 2023, USD Million
TABLE 13 North America Live Streaming Market by Type, 2024 - 2031, USD Million
TABLE 14 North America Video Streaming Market by Country, 2020 - 2023, USD Million
TABLE 15 North America Video Streaming Market by Country, 2024 - 2031, USD Million
TABLE 16 North America Audio Streaming Market by Country, 2020 - 2023, USD Million
TABLE 17 North America Audio Streaming Market by Country, 2024 - 2031, USD Million
TABLE 18 North America Live Streaming Market by End Use, 2020 - 2023, USD Million
TABLE 19 North America Live Streaming Market by End Use, 2024 - 2031, USD Million
TABLE 20 North America Gaming Market by Country, 2020 - 2023, USD Million
TABLE 21 North America Gaming Market by Country, 2024 - 2031, USD Million
TABLE 22 North America Media & Entertainment Market by Country, 2020 - 2023, USD Million
TABLE 23 North America Media & Entertainment Market by Country, 2024 - 2031, USD Million
TABLE 24 North America Education & Professional Market by Country, 2020 - 2023, USD Million
TABLE 25 North America Education & Professional Market by Country, 2024 - 2031, USD Million
TABLE 26 North America Sports Market by Country, 2020 - 2023, USD Million
TABLE 27 North America Sports Market by Country, 2024 - 2031, USD Million
TABLE 28 North America News & Events Market by Country, 2020 - 2023, USD Million
TABLE 29 North America News & Events Market by Country, 2024 - 2031, USD Million
TABLE 30 North America Other End Uses Market by Country, 2020 - 2023, USD Million
TABLE 31 North America Other End Uses Market by Country, 2024 - 2031, USD Million
TABLE 32 North America Live Streaming Market by Revenue Model, 2020 - 2023, USD Million
TABLE 33 North America Live Streaming Market by Revenue Model, 2024 - 2031, USD Million
TABLE 34 North America Ad-Supported Market by Country, 2020 - 2023, USD Million
TABLE 35 North America Ad-Supported Market by Country, 2024 - 2031, USD Million
TABLE 36 North America Subscription-Based Market by Country, 2020 - 2023, USD Million
TABLE 37 North America Subscription-Based Market by Country, 2024 - 2031, USD Million
TABLE 38 North America Pay-Per-View Market by Country, 2020 - 2023, USD Million
TABLE 39 North America Pay-Per-View Market by Country, 2024 - 2031, USD Million
TABLE 40 North America Live Streaming Market by Country, 2020 - 2023, USD Million
TABLE 41 North America Live Streaming Market by Country, 2024 - 2031, USD Million
TABLE 42 US Live Streaming Market, 2020 - 2023, USD Million
TABLE 43 US Live Streaming Market, 2024 - 2031, USD Million
TABLE 44 US Live Streaming Market by Component, 2020 - 2023, USD Million
TABLE 45 US Live Streaming Market by Component, 2024 - 2031, USD Million
TABLE 46 US Live Streaming Market by Type, 2020 - 2023, USD Million
TABLE 47 US Live Streaming Market by Type, 2024 - 2031, USD Million
TABLE 48 US Live Streaming Market by End Use, 2020 - 2023, USD Million
TABLE 49 US Live Streaming Market by End Use, 2024 - 2031, USD Million
TABLE 50 US Live Streaming Market by Revenue Model, 2020 - 2023, USD Million
TABLE 51 US Live Streaming Market by Revenue Model, 2024 - 2031, USD Million
TABLE 52 Canada Live Streaming Market, 2020 - 2023, USD Million
TABLE 53 Canada Live Streaming Market, 2024 - 2031, USD Million
TABLE 54 Canada Live Streaming Market by Component, 2020 - 2023, USD Million
TABLE 55 Canada Live Streaming Market by Component, 2024 - 2031, USD Million
TABLE 56 Canada Live Streaming Market by Type, 2020 - 2023, USD Million
TABLE 57 Canada Live Streaming Market by Type, 2024 - 2031, USD Million
TABLE 58 Canada Live Streaming Market by End Use, 2020 - 2023, USD Million
TABLE 59 Canada Live Streaming Market by End Use, 2024 - 2031, USD Million
TABLE 60 Canada Live Streaming Market by Revenue Model, 2020 - 2023, USD Million
TABLE 61 Canada Live Streaming Market by Revenue Model, 2024 - 2031, USD Million
TABLE 62 Mexico Live Streaming Market, 2020 - 2023, USD Million
TABLE 63 Mexico Live Streaming Market, 2024 - 2031, USD Million
