The North America Magazine Advertising Market would witness market growth of -4.0% CAGR during the forecast period (2022-2028).
Magazines are often regarded as the most targeted kind of advertising media. The phrase "survival of the discerning" has often been used in the sector. The number of magazines has increased steadily to meet the diverse needs of consumers, businesses, and industry in the areas of education, entertainment, and information.
Magazines are a generally appealing medium for a large number of marketers due to their accessibility to a wide variety of publications. Furthermore, both big and small firms use magazine advertising. The periodicals' high-interest readers are often prepared to pay more for them. There are occasions when a product is braided into a feature without the reader realising it.
A day at a certain spa may be the subject of a feature in which a variety of goods are featured. The spa and the items they employ are both advertised in this segment of the magazine. These articles have a lot of potential to promote a product since they are seen as offering guidance. By recommending the product in the magazine, they may advertise it to millions of individuals.
The market for cars in this area is quite large. There exists a critical mass of companies, engineers, inventors, and entrepreneurs in America who are all competing and developing innovation at the same time, often leading to advancements in the automobile sector. Additionally, Canada is North America's second-largest vehicle market. Imported vehicles make up around 75% of the new car market. In Canada, most foreign automakers have operations, and five of them—Ford, Toyota, General Motors, FCA, and Honda—have local production lines. Both countries have comparable regulatory settings for the auto sector, and more than 90% of their respective road safety legislation is in sync. It is predicted that the growing demand for automobile manufacturers to advertise would help the industry develop.
The US market dominated the North America Magazine Advertising Market by Country in 2021, and would continue to be a dominant market till 2028; thereby, achieving a market value of $1,889.8 million by 2028.The Canada market is poised to grow at a CAGR of -1.8% during (2022 - 2028). Additionally, The Mexico market would witness a CAGR of -2.7% during (2022 - 2028).
Based on Vertical, the market is segmented into Real Estate, Retail, Automotive, FMCG, Financial Services, Media & Entertainment, Education and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.
Free Valuable Insights: The Global Magazine Advertising Market is Predict to reach $9.3 Billion by 2028, at a CAGR of -3.7%
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include News Corporation, Vericast (M&F Worldwide Corp.) (MacAndrews & Forbes Incorporated), Global Business Leaders Mag., Gannett Co., Inc., Axel Springer SE, Nine Entertainment Co. Holdings Limited, and Conduit, Inc.
Scope of the Study
Market Segments Covered in the Report:
By Vertical
- Real Estate
- Retail
- Automotive
- FMCG
- Financial Services
- Media & Entertainment
- Education
- Others
By Country
- US
- Canada
- Mexico
- Rest of North America
Key Market Players
List of Companies Profiled in the Report:
- News Corporation
- Vericast (M&F Worldwide Corp.) (MacAndrews & Forbes Incorporated)
- Global Business Leaders Mag.
- Gannett Co., Inc.
- Axel Springer SE
- Nine Entertainment Co. Holdings Limited
- Conduit, Inc.
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Magazine Advertising Market, by Vertical
1.4.2 North America Magazine Advertising Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.1.1 Market Composition & Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. North America Magazine Advertising Market by Vertical
3.1 North America Real Estate Market by Country
3.2 North America Retail Market by Country
3.3 North America Automotive Market by Country
3.4 North America FMCG Market by Country
3.5 North America Financial Services Market by Country
3.6 North America Media & Entertainment Market by Country
3.7 North America Education Market by Country
3.8 North America Others Market by Country
Chapter 4. North America Magazine Advertising Market by Country
4.1 US Magazine Advertising Market
4.1.1 US Magazine Advertising Market by Vertical
4.2 Canada Magazine Advertising Market
4.2.1 Canada Magazine Advertising Market by Vertical
4.3 Mexico Magazine Advertising Market
4.3.1 Mexico Magazine Advertising Market by Vertical
4.4 Rest of North America Magazine Advertising Market
4.4.1 Rest of North America Magazine Advertising Market by Vertical
Chapter 5. Company Profiles
5.1 News Corporation
5.1.1 Company Overview
5.1.2 Financial Analysis
5.1.3 Segmental and Regional Analysis
5.2 Vericast (M&F Worldwide Corp.) (MacAndrews & Forbes Incorporated)
5.2.1 Company Overview
5.2.2 Recent strategies and developments:
5.3 Global Business Leaders Mag
5.3.1 Company Overview
5.4 Gannett Co., Inc.
5.4.1 Company Overview
5.4.2 Financial Analysis
5.4.3 Segmental Analysis
5.5 Axel Springer SE
5.5.1 Company Overview
5.5.2 Recent strategies and developments:
5.5.2.1 Acquisition and Mergers:
5.6 Nine Entertainment Co. Holdings Limited
5.6.1 Company Overview
5.6.2 Financial Analysis
5.6.3 Segmental Analysis
5.6.4 Recent strategies and developments:
5.6.4.1 Product Launches and Product Expansions:
5.7 Conduit, Inc.
5.7.1 Company Overview
TABLE 1 North America Magazine Advertising Market, 2018 - 2021, USD Million
TABLE 2 North America Magazine Advertising Market, 2022 - 2028, USD Million
TABLE 3 North America Magazine Advertising Market by Vertical, 2018 - 2021, USD Million
TABLE 4 North America Magazine Advertising Market by Vertical, 2022 - 2028, USD Million
TABLE 5 North America Real Estate Market by Country, 2018 - 2021, USD Million
TABLE 6 North America Real Estate Market by Country, 2022 - 2028, USD Million
TABLE 7 North America Retail Market by Country, 2018 - 2021, USD Million
TABLE 8 North America Retail Market by Country, 2022 - 2028, USD Million
TABLE 9 North America Automotive Market by Country, 2018 - 2021, USD Million
TABLE 10 North America Automotive Market by Country, 2022 - 2028, USD Million
TABLE 11 North America FMCG Market by Country, 2018 - 2021, USD Million
TABLE 12 North America FMCG Market by Country, 2022 - 2028, USD Million
TABLE 13 North America Financial Services Market by Country, 2018 - 2021, USD Million
TABLE 14 North America Financial Services Market by Country, 2022 - 2028, USD Million
TABLE 15 North America Media & Entertainment Market by Country, 2018 - 2021, USD Million
TABLE 16 North America Media & Entertainment Market by Country, 2022 - 2028, USD Million
TABLE 17 North America Education Market by Country, 2018 - 2021, USD Million
TABLE 18 North America Education Market by Country, 2022 - 2028, USD Million
TABLE 19 North America Others Market by Country, 2018 - 2021, USD Million
TABLE 20 North America Others Market by Country, 2022 - 2028, USD Million
TABLE 21 North America Magazine Advertising Market by Country, 2018 - 2021, USD Million
TABLE 22 North America Magazine Advertising Market by Country, 2022 - 2028, USD Million
TABLE 23 US Magazine Advertising Market, 2018 - 2021, USD Million
TABLE 24 US Magazine Advertising Market, 2022 - 2028, USD Million
TABLE 25 US Magazine Advertising Market by Vertical, 2018 - 2021, USD Million
TABLE 26 US Magazine Advertising Market by Vertical, 2022 - 2028, USD Million
TABLE 27 Canada Magazine Advertising Market, 2018 - 2021, USD Million
TABLE 28 Canada Magazine Advertising Market, 2022 - 2028, USD Million
TABLE 29 Canada Magazine Advertising Market by Vertical, 2018 - 2021, USD Million
TABLE 30 Canada Magazine Advertising Market by Vertical, 2022 - 2028, USD Million
TABLE 31 Mexico Magazine Advertising Market, 2018 - 2021, USD Million
TABLE 32 Mexico Magazine Advertising Market, 2022 - 2028, USD Million
TABLE 33 Mexico Magazine Advertising Market by Vertical, 2018 - 2021, USD Million
TABLE 34 Mexico Magazine Advertising Market by Vertical, 2022 - 2028, USD Million
TABLE 35 Rest of North America Magazine Advertising Market, 2018 - 2021, USD Million
TABLE 36 Rest of North America Magazine Advertising Market, 2022 - 2028, USD Million
TABLE 37 Rest of North America Magazine Advertising Market by Vertical, 2018 - 2021, USD Million
TABLE 38 Rest of North America Magazine Advertising Market by Vertical, 2022 - 2028, USD Million
TABLE 39 Key Information –News Corporation
TABLE 40 Key Information – Vericast
TABLE 41 Key Information – Global Business Leaders Mag
TABLE 42 Key Information – Gannett Co., Inc.
TABLE 43 Key Information – Axel Springer SE
TABLE 44 Key Information – Nine Entertainment Co. Holdings Limited
TABLE 45 Key Information – Conduit, Inc.
List of Figures
FIG 1 Methodology for the research