TABLE 64 Mexico Live Streaming Market by Component, 2020 - 2023, USD Million
TABLE 65 Mexico Live Streaming Market by Component, 2024 - 2031, USD Million
TABLE 66 Mexico Live Streaming Market by Type, 2020 - 2023, USD Million
TABLE 67 Mexico Live Streaming Market by Type, 2024 - 2031, USD Million
TABLE 68 Mexico Live Streaming Market by End Use, 2020 - 2023, USD Million
TABLE 69 Mexico Live Streaming Market by End Use, 2024 - 2031, USD Million
TABLE 70 Mexico Live Streaming Market by Revenue Model, 2020 - 2023, USD Million
TABLE 71 Mexico Live Streaming Market by Revenue Model, 2024 - 2031, USD Million
TABLE 72 Rest of North America Live Streaming Market, 2020 - 2023, USD Million
TABLE 73 Rest of North America Live Streaming Market, 2024 - 2031, USD Million
TABLE 74 Rest of North America Live Streaming Market by Component, 2020 - 2023, USD Million
TABLE 75 Rest of North America Live Streaming Market by Component, 2024 - 2031, USD Million
TABLE 76 Rest of North America Live Streaming Market by Type, 2020 - 2023, USD Million
TABLE 77 Rest of North America Live Streaming Market by Type, 2024 - 2031, USD Million
TABLE 78 Rest of North America Live Streaming Market by End Use, 2020 - 2023, USD Million
TABLE 79 Rest of North America Live Streaming Market by End Use, 2024 - 2031, USD Million
TABLE 80 Rest of North America Live Streaming Market by Revenue Model, 2020 - 2023, USD Million
TABLE 81 Rest of North America Live Streaming Market by Revenue Model, 2024 - 2031, USD Million
TABLE 82 Key Information – Dacast Inc.
TABLE 83 Key Information – Vimeo, Inc.
TABLE 84 Key Information – IBM Corporation
TABLE 85 Key Information – Meta Platforms, Inc.
TABLE 86 Key Information – Pluto Inc.
TABLE 87 Key Information – Google LLC
TABLE 88 key information – Brightcove, Inc.
TABLE 89 Key Information – Kaltura, Inc.
TABLE 90 Key information – Hulu, llc
TABLE 91 Key Information – Twitch Interactive, Inc.
List of Figures
FIG 1 Methodology for the research
FIG 2 North America Live Streaming Market, 2020 - 2031, USD Million
FIG 3 Key Factors Impacting Live Streaming Market
FIG 4 KBV Cardinal Matrix
FIG 5 Market Share Analysis, 2023
FIG 6 Key Leading Strategies: Percentage Distribution (2020-2024)
FIG 7 Key Strategic Move: (Partnerships, Collaborations & Agreements: 2023, Jan-2024,Sep) Leading Players
FIG 8 Porter’s Five Forces Analysis – Live Streaming Market
FIG 9 North America Live Streaming Market share by Component, 2023
FIG 10 North America Live Streaming Market share by Component, 2031
FIG 11 North America Live Streaming Market by Component, 2020 - 2031, USD Million
FIG 12 North America Live Streaming Market share by Type, 2023
FIG 13 North America Live Streaming Market share by Type, 2031
FIG 14 North America Live Streaming Market by Type, 2020 - 2031, USD Million
FIG 15 North America Live Streaming Market share by End Use, 2023
FIG 16 North America Live Streaming Market share by End Use, 2031
FIG 17 North America Live Streaming Market by End Use, 2020 - 2031, USD Million
FIG 18 North America Live Streaming Market share by Revenue Model, 2023
FIG 19 North America Live Streaming Market share by Revenue Model, 2031
FIG 20 North America Live Streaming Market by Revenue Model, 2020 - 2031, USD Million
FIG 21 North America Live Streaming Market share by Country, 2023
FIG 22 North America Live Streaming Market share by Country, 2031
FIG 23 North America Live Streaming Market by Country, 2020 - 2031, USD Million
FIG 24 SWOT Analysis: Dacast Inc.
FIG 25 SWOT Analysis: Vimeo Inc.
FIG 26 SWOT Analysis: IBM Corporation
FIG 27 SWOT Analysis: Meta Platforms, Inc.
FIG 28 Recent strategies and developments: Pluto Inc.
FIG 29 SWOT analysis: Pluto Inc.
FIG 30 SWOT Analysis: Google LLC
FIG 31 Recent strategies and developments: Brightcove, Inc.
FIG 32 SWOT Analysis: Brightcove, Inc.
FIG 33 Recent strategies and developments: Kaltura, Inc.
FIG 34 SWOT Analysis: Kaltura, Inc.
FIG 35 Recent strategies and developments: Twitch Interactive, Inc.
FIG 36 SWOT Analysis: Twitch Interactive, Inc